Google Search Testing New Sub/Second Menu
Google is testing a new sub or secondary menu under the search bar in Google Search. This secondary menu, or sub-menu, is below the main search vertical options and is…
Google is testing a new sub or secondary menu under the search bar in Google Search. This secondary menu, or sub-menu, is below the main search vertical options and is…
Why relying on referral traffic may create an SEO weakness that can undermine long-term growth. The post How Referral Traffic Undermines Long-Term Brand Growth appeared first on Search Engine Journal.
Google clarifies that links in AI Overviews all share a single position in Search Console reports. The post Google Clarifies: AI Overview Links Share Single Position In Search Console appeared…
Read this buyer persona creation guide to take a step towards making better business, product, and marketing decisions and investments.
You can create the most helpful, well-optimized content on the web. But if you mess up the title tag, none of that will matter. The title tag is the blue,…
Substack was initially released in August 2023 as a graphic design platform. Within its first year since release, Canva hit a milestone of 600 thousand users. Now, over 220 million…
You’re setting goals. Publishing content. Reporting on growth. But deep down, you’re still asking: “Are we aiming too high? Too low? Are we even on track?” That uncertainty is normal…
Here is a recap of what happened in the search forums today…
Users are rethinking their search habits in response to rising privacy concerns and the growing influence of AI in mainstream search engines. The post The Rise Of Privacy-First Search Engines…
Create your own ChatGPT agent to streamline your SEO audits and analyze website elements like page structure. Here’s how. The post Create Your Own ChatGPT Agent For On-Page SEO Audits…
Google is testing adding the ability for you to add your own annotations to the Google Search Console performance reports. This is one of the requests SEOs have been asking…
Google is rolling out a new feature for Google Business Profiles named What’s Happening. This feature is for bars or restaurants to better promote events, deals, and specials prominently at…
Microsoft is going to do away with the Bing Search and Bing Custom Search APIs as of August 11, 2025. Microsoft posted a notice on its API documentation pages with…
Remember the Power Pair from Google Marketing Live 2024? Well, that and several other items of discussion were found in internal emails at Google about the GML 2024 event. It…
Google is also testing a new pagination bar with page numbers and previous and next icons, instead of the “more search results” button. Bing was recently just testing this too…
Using Ahrefs’ website growth data, we’ve found the 40 fastest-growing cybersecurity companies of 2025 based on estimated year-over-year (YoY) organic traffic growth. We analyzed 4,300+ global cybersecurity companies and filtered…
From AI tutors to classroom management platforms, both new startups and established players are racing to capture attention and market share. Using Ahrefs’ website data, we’ve found the top 50…
Market segmentation is essential for your total marketing strategy. Learn about the different types of market segmentation, choose the right one for your business, and build your market segmentation strategy.
Learn how to analyze digital marketing competitors’ strategies for SEO, PPC, social media, content, and more using Semrush tools, and get insights to optimize your online campaigns.
Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact your content visibility. The post How To Increase Google Discover Visibility Naturally Using These Ranking…
Analyze competitors and keyword trends back to 2012 with Semrush historical data.
Learn about Porter‘s Five Forces, a competitive analysis framework, and how to begin using it to boost growth and success at your organization. Learn more here.
Here is a recap of what happened in the search forums today…
A data strategy is crucial for any business hoping to stay competitive in today‘s highly dynamic marketplace. In this article, we’ll walk you through the benefits and challenges of developing…
Learn how to build a conversion funnel that transforms potential customers into paying customers. This practical guide offers strategies, content ideas, and metrics to track from the top of your…
Lost your website after a hosting dispute? Here’s how to bounce back with recovered content, smart redirects, and a stronger foundation. The post Ask An SEO: How Do I Rebuild…
Google Search may be pushing out another search ranking update of sorts, I am seeing more signs of tremors and volatility over the past 24-hours. Some of the tools are…
Google has updated its Google iOS app and with that, the most noticeable change was it updated the super G logo, with a more blended version of the logo. I…
Google made what I would consider a logical clarification to its image SEO best practices help document. It now says don’t upload the same image under different URL/file names to…
We’ve only covered the Department of Justice vs Google documents here and there but here are some documents that may be of interest to the community here. Google said Navboost…
Ryan Moulton, a Google Search engineer who worked on Google’s search rankings algorithms for over 18 years now, went to X to call out some of what the courts are…
Google’s John Mueller explained that just because you use hreflang tags on your pages, it doesn’t mean those pages will be indexed and/or ranked in Google Search. He said on…
This chimes with what we’re seeing in Ahrefs Brand Radar, our new marketing intelligence tool which lets you track your brand presence in AI search. We analyzed 25M AI overview…
New technologies, channels, strategies, and tactics are constantly emerging. It’s impossible for any team to pursue every idea. What do you do then? How do you vet each idea and…
Clickstream data opens up a world of possibilities when it comes to understanding and outpacing your competitors. In this article, we explore what Clickstream data is, how Semrush uses it,…
Running a competitive landscape analysis can help you develop a strategy for outsmarting the competition and capturing more of the market. In this guide, we’ll explore how competitive analysis works,…
Whenever you move content, change domain names, or simply tweak a page’s URL, you’ll likely use a redirect. This ensures your users (and Google) get to the right page, and…
Back in the early 2000s, keyword stuffing actually worked. All you had to do was repeat the same phrases, and you could rank pretty well. (Readability be damned.) I’m not…
There are many tools that let you schedule content across different social media platforms. But: Not all of them are built to match your unique workflow. Some focus on collaboration,…
When you’re new to the software, there’s a lot to take in. To start off on the right foot, let’s begin with the basics.
Running PPC campaigns isn’t for the faint of heart. You’re constantly juggling dashboards, tweaking campaigns, and fielding requests from clients who wanted performance reports yesterday. That’s why the best PPC…
Your sitemap is exactly what it sounds like: a map of your site’s pages. A good sitemap organizes all your most important pages logically, and it can help Google crawl…
Google’s updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget. The post Google Updates Image SEO Best Practices: Use Consistent URLs…
Google’s John Mueller explains that Hreflang tags act as suggestions, not directives. Learn how canonical tags impact international SEO and what adjustments your strategy needs. The post Google Reminds That…
Semrush historical data lets you analyze past SEO performance, uncover trends, and drive smarter strategy.
Here is a recap of what happened in the search forums today…
Which of your competitors‘ products, services, and blog articles receive the most traffic? Analyze top pages with this tool to reveal valuable insights and hack your rivals‘ strategies. Add Semrush…
Discover how Pilote Consulting used SE Ranking to help an eco-hotel brand triple organic traffic, cut ad spend by 30%, and increase direct bookings by 38%.
Google is testing ways to get more people to try AI Mode with a new AI Mode button in the Google Search bar on the Google home page. We’ve seen…
Google seems to be on the verge of rolling out AI Overviews in within Google Search in more countries and regions. We are seeing signs of Google testing AI Overviews…
Google has confirmed a “rare” bug with Google Ads reporting where it can lead to over-reporting click-through rate percentages. Brad Geddes posted about the issue on LinkedIn, and Ginny Marvin,…
Google is testing a new recipe search feature that seems to be powered by AI Overviews, it also seems to be a Search Labs feature. This allows you to see…
Google has a new beta feature to encourage searchers to add comments and have discussions around a specific topic. It is called “Discussions” and has a beta label on it….
Learn what programmatic SEO is and how to create programmatic SEO pages in six steps, from keyword pattern discovery to automated content generation setup.
This article explores how AI-driven search is reframing brand visibility and offers a framework to help marketers respond effectively. The post The Triple-P Framework: AI & Search Brand Presence, Perception…
Experienced SEOs report trouble getting hired. Is AI screening to blame? The post Is The SEO Job Market Undergoing A Major Shift? appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today…
It’s been calm for the past two weeks but we are seeing Google ranking volatility hit on May 8th. Google held another creator summit, this one in Washington, D.C. Apple…
Google is showing the number of followers for a Facebook profile in the Google Ads, the search ads. We saw Google testing this for organic / free results two years…
We analyzed AI Overviews across five states in the US to uncover how regional location impacts sources, citation patterns, domain diversity, and more.
Did you know that you can quickly add parameters to the end of your Google Search URL to see search results in a specific language and/or country? Yes, you can…
Google said it is now able to catch “20-times the number of scammy pages,” that it did in the past, leading to a reduction of “these scams by more than…
Google AdSense announced that the Auto optimize feature is now configurable at the site level. Google moved it out of the Experiments section and made several improvements to Auto optimize.
Microsoft is testing a new pagination bar for its Bing Search results. Instead of the left arrow, page numbers and then right arrow, Bing is testing showing a “Next” button…
Google’s AI-powered security now blocks 20x more scams in search results, Chrome, and Android. The post How Google Protects Searchers From Scams: Updates Announced appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search ranking…
It has been a couple of weeks since we last reported on a Google search ranking update, I bet a ton of you were wondering if I was feeling off….
Google has launched several new charts within the Google Ads interface. We recently saw the table tree view (which was not 100% new, I was told) and now we are…
Google is testing new buttons and tags on its local listings and local ads. These include a new “read reviews” button, various appointment tags and other business descriptive tags.
Yesterday, Apple’s Eddy Cue said searches on Google via Safari were down last month for the first time in 22 years. Then later, Google issued a statement saying there was…
Google is testing a slightly different layout for its search result snippets. Google seems to be indenting the title link, URL and description to the right and placing the favicon…
Google Business Profiles has another bug, this time with the toggle to hide or show the business address. The toggle for “Show business address to customers” just does not work…
Google Analytics real time reporting seems to be lagging again this morning. I woke up to a ton of complaints on social about the real time reporting reports in GA4…
Google pushed back against news reports of shrinking Search demand, pointing to “overall” search query growth and feature adoption The post Google Disputes News That Search Engine Use Is Falling…
Apple is exploring AI search engines like ChatGPT for Safari, signaling a shift from Google’s $20B deal. How will this reshape search competition? The post Apple May Add AI Search…
When I asked experts for their #1 PPC tip for beginners (see my introduction to search ads), many said it’s smart to focus on keywords that are less popular, more…
For example, let’s say your brand gets 20,000 searches in a month, and your three main competitors get 15,000, 10,000, and 5,000 searches, respectively. The total branded search volume in…
Here is a recap of what happened in the search forums today…
Structured data isn’t just for rich results; it helps AI to understand. Learn how Schema Markup at scale drives visibility, authority, and real business outcomes. The post Factors To Consider…
Google held another Google Creator Summit where they invited 7 creators on a fully paid expense trip to their Washington, D.C. office to spend the first two days in some…
Google is testing showing a large “Sponsored results” header in the search results that can lead to more search results and grouping various Google search ads together.
Google has announced a new Google Ads search campaign feature named AI Max. Google says AI Max for Search campaigns is a “new, one-click feature suite” that brings you a…
Google is testing moving the about results text, where it shows the count of results, to within the search tools menu. So when you click on “Tools” under the search…
Google is testing showing images within the sitelinks carousel in Google Ads and sponsored results. We’ve seen images in sitelinks before, numerous times, but here is a version of them…
Google has a “new feature,” as it labeled it, within Google Merchant Center, for event promotions. This allows you to promote an event, such as a sale, promotion or occasion,…
Learn everything about anonymous Google reviews, from how to post them to how to manage them effectively.
It’s not your SEO strategy. It might be the hidden silos that choke ROI, delay execution, and derail even your best-laid digital plans. The post Internal Silos Are An Overlooked…
Here is a recap of what happened in the search forums today…
Dive into the findings on AI Overviews and Google Search. Is the promise of growing web traffic being fulfilled? The post Testing Google’s Post-AIO Traffic Claims appeared first on Search…
Here is a weird one – doing a site command and Google presenting an AI Overview summary of the results. In this case, the AI Overview was dead wrong –…
Google is now sending emails to business owners when a Google Business Profile information edit was rejected. The email subject line says “A recent information edit was rejected,” and then…
For the past week or so, news publishers from Brazil have not been happy with Google. It seems that Google Discover is broken for a lot of Brazilians, showing irrelevant…
We’ve seen variations of Google’s popular products section in the search results show both article and video content reviews. But now we are seeing another format for it, one that…
Faceted navigation enhances ecommerce UX but poses SEO risks. Learn how to manage filters without harming crawl efficiency or indexing strategy. The post Ask An SEO: How To Implement Faceted…
Google is testing a new ad groups interface for the Google Ads Search campaigns console. This seems to be a simpler interface with fewer options than the current version.
Jerry Dischler, the almost 20 year Google executive, is reportedly leaving Google a year and a half after he stepped down from that position. Jerry Dischler was involved in a…
Six years ago, Google dropped some of its search tools date filters and then added new operators for before: and after: that let you filter content by specific dates. Well,…
A study analyzing Google vs ChatGPT traffic finds Google keeps users on its site longer, but sends the most traffic overall. The post Google’s Walled Garden: Users Make 10 Clicks…
Google has expanded its Quality Rater Guidelines to help identify more deceptive SEO tactics and misleading web content The post Google’s Updated Raters Guidelines Target Fake EEAT Content appeared first…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing…