Latest SEO News & Tips From Semrush Blog

Think of a website as a recipe for your homemade chocolate chip cookies. Cross browser testing is like trying out the recipe in several kitchens with different appliances and ingredients.

Learn about Facebook Business Manager, its key features, and how to set it up for your business.

Use our Instagram analytics guide for tips on how to track key metrics and boost your content‘s performance.

Learn why YouTube channel keywords are a key part of YouTube SEO. And how to choose the right ones.

Learn what SEO tracking is and how to monitor the impact of your SEO activities with some key metrics.

Explore these WordPress blog themes to learn about their features and find the right one for you.

The best marketing apps for small businesses include GA4, Semrush Site Audit, Canva, and Trello.

HTTPS is an encrypted version of HTTP. Read this guide to learn how it works.

Discover the benefits of Review Schema markup for SEO, how to implement it, and how to test it.

Here‘s a guide to help you use link building outreach to get authoritative sites to link to your content.

Error 404 Page Not Found: Bad for visitors and bad for business. Use this guide to combat this common error.

Learn how to analyze backlinks and identify opportunities using the “Links” report in Google Search Console.

Check out our list of the most common hreflang errors and learn how to fix these important issues.

Learn what mobile advertising is, discover various types, and explore tips for getting started.

Learn how to promote your business on Facebook. From creating content to running ads, our guide covers it.

Learn how to search a site with Google and refine your search results using Google search operators.

Learn about key insights you can get from Google‘s “People Also Search For” feature and how to utilize them.

A keyword phrase is a multi-word search term that you want to target with your webpage.

An analytics dashboard is a dynamic digital interface that displays key metrics for a website or project.

Learn how to leverage Google Analytics 4 to track scroll depth and improve your website‘s performance.

Looking for the best search engines other than Google? Explore the best alternative search engines.

Here‘s a list of 13 advanced SEO techniques you can use to boost your site‘s organic rankings and traffic.

Product descriptions increase sales, lower return rates, and improve your store‘s search engine ranking. Get ten tips on how to write compelling product descriptions, along with a product description template.

This article explores product page optimization so you can improve every aspect of your ecommerce product pages and become the top brand in your niche.

Want to know how to get your videos to rank on YouTube? Follow our step-by-step YouTube SEO guide.

Learn how to create user-friendly SEO ecommerce category pages that help drive more traffic and sales.

Content is of critical importance in SEO. Learn why and how you can improve the quality of your content.

Referring domains are websites that link back to your own. Learn all about them in our 101 guide.

These 16 SEO plugins for WordPress can help you optimize your website and bring in more traffic via SEO.

The HTML “a“ tag is used to add links to a page. Learn its benefits and how to check for faulty “a“ tags.

Learn how to check organic traffic in Google Analytics 4. And get tips on filtering and analyzing organic traffic.

Discover the latest Google search statistics to gain valuable insights into user behavior and search trends.

Content brainstorming is when a group works together to generate ideas for blog posts, videos, etc.

Use these tools to find out who links to your website. Plus, get tips for improving your backlink profile.

Discover market opportunity examples and key strategies to identify untapped markets and drive growth.

Explore proven tactics and inspiring real-life examples to boost your B2C content marketing.

Discover proven market penetration strategies to skyrocket your business growth.

Learn the top 9 challenges marketing leaders are facing and how to solve them.

Discover the 12 essential Google Analytics metrics and learn how to interpret and analyze them

Here’s exactly how to create and implement an effective SEO strategy for your SaaS website—step by step.

Brand identity combines visual, emotional, and perceptual traits to define and distinguish your brand.

PPC campaigns involve you paying each time a user clicks your ad. Find out how to set one up.

Content curation involves gathering + organizing content from various sources. Here‘s how to get started.

Google Analytics dashboards empower teams to collect data and take actions on insights.

Ecommerce has become a way of life, offering limitless possibilities for businesses. However, without the right resources, you might not be tapping into your full potential.

Google Tag Manager (GTM) enables you to manage marketing tags without modifying website code.

We analyzed a sample of 16,298 English keywords, all of which have more than 100 monthly searches. For each keyword, we collected the search engine results pages (SERPs) and analyzed…

Learn to create an effective marketing strategy from these inspiring examples, tactics, tips, and more.

Our guide will show you how to find your Google Analytics traffic sources. Plus, ways to leverage the data.

Learn what retail SEO is and how it can help you optimize your ecommerce site for more traffic and sales.

Master WooCommerce SEO to help get your online store on the first page of Google and drive sales. Here’s how to get started.

Drive growth for your business with the Review App. Efficiently manage reviews and build a loyal customer base.

Page Authority is a metric that indicates how likely a page is to rank. Learn how to check your score.

This JavaScript cheat sheet provides a quick reference for anyone wanting to learn JS.

You can use Google Keyword Planner or Semrush‘s Keyword Magic Tool to find cost per click for keywords.

Learn what a website audit is and how to do one in this guide. Free website audit checklist included!

A keyword gap analysis helps you uncover keywords your competitors rank for to boost your SEO strategy.

Promote your brand purposefully with a clear marketing process. Learn the five main parts with our guide.

What is content management? It organizes and updates digital assets, ensuring fresh, relevant site content.

Take control of your local business listing. Boost your online presence & maximize your brand‘s visibility.

Casino SEO poses unique challenges. Here’s how to get your casino site to the top of Google’s results.

Conversion rate optimization is making improvements to your site to encourage more users to convert.

Learn 28 effective ways to come up with content ideas for your blog, social media, website, and more.

Organic SEO refers to a set of practices aimed at improving organic search engine traffic to a website.

Need to know the SEO basics? Read this complete SEO guide for beginners to get started.

Looking for B2B marketing tools to streamline workflows and improve performance? Here are 17 of the best.

Learn how to write a case study that inspires conversions with our step-by-step guide and handy template.

Duplicate content is content that’s published in multiple places on the internet. Here’s how to find and fix it.

Learn more about SEO vs. PPC: One is about improving organic rankings, and the other is a paid ad model.

On November 2, 2023, Google released its third core update in four months. Surprisingly, the update took nearly a month to roll out with Google announcing its completion on November…

Google Business Profile (formerly Google My Business) is a free business listing that supports reviews, Q&As, posts, and more.

An internal link is a link from one page on your site to another. Learn how they work & how to use them for SEO success.

Web analytics involves collecting and analyzing site data that drives decisions to improve performance.

Learn about 12 types of Google ad extensions and how you can use them to improve your ad campaigns.

Uncover missed opportunities and find out where your content falls short with a content gap analysis.

Learn about website crawlers and similar tools. Plus, how to crawl a website effectively and easily.

What distinguishes SEO vs. SEM? SEO focuses on organic results. SEM includes organic and paid results.

Discover 20 actionable SEO tips for beginners we used to get our blog to rank #1 for thousands of keywords.

GA4 recommended events let you measure additional user behaviors to make GA4 reports more insightful.

Get started with GA4 Custom Events and catapult your marketing strategy.

What is Google SGE? Learn about Search Generative Experience and how it could impact SEO.

Stay at the top of high-value SERPs with our favorite keyword tracking tools.

Learn how CDNs accelerate websites. This guide covers basics, benefits, considerations, and top providers.

Find valuable backlinks for any website and learn how to improve your link building efforts to boost your SEO.

Keyword stuffing is a spammy SEO tactic that involves unnaturally forcing keywords into webpages or links.

Sitelink extensions (or assets) add more links to your ads. Learn how to use them to improve your ad’s CTR.

Data-driven marketing is the process of gathering and using data to inform or improve marketing strategies.

Schema markup is a special code that helps search engines better understand your website content.

AI marketing software can help you save time and make faster decisions. Check out twelve of the best.

Elevate your content strategy and boost organic traffic with these practical SEO insights and free tools.

Discover 16 competitor monitoring tools to help you keep tabs on your competition and outperform them.

Backlinks are links that one site gets from another. They can drive traffic and benefit the linked site‘s SEO.

Online reputation management (ORM) is the process of creating a positive online presence for your brand.

The most popular social media platforms in the world include Facebook, YouTube, WhatsApp, and Douyin.

Planning to invest in Google Ads? Discover the cost of running campaigns with our 2024 CPC analysis.

This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.

A meta description is a summary of a webpage that appears in search results and can largely impact CTR.

Dental SEO is optimizing a dental practice‘s online presence to get more unpaid traffic from search engines.

Best practices for marketing to seniors include posting on Facebook, improving accessibility, and doing SEO.

Discover effective B2B social media marketing strategies to boost your business‘s online presence. Get insights on content creation, audience engagement, and measuring success.