How to Track Your ChatGPT Brand Visibility with Semrush
Your brand shows up in ChatGPT answers more often than you think — and those mentions influence how people see you. This guide explains how to track and improve that…
Your brand shows up in ChatGPT answers more often than you think — and those mentions influence how people see you. This guide explains how to track and improve that…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google thought about…
Trust and proven expertise are quickly becoming the signals AI systems rely on when choosing which brands to surface. The post The Role Of Brand Authority And E-E-A-T In The…
Learn how to measure visibility in AI search and move beyond outdated ranking metrics with expert insights in this webinar. The post How Do You Track What Doesn’t Rank? Measuring…
Learn how to build SEO campaigns that win links, brand mentions, and authority with proven digital PR strategies. The post Backlinks vs. Brand Mentions: How to Engineer Campaigns That Earn…
I am seeing some signs of a Google search ranking update over the past day or so but the chatter is super limited right now. Many of the tools spike…
A court document from the Department of Justice Google monopoly case shows Google internally discussed six different options for giving (or not giving) publishers control over AI usage. The options…
Google announced some new features for Google Maps including a big one for reviews, where reviewers can now use nicknames instead of their real names when leaving reviews. Plus, Google…
Only two months ago, Google officially rolled out the follow feature on Google Discover. Now, that feature is no longer active and Google has removed the documentation associated with it.
Google’s Daniel Waisberg announced today at the Google Search Central event in Tel Aviv that Search Console will be gaining brand query filters. Plus, these filters will be AI-assisted, I…
Google is testing shading the background color behind the search ads, sponsored results, and the local pack in the Google Search results. I do like that Google is testing differentiating…
Adobe’s purchase of Semrush signals the growing importance of SEO platforms as digital marketing struggles with AI-driven uncertainty. The post SEO Community Reacts To Adobe’s Semrush Acquisition appeared first on…
YouTube is the second-largest search engine, where users spend roughly 50 minutes daily (and growing). It’s also the 2nd most cited source by LLMs, meaning video mentions don’t just reach…
This year’s SEO Trends ebook translates SEO expertise into the practical, high-impact strategic guidance marketers need for 2026. The post Google’s Old Search Era Is Over – Here’s What 2026…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google released Gemini…
Bill Hunt outlines how proactive digital integration prevents post-acquisition visibility loss and turns M&A into a driver of growth. The post Digital Equity Is Brand Equity: Don’t Lose Search Visibility…
Semrush will be acquired by Adobe, the two companies announced today. “Adobe and Semrush announced that they have entered into a definitive agreement under which Adobe will acquire Semrush, a…
Google released Gemini 3, its latest AI model, and it is already powering AI Mode in Google Search today. Sundar Pichai wrote Google is shipping Gemini 3 and that includes…
Google Ads is testing a share icon and button for hotel ads in the Google search results. When you click on the share icon, it lets you share the result…
Last month, we covered how we saw an “Incentivized” label on some product reviews within Google Search. Now, Google is emailing merchants and advertisers notifying them that they must properly…
Microsoft announced a number of new Microsoft Advertising features including Asset-level editorial review, Conversion Delay insights, callouts for Hotel Price Ads expansion and Microsoft Curate updates.
Google Ads may be rolling out a new metric named “Original Conversion Value.” This shows the raw data before Google does anything with it.
Business Insider interviewed both SEOs and representatives from Google, Microsoft, and Perplexity on what it calls the “GEO rush.” The rush for SEO companies or other companies to sell GEO…
Matt Diggity November was a big month in digital marketing, and you shouldn’t miss this roundup if you want to be prepared for all the changes likely to arrive early…
Here is a recap of what happened in the search forums today…
AI search buy-in comes when it’s framed as a cost-effective way to prevent losing ground in the next discovery shift. The post Selling AI Search Strategies To Leadership Is About…
A Cloudflare outage is causing 5xx errors for many sites. Here’s how Google handles short server spikes and what to watch in SEO reports. The post Cloudflare Outage Triggers 5xx…
In this guide, you’ll learn what makes ChatGPT traffic unique, how to track it in your analytics, and strategies to increase both direct and indirect visits from this AI assistant….
Cloudflare, which is used by around 20% of all websites (including this one), is having major outages this morning. Lots of site owners are concerned with how this may impact…
For a decade now, Google’s John Mueller has been saying consistency is the most important SEO advice you can give someone. In 2025, he said it again, posting on Bluesky,…
Google Ads has rolled out the “Campaign total budget” feature for Performance Max (PMax) campaigns. This was available for other match types and is now available for PMax.
Microsoft is testing a new ad label for the Bing Search ads labeled “Ads related to” followed by the query the ads are related to. In the example below, it…
Google confirmed a new search algorithm update – well, this is just a weather feature – but it is a stormy one. Well, maybe not. Google said Google Search’s weather…
Google added new features to AI Mode including agentic booking for travel and Canvas for helping you build your vacation. The agentic booking works with dinner reservations and Google previewed…
Schema markup transforms uncertainty in AI search into a competitive edge built on clarity, context, and trust. The post The Knowns And Unknowns Of Structured Data Attribution appeared first on…
Learn how to track, measure, and optimize brand mentions across web, social, and AI platforms. Discover free and paid tools, key KPIs, and strategies to turn visibility into business growth.
Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain The post Google On Generic Top Level Domains For SEO appeared first on Search…
Unlock the power of local search to attract more customers. Elevate your marketing strategy with effective local search techniques. The post From Listings to Loyalty: The New Role of Local…
Here is a recap of what happened in the search forums today…
Real-world cases reveal how failures in LLM systems spread harm and misattribute sources. Here are concrete actions SEOs can take now. The post LLMs Are Changing Search & Breaking It:…
The shift to AI search is testing every brand’s technical foundation, and only those tackling SEO debt head-on will survive. The post The Technical SEO Debt That Will Destroy Your…
Audit your brand’s trust signals to find ways to boost AI visibility and earn more citations.
Google Ads may be introducing a new bidding type named Journey Aware bidding in 2026. This will be reportedly for search campaigns using Target CPA.
There have been several complaints over the past week about Google showing searchers its old Google Search design. Some of those search results seem to lead to a broken interface,…
Google added a carousel to the top of the image tab within some Google Search apps, I think it might be a test. The carousel lets you scroll through some…
We know Google has been using machine learning and more recently, AI, to generate search result snippets descriptions. Well, here is an example of Google getting a snippet not just…
Google Ads top combinations report now has a Top Combinations option for PMax campaigns. This report should be able to quickly show you your top performing assets including logos, headlines,…
Google seems to be rolling out the annotations feature within Google Search Console’s performance reports. This was a feature Google began testing in May and now it seems to be…
Up to 56 million websites could be affected by unpatched versions of Imunify360 AV that allow full server takeover. The post Server Security Scanner Vulnerability Affects Up To 56M Sites…
Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews. The post Data: Translated Sites See 327% More Visibility in AI Overviews appeared…
Discover proven AI + review tactics that boost Google visibility, rankings & ROI. Join our free webinar to turn reviews into measurable SEO success. The post Beyond Just the Stars:…
Here is a recap of what happened in the search forums today…
The Pulse covers the latest from Google and Open AI and the EU investigation into Google’s site reputation abuse enforcement The post SEO Pulse: AI Shopping, GPT-5.1 & EU Pressure…
This week, we had a pretty big update touch down early on and it really continued throughout the whole week, I named it the Movember update. Google Opal tool encourages…
Harry Clarkson-Bennett reveals how to turn Google Search Console’s constraints into enterprise-level SEO advantages through smarter property segmentation. The post How To Make Search Console Work Harder For You appeared…
Google said it has made significant improvements to the Google Ads advertiser suspensions. Google said it reduced incorrect suspensions by 80%, appeals are addressed 70% faster and 99% of appeals…
Supposedly, there is this “hack” to “crack the code” to make your Local Service Ads work in Google Ads that is fake and not recommended. Folks are saying if your…
Learn 7 AI SEO techniques to earn visibility in LLMs + how to track it.
Google announced a bunch of AI-based search features for Google Shopping, AI Mode and Gemini for the holiday season. Google is rolling out the AI Mode comparison feature (we saw…
Google Ads is bringing brand controls, like brand inclusion support, to Standard Shopping campaigns. This was supported for PMax and AI Max camapigns but now are showing up for Standard…
Google has clearly documented how it tracks link clicks, impressions and positions for AI Overviews in this help document. But if you ever saw an AI Overview and interacted with…
Google proposed a number of changes in the ”¬2.95B EU antitrust fine over its ad technology. The changes include changes to Google Ad Manager and increasing the interoperability between its…
Google’s upcoming shift to default AI Mode marks a turning point for SEO, forcing brands to optimize for AI citations, brand authority, and multi-platform presence. The post Is Google About…
Google updated its review snippet documentation to clarify that each review or rating in structured data should point to one clear target, reducing ambiguity. The post Google Reminds Websites To…
Here is a recap of what happened in the search forums today…
When a publisher demands money for a link, Quid Pro No helps you turn the solicitation into a safer, higher-value outcome. The post The Quid Pro No Method Of Link…
The llms.txt proposal aims to guide AI systems through web content, but without governance or verification, it risks repeating old SEO trust failures. The post llms.txt: The Web’s Next Great…
Google responds to EU investigation into its site reputation abuse policy, defending enforcement against parasite SEO as essential for protecting search quality. The post Google Defends Parasite SEO Crackdown As…
This guide shows you how to run an AI search competitor analysis that reveals: Which brands in your industry dominate AI search today Where your competitors earn visibility, but you…
Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. The post Google Adds AI Shopping Tools Across Search,…
How to build high quality links with very little effort. You might as well try them. The post Lazy Link Building Building Strategies That Work appeared first on Search Engine…
BrightEdge predicts that AI Overviews will play an important role for shopping in November through December. The post Data Shows How AI Overviews Is Ranking Shopping Keywords appeared first on…
The creator of a wildly successful website shares their secrets to how it all happened. The post Secrets Of A Wildly Successful Website appeared first on Search Engine Journal.
We are seeing some big movement and volatility in the Google Search results again, this one kicking up more yesterday, November 12th. This may be a continuation of the ongoing…
Google has been testing its AI advisor in Google Ads and Analytics since 2023, there were some bugs throughout that testing, promoted the test to the top menu and then…
Google has updated the review snippet documentation to explain that site owners should avoid using multiple ways of indicating what’s being reviewed, the search company announced. This is to make…
Google has documented a new user agent, a user-triggered fetcher, named Google-Pinpoint. “The Google-Pinpoint fetcher requests individual URLs that Pinpoint users specified as sources for their personal collections of documents,”…
Google has confirmed it is testing a feature to import campaigns and assets from X and other social networks into your Google Ads campaign. Ginny Marvin, the Google Ads Liaison,…
Google will be updating its Unacceptable phone number policy on December 10, 2025 and that update is causing some anxiety for some advertisers. The policy update says that “phone numbers…
Two ways to significantly boost the success of brand mention and link building campaigns The post Overcoming Skepticism In Brand Mention And Link Building Campaigns appeared first on Search Engine…
Ad intelligence software promises to show you everything your competitors are doing: their keywords, budgets, creatives, and landing pages. But many surface insights you could get for free. Meta’s Ad…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google will fix…
Treat hosting as strategic SEO infrastructure, not a cost line, because no optimization can outrun a slow or unstable server. The post Why Web Hosting Is A Critical Factor To…
Google Search supports sitewide shipping policy markup, letting you surface delivery costs and transit times in results without relying on Merchant Center. The post Google Launches Structured Data For Merchant…
Google is testing showing normal search ads in an ad carousel at the top of the image search results on mobile. The ads take up a lot of the top…
Google is reportedly working on a “fix” for the AI spam that routinely shows up within users’ Google Discover feed. Google issued a statement to the Press Gazette saying, “We’re…
Google is now embedding its AI chat feature within the Google Ads advertiser console, specifically in some screens. The “Guide me” button that triggers an AI chat feature was spotted…
Google now lets you add your shipping and returns information within Google Search Console, even if you do not have a Google Merchant Center account. Previously, Google let you do…
Google emailed advertisers who are leveraging message leads within Google Local Service Ads telling them about the new value-based pricing. Basically, when a seacher uses the “Request multiple opinions” within…
Microsoft is testing placing site favicons at the top of the Bing search results page that when clicked on, anchor you down to the specific search result on the page….
We pulled the most recent, B2B-specific stats and organized them around the most important things in B2B SEO. Below are the stats worth citing in 2025. Organic search is still…
Ahrefs podcast explores how efforts to get ahead in AI SEO may come at the expense of higher-value opportunities elsewhere. The post Is AI Search SEO Leaving Bigger Opportunities Behind?…
See how AntheDesign helped a family-run campsite get to #1 on Google within 4 months through data-driven SEO, powered by SE Ranking.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is not…
Marketing leaders need to stop funding SEO for clicks and start designing budgets around brand authority in AI-first search. The post Budget SEO For Capacity, Not Output appeared first on…
Expert Mordy Oberstein shares insights on whether you need to rethink your content strategy for LLMs and enhance your SEO efforts and what to consider. The post Ask An SEO:…
Microsoft is now requiring all third-party publishers to have Microsoft Clarity in order to be paid out for impressions and clicks from Microsoft Advertising.
A month ago, we reported Google added a new form to report negative review extortion scams on your Google Business Profiles and local listings. Google also listed some tips on…
Discover how French agency AntheDesign simplified reporting, boosted productivity, and built stronger client trust with SE Ranking’s SEO platform.
Google’s John Mueller confirmed that Google is not killing off all forms of schema and structured data support for Google Search. The question came up in a Reddit thread after…