Are you getting the email response rates, and conversions you expected? If not, use interactive emails to beat your competitors and gain a competitive edge. The post 6 Ways Marketers…
Here is a recap of what happened in the search forums today…
JavaScript-based webpages may appear blank or incomplete in Google’s cache, which is normal and not indicative of any problems. The post Google Says It’s Normal For Cached JavaScript Pages To…
This week, I posted the monthly Google webmaster report – got to say, it was a super busy month – so catch up there. Google’s product reviews update, the tail-end,…
Lizzi Sassman and Martin Splitt brought on a special Google guest on their Google search off the record podcast to discuss structured data. The guest is named Ryan Levering who…
While Google supports the data-nosnippet HTML attribute, Microsoft Bing does not, clarified Fabrice Canel of Microsoft on Twitter. The data-nosnippet attribute lets you designate textual parts of an HTML page…
We covered Google polling searchers before asking if they are happy with the search results. But now Google is showing some pretty massive polls asking “how satisfied are you with…
Google has launched a new way of searching by image with Google Lens named “multisearch.” Multisearch lets searchers search by image and then refine that image search with a text…
Google announced that it will update the local business hours listed in Google Maps and Google Search of over 20 million businesses using AI. How? Google said it looks at…
Looking to improve your social commerce game? Get started selling on Instagram with these tips and get inspired by successful accounts. The post How To Sell On Instagram: 11 Tips…
What’s it like to work in data science? A Senior Data Scientist from Amazon shares his career journey and how he keeps machine learning fun. The post Career Building Tips…
Googler’s discuss how using non-recommended structured data could be useful The post Google Discusses Value Of Non-Recommended Structured Data appeared first on Search Engine Journal.
How can you use ‘organization’ structured data to help Google better understand your content and optimize for rich results? The post A Guide To ‘Organization’ Structured Data For Rich Google…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. For the past…
Application Programming Interface (API) is a method of gathering raw data from Semrush without using the standard website interface. You can get data faster than by using the interface and…
With Edge SEO, you can implement your SEO suggestions faster, without waiting for your development team to prioritize them. Here‘s how to get started.
Google now allows companies to appeal to eco-conscious customers by adding “recycling” to their business attributes. The post New Google Attribute Helps Businesses Promote Sustainability appeared first on Search Engine…
Over the past day or so, there have been numerous complaints about Google Analytics real time analytics having serious latency issues. Some are saying the charts will show little to…
Google redid their removal tool in Google Search Console in 2020 but the tool has generally always been quick. John Mueller of Google said in the past that it takes…
Microsoft has been busy testing variations of explore features in Bing Search. Here is one showing a side bar menu that expands and when clicked on, takes you into Bing…
Google may have expanded the search capabilities of the automotive and car search features. We covered last year a bunch of search tools for finding cars on Google Search. Now…
Google AdSense made a small change to the user-based ads controls within Google AdSense. Now instead of it just being applied to Google Ads and Display & Video 360 ads,…
Google Ads’ recent latency and disruption issue has been ongoing since April 1. Learn why it matters and what you can do in the meantime. The post Google Ads Experiencing…
Will the world of Search ever be the same again? How suitable will pre-pandemic tactics be in today’s climate? The State of Search 2021 analyzes and contains everything you need…
Nervous about the switch to GA4? Kayle Larkin explains where to find the most important information including site traffic, user engagement, events, and conversions. The post Getting Started With GA4:…
Google is introducing a new way to search the web using a combination of text and images at the same time. The post Google Multisearch: A New Way To Search…
Why should you go for DuckDuckGo instead of Google, Yahoo, or Bing? Discover why this search engine is popular for those who value their privacy. The post What Is DuckDuckGo…
Check out 15 popular digital marketing tools (in no particular order) marketers are using to help businesses like yours automate tasks and get found online. The post 15 Top Digital…
Google’s John Mueller offers advice on what the best way is to use alt text within the context of SEO The post SEO Best Practice for Alt Text appeared first…
Google Ads extensions are an excellent tool. Understand each type and optimize them for maximum performance, so you get more bang for your PPC buck. The post 14 Types Of…
SEOs must constantly stay up-to-date on the latest changes. Let us show you the many ways you can learn and follow what’s happening in SEO. The post How To Stay…
It’s not long before you’re frustrated, thinking of everything else you could have done with your time and, eventually, you give up. Whether you’re new to content marketing or a…
Here is a recap of what happened in the search forums today…
Google’s Search Advocate John Mueller says content automatically generated with AI writing tools is considered spam, according to the search engine’s webmaster guidelines. The post Google Says AI Generated Content…
Elon Musk, a vocal advocate for change on Twitter, is now on the board of directors and the company’s largest shareholder. What happens next? The post What Does Elon Musk’s…
SERP tracking software shows you which pages and domains rank for a given search query. Some tell you where *your website* ranks on the SERP. Choose the one that‘s right…
Google’s John Mueller was asked about thin content issues on the last webmaster hangout and John explained this generally applies to the site as a while and not a page…
Google’s John Mueller was asked if it matters if your publish content written by outsourced resources versus in-house resources. John said it does not matter, Google does not differentiate between…
Google Maps announced a bunch of updates for the iOS and Android app including the prices of tolls, displaying traffic lights and stop signs on the map and additional iOS…
Last Friday, about five days ago, Google confirmed there were some latency issues with the Google Ads console. It was specific to the Responsive search ads (RSAs) ad review process….
As of yesterday afternoon and certainly today, I am seeing signs of some really large Google search ranking volatility and ranking changes. The question is, are these fluctuations from the…
Supporting those in need, fighting the informational war, joining the armed forces — this is how Ukrainian SEO pros and marketers are helping. The post Report From Ukraine: 8 Stories…
From link quality to age, Python enables you to analyze and evaluate backlinks in different ways from simple spreadsheets or backlink tools. The post How To Visualize & Customize Backlink…
How can you make the most of the advertising opportunities that Google Discovery Ads offer? Learn how they work, dos and don’ts, and more. The post Google Discovery Ads Dos…
Whether or not word count matters in SEO has been hotly debated. Here’s how you can use it to your advantage. The post Does Word Count Really Matter For SEO…
You can create your custom marketing mix from scratch. But to build a sustainable business, you probably shouldn’t be reinventing the wheel in this area. In this article, we’re…
Twitter confirms it’s working on an edit button and will begin testing it with select users in the coming months. The post Twitter Confirms It’s Working On An Edit Button…
Which digital marketing metrics form your best representation of ROI? Here are 15 you should track and understand. The post 15 Digital Marketing ROI Metrics You Need To Know appeared…
Creating content for your website, but not seeing the results you desire? Let’s solve those worries by looking at how scalable content marketing can help. The post How To Scale…
Here’s the roadmap we’ll cover in this guide: Let’s get to it. Learn SEO fundamentals Put your knowledge into practice Deepen your SEO knowledge Keep your finger on the pulse…
Here is a recap of what happened in the search forums today…
Google on April 1st announced the launch of a new business attribute for select business categories. The new attribute is for recycling that lets local storefronts and shops clearly demonstrate…
Google warned us that the Google My Business app will go away at some point when it relaunched as Google Business Profiles. Now Google is emailing users of the app…
Google has added a section to the how to improve your local ranking on Google that talks about adding in-store products. Google also added to the edit your business profile…
According to Ben Fisher, Google has opened up the Google Business Profiles maps reviews tool to those who manage over 10 accounts. Previously, the tool only worked for those who…
Google News has a new (I think new) section for some news queries that says “see similar headlines from.” This section is often at the bottom of the news results…
What does CRM stand for in marketing? Learn how to choose the best CRM for use in any marketing setting.
See which technical SEO, on-page optimization, and external factors you need to account for in SEO planning and audits. The post A Complete SEO Checklist for Website Owners appeared first…
Learning to automate Google Ads will put you ahead of the curve and serve you well in your digital marketing career. Here’s how. The post 5 Reasons To Learn To…
How can you make your Amazon listings stand out? Check out these 9 tips on crafting better titles and bullets for these lower-funnel ecommerce searchers. The post 9 Amazon Copywriting…
Aggregators, by definition, use duplicate content. This week, learn why they rank higher than your original content and discover how to rise above them. The post Why Do Aggregator Sites…
Today I’m going to show you how I built 5,660 backlinks last month. (Without sending a single outreach email.) My secret? A new strategy called Reverse Outreach. And this case…
Google’s John Mueller answers whether a brand mention is treated like a link The post Does Google Treat Unlinked Mentions Like Links? appeared first on Search Engine Journal.
Google’s new algorithm is a step toward realizing Google’s Pathways AI architecture, provides a peek into the next generation of search The post Google PaLM Algorithm: Path To Next Generation…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
These pits of technical site errors, littered by several generations of previous agencies, slow down and hinder SEO efforts and progress. And when you’re the one tasked to clean it…
But what is the Google Search Algorithm? How does it work? And, most importantly, how can you rank higher on Google and get more traffic? This guide attempts to demystify…
In 2022, I think you can say the same thing about expert roundups. I’ll explain why below. But first, let’s make sure we’re on the same page… What are expert…
However, they do fuel each other. And when strategically combined, they can maximize your results, including increased traffic and conversions. This article will teach you when to combine the two…
As the world watches the Russian invasion of Ukraine taking place in real time, leading tech companies have launched initiatives to support Ukrainians. The post Tech Companies Rally to Help…
Advanced Custom Fields plugin patched a Missing Authorization vulnerability that allows an attacker to view database information The post ACF WordPress Plugin Vulnerability Affects Up To +2 Million Sites appeared…
Google may reduce the visibility of a product page if the item for sale is listed as out of stock on the retailer’s website. The post Google: Out Of Stock…
Welcome to April, the real April, not April 1st, and with that, I have the monthly Google webmaster report for you all. This is a big one, so get comfy…
You have all seen them, these country/language switcher menus at the top of the page that let you flip the language and region of the page to be more localized…
For decades now, many SEOs have disagreed with Googlers about how to do SEO and how to rank sites well in Google Search. Some of those who disagree feel Google…
James Gibbons, the senior customer success manager at Quattr, stopped by my office to do some vlogging with me. We spoke about Jame’s history in the space, working at a…
Google Search Console can pick up external links to brand new web sites (if there are links pointing to them) within 7 to 10 days, according to Google’s John Mueller….
Google Ads announced a new policy that will go into effect on June 1, 2022. This policy is an update to the Inappropriate content that has existed for some time….
A new solution for ecommerce sites provides Google-quality search and recommendations on retailers’ digital properties. The post Google Introduces Retail Search for Ecommerce Sites appeared first on Search Engine Journal.
Whether you’re an aspiring digital marketer or wish to explore career possibilities, here are the pros and the cons of getting a digital marketing degree. The post Is It Still…
What happens when Google encounters matching content? Learn the truth about duplicate content issues and help your product pages rank better with this article. The post The Truth About Duplicate…
Struggling to find high-quality and relevant links for your local SEO? Use these tips to build links that can help improve your rankings. The post What Is A Local Link…
Automated bidding doesn’t always mean better. Learn when to apply manual adjustments in this month’s Ask The PPC with Navah Hopkins. The post Do Manual Adjustments Still Make Sense With…
Google’s John Mueller explains how multiple ranking factors play a role in whether a banner popup affects search presence The post Google Search Ranking and Popup Banners appeared first on…
Google’s John Mueller answers if Google applies different algorithms depending on the niche and affirms that some kinds of content is treated differently The post Does Google Use Different Algorithms…
Wouldn’t it be great if your leads were worth your team’s time? In this webinar, you’ll discover a defined process that attracts high-quality inbound leads. The post 3 Overlooked Ways…
While SEO is critical, counting on search alone to reach your market isn’t a winning strategy. Here’s why. The post Focusing On SEO Alone Just Isn’t Enough. Here’s Why. appeared…
Should you create content with Google in mind? Yes. Learn how to follow Google’s rules to create user-first content that works – and vice versa. The post 4 Reliable Ways…
CMS can be a solid foundation for your SEO efforts. How do you find the best one? Here’s what you need to know. The post How to Pick the Most…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
We are finally seeing ranking volatility in the search results related to the product reviews update after not seeing much early on. Google also released a local search ranking update…
Google seems to be testing a web search feature for the image pack that keeps you within web search when you click on a specific image. Punit shared a screenshot…
Google’s John Mueller confirmed an unusual SEO myth that said that the date filter in the Google Search tools will show you how pages ranked in the search results during…
Google Search has these “more” links in the Google search ad listings that expand to show more ad extensions. I am not 100% sure if it is new or not…
Google’s John Mueller responded to a complaint that Google’s search algorithms around crawling and indexing are being lazy. John said on Twitter “algorithms like those used for crawling & indexing…