How to Start a Blog: A Step-by-Step 12-Month Action Plan
Blogging can be a fun pastime—or it can be a profitable side hustle. For some, it can even turn into a lucrative, full-time job. So, what separates the hobbyists from…
Daily Search Forum Recap: November 22, 2022
Here is a recap of what happened in the search forums today…
10 Steps To Boost Your Site’s Crawlability And Indexability
Let’s look at some elements of your website that affect crawling and indexing and discuss ways you can optimize your site for them. The post 10 Steps To Boost Your…
Google Explains How CDNs Impact Crawling & SEO
Google’s new documentation explains how using a CDN can negatively impact crawling The post Google Explains How CDNs Impact Crawling & SEO appeared first on Search Engine Journal.
Google On Blocking Banner Ads From Getting Indexed as Main Conten...
Google’s John Mueller answers if it’s possible to stop banner ads from being indexed by Google as part of the main content The post Google On Blocking Banner Ads From…
Google Responds To The Verge Mocking Its Search Rankings For Best...
Nilay Patel, editor-in-chief of the Verge posted a new article with the intent to both rank for [best printer] in Google Search, as well as mock Google for how he…
Google Search Console To Kill URL Parameter Tool On April 26th
Google has announced this morning that on April 26, 2022 it will be killing off the URL parameter tool under the legacy Google Search Console. This is a bit of…
Google Vehicle Ads Gains Date First Registered Attribute
Google has added a new attribute to its vehicle ads product attributes. The new attribute is [date_first_registered], the date of when the vehicle had its first registration date with the…
2 Sitemap Examples: Different Types of Sitemaps & Best Practi...
In this guide, we’ll cover the different types of website sitemaps, their benefits, and how to fix sitemap errors.
Google: Nofollow Is Not A Dampening Factor
Google’s John Mueller said on Twitter that the “nofollow is not a dampening factor.” Meaning, when you put a nofollow attribute on a link, it does not dampen the value…
Google Search Ranking and Popup Banners
Google’s John Mueller explains how multiple ranking factors play a role in whether a banner popup affects search presence The post Google Search Ranking and Popup Banners appeared first on…
Daily Search Forum Recap: April 30, 2024
Here is a recap of what happened in the search forums today…
BoFu Content Strategy: How to Turn Prospects Into Customers
BoFu Content Strategy
Amazon Raises Affiliate Commission Rates
Amazon announces a limited time increase in commission rates. How does it compare to pre-Covid commission percentages? The post Amazon Raises Affiliate Commission Rates appeared first on Search Engine Journal.
Google Stops Using Web Light To Serve Lighter/Faster Version Of Y...
Since 2015 Google has been serving lighter-weight and thus faster-loading web pages over Web Light to some devices that just don’t have the speed or capabilities to load the heavier…
Daily Search Forum Recap: December 22, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Just an update…
When To Create Localized Folders And Pages For SEO
Structure your website to help customers understand the site’s hierarchy and also shows the resources available within the section. The post When To Create Localized Folders And Pages For SEO…
WordPress Performance Lab Plugin Officially Out of Beta
The official WordPress Performance Lab plugin is out of beta, featuring stable infrastructure for non-experimental modules The post WordPress Performance Lab Plugin Officially Out of Beta appeared first on Search…
Instagram Testing 10-Minute Reels For Long-Form Video Content
Instagram confirmed that it is testing the ability to upload Reels up to 10 minutes long, allowing it to compete with TikTok, X, and YouTube. The post Instagram Testing 10-Minute…
Daily Search Forum Recap: January 3, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
An SEO Breakdown of Reputation as an E-A-T Factor
Learn what Google’s E-A-T guidelines might mean for your industry and how reputation management can protect your brand’s SEO. The post An SEO Breakdown of Reputation as an E-A-T Factor…
Yahoo Search AI Answers Now Showing Link Sources
Initially, when Yahoo Search launched AI-generated answers, they did not contain sources or links. Now it seems Yahoo is adding “Learn more” links to these AI answer boxes in Yahoo…
How To Create A WordPress Ecommerce Website
Here’s your easy-to-read guide for understanding how to create a successful ecommerce store with WordPress. The post How To Create A WordPress Ecommerce Website appeared first on Search Engine Journal.
Google Search Console Caches Inspection Tool Live Test URLs For 9...
In Google Search Console, you can use the URL Inspection Tool to test how Google sees a URL in its index versus in real time by using the live test…
How To Track Customers & Revenue From SEO In Your CRM
Show how much revenue you think your SEO changes are going to make. Here’s how you can set up tracking for customers and revenue. The post How To Track Customers…
New Google Maps Posting Restrictions For User Generated Content (...
Google has posted a new help document for posting restrictions around user-generated content in Google Maps. This is specific to reviews, photos, and videos users may update to Google Maps….
An Apple Search Engine? – Whiteboard Friday
Happy Friday, Moz fans! In today’s Whiteboard Friday episode, Tom digs into his research on Apple’s moves in search, specifically their recent launch of what he believes is a search engine,…
How to Get Started With Keyword Research for SEO
Keyword research is an ongoing process for marketers. Learn the basics of good SEO keyword research and analysis here. The post How to Get Started With Keyword Research for SEO…
Bing DALL-E 3 Went Live Over The Weekend But It Was Painfully Slo...
Microsoft launched DALL-E 3 in Bing Chat late on Friday night and went it went live, it just stalled. It took a really long time for Bing Chat to create…
Best AI Tools for Digital Marketers in 2023
Automation and scalability make artificial intelligence (AI) tools attractive to digital marketers at several levels. With the emergence of so many tools hitting the market at breakneck speed, choosing the…
Google Search Snippet “View Full List” Link
Google has all sorts of search result snippets and features including sitelinks. Here is an interesting that may not be new, but Google shows a normal snippet with horizontal sitelinks…
How 4 Worldwide Agencies Prove SEO Value
Aside from showing clients how SEO efforts can translate into business outcomes, agencies should negotiate what success means from the get-go. Here’s how. The post How 4 Worldwide Agencies Prove…
How To Write A Blog Post Intro To Hook & Keep Them Reading
They’ll never get past your blog intro if it sucks. If you’re not a professional writer, the thought of writing an engaging and attention-grabbing blog post introduction can be daunting. …
Google Mobile Tests Search Menu On Left Side Bar
Several months ago, Google tested displaying a left-hand sidebar filter on the desktop search interface. Google is doing something similar on mobile search, but now they are tucking the search…
Search News Buzz Video Recap: Google Core Update, Nofollow Links,...
This week, we dove more into the Google May 2022 broad core update, stories of those hit, how Google looks at the data prior to the rollout and more. Google…
Microsoft Bing Fixes The Bing AI Chat “Something Went Wrong...
Mikhail Parakhin, the CEO of Microsoft Bing, said on Twitter that they have fixed the systematic “Something went wrong” issue that some of you have seen over the past week…
Google: Google Discover Impacted By Many Search Signals, Includin...
Google has updated both the Google Discover help documentation and the Google helpful content system page documentation to clarify that Google Discover uses many of the same signals as Google…
The HTML Hidden Attribute Explained
Learn how to use an HTML hidden attribute with Google-approved techniques, as well as what practices to avoid. Start using hidden content to better your user experience today!
Bing Tests Site Favicon On Right Of Search Result Snippet
Microsoft Bing is testing placing a site’s favicon on the right side of the search result title’s snippet. We are accustomed to seeing it on the left for Google search…
Google Ranking Factors: Fact vs. Fiction – Ep. 246
Google ranking factors are a hot topic in the SEO industry. We’re talking about a few key ranking factors and what it means for you. The post Google Ranking Factors:…
Bing Has Been Using OpenAI’s New GPT-4 For Five-Weeks
Microsoft Bing confirmed minutes after OpenAI announced the new version of GPT, GPT-4, that Bing uses that upgraded model. Yusuf Mehdi from Microsoft said, “We are happy to confirm that…
SEO Tips For Expanding Into German-Speaking Markets
Simple translations won’t do. Venture out into German-speaking markets with these 5 tried-and-tested SEO tactics and gain more visibility in their local SERPs. The post SEO Tips For Expanding Into…
Building a Better Search Engine: Lessons From Neeva’s CEO
Co-founder and CEO of Neeva, Sridhar Ramaswamy, speaks about building an ad-free search engine and lessons learned from 15 years at Google. The post Building a Better Search Engine: Lessons…
Google Currently Looking Into AMP Support in GA4
As you know, Google Analytics 4 does not support tracking AMP pages. Well, Google’s Ads Liaison, Ginny Marvin, said on Friday that Google is “currently looking into it and will…
Programmatic Advertising Guide: Definition, Types, & More
Learn everything you need to know about programmatic advertising, from types to pros and cons.
WordPress 6.0.1 Maintenance Update Released With Multiple Bug Fix...
WordPress 6.0.1 maintenance release is now available, which comes with dozens of bug fixes and is recommended for keeping your site running optimally. The post WordPress 6.0.1 Maintenance Update Released…
Expired Domains And Google Ranking Bonus?
Google’s John Mueller answers a question about expired domains and any bonus they might have The post Expired Domains And Google Ranking Bonus? appeared first on Search Engine Journal.
SEO for Lawyers & Law Firms: The Complete Guide
But first, let’s answer an important question… SEO (search engine optimization) is the practice of growing a website’s traffic from organic search results. The end result of SEO is more…
Voice Search Optimization and SEO
Are you curious about how voice search work? We provide a detailed explanation backed up by statistics. Find out why you should optimize your site for voice search and how.
10 Advanced SEO Tips & Techniques You Need To Know
Once you are confident you know the basics, dive into these 10 advanced tips and techniques to take your SEO to the next level. The post 10 Advanced SEO Tips…
Key 2024 Trends To Help You Embrace The Next Era Of SEO
Position yourself for SEO success in the coming year! Explore best practices, insights, and tips from 21 industry experts in our latest SEO Trends ebook. The post Key 2024 Trends…
24 CRM Tools to Level up Your Business in 2024
Get rid of the spreadsheet and get a handle on your customer list with a powerful CRM tool. We did the research so you don‘t have to.
Google Ads To Opt Out New Accounts From Serving Ads On Parked Dom...
Google Ads sent out a notice that it is changing its Content Suitability policy for Parked Domains in Google. Google will opt out new accounts from serving ads on parked…
Google Now Supports Pros and Cons Structured Data For Reviews Pag...
Google now supports new structured data for pros and cons of editorial review pages. This new markup can be validated in the Rich Results testing tool and other Search Console…
Search News Buzz Video Recap: Google Product Reviews Update Done ...
Happy holidays and merry Christmas to all of you, hope you are not watching this video on your break but if you are – you clearly love search…
Google: Clicking On Your Site In Google Search Won’t Hurt O...
One of the oldest myths in the Google SEO-verse is that clicking on your search results in Google Search will help you rank better. Google does not and has never…
36 Free SEO Tools for DIY SEOs
Add these 36 free SEO tools to your SEO toolkit. Monitor your website’s SEO health, see who’s linking to you, and learn what your website is ranking for on Google….
Google Can & Does Drop URLs From Its Index Over Time
Most SEOs that have been doing the search engine optimization thing for any amount of time know that Google can and likely will drop out URLs from the Google index….
Google Search Console Video Index Report Now 100% Live
A month ago, Google started to slowly roll out the video index report within Google Search Console. Now that rollout is complete, Google announced on Twitter this morning.
What Is Fresh Content & Is It Important for Your Site?
Fresh content is newly created or updated content. It matters most when it’s relevant to timely queries.
Google Search Conversations & Discussion and Forums
Google has had these discussion carousels for the past couple of years. Now Google also spotted a “conversations” box and also a “discussions and forums” box in Google Search.
Link Velocity: Is It A Ranking Factor?
Does link velocity matter? Let’s have a look at its origins and see whether link velocity needs consideration in link building. The post Link Velocity: Is It A Ranking Factor?…
14 of the Best WordPress Blog Themes in 2024
Explore these WordPress blog themes to learn about their features and find the right one for you.
Bing Chat Doubles Character Chat Limit
Microsoft has doubled the character limit of Bing Chat from 2,000 characters to now 4,000 characters. This is still rolling out for some users, but I personally see it in…
B2B Marketing: The Beginner’s Guide
In this guide, you’ll learn how to create a B2B marketing strategy and what tactics you should use. We’ll also look at some successful B2B marketing examples. But first,…
Google Tests Price Slider Filter In Search For Product Results
Google is testing a price slider for some queries where narrowing by price may make sense. We’ve seen Google show price range sliders for products and price slider filters for…
6 Google Business Profile Tips For Hotel SEO
Optimize your hotel listing on Google Business Profile and get the right reviews. Here are 6 tips for both small and big hotel chains. The post 6 Google Business Profile…
67% Of Google Searches Have Duplicate Top Stories & Web Resul...
Last week we broke the news that Google does some form of deduplication of the top stories and web results in some situations. John Shehata released some data from his…
Google “People Search Next” Search Refinements
Google has a new search refinement titled “people search next.” This is in addition to the related searches, the people also ask, the people also search for and the others….
Last Year’s Google Ranking Factors Changes, Explained
Understand Google’s ranking factors changes from last year with this excerpt from SEJ’s ebook. Learn how Google uses systems & signals to determine query ranks. The post Last Year’s Google…
How Google Search Understands Human Language
Google Search is capable of understanding human language with the assistance of multiple AI models that all work together to find the most relevant results. The post How Google Search…
Meta Takes Step To Replace Google Index In AI Search
Meta is working on a search index for its AI chatbot, reportedly in an effort to reduce dependence on Google The post Meta Takes Step To Replace Google Index In…
Google Fixes Shopify Crawling Issue, Calling It A Temporary Drop ...
Last week, we saw reports that some Shopify sites were showing massive declines in crawling activity from Google’s Googlebot. John Mueller of Google responded this morning that this was “temporary…
Lead Magnets Explained: Types, Examples, and Strategy
Learn how to create a high-converting lead magnet for your brand. Plus, get inspired by real-life examples.
OpenAI Releases ChatGPT Search: Citations, Robots.txt Controls &a...
After beta testing SearchGPT for a few months, OpenAI is now rolling out Search within ChatGPT for ChatGPT Plus and Team users, which will come to free users in the…
Google Search & Google Ads Do Not Guarantee Conversions
Google’s John Mueller and Ginny Marvin said that both on the organic search side and paid search ad side, Google does not guarantee clicks will lead to conversions.
The Cost Of Cannibalization: How Conflicting Content Is Impacting...
Learn the ultimate cost of content cannibalization as 2 industry experts guide you through how to remedy it. RSVP for this webinar, now! The post The Cost Of Cannibalization: How…
What is Google Trends & How to Use It
Google Trends analyzes the popularity of Google searches. Learn 5 ways to leverage it for your business.
Search News Buzz Video Recap: Weird Google Algorithm Patterns, Ne...
The Google algorithm ranking tracking tools seems to be having fun, or maybe they are off, I am seeing mixed signals of Google ranking updates. Google is testing a way…
Google AI Overview Displayed Within People Also Ask
Google is testing showing AI Overviews and generative AI results directly in the people also ask section. People also ask generally are featured snippet powered but now Google is testing…
The Trade Desk Launches New Programmatic AI Platform
The Trade Desk announced its cutting edge AI programmatic platform to their DSP. Advertisers can expect advanced retail data measurement, easier integration and more. The post The Trade Desk Launches…
How to Get SEO Buy-In: 7 Actionable Tips
At Ahrefs, multiple team members have worked in these roles, so we’ve compiled a list of our top tips to help you get more buy-in for SEO projects. Start by…
New Internet Rules Will Block AI Training Bots
A new internet standard has been proposed to make it easier to block AI training bots from using web content The post New Internet Rules Will Block AI Training Bots…
Enhancing SEO Content Writing With AI: Opportunities & Challe...
Boost SEO & ramp up content strategy using AI. Learn how to effectively integrate AI into your content marketing. Watch on-demand, now. The post Enhancing SEO Content Writing With AI:…
6 Ways To Supercharge Your Campaign Insights With Multi-Touch Att...
Learn how multi-touch attribution can help you better understand your customer journey. Blend first & last-touch data to find key marketing insights. The post 6 Ways To Supercharge Your Campaign…
Daily Search Forum Recap: November 13, 2024
Here is a recap of what happened in the search forums today…
Daily Search Forum Recap: November 15, 2024
Here is a recap of what happened in the search forums today…
How To Properly Set Up, Read & Utilize Google Analytics 4 [We...
Maximize your web performance with Google Analytics 4. Check out this article to explore GA4’s exciting new features. Learn to navigate the transition smoothly. #GA4Upgrade The post How To Properly…
How To Build A Recommender System With TF-IDF And NMF (Python)
Build your own Topic Cluster and Recommender Systems using Python and Scikit-learn to improve your internal linking strategy at scale. The post How To Build A Recommender System With TF-IDF…
Google Still Does Not Use HTML lang Attribute (2022 Edition)
Google’s John Mueller recently confirmed again that Google Search does not use the HTML lang attribute. He said many screen readers do and Microsoft Bing might use it as well,…
Marketing Analytics: The Simple Guide
If you’re doing digital marketing, you’re swimming in a vast pool of actionable data. But if you’re not using tools and techniques to discover, analyze, and interpret this data, then…
Google Search Tests Product Carousel Snippet
Similar to the Amazon-style Google product search result carousel snippet, we are seeing other variations of it. This shows products from the retailer; within the search result snippet, you can…
The Fundamentals Of Influencer Marketing
What exactly is influencer marketing? And why should marketers care? Read on to learn how you can incorporate influencer marketing into your brand’s strategy. The post The Fundamentals Of Influencer…
The Saga Of John Mueller’s Freaky Robots.txt
The weird robots.txt file of Google’s John Mueller’s personal site became an object of curiosity after the site was deindexed The post The Saga Of John Mueller’s Freaky Robots.txt appeared…
The Modern Guide To Robots.txt: How To Use It Avoiding The Pitfal...
Robots.txt just turned 30! Discover how this simple file still plays a crucial role in controlling how search engines crawl your site. The post The Modern Guide To Robots.txt: How…
New Report Shows AI Overviews Trends Are Stabilizing
Google AI Overview citations were generally stable in October and November but growth in more granular queries surged The post New Report Shows AI Overviews Trends Are Stabilizing appeared first…
GA4 Legal In Europe Following New Data Privacy Framework
New EU-US data privacy framework brings legal clarity for Google Analytics 4 in Europe; companies still accountable for compliance. The post GA4 Legal In Europe Following New Data Privacy Framework…
SEO Maintenance: A Checklist For Essential Year-Round Tasks
Jumping into SEO without a game plan can waste time with little payoff. These daily, weekly, and monthly checklists will help you stay on track. The post SEO Maintenance: A…
Event Marketing: The Ultimate Guide That Cost $300k to Make
It wasn’t just a conference; it was an entire week of events. From Monday to Wednesday, we ran two paid workshops per day and then the conference on Thursday and…