How To Use Instagram Reels For Business
Learn how to take advantage of the opportunities Instagram Reels create with these tips and real-world brand examples. The post How To Use Instagram Reels For Business appeared first on…
Learn how to take advantage of the opportunities Instagram Reels create with these tips and real-world brand examples. The post How To Use Instagram Reels For Business appeared first on…
Is your WordPress website secure? Learn 15 ways to secure your WordPress site, from easy to advanced. The post Top 15 Ways To Secure A WordPress Site appeared first on…
Here is a recap of what happened in the search forums today…
WordPress 6.0, code named “Arturo,” is rolling out with nearly a thousand improvements and new features. The post WordPress 6.0 “Arturo” Is Here With Nearly 1,000 Changes appeared first on…
Google Marketing Live kicked off today with a keynote address, which included the announcement of 16 changes and additions to Google Ads. The post 16 Announcements From Google Marketing Live…
A LinkedIn study of InMail, the website’s premium messaging feature, aims to discover which types of messages get the best results. The post LinkedIn Data Reveals What Type of InMail…
Microsoft Bing is testing a branded side bar explorer bar on the left side for some branded queries. I was able to replicate it in Safari on Mac but not…
Google’s search results keep getting more and more visual and with this newish Explore Outfits and Shop Similar box, we now see super large images that slide into other images….
Google AdSense said it can now show you screenshots of your issues in the AdSense policy center. “To make it easier to determine what to fix when you have a…
Google has added one line to its video best practices document explaining that you should have at least 80% of your thumbnail pixels have little or no transparency to enable…
So last Monday, we reported about a Google search ranking algorithm update that touched down on May 16th – the 6 month or so anniversary of the last confirmed Google…
The SEO industry shares memories and condolences as they mourn the passing of SEO legend, patent expert, and dear friend, Bill Slawski. The post Remembering Bill Slawski: SEO Legend, Mentor…
Don’t fall into the same trap that others do: Block bots and spiders from crawling your site and avoid unwanted traffic with these top tips. The post How & Why…
Check out how LinkedIn’s single image ad retargeting feature enables you to capitalize on engagement-based audiences. The post A Guide To LinkedIn Single Image Ad Retargeting appeared first on Search…
We’ve pulled a list of keywords that are currently trending or trended in the past three months from our database of 19.8 billion keywords. We discovered these trending topics by…
Learn how to improve your online reputation with new consumer trends, a step-by-step method of gathering more reviews, and more. The post Local SEO: Top 6 Ways To Get Higher…
Let’s move back in time to your third grade English class — lesson of the day: synonyms. Synonyms (not to be confused with cinnamon) are words that have a similar…
Keep reading to learn how Twitter advanced search differs from regular search, followed by some examples of advanced search in action. The post How To Easily Search For Tweets By…
Ready to upgrade your SEO knowledge at the largest, multilingual SEO event in 2022? This free online conference is happening in English, Spanish, and Portuguese. The post SEOday 2022: The…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is into…
Looking for the top CRM software for small businesses (SMBs) and startups? Here are the best sales tools and platforms to help your company with customer relationship management.
Requests for proposals (RFPs) can make life so much easier for business owners. Check out this guide to learn what should be included in an RFP and download a free…
One of the announcements at Google I/O was a new way to filter image results by skin tones. Part of that announcement, that I embedded in my coverage, was Google…
James Pate is the Technical SEO Manager at IBM, IBM has a whole group of respected and well known SEOs. I’ve spoken with Patrick Stox while he was at IBM,…
Google is testing a new version of the Google News portal. I am able to replicate it in some browsers, but not all. The message at the top says “you’re…
Remember the new video page indexing report Google demonstrated at Google I/O? Well, I didn’t pick up on this but Google may be renaming the “coverage” report to “pages” report….
Google’s John Mueller said that “rich results would not drop due to a slower response from the server.” He said this on Twitter when someone said they “lost 90% of…
Google is now also testing that grid layout for ads, not just for desktop results. Yes, Google launched on mobile a new visual grid layout. And now Google is testing…
They’ll never get past your blog intro if it sucks. If you’re not a professional writer, the thought of writing an engaging and attention-grabbing blog post introduction can be daunting. …
It looks like Google is testing the more visual grid format design that was officially launched on mobile, now on desktop Google Search results. This typically comes up for product…
Start streamlining your programmatic and video ad performance with new automated tools available in Google Ad Manager. The post Google Unveils New Ads Manager Tools For Video Ads appeared first…
Google Images gets millions of searches per month. Learn how to use image SEO to get more traffic to your site.
But it’s not entirely foolproof, and there’s some nuance to doing it well. In this guide, you’ll learn how to get backlinks from broken link building. But first, let’s cover…
A lot of SEO best practices can be handled in-house. However, there are situations where you are better off hiring a professional SEO. The post 5 Times You Absolutely Must…
Discover the roadblocks you’ll typically encounter with starting enterprise workflow automation. Learn how to get around them so you can scale SEO with success. The post How To Get Started…
Should you automate schema creation or not? Discover what the pros think you should do to help (and not hurt) your SEO. The post Is Schema Stuffing The New SEO…
Here are seven of the biggest causes of stress for digital marketers and helpful tips to bring the zen back to your worklife. The post 7 Major Stressors For Digital…
Prepare for reactive digital PR and find a goldmine of opportunities to become more relevant to your audience with these best practices. The post Reactive Digital PR: What It Is…
The Agency JOUR J is a digital communication agency from Grenoble, France. They help businesses to grow their online visibility through SEO and digital marketing (including content creation, social media…
Here is a recap of what happened in the search forums today…
Learn how the right content strategy can make your entire team more effective and successful with tips from SEJ’s new Editor-in-Chief Amanda Zantal-Wiener The post How A Solid Content Strategy…
Did you know that Google shows “out of stock” for items you label with the value of back ordered in your structured data for products? Some feel it should say…
Google seems to be testing adding a local pack for ads along with a normal organic local pack, I believe. Here is a screenshot showing a local pack labeled as…
There was another unconfirmed update on May 16th…
Google launched the popular products carousel in 2019 but now it seems Google is showing a carousel above the products to filter based on price, brand and other attributes. So…
Google’s John Mueller responded to some concerns on Reddit about “toxic links.” He was asked where do these toxic links come from, in which he replied “Toxic links is all…
Here are 6 pitfalls you need to avoid to successfully optimize your site for Google News, the most popular news aggregator. The post Avoid These 6 Common Google News Optimization…
Create clever solutions for procrastinating shoppers and leverage your ecommerce channel to its fullest potential. Here are the best practices to win last minute sales. The post Last Call: 5…
The right intro sets the podcast on a path to success. Learn how you can set the stage for your audience with these seven tips. The post Successful Podcasters Share…
Embrace this new era of SEO and be well-positioned to succeed in the years to come. Understand how to take advantage of the data revolution. The post How Data Is…
In other words, what about attracting people who are exactly searching for your business? Naturally, you can optimize your website for these kinds of queries too. In this guide,…
Satisfying search intent is a critical component of our daily SEO work. But if you’re not thinking ahead to what a searcher might look for after that initial query is answered,…
It pains me to write this – Bill Slawski, a man who has literally helped transform the SEO industry into what it is today, has passed away on Tuesday, May…
Here is a recap of what happened in the search forums today…
According to Google Webmaster Trends Analyst Gary Illyes, ~60% of the internet is duplicate content. Canonicalization is complex and often misunderstood. I don’t think most of the duplicates are nefarious….
In a new video from Google, Developer Advocate Alan Kent shares six ways to optimize JavaScript to improve the performance of your website. The post 6 JavaScript Optimization Tips From…
Blog posting blew up on the internet a couple of decades ago. Ever since then, we’ve seen thousands of bloggers writing content on their websites, sharing ideas, and building a…
Crystal Carter posted an example on Twitter of Google showing a video thumbnail for a snippet of her page but that page did not actually embed a video on the…
The Google Search and Chrome feature where you click on a snippet and you are taken to a position on that publisher’s page and it highlights the appropriate text now…
Google Ads is testing replacing the “ads” label with a “sponsored” label again. And just so you know, Google in 2010 replaced the “sponsored” label with an “ad” label until…
Breaking news — Google is testing a slightly larger favicon near the title of the search result in the mobile search interface. I do not know how Vlad Rappoport noticed…
If you do a search on [seo services india] you will see a knowledge panel show up for a “musical artist” named “SEO Services in India.” The question is, is…
Google’s new Interview Warmup tool uses artificial intelligence to help users practice answering job interview questions in various fields. The post Google Launches Tool For Practicing Job Interviews appeared first…
TikTok users will now be able directly tag and credit video creators using a button in the social media app. The post TikTok Launches Creator-Crediting Feature appeared first on Search…
Crafting content for people who create content is easy, once you learn how to apply the JTBD framework for SEO content development. Here’s how. The post Using The Jobs To…
Learn how to optimize videos that tell the truth about the Russia-Ukraine war so they are discovered when people conduct relevant YouTube searches. The post How To Optimize YouTube Videos…
Congratulations to Miranda Miller, Senior Managing Editor, who is working to grow SEJ’s editorial blueprint, talent, and operations exponentially. The post Search Engine Journal Promotes Miranda Miller To Senior Managing…
Ready to level up your infographics strategy? Check out these different types you can use to tell more compelling brand stories. The post 8 Engaging Infographic Types & How To…
Here is a recap of what happened in the search forums today…
Google has come out swinging against a law proposed by the Canadian government that would force the search engine to pay publishers for listing content. The post Google Criticizes Canada’s…
Meta Facebook Transparency Report shows that the most popular content might not be what you think it is. The post Facebook’s Most Widely Viewed Links Dominated By Spam appeared first…
Google’s John Mueller is able to see and identify content search related spam without even speaking the language. Supposedly this is not a magical power or even that hard to…
The Google Search news box has a header named “News” for some queries. That header was never clickable until just recently. Now, you can click on the header and it…
Last week, we covered how Google now supports Education Q&A structured data as Google rich results in Google Search. Well now some folks who have implemented it are seeing Education…
Google for years has been doing super fancy search features based on reviews left in Google Maps. Here are some more features that may or may not be new, but…
Would changing an article page with many H1s to a singleton H1 and converting the remainder to tags improve clicks to the pages? Read the short case study to find…
Microsoft Bing is testing showing more information in the autocomplete search suggestions search bar drop down menu. Bing is showing trending now searches, related searches and also people also ask…
TikTok launches Branded Mission – an new way for brands to crowdsource authentic and creative content from the TikTok community. The post TikTok Launches Branded Mission, A New Way To…
Create SEO-specific SMART goals to prove the impact of your SEO efforts. Follow this framework to create your own for your company or client. The post Creating SMART SEO Goals…
Check out 10 remarketing tools that can help get you in front of a warmer audience and seal the deal. The post 10 Remarketing Tools For Reengaging & Winning The…
That is one of the many reasons why link building is hard. Pages need links to rank. Yet not all pages will earn them. But there is a certain type…
Have you added apps to your site to improve the user experience? Discover which apps help attract traffic and convert visitors into customers. The post Ecommerce: Top 5 Ways To…
There are ways to dramatically improve your backlink profile without building links. Learn how in this webinar recap. The post How To Improve Your Organic Growth: Stop Building Links &…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Rich snippets can help boost your organic CTR. Here’s how to rank for them.
Google has all sorts of search result snippets and features including sitelinks. Here is an interesting that may not be new, but Google shows a normal snippet with horizontal sitelinks…
Google seems to be showing the recipe grid format not just by showing popular recipes but also showing recipe carousels broken down by recipe type. Honestly, I don’t know if…
At least we had a quiet weekend for the first time in a while, but that didn’t last long. Monday, May 16th, we once again saw multiple signals of a…
At Google I/O last week, Google’s Annie Sullivan and Michal Mocny introduced a new metric named INP or Interaction to Next Paint. INP measures overall responsiveness to user interactions on…
Google announced updates and improvements to the Google Ads Scripts last week. Google wrote it is “rolling out a new scripts experience featuring improved performance, support for campaign bid strategies,…
Ecommerce marketers should pay rapt attention to the evolution and progression of the Metaverse. Here’s what you need to know with examples from various brands. The post Metaverse Primer For…
John asks an SEO, “When I publish my article on someone else’s site, should I tell them to use a sponsored link attribute?” The post Should Guest Post Links Be…
Content marketing can move your small business forward—if done right! Discover our research-baked insights and tips from industry experts sharing their thoughts on everything from content strategy to content operations…
Social media for small businesses can be crucial to growth and success. Make an impact on your small business with this guide to social media.