The Ultimate Guide to Google My Business
Google Business Profile (formerly Google My Business) is a free business listing that supports reviews, Q&As, posts, and more.
The Beginner’s Guide to Local SEO
Local SEO is the process of optimizing a business‘s online presence to increase local traffic, visibility, and brand awareness. Read to learn all about local SEO!
Running Amazon Deals And Discounts: A Complete Guide
Learning how to set Amazon deals and discounts can help you increase your sales, click-through rate, and organic ranking. Here are the best practices. The post Running Amazon Deals And…
TikTok Trends Right Now: Fall 2022
Are you pressed for time without anything to post for your TikTok? Keep your viewers engaged with these top five trends for the fall. The post TikTok Trends Right Now:…
Twitter Ads Suspended By Top Brands Because Of Child Exploitation...
Top brands suspend advertising after ads shown next to solicitations for child porn The post Twitter Ads Suspended By Top Brands Because Of Child Exploitation appeared first on Search Engine…
How To Get More Budget To Experiment On New Marketing Channels
Learn how to get an increased marketing budget to get in front of a larger audience. Check out the survey results of 601 SMB marketers. The post How To Get…
Content Marketing For Law Firms: Expand Your Reach & Increase...
A Guide To Content Marketing For Law Firms helps you take the complexity out of legal content and make it more engaging for potential clients. The post Content Marketing For…
Daily Search Forum Recap: September 28, 2022
Here is a recap of what happened in the search forums today…
Google Announces 5 Changes Coming To Mobile Search
At today’s Google’s Search On conference, the company announced it’s rolling out five significant changes to how people search on mobile. The post Google Announces 5 Changes Coming To Mobile…
Search On 22: Google Debuts 9 New Shopping Features
Google’s latest enhancements to the user shopping experience focuses on visualization, trusted sources, and personalization. The post Search On 22: Google Debuts 9 New Shopping Features appeared first on Search…
Google Announces More Personalized Search Results at Search On Ev...
Google will now show users whether the results of search queries are personalized or not, the search engine giant announced via its blog. In February 2021, the Mountain View, California-based…
Google Search Cookbook
We have seen plenty of neat features from Google Search around recipes. But now it seems Google is testing a Google Search Cookbook feature. It is a place to consolidate…
Google: There Is No Percentage To Measure Duplicate Content
Google’s John Mueller asked if there was some sort of percentage people can use to determine if their content may be considered duplicative or not. John said there is none…
Google September Core & Product Reviews Updates Both Finished...
As I called, Google has completed rolling out both the September 2022 core update and the September 2022 product reviews update while I was offline. Both officially finished rolling out…
Google Highlights Online Discussions & Forums In Search Resul...
Google is rolling out a new addition to search results that highlights what people are saying about a topic in online discussions and forums. The post Google Highlights Online Discussions…
Google’s John Mueller Offers To Review Part Of Your Present...
This morning, John Mueller from Google offered to do a gut check review of part of your presentations to help ensure what you are presenting is accurate. He posted this…
Google: If You Don’t Know If Your Content Expertly Written,...
Google’s John Mueller had another good one-liner the other day. He said, “if you don’t know whether your content is expertly written or not, then it’s definitely not expertly written.”
Effective Brand Building In The Metaverse
Let your customers enjoy your brand in a whole new way. Discover how you can create that space for your brand using the metaverse. The post Effective Brand Building In…
Website Quality Score: Is It A Google Ranking Factor?
Does Google have an organic quality score for websites? And does it impact your rankings? The post Website Quality Score: Is It A Google Ranking Factor? appeared first on Search…
How Long Should a Blog Post Be? A Data-Driven Guide for 2023
Learn how to identify the perfect length for your blog post – based on your goals, audience, and search intent. Backed by Semrush research and data.
WordPress 6.1 Contains “Massive Improvement To Database Performan...
WordPress 6.1, scheduled for release in November 2022, contains a new feature that will dramatically speed up WordPress performance The post WordPress 6.1 Contains “Massive Improvement To Database Performance” appeared…
Real-World SEO: How People Search, Shop & Buy Online
Google wants to provide content that is useful and helpful to the consumer. Find out how this can help increase your ecommerce conversions. The post Real-World SEO: How People Search,…
9 Best Affiliate Programs for Beginners (Any Niche)
That’s why we created this guide to the best affiliate marketing programs for beginners. Here, you’ll find all the information you need to get started in affiliate marketing. Throughout this…
3 Ecommerce SEO Strategy Mistakes To Avoid & How To Solve The...
Here’s your cheat sheet of three potential mistakes you could be making, from content creation to SEO attribution. The post 3 Ecommerce SEO Strategy Mistakes To Avoid & How To…
Daily Search Forum Recap: September 27, 2022
Here is a recap of what happened in the search forums today…
Seamlessly Integrating SEO For Product Launches – Ep. 286
How can your company integrate SEO into your next launch, expansion, or growth initiative? HubSpot’s Aja Frost & Justin Champion shared their insights. The post Seamlessly Integrating SEO For Product…
Bing Tests “Web” Label In Search Result Snippets
Microsoft Bing is testing placing a label in the search result snippets that tell you if the search result snippet you are looking at is a web page or something…
Vanessa Fox On The Early Days Of Google Search Console, Webmaster...
Before there was Google Search Console there was Google Webmaster Tools, before there was Google Webmaster Tools there was Google Sitemaps. To tell you that story, John Mueller and Lizzi…
Did Google Local Service Ads Remove License Numbers?
Google may have removed the license number from business details in the Local Service Ads. I checked a number of LSAs and noticed that Google will say if a business…
Google: We Won’t Penalize For Keyword-Stuffed URLs
Google’s John Mueller said that Google Search “won’t get penalized for keyword-stuffed URLs.” He said stuffing the keywords in your URLs “basically has no effect, positive or negative for search…
What is Google Trends & How to Use It
Google Trends analyzes the popularity of Google searches. Learn 5 ways to leverage it for your business.
Search Engine Journal Promotes Jessica Cromwell to VP of Sales
Search Engine Journal promotes Jessica Cromwell to VP of Sales after ten years of working together. The post Search Engine Journal Promotes Jessica Cromwell to VP of Sales appeared first…
8 Must-Have Ecommerce Rich Snippets To Stand Out In Search
Learn how to use ecommerce rich snippets as a powerful way to enhance a user’s shopping experience and increase your visibility in search engines. The post 8 Must-Have Ecommerce Rich…
How Long Before Google Indexes My New Page (And Why It Depends)?
Learn about the rendering process and why Google is taking its time to index your new pages (if at all) by following these tips. The post How Long Before Google…
9 Local Search Developments You Need to Know About from Q3 2022
Did Q1 and Q2 whip past you? They did for me, but the pace of life often seems to slow down a little in autumn, and I hope you’ll join…
Here’s How Much You Can Really Make From Affiliate Marketing
But how much money does the average affiliate marketer make, really? Is it actually a good business model? Today, I answer these questions and talk about how you can get…
Upgrade Your SEO Content Strategy With These 3 Steps [Webinar]
Struggle with adapting to fast-changing SEO standards? This webinar will help keep your content strategies up-to-date. The post Upgrade Your SEO Content Strategy With These 3 Steps [Webinar] appeared first…
September 2022 Core Update Impact
The month of September 2022 has been one of the most dynamic months in SEO in quite some time.
Google Core & Product Review Updates Finish Rolling Out
Google’s recent core algorithm update and product review update are done rolling out as of September 26, 2022, the company confirms. The post Google Core & Product Review Updates Finish…
Daily Search Forum Recap: September 26, 2022
Here is a recap of what happened in the search forums today…
TikTok Adds Downvote Button For Comments
TikTok is rolling out a downvote button, which allows users to flag comments that are irrelevant or inappropriate. The post TikTok Adds Downvote Button For Comments appeared first on Search…
Google On How To Simplify Hreflang Implementation
Google’s John Mueller says hreflang implementation doesn’t have to be as complicated as people think. He outlines a simplified approach for publishers to follow. The post Google On How To…
Vlog #190: Marguarite Humphrey’s Career & Challenges Of...
Marguarite (Maggie) Humphrey worked at Cypress North as an intern back in 2019, then went to DAC for a few years…
Google Updates Animal Sound Button In Search
Back in 2016, Google Search came out with a way to hear animal sounds in the knowledge panel. Google recently updated the play sound icon or button in Google Search…
Google Search No Results Found Fishing Game Gone Fishing
A year ago, last November, Google started to show this GIF of a fishing bot of some sort when Google returned no results. Well, sometime in the past weeks or…
Google Product Review Updates Still Get Periodic Updates That Goo...
Just a reminder, since I am seeing this question come up often. The Google product reviews update is updated periodically, just like with core updates. Google will run them every…
Google Local Search Ranking Bug Fix Rolling Out
A couple of weeks ago we reported on a possible Google local search ranking update that turned out to not be an update but rather a bug. Well, that bug…
6 Market Analysis Steps to Building a Surefire Marketing Strategy
Gaining sufficient market understanding is a prerequisite for business growth and success. This post uncovers the key market analysis techniques that help you build a data-driven marketing strategy.
How to promote your NFT marketplace in organic search
Non-fungible tokens (NFTs) have recently become a buzzword. More and more entrepreneurs are capitalizing on this trend by building NFT marketplaces—distinct online platforms where digital assets are sold, bought, and sometimes…
A Marketer’s Guide To TikTok Analytics
Learn what works for your brand on this popular platform with the help of TikTok Analytics. Here’s a guide to getting the data you need. The post A Marketer’s Guide…
Fact-Checking: Get Your Facts Right
Here’s what you should know about fact checking SEO content so that you can write with genuine authority and build consumer trust. The post Fact-Checking: Get Your Facts Right appeared…
Should I Pay for Backlinks?
Ever wonder if you can pay for backlinks? Check out our handy guide to learn the pros and cons of buying your links.
WordPress Considers Historic Development Change
Matt Mullenweg proposes dramatic change in how future versions of WordPress are developed called plugin-first, but some contributors are skeptical The post WordPress Considers Historic Development Change appeared first on…
How We Increased a Client’s Leads by 384% in Six Months by Focusi...
Content marketing is an essential part of any SEO strategy. Without it, how are you going to attract customers looking for answers to their questions, and who are potentially in…
Listicle Outreach: How Hunter Built 96 Links in 3 Months (Case St...
The problem is that listicle outreach is quite complicated. You need to identify the right listicles, as well as the right prospects to pitch your business to. Your cold email…
How To Quickly Fill Content Gaps In Your Strategy
Learn how you can get high-quality E-A-T content on your site that helps you build your business and rank higher on SERPs. The post How To Quickly Fill Content Gaps…
Programming Note: Rosh Hashanah 5783 – Happy & Healthy ...
This is a programming note that Monday and Tuesday are Rosh Hashanah, the Jewish New Year and I will be offline the next two days. I will be offline Monday…
A Complete Guide to Robots.txt & Why It Matters
A robots.txt is a file that tells search engine robots which pages they can access on your site. Read to learn why they‘re important and how to create your own!
Daily Search Forum Recap: September 23, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has a…
TikTok Increases Length Of Video Descriptions
TikTok creators have more ways to optimize their content for users’ searches, thanks to a significant increase in the length of video descriptions. The post TikTok Increases Length Of Video…
Search News Buzz Video Recap: Google’s Overlapping Algorith...
In this week’s video, we cover how Google said they try not to overlap search algorithm updates but then announced the rollout of the fifth product reviews update before the…
Bing Tests Colored Sitelink Boxes
Microsoft Bing is testing background colors for the sitelinks section of the search result snippet. I am not sure I like this look but it does indeed make the sitelinks…
Google Search & Google Ads Do Not Guarantee Conversions
Google’s John Mueller and Ginny Marvin said that both on the organic search side and paid search ad side, Google does not guarantee clicks will lead to conversions.
Google De-Duplicates Search Results Based On Almost Duplicates
Google’s John Mueller said Google Search will de-duplicate its search results based on almost duplicates. John said this on Twitter the other day when asked about canonicalizing international URLs.
Google On Percentage That Represents Duplicate Content
Google’s John Mueller answers the question of whether there’s a percentage at which content is considered duplicate The post Google On Percentage That Represents Duplicate Content appeared first on Search…
Google Asks German Reviewers If They Object To Reported Reviews B...
Did you know that in some countries, like Germany, if you report a review as being fake or spam, Google will email the reviewer about the objection and see if…
Google Ads Bug May Prevent Some Ads From Serving
Ginny Marvin, the Google Ads Liaison, posted last night that Google Ads has an issue where some ads may not be served. “Google is aware of an internal issue impacting…
Google Answers If Meta Robots Tags Affect Search Rankings
Google Search Advocate John Mueller explains whether the use of meta robots tags can affect webpage rankings in search results. The post Google Answers If Meta Robots Tags Affect Search…
Uncover Market Trends to Build a Sustainable Business Strategy
This post walks readers through the ins and outs of uncovering market trends to discover business opportunities, mitigate market risks, and drive innovation for building a sustainable business.
Keyword Difficulty: How Do You Measure It?
Strike a healthy balance between search volume and keyword difficulty. Learn how keyword difficulty is measured and what it really means for SEO pros. The post Keyword Difficulty: How Do…
TikTok Marketing 101: How To Get Started
Grow your business on the social platform that’s taking the world by storm. If you’re not too familiar with TikTok, here’s where you should start. The post TikTok Marketing 101:…
Are 301 Redirects A Google Ranking Factor?
Do 301 redirects affect your rankings in organic search? Read on and discover the relationship between 301 redirects and improved Google rankings. The post Are 301 Redirects A Google Ranking…
How To Create Awesome Meta Descriptions
The best practice for meta descriptions goes beyond using keywords. This is how to impress search engines and and site visitors. The post How To Create Awesome Meta Descriptions appeared…
Top 4 Things to Know About GA4 — Whiteboard Friday
In this week’s Whiteboard Friday, Dana brings you some details on the exciting new world of Google Analytics 4. Watch and learn how to talk about it when clients and…
How to Write a Blog Post Outline (7 Simple Steps)
But you don’t have to start your draft on an empty Google Doc. It’s much easier if you begin with an outline. Creating a blog post outline will help…
Daily Search Forum Recap: September 22, 2022
Here is a recap of what happened in the search forums today…
Advanced SEO Tasks When Working With Wix
No matter the CMS, what makes a website great is the work that content creators and SEOs (and beyond) do to help that site succeed.
SEO For Ecommerce Product Pages: 20 Do’s & Don’ts
Give your online customers a compelling reason to buy your product. Here are 20 do’s and don’ts for a successful ecommerce SEO strategy. The post SEO For Ecommerce Product Pages:…
Google App Lets You Remove Personal Information From Search
Google is rolling out an update to its mobile app that allows people to request the removal of personal information from search results. The post Google App Lets You Remove…
What We’re Seeing From The Google Product Reviews Update #5
As you know, Google began to roll out the fifth Google product reviews update on September 20th during the roll-out of the September 2022 core update. I promised to return…
Google’s John Mueller On When, Where & How To Use Hrefl...
Google’s John Mueller often posts detailed and thoughtful responses on Reddit related to SEO and also general gadget tinkering. In one of his latest SEO posts, he posted a very…
Survey Says Again: Links The Most Challenging Area Of SEO
About a year ago, Brodie Clark posted a poll asking SEOs which area of SEO do you find the most challenging. The response a year ago was by far link…
Google Search Console International Targeting Tool Is No Longer A...
As we reported last month, Google has now officially deprecated the International Targeting report in Google Search Console. If you try to access the report, Google will show you a…
Google Results About You Search Beta
Google is testing a new my account section named “results about you.” This is part of the feature where Google Search allows you to remove information about yourself from Search…
SEO Split Test Result: Will Adding Emojis to the Meta Description...
A major online retailer wanted to test if adding a smiley emoji ? to the meta description would have a significant impact on organic traffic. What do you think?
SEO For News Publishers: Your Next Must-Attend Event
On October 4 & 5, get access to the best minds in the SEO and publishing industries who will be sharing their insights and expertise. The post SEO For News…
How Do I Stop Keyword Cannibalization When My Products Are All Si...
For ecommerce product pages, It can be tricky to have multiple products that are all equal but not unique enough. Here are two possible fixes. The post How Do I…
Voice Search: What Is It & How Does It Work?
With more smart devices on the rise, keep up with your competitors when you tailor-fit your SEO strategy to accommodate voice search. Here’s how. The post Voice Search: What Is…
LinkedIn Professionals Share Their Best Unusual LinkedIn Marketin...
LinkedIn presents endless opportunities for you to build your brand. Check out these marketing hacks to help you increase visibility, according to seven LinkedIn professionals. The post LinkedIn Professionals Share…
10 SEO Techniques for More Traffic
You can either: Rank higher for existing keywords Rank for more keywords Get more clicks The SEO techniques below all help you do one or more of those things. Competition…
Daily Search Forum Recap: September 21, 2022
Here is a recap of what happened in the search forums today…
How To Use Twitter To Increase Your Google Search Visibility
Improve your search visibility on Google with a Twitter strategy. Here are some basic guidelines to help you achieve maximum exposure for your tweets. The post How To Use Twitter…
Google Surveys Is Shutting Down; Here Are 6 Alternatives
Google is shutting down Google Surveys and Surveys 360 on November 1 and giving users until December to download historical data. The post Google Surveys Is Shutting Down; Here Are…
5 Key Reasons Your Brand Needs Surround Sound SEO
This article is for you if you want to increase share of search and brand visibility. It also includes examples of how this strategy works for your brand and how…
Is The Percentage Of Pages Not Indexed A Bad Google SEO Sign?
A lot of SEOs focus on the pages Google has indexed versus the pages Google has not indexed on your website. So if there is a larger percentage of not…