Discover how to adapt your local SEO strategies for Google’s Search Generative Experience (SGE) and increase visibility for your business. The post How Search Generative Experience Will Affect Local SEO…
Google is testing placing the date in the snippet on the same line as the URL in the snippet. This is instead of placing it before the snippet’s description section.
Moreover, checking out your competitors’ website traffic can help you identify areas for improvement on your own site. In this article, we will look at the top eight traffic analysis…
Learn about the benefits of content marketing, like growing brand awareness and increasing conversions.
Google’s John Mueller was asked when can a site expect to recover from the September 2023 helpful content update, assuming the site took all measures to “fix” their site. John…
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. Keeping your website fast is important for user experience and SEO. The Core Web…
Google confirms algorithmic actions for site reputation abuse are not live, and will only impact specific content. The post Google Confirms: No Algorithmic Actions For Site Reputation Abuse Yet appeared…
Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. Using channels like search engines, social media, blog content, and email. When you…
Google’s John Mueller clarified that localized duplicate content across regional websites is acceptable. Unique content is still recommended for specific page types. The post When Is Duplicate Content Acceptable For…
Google is testing placing the top quality store badge and icon next to the site name area in the Google mobile search results. This brings up that icon from the…
Dive into the multi-faceted role of a full stack marketer and see how they handle various marketing tasks. Learn about the essential tools that help optimize and streamline their daily…
Discover strategies to find the right influencers for your next marketing campaign by reading our guide.
Here is a recap of what happened in the search forums today…
Learn how affiliate programs work and everything you should consider before choosing the program that’s right for you.
Google is also testing link icons in the AI Overviews to show citations for statements generated in the AI Answer. These links, when clicked, will take you to an overlay…
Supercharge your local SEO strategy with these 11 powerful tips you can start putting into action now.
Content ideation is the process of generating article ideas. A solid ideation process makes it easy to brainstorm dozens of blog post topics, hit a regular publishing cadence, and consistently…
At the beginning of this year we covered the updated posting restrictions guidelines for Google Maps where Google said they can turn off posting for a particular place. Well, we…
Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. If you don’t keep tabs on it,…
Brand identity combines visual, emotional, and perceptual traits to define and distinguish your brand.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Assistant dropped…
Discover the benefits of Review Schema markup for SEO, how to implement it, and how to test it.
Explore keywords’ pivotal role in Google’s indexing system, user experience, and content creation for effective online visibility and strategic connections. The post Do Keywords Still Matter? appeared first on Search…
Google Ads may be testing a new ad format that look more like those perspectives, where the ads are in these tall boxes or cards and those cards are on…
Google is testing another variation of “from the web” sections in its search results. This one is more for local queries, where Google shows a carousel of cards snippets titled…
Don’t blend in with the competition. Stand out, get clicked, and achieve SEO success through differentiation. The post Differentiation: Stand Out, Get Clicked appeared first on Search Engine Journal.
Learn how to perform market research that can ensure your startup’s success with our detailed guide.
Discover what makes a social media campaign successful as you explore these real-world examples from top brands. The post 20 Awesome Examples Of Social Media Marketing appeared first on Search…
Don’t rely on the Wayback Machine alone. Discover these top alternatives for archiving websites and preserving online history. The post Wayback Machine: 5 Alternatives To Try appeared first on Search…
Danny Sullivan, Google’s Search Liaison, confirmed that the search company is now closing the site command search operator. He said this after there were some complaints about the operator not…
In April 2023 and December 2023 Google changed how it classifies what it would consider video pages. In short, the video on the page needs to be the main piece…
After a few days of calm Google weather, we are now seeing a spike in volatility, fluctuations and SEO chatter around Google search ranking movement. It is somewhat early on…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google launched a…
The post Wix SEO: 15+ Expert Tips for Achieving High Rankings appeared first on SE Ranking Blog.
Breadcrumb navigation is a website navigation feature that shows the path to the current page using links.
Keyword cannibalization can negatively impact your website’s organic search performance. But catching and fixing this issue can have the opposite effect. Case in point: Two of our articles on Backlinko…
The post What is White-Label SEO? appeared first on SE Ranking Blog.
Google has published its tentative schedule for the Google Ads API release dates and sunset dates for 2024. Google publishes this annually in order to “bring greater clarity to your…
In this article, I’ll show you three different methods that make it easier to find your perfect affiliate niche—and as a bonus—I’ll throw in some examples of tried and tested…
The sun has set on UA. Replace old, outdated advice with these seven advanced Google Analytics 4 tips.
Referring domains play a key role in SEO. Learn what they are, why they matter, and how to increase the amount of high-quality referring domains you have.
Google is testing a new design for its mobile shopping search interface. The new design has a new Google logo, a gradient background theme, new headers, various sections and labels….
A brand persona is the personification of a brand’s identity designed to resonate with a specific target audience.
Microsoft is testing new sections in the Bing Search results named searches you might like. This can show up as a box with search refinements between a set of search…
The post SE Ranking’s big plans for 2024 appeared first on SE Ranking Blog.
Keyword competition is a metric that indicates how difficult it’ll be to rank highly for a search engine query.
The 10 best local SEO tools include Semrush‘s Listing Management and Google Business Profile.
The Google Ads team is sending out a new email series that promises “customized” steps you can take to “optimize your clients’ Google Ads campaigns.” Google says these emails will…
Explore strategies for local, national, and international markets, optimizing Google Business Profiles and Schema to expand your online presence effectively. The post How Can You Begin To Rank In New…
This week, we had more Google search ranking volatility to report on – surprise…
SEO community unites for Ukraine pet shelters fundraiser live stream on war’s two-year anniversary. Here’s how you can join and help make a difference. The post SEO For Paws Live…
Launching a marketing campaign doesn‘t have to be difficult. Here‘s how to plan for success.
Today is the first day I have seen solid evidence of serious ranking volatility and changes related to the big Google March 2024 Core Update. As a reminder, the Google…
Follow our guide to ecommerce website development to successfully launch your own online store.
WordPress recommends updating to version 6.5.2 to patch an XSS vulnerability The post WordPress Discovers XSS Vulnerability – Recommends Updating To 6.5.2 appeared first on Search Engine Journal.
And while I enjoy deep work, a few times a year I get the urge to leave my desk and go socialize with other human beings—ideally on my employer’s dime…
Last night, Google began to roll out an update to the Helpful content system – the Google September 2023 Helpful Content Update. What is new is not the part about…
Analyzing your competitors‘ Google Ads can help improve your own campaign. Learn how to spy on their ads.
There has been a tremendous amount of confusion around the news that Google will stop indexing sites that are completely inaccessible via a mobile phone after July 5th. Google will…
The post Share of Voice: Why It Matters and How to Increase It appeared first on SE Ranking Blog.
For the past several months, generally around the helpful content update in September and the various core updates we had over the past several months, there have been complaints with…
Google Maps expands AI features for route preview, visual search, and electric vehicle charging. The post Google Announces New AI Features Coming To Google Maps appeared first on Search Engine…
Here is a recap of what happened in the search forums today…
Only two weeks after the October 2023 core update finished rolling out, we have a new core update rolling out – the November 2023 core update. This is a different…
Google has released a new four-page PDF document named Testing value based bidding using Google Ads campaign experiments guide. This document can be useful for those who want to test…
Here is a recap of what happened in the search forums today…
Authorship data is focus of Google’s changes to forum structured data documentation The post Google Forum Structured Data Update Focused On Authorship appeared first on Search Engine Journal.
Learn how to optimize your WordPress website for search engines and rank higher in search results.
Google’s Martin Splitt commented on whether a YouTube video converted into text content could be negatively impacted as a duplicate The post Google On YouTube “Cannibalization” Of Web Content appeared…
Get tips and ideas on how to stand out from the crowd when looking for your first role in the marketing industry. The post Ask An SEO: How Can I…
Learn the top 9 challenges marketing leaders are facing and how to solve them.
Use this SEO checklist to improve your website’s search engine rankings.
Optimized product pages enhance the user experience and rank better for long-tail search terms, which typically have lower competition and high commercial intent. This is vital for ecommerce because users…
Google has updated its performance reports in Google Search Console to have the filters you set, stick. Meaning, the next time you go back to the report, it should be…
Discover 62 digital marketing tools designed to help you grow, improve performance, and increase efficiency.
Earlier this month, we reported on issues Google had with recipe search results. Some changes were made that seemed to resolve some of those issues, but then it seemed to…
Google has removed the feature to add publications manually to the Google Publisher Center. Instead, publications will be automatically added when Google’s algorithms decide to.
Unlock the secrets to high-performance websites that are legal and accessible. Elevate user experience and stay ahead in SEO. Read the full article now. The post 4 Tested Website SEO…
Google is now showing banners and overlays to promote its new Search Generative Experience directly in its traditional search results interface. The overlay says “Search with an AI-powered boost, try…
Discover the importance of header tags in web design and SEO. Optimize content structure and improve search rankings with these best practices. The post How To Use Header Tags: SEO…
In this article, discover the answer to whether your organic search rankings are impacted when offering multiple languages. The post Is Language A Ranking Factor? appeared first on Search Engine…
Learn how calculating the total addressable market can help you assess your company’s revenue potential.
Want users to take action? Try a landing page that’s designed with conversions in mind.
Learn how Google Shopping ads work and how to set up and improve your Google Shopping ad campaigns.
A Google community manager, Alistair D., posted a Reviews troubleshooting and FAQs document in the Google Business Profiles forums. It goes through why reviews go missing, why reviews are removed…
Google has added a method in Search Console settings to add your shipping and return information. This should make it easier for some merchants to specify their shipping and return…
Google announced changes to Search to prioritize content that demonstrates first-hand knowledge, and a new way to deliver personalized results. The post Google Alters Search Rankings To Prioritize First-Hand Knowledge…
Learn how to enhance trust in your ecommerce website! Discover the essential elements online stores should adopt to build customer confidence.
AI can create a month’s worth of content and images in a couple of hours. However, to ensure that the quality of the content is as impressive as the speed,…
In the past couple of days, Google has issued many manual actions around Google Discover policy violations. Just to be clear, you may have seen your Google Discover traffic drop…
This week, the Google August 2024 core update finished rolling out, a bit earlier than expected. There is still search volatility, a lot of it…
A recent post on Reddit asked about the impact of having a website where most of the text was within images. Would Google be able to read the text, what…
Google is testing a new “all places” and “compare now” interface to see businesses and third-party comparison sites outside of Google Search. This is something Google launched in the European…
A market analysis can help you stay competitive in your industry and find new opportunities for growth.
What’s the role of large language models in search personalization? Gain insights into how LLMs can make voice assistants useful in understanding user intent. The post Phoenix: LLMs Revive Decade-Old…