Poll: Most SEOs Not Using Google Analytics 4
Carrie Hill posted a poll on Twitter asking SEOs, her followers, what the status of their GA4, Google Analytics 4 installs are. It seems like most SEOs, well, the 300…
Google: Traffic Is Not A Measure Of Search Quality
Google’s John Mueller said on Twitter that traffic is not necessarily a quality measure. Basically, John is saying just because a certain number of pages do not get as much…
Google Search Instances : For Recurring Events & Festivals
Google Search has a feature named “instances” that shows you when an event happened each year in history. So if you run an event annually, Google may show the instances…
Google Ads: Performance Max Is Not Preferred Over Search
Ginny Marvin, Google’s Ads Liasion, said on Twitter that performance max is not preferred over search ad campaigns. Ginny wrote on Twitter, “PMax isn’t ‘favored’ over Search.”
Google Maps 360 View For Popular Business Profiles
Google Maps can now show 360 views of the outside of some famous buildings and places. This gives some sort of aerial 360 view of the building in a video-like…
Google’s John Mueller: Move JavaScript Below HTML Headers
Google’s John Mueller suggests placing JavaScript code below the HTML header tag to make sure that search crawlers can fully understand your website. The post Google’s John Mueller: Move JavaScript…
Four-Day Work Week: Pilot & Early Challenges [An SEJ Case Stu...
We’re about halfway into the program (with some kinks) but the overall sentiment is positive. Take a glimpse into how it’s going for SEJ. The post Four-Day Work Week: Pilot…
How To Create A WordPress Ecommerce Website
Here’s your easy-to-read guide for understanding how to create a successful ecommerce store with WordPress. The post How To Create A WordPress Ecommerce Website appeared first on Search Engine Journal.
The Top 100 Social Media Influencers Worldwide
Here are some of the biggest trendsetters on social media from around the globe. The post The Top 100 Social Media Influencers Worldwide appeared first on Search Engine Journal.
How to Build a Brand Identity in 5 Steps
Building brand identity is a key component of any strong brand strategy. Why? Because it helps customers identify, understand, and remember you.
Daily Search Forum Recap: January 9, 2023
Here is a recap of what happened in the search forums today…
Microsoft Exploring Use Of ChatGPT In Word, PowerPoint, Outlook
Microsoft is reportedly considering adding OpenAI’s ChatGPT technology to its Office software to improve efficiency and productivity. The post Microsoft Exploring Use Of ChatGPT In Word, PowerPoint, Outlook appeared first…
Advertisers React To Google’s ‘Remove Redundant Keywords’ Update
Google is updating one of its existing auto-applied recommendations policies, and advertisers aren’t happy. Read on to understand how this affects you. The post Advertisers React To Google’s ‘Remove Redundant…
Apple Ad Network Gives Marketers A New Opportunity
Learn how Apple is claiming its place in the search market, the revenue streams for its services category, and the challenges it faces. The post Apple Ad Network Gives Marketers…
Dentists Now Can Use Google Local Service Ads
Matt Casady spotted that Google added a new vertical to Local Service Ads. Google now allows dental practices and dentists to buy ads on Google Local Service Ads.
Vlog #205: Mark Saltarelli On Start Up Campaigns and B2B Marketin...
Mark Saltarelli used to work at Cypress North for a couple of years but wanted to go in-house and joined Order, a later-stage startup. We spoke a bit about his…
Google Updated The Googlebot’s IP Addresses In JSON File
Google has updated the JSON files with the list of IP addresses Googlebot. I believe Google added one new IP6 and one new IP4 IP address to the list. That…
Google Site Name Documentation Clarifies M-Dot & WWW Are Cons...
Google has once again updated the relatively new documentation around Site Names in Google Search, this time to clarify that www and m-dot prefixes for domain names are generally considered…
Google: Rolling Out An Algorithm Update Is Like Planting Seeds In...
Google’s John Mueller said that with some Google search algorithm updates, it is like when you plant seeds in your garden. In short, he said it is not always easy…
Google: Helpful Content Update & Link Spam Update Can Take An...
Danny Sullivan, Google’s Search Liaison, said on Twitter on Friday afternoon that the December 2022 helpful content update and December 2022 link spam update may take an additional two weeks…
Contact Us Page Examples: 44 Designs For Inspiration
Learn everything you need to know to create a compelling Contact Us page and browse through over 40 examples to spark inspiration. The post Contact Us Page Examples: 44 Designs…
SEM Strategy In 2023: More Ahead With Your Year In Review
2023 is going to be a wild year in search. Look back at the past year and prepare accordingly with this SEM guide. The post SEM Strategy In 2023: More…
Business Growth: Stages, Strategies, and Tips to Grow Sustainably
Your business must grow to remain competitive and relevant. Learn about business growth strategies here.
FAQ Schema: A Guide For Beginners
Learn what FAQ schema is and how you can use it to improve your website’s presence in Google search results. The post FAQ Schema: A Guide For Beginners appeared first…
6 Key Tips to Write Great Product Descriptions (With Examples)
A great product description tells a story—the story of who your product is for and how your product can help them get what they want. Because when it comes to…
Niche Site Ideas
Let’s get started. Hikers turn to Google for all kinds of inspiration. For example, if we search Ahrefs’ Keywords Explorer for “best bikes in” and check the Matching terms report,…
Daily Search Forum Recap: January 6, 2023
Here is a recap of what happened in the search forums today…
Microsoft Bing Tests Zoomable Sitelinks
Microsoft Bing is at it again, this time testing a sitelink interface that zooms in and expands as you hover your mouse cursor over the link. It is pretty cool…
Report: Google Business Profiles Offering Fewer Postcard Verifica...
There are reports in the Local Search Forum that in the past few weeks or so, Google has been offering fewer verification methods via postcards than other verification methods, compared…
Google’s John Mueller On Using AI & ChatGPT For Title T...
Google’s John Mueller said on Mastodon that using AI or ChatGPT blindly for title tag generation is not a great idea. But he did add that if you are running…
Google: Core Web Vitals Not A Google Discover Requirement
Do you need outstanding core web vital scores to be included in Google Discover? The answer is no, at least John Mueller of Google said “we don’t have that connection…
Search News Buzz Video Recap: Google Still Rolling Out Updates, S...
Welcome to the first video recap of 2023, where I start with the January 2023 Google webmaster report. I then explain how the Google helpful content and link spam updates…
Google Crawl Stats Report Doesn’t Show Location Of Googlebo...
As you know, Google can now crawl from locations outside of the United States. We know this is rare, it is used in specific situations. But if you want to…
Google Answers How Long It Takes To Recover From Algorithmic Pena...
Google answers how long it takes for a site to become eligible to regain search rankings after quality issues are fixed The post Google Answers How Long It Takes To…
30 Content Marketing Statistics You Should Know
It’s not enough to simply create and publish content. Keep up with the industry by knowing the latest in best practices, expectations, and trends. The post 30 Content Marketing Statistics…
Market Intelligence: What It Is & How To Use It
This comprehensive guide teaches you what market intelligence is, how to collect data, and how to use it for your brand. The post Market Intelligence: What It Is & How…
AI For SEO: Can You Work Faster & Smarter?
There’s a reason why AI tools are popular. This is what you need to know about using AI for SEO and content. The post AI For SEO: Can You Work…
Grammarly’s SEO Strategy: 11 Interesting Insights
If Grammarly bought this same traffic via Google Ads, it would cost an estimated $5.1M per month. In this post, I’ll share 11 takeaways from my deep dive into the…
ChatGPT’s Popularity Boosts OpenAI’s Value To $29 Billion
ChatGPT developer OpenAI is reportedly considering a tender offer valuing the company at $29 billion, making it one of the most valuable US startups. The post ChatGPT’s Popularity Boosts OpenAI’s…
Daily Search Forum Recap: January 5, 2023
Here is a recap of what happened in the search forums today…
Google Recommends Multiple Date Signals On Webpages
Google stresses the importance of including multiple date indicators on webpages to ensure that the correct date appears in search results. The post Google Recommends Multiple Date Signals On Webpages…
Google Search Research Paper Says SEO Practices Tends To Be Very ...
A Google research paper named Generative Models are Unsupervised Predictors of Page Quality paints a negative connotation of SEO practices. It has a section named “attempts at search engine optimization…
Report: Microsoft Bing To Add OpenAI’s ChatGPT Feature
The Information reported the other day that Microsoft plans to add OpenAI’s ChatGPT chatbot feature within the next few months. Bing Search already has a chatbot but ChatGPT is way…
Google Search Console Survey – Hint On What May Come?
Google seems to be sending out surveys about Google Search Console and potential future development and features around that tool. The survey takes several minutes to complete.
Google Ads Remove Redundant Keywords Recommendation Now Applies A...
Google has sent out email notifications to some Google Ads advertisers about changes happening to the remove redundant keywords recommendations. In short, Google is expanding this recommendation to work across…
Google Crawl Budget Help Document Adds If-Modified-Since Section
Google has added a new section to the crawl budget management help document. The new section is for the If-Modified-Since request header.
What Is A Pillar Page? How They Can Help Your SEO
Discover why pillar pages and how it can help your SEO efforts, and share some examples of pillar pages in action. The post What Is A Pillar Page? How They…
How To Use Slack Effectively: 10 Tips To Increase Productivity
Do you want to increase your productivity at work? Here are ten tips for using Slack more effectively. The post How To Use Slack Effectively: 10 Tips To Increase Productivity…
What To Tweet: 24 Ideas For Inspiration
Creating an engaging brand presence starts with the first tweet. Stay on brand and find inspiration from 24 examples of first, funny, and viral tweets. The post What To Tweet:…
Daily Search Forum Recap: January 4, 2023
Here is a recap of what happened in the search forums today…
Meta Fined $414M for EU Privacy Law Violations
Meta has been fined a total of $414 million by the Irish Data Protection Commission for violating EU privacy laws. The post Meta Fined $414M for EU Privacy Law Violations…
How To Target Multiple Cities Without Hurting Your SEO
Showing up in local search is a great way to generate business, but what if you have multiple locations in different cities? The post How To Target Multiple Cities Without…
Google URL Inspection Tool Referring Page Can Show Nofollow Links...
Google’s John Mueller said it is possible that Google Search Console’s URL inspection tool can show a nofollowed link as the referring page but he also said it is rare….
Google Drops 110 Character Limit From Article Headline Structured...
Google has updated the article structured data help documentation by removing the 110-character limit from the headline properties. It now says, “Consider using a concise title, as long titles may…
Google Search Ranking Algorithm Update Signals On January 3rd &am...
As the Google December 2022 helpful content update and link spam update continue to roll out, I am now seeing more signs of volatility and chatter within the SEO industry…
Start & End Dates For Google Algorithm Updates Aren’t A...
If you’ve been following my coverage here on confirmed Google search algorithm updates over the years, you would see that the dates Google gives to the start of an update…
Google Search “Popular Next Steps” Option
Google is testing or has launched a new search refinement or expansion feature named “popular next steps.” If Google thinks<< your original query will lead to a new query in your…
Microsoft Bing With ChatCPT Reportedly Launching In March
Microsoft’s Bing search engine is set to get a boost with the integration of OpenAI’s ChatGPT chatbot technology. The post Microsoft Bing With ChatCPT Reportedly Launching In March appeared first…
Types of SEO: What Does Your Site Need to Succeed?
Understanding the types of SEO out there can help you choose the right services to get your website in the spotlight. It also helps you to fix issues yourself and…
18 Online Review Stats Every Marketer Should Know
Reviews are an unavoidable part of doing business today. Here are 18 stats to prove the importance of online reviews. The post 18 Online Review Stats Every Marketer Should Know…
Google Updates Article Structured Data Guidance
Google updated the guidance for the headline property of the articles structured data The post Google Updates Article Structured Data Guidance appeared first on Search Engine Journal.
Keyword Mapping: A Beginner’s Guide
Keyword mapping will help you identify your keyword phrases and determine where they should go on your website. The post Keyword Mapping: A Beginner’s Guide appeared first on Search Engine…
How To Create A Social Media Strategy In 9 Steps
Developing an effective social media marketing strategy can be tricky – particularly as platforms evolve and popularity waxes and wanes. The post How To Create A Social Media Strategy In…
How to make your content go viral without cats and babies
Almost all content creators will do whatever it takes to write articles that capture people’s undivided attention. I’m referring to posts with hundreds of likes, comments, shares… Actually, scratch that,…
2023 Local SEO Success: Human Power in a Year of Change
2023 will be a run-up to the Olympics for the world’s top athletes who will be competing in a variety of events to prove themselves ready to represent their countries…
How to Fit SEO Into Your Marketing Strategy
In my case, this is SEO. Having worked with several businesses and top brands over the past few years, I’ve learned that some specialists and marketing generalists are: Cannibalizing efforts…
Daily Search Forum Recap: January 3, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
YouTube Predicts What Will Go Viral In 2023
On the latest episode of YouTube’s official trends podcast, company representatives discuss the video trends they predict will dominate the platform in 2023. The post YouTube Predicts What Will Go…
Study: Reviews With Photos Last Longer In Google Local Results
Another small study says that reviews with photos with them last a lot longer in the Google local listing for a business than reviews without photos. This was another study…
Ongoing Report: Google Search Console Not Tracking All Local Pack...
For the past few months or so, I’ve been tracking reports that suggest that Google Search Console is not properly tracking clicks and impressions from the local pack. This first…
Google: We Ignore Hidden Text On A Page
Google’s John Mueller said that when it comes to hidden text on a page, Google is “good at ignoring it.” It is one of those things that Google seems not…
Google Search Full Coverage Label On Desktop
Google since 2019 had this “full coverage” label for news stories that showed up in mobile search results. I am not sure if this ever was presented in the desktop…
Instagram Chief Lists Top 3 Priorities For 2023
Instagram Chief Adam Mosseri lists his top priorities for 2023, which focus on amplifying content distribution and making new connections. The post Instagram Chief Lists Top 3 Priorities For 2023…
Google: The Helpful Content Update & Link Spam Update Still O...
Welcome back from the holidays, don’t worry; you didn’t miss much. The December 2022 helpful content update and December 2022 link spam update are not done yet. They should be…
LinkedIn Announces 7 Updates Coming In 2023
LinkedIn previews seven new features coming in 2023, including improved video accessibility, updates to job search, post scheduling, and content analytics. The post LinkedIn Announces 7 Updates Coming In 2023…
WordPress Popup Maker Vulnerability Affects Up To +700,000 Sites
WordPress Popup Maker plugin published an update to fix a flaw that could lead to a stored XSS exploit The post WordPress Popup Maker Vulnerability Affects Up To +700,000 Sites…
Popular Plugin for WooCommerce Patches Vulnerability
Reflected Cross-Site Scripting vulnerability may affect up to 70,000+ installs of WooCommerce Booster plugin The post Popular Plugin for WooCommerce Patches Vulnerability appeared first on Search Engine Journal.
How To Access Google Analytics API Via Python
From building custom dashboards that display GA data to automating complex reporting tasks, you can set it up using Python. Here’s how to do it. The post How To Access…
ChatGPT Examples: 5 Ways SEOs and Digital Marketers Can Use ChatG...
ChatGPT brings science fiction to real life. Learn how to use this emerging technology with practical ChatGPT examples for SEOs and digital marketers. The post ChatGPT Examples: 5 Ways SEOs…
Daily Search Forum Recap: January 2, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I hope you…
Creative Intelligence And Its Role In Online Advertising – ...
Can creative intelligence really help you get more from your marketing? Alex Collmer, CEO of VidMob shares his insights. The post Creative Intelligence And Its Role In Online Advertising [Podcast]…
John Mueller Of Google Helping SEOs On New Years 2023
John Mueller of Google was on the web, responding to SEO-related questions both on New Year’s Eve and New Year. This has become expected from John, which might be unfair…
January 2023 Google Webmaster Report
Welcome to 2023, and with that, here is our Google webmaster report for 2023 – where we summarize the bigger Google SEO-related changes in the past month. The big items…
Google: Page Numbers In Titles Of Paginated Pages Does Not Help W...
Alan Kent from Google in the latest Google SEO office hours said that putting page numbers in your title tags for your paginated pages does not help much with SEO….
Google’s John Mueller Said SEO Skills Needed For 2023 Are C...
Google’s John Mueller was asked what SEO skills does one need in 2023. To which he replied, “curiosity and persistence” are needed.
Google Tests New Cleaner Knowledge Panel Feedback Interface
Google Knowledge Panels are fun and when they are wrong, you can submit feedback to Google directly in the search interface. But that interface is pretty ugly, or at least…
Vlog #204: Nicole Waddington On Working At A Digital Marketing Ag...
Nicole Waddington is a digital marketing strategist at Cypress North. She started her career as an Intern at Cypress North and then was offered a full-time job at the agency….
How To Create B2B Google Ads Campaigns That Nurture And Convert C...
Unleash the potential to skyrocket your company’s growth and develop a strong strategy to effectively target the top to the bottom of the customer funnel. The post How To Create…
The 30 Most-Subscribed YouTube Individuals
As of December 2022, MrBeast is the most-subscribed YouTuber with 116 million subscribers. PewDiePie is the second most popular with 111 million subscribers. The post The 30 Most-Subscribed YouTube Individuals…
Expert Social Media Marketing Predictions For 2023
We’ve reached out to the thought leaders in the social media sphere and asked what trends we can expect to see making waves in 2023. The post Expert Social Media…
Is This Google’s Helpful Content Algorithm?
Google research paper may shed light on how the helpful content update works The post Is This Google’s Helpful Content Algorithm? appeared first on Search Engine Journal.
Daily Search Forum Recap: December 30, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said search…
Search News Buzz Video Recap: Google Search Ranking Fluctuations,...
This is the last video of the year, and we have more Google search ranking fluctuations and volatility to talk about. Google said the December 2022 helpful content and link…
