How to Do Keyword Research for YouTube that Gets You Views
We‘ve compiled a foolproof guide to doing keyword research for YouTube that will get you more views.
A Beginner’s Guide to Online Reputation Management
Online reputation management (ORM) is the process of creating a positive online presence for your brand.
How The ChatGPT Watermark Works And Why It Could Be Defeated
A looming ChatGPT watermark will expose auto-generated content. What is it and will the watermark be easy to defeat? The post How The ChatGPT Watermark Works And Why It Could…
URL Redirects For SEO: A Technical Guide
A comprehensive overview of redirects and the proper application for HTTP redirects and 3XX Series Of Status Codes. The post URL Redirects For SEO: A Technical Guide appeared first on…
Let’s Talk About Old Content And Redirect Chains
Don’t overthink SEO. When it comes to old content and redirect chains, here are guidelines straight from expert Ryan Jones to sort things out confidently. The post Let’s Talk About…
Daily Search Forum Recap: December 29, 2022
Here is a recap of what happened in the search forums today…
10 Biggest & Best PPC Features Of The Year
Here are our top 10 picks of new PPC features and developments this year. What does all this mean for the future of PPC? The post 10 Biggest & Best…
Many Marketers Worried About SEO & PPC Budgets Being Cut In 2...
I conducted a very unscientific poll on Twitter asking marketers who do SEO and PPC if they are worried about their budgets being cut in 2023 due to the recession…
Google Search Things To Do Carousel Gains More Details In Scroll ...
For the past couple of weeks, Google has expanded the Things To Do overlay carousel to allow searchers to scroll through the carousel vertically instead of clicking to a new…
New Google Search Algorithm Ranking Fluctuations On December 26th
While it has been calm for the past several days, today is a new day and I am seeing some signs of more volatility and ranking fluctuations as of the…
Google: Do Not Nofollow Links To Your Own Social Media Profiles
Google’s John Mueller said on Reddit that when it comes to linking from your site to your social medial profiles you should not nofollow those links. He added that you…
Google: “Here” Is Bad Link Text
Lizzi Sassman from Google said in this morning’s Google SEO office hours that using the anchor text “here,” the text for your hyperlink, is simply “bad link text.” Instead, you…
The 8-Step Checklist for Launching a Creator Marketing Campaign
Want to tap into the power that is creator marketing? With 75% of brands clued into this force, it’s a golden strategy to reach new audiences, increase exposure, and build…
How a family project became the #1 food website in the Netherland...
Client Leuke Recepten is a trendy Dutch cooking website. Over 4 million people visit it each month to find new recipes and learn more about cooking—that’s every fifth citizen in…
Chrome Canary Features For Technical SEO
Easily automate technical SEO audit and website analysis work with Google Chrome Canary. The post Chrome Canary Features For Technical SEO appeared first on Search Engine Journal.
Instagram Marketing: An In-Depth Guide
Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers. The post Instagram Marketing: An In-Depth Guide appeared first on Search…
Daily Search Forum Recap: December 28, 2022
Here is a recap of what happened in the search forums today…
Google: Links On YouTube Won’t Help Your Google Rankings &a...
An SEO asked if links on YouTube videos will help with your Google SEO. Then someone said that it would help get your content indexed faster. Both are false and…
Google Helpful Content Update & Link Spam Update Delayed Roll...
Google officially confirmed that the helpful content update needs more time to roll out, but now the link spam update is also past the two-week mark, and it is not…
Google: Building Your Site On Bad Links Over Time Will Have A Las...
Google’s John Mueller provided some advice on a site that seemed to have been hit due to bad links. He said on Mastodon, “If you’ve built the foundation of your…
Catching Up On Bing Search User Interface & Search Experiment...
Over the past several weeks, I’ve been collecting a number of Microsoft Bing search experiments and user interface tests. It has slowed down a bit this week, so I’ll share…
PSA: Google’s Passage Indexing / Ranking Helps Google Bette...
It has been a while since I heard anyone talk about Google’s passage indexing, technically should be passage<< ranking. So when it came up on Mastodon again, I figured I’d remind…
“Ancient Apocalypse”: How SEO Is Helping Archaeologists Debunk Co...
SEO professionals have the capability to aid scientists against misinformation. Learn how search engines rewarded pages that debunked conspiracy theories on “Ancient Apocalypse.” The post “Ancient Apocalypse”: How SEO Is…
How To Get Google To Index Your Site (Quickly)
Stop wasting crawl budget and start making sure Google sees your content. Try it now by optimizing your pages with this comprehensive guide. The post How To Get Google To…
Daily Search Forum Recap: December 27, 2022
Here is a recap of what happened in the search forums today…
Most SEOs Aren’t Concerned About ChatGPT Threatening The SE...
ChatGPT is cool, very cool, in fact, I used it for fun for my video introduction earlier this month, but does this put SEOs out of a job? Will it…
Google:Unique Text, Infographics & Video Does Not Make Conten...
Google’s John Mueller said that “writing unique text, adding infographics, and a video” does not by default make that content “good, accurate, and helpful.”
Google: Spam Update Hits Won’t Be Fixed By Removal Internal...
Google’s John Mueller said that removing internal duplicate content and other technical issue fixes won’t lead to your site recovering from a Google spam update. John said that these spam…
Google Says Cache-Control Headers Aren’t Used For Crawling ...
In 2018, John Mueller of Google said Google does not use cache-control headers when crawling. He said then that the has no impact on GoogleBot and how it crawls your…
Google Ads To Allow Some Cannabidiol (CBD) & Hemp Ads In Some...
Google Ads will soon allow some cannabidiol (CBD) and topical, hemp-derived CBD products to be advertised on its network. Google posted this policy update and said this begins on January…
WordPress Anti-Spam Plugin Vulnerability Affects Up To 60,000+ Si...
60,000+ websites potentially at risk due to vulnerability discovered in a popular anti-spam WordPress plugin The post WordPress Anti-Spam Plugin Vulnerability Affects Up To 60,000+ Sites appeared first on Search…
6 Best Content Calendar Templates To Use In 2023
In this article, we’ve rounded up the top 6 content calendar templates so you can get started right away on next year’s content plan. The post 6 Best Content Calendar…
They’re Simply the Best: The Top 25 Moz Blogs of 2022
We published 156 posts on the Moz Blog this year, and as is tradition, it’s time to look back at the most popular ones! You’ll find blogs on new findings…
Daily Search Forum Recap: December 26, 2022
Here is a recap of what happened in the search forums today…
Calmer Christmas Weekend For The Google Search Results
It seemed a lot calmer this past weekend, Christmas weekend than we had it a while in the world of Google search volatility. This is a good thing since we…
Vlog #203: Jessica Budde On Transitioning Her Role As A Digital M...
In part one, we spoke about Jessica Budde’s professional history, and in part two, we spoke more about how she had to shift her role and job as her agency…
John Mueller Of Google Providing Webmaster Support on Christmas A...
Every year John Mueller of Google makes a big effort to help respond to both SEO-related questions and just to wish individuals in the community a Merry Christmas on Christmas…
Does Being Internet Famous Help Get SEO Support From Google?
I spotted this thread on Mastodon where both John Mueller and Danny Sullivan of Google was helping internet legend Tim Bray with some SEO issues he was having with Google…
Google Provides SEO Advice Around LastPass Security Breach
As some of you may know, LastPass had a pretty big security breach that is pretty concerning. But outside of password issues, what do SEOs need to consider with this…
Google Fixing Bug With Search Not Caching & Serving SXG (Sign...
Google confirmed last week that it is working on a fix with SXG, signed exchanges, and not working correctly in search. Specifically, Google serves them in Google Search as normal…
What is ChatGPT And How Can You Use It?
Learn what ChatGPT is and why it may become one of the most important tools of our time The post What is ChatGPT And How Can You Use It? appeared…
How to Grow Organic Traffic by 131% With Cold Email (Case Study)
Cold email outreach is still widely used for link building. However, the conversion rates have decreased drastically as many link builders utilized cold outreach the wrong way. Spending time on…
Daily Search Forum Recap: December 23, 2022
Here is a recap of what happened in the search forums today…
Google: Ignore Spammy Links Even When A Whole Penalized Site Is R...
Google’s advice since Penguin 4.0 was that you don’t need to disavow links since the links are neutralized and don’t end up helping or hurting you. In short, Google ignores…
Google Tests About Carousel For Websites
Google is testing a new search feature to tell you more about a website. This is an “about” carousel that shows more information about a site, including information from the…
Search News Buzz Video Recap: No More Google Core Updates In 2022...
Google told us that we should not expect another Core update in 2022, so you can relax about that. Google said the helpful content update would take longer to roll…
Google Search Testing New Desktop Search User Interface Design
We’ve been covering a lot of Google user interface tests but here is a look at a revamped Google Search desktop interface including some of the tests we covered before….
Google Tests Sponsored Label On Desktop Search Ads
Google is testing displaying the new “sponsored” ad label on the desktop search results. Google launched the new sponsored ad label on mobile search two months ago and tested it…
Google Testing Displaying Local Business Profiles In Google Disco...
Google is testing including the local business profile listings in Google Discover. There is this new section named “mentioned in this article” where Google can show the local business listing…
9 Marketing Report Templates & Examples for SEO, SEM & Mo...
Here are 9 free marketing report templates for your daily, weekly, and monthly reporting. Check them out!
How to Do a Reverse Image Search (Desktop and Mobile)
A reverse image search is when you search the internet with an image. Here‘s how to do one, step by step.
What Is The Risk Of Focusing On Competitors SEO Strategies?
Keeping an eye on your competitor? Learn from their mistakes and take advantage of the opportunity to rank with examples from expert Adam Riemer. The post What Is The Risk…
Snapchat Marketing: An In-Depth Guide
This guide to Snapchat marketing, is an overview of an often misunderstood channel for marketers and how to start using it effectively. The post Snapchat Marketing: An In-Depth Guide appeared…
Top YouTube Searches – Most Searched on YouTube – Sem...
We‘ve compiled the top YouTube searches of 2022. Get the YouTube search insights you‘re looking for.
Why SEO Pros Need To Master Prompts: The ChatGPT Revolution
Generate images and text to scale your content by writing great prompts. Tackle each issue with text and image using this comprehensive guide. The post Why SEO Pros Need To…
The Best of Whiteboard Friday 2022
We had an amazing year of Whiteboard Friday episodes, ranging in topics from link building to content engines to even, basketball? In case you missed them, here are the top…
Daily Search Forum Recap: December 22, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Just an update…
Twitter Adds Public View Counts To Tweets
Elon Musk announced today that Twitter will now display view counts on tweets, giving users more insight into the reach of other users’ content. The post Twitter Adds Public View…
Google: Our Search Algorithm Doesn’t Look At Words Per Sect...
Google’s John Mueller said on Mastodon that the Google Search ranking algorithm does not look at words per section or the word count in different sections of your page.
Bing Will Fully Switch To The New BingBot User Agent In Early Jan...
Since April, Bing has been slowly testing a new BingBot user agent, slowly rolling it out to more percentages of crawls over the year. Fabrice Canel from Microsoft said while…
Google: You Can Use A Single Robots.txt For All Your Internationa...
Gary Illyes from Google said on LinkedIn that if you want to you can use a single robots.txt file for all your international sites. He added that he is not…
Google Helpful Content Update & Link Spam Update Still Making...
As you know, the December 2022 helpful content update and the link spam update are rolling out now. In fact, it seems like the helpful content update needs more time…
Google Comments On Making Mastodon More Search Engine Friendly
There is an interesting thread on Mastodon where Danny Sullivan and John Mueller, both of who work at Google, talk about making Mastodon more search-engine friendly. The thread was started…
Twitter Enhances Search Results For Cashtags
Twitter is upgrading the user experience for cashtags, showing pricing graphs when users click on the symbol of a major stock, ETF, or cryptocurrency. The post Twitter Enhances Search Results…
SEO Split Test Result: Shortening Title Tags on Product Pages
Title tags are an important part of on-page SEO because they help search engines understand the content of a webpage and its relevance to a user‘s search query.
Mastodon Reaches 2.5 Million Users, Founder Holds Reddit AMA
Since Elon Musk acquired Twitter, Mastodon, a decentralized and open-source social media platform, has grown its user base from 300K to 2.5M monthly active users. The post Mastodon Reaches 2.5…
Best Keyword Research Tools: 10 Free & Paid Tools (Reviews)
Check out our list of the best keyword research tools, including both paid and free keyword tool options.
17 Awesome Examples Of Social Media Marketing
Social media allows you to tell your story, humanize your brand, build an audience, and stay on top of mind with your targets. The post 17 Awesome Examples Of Social…
TikTok Trends Right Now: Winter 2022
Here are the top five Winter TikTok trends to give you inspiration and help you create potentially viral videos for your TikTok marketing The post TikTok Trends Right Now: Winter…
What Is Header Bidding And How To Implement It
Set up header bidding and boost your revenue by +30% or more by creating selling pressure on Google Adx. The post What Is Header Bidding And How To Implement It…
What Is A/B Testing? When to Run an A/B Test and Why
A/B testing lets you run two different versions of marketing content to see which is the most successful.
Daily Search Forum Recap: December 21, 2022
Here is a recap of what happened in the search forums today…
SEO Writing Guide + 9 Tips to Optimize Your Content
SEO writing means creating content that ranks high on search engines. Read our guide to learn how.
Google PSA: Sitemaps Are Hints, Not Orders
Gary Illyes from Google said on LinkedIn the other day that sitemaps are hints, not orders. Meaning just because you submit an XML sitemap file to Google, it does not…
December 2022 Google Helpful Content Update Taking Longer, Said G...
Google’s Search Liason, Danny Sullivan, said that the December 2022 helpful content update would take longer to roll out than originally expected. The update started to roll out on December…
New Google Ads Policy Disallows Promoting Content That Risks Harm...
Google will update its Google Advertising policies to disallow the promotion of content or engaging in behavior that risks harm to Google users, Google employees, or the Google Ads ecosystem….
Google Business Profile Web Search Interface Gains Add Map To You...
Google’s new Business Profile interface, aka NMX (I hate the name), in the web search results, for some business profile listings, is showing an option to “add a map to…
Google Looking At Upper Limit Of Word Count? Probably Not But Get...
Google’s John Mueller again said word count is not a thing with SEO or Google Search. He said on Mastodon, “In general, when Google thinks of “thin content” in terms…
A Guide to Sitelink Extensions: Improve Your PPC Ads
Sitelink extensions (or assets) add more links to your ads. Learn how to use them to improve your ad’s CTR.
An In-Depth Guide To Get Started With Looker Studio (The New Goog...
Google rebranded its Data Studio product to Looker Studio. Here’s an in-depth guide to help you navigate Google’s free data visualization tool. The post An In-Depth Guide To Get Started…
Are Javascript Redirects SEO Friendly?
Are JavaScript redirects the best solution? Ensure you are not wasting crawl budgets by learning when and where to use them for better SEO. The post Are Javascript Redirects SEO…
How To Create A Survey Quickly In Google Forms And Microsoft Word...
Creating an online survey promotes higher customer engagement and serves as a valuable lead generation and market research tool for your firm. Get started here. The post How To Create…
Expert SEO & Google Algorithm Predictions For 2023
Uncover the biggest SEO insights of this year, plus get expert predictions on what next year may hold. The post Expert SEO & Google Algorithm Predictions For 2023 appeared first…
Daily SEO Fix: Monitoring Local Markets
Almost every search we make via Google includes some degree of localization. So, how can we keep an eye on our site’s performance within local markets to ensure we’re continuing…
Daily Search Forum Recap: December 20, 2022
Here is a recap of what happened in the search forums today…
TikTok’s For You Page Shows Why A Video Is Recommended
TikTok’s ‘For You’ page, the first screen people see when opening the app, will tell users why the algorithm put a video in their feed. The post TikTok’s For You…
Study: Upvoting Reviews Keeps The Reviews On Google Local Longer
Here is another study from Joy Hawkins and friends. This study says that upvoting reviews tend to keep the reviews on the local listings up for a longer period of…
Google Top Products Added To Business Profiles Performance Report...
Google seems to be rolling out a new “top products” report to the performance reports within Google Business Profiles. As you know, businesses can add products in numerous ways to…
Google Search In Video
Google announced in India yesterday that they are testing a search feature to allow you to search text within video. This isn’t a huge stretch from key moments but it…
Google Stops Using Web Light To Serve Lighter/Faster Version Of Y...
Since 2015 Google has been serving lighter-weight and thus faster-loading web pages over Web Light to some devices that just don’t have the speed or capabilities to load the heavier…
Twitter Launches Blue For Business With Square Profile Photos
Twitter is launching Blue For Business, a new version of Blue Verified designed to distinguish brand accounts from personal accounts. The post Twitter Launches Blue For Business With Square Profile…
