SE Roundtable

Google Business Profiles Panel Tests Image Slider

Google is testing adding an image carousel directly in the business profile panel. So at the top of a business profile listing you see these business images. In this test,…

SE Roundtable

Bing Tests New Local Knowledge Panel Design

Microsoft seems to be testing a new design for its local knowledge panel or local listing for a specific brand. This new design has a more card-like interface, showing company…

Semrush

What Are Keywords and How Do You Use Them?

What is a keyword? In this article, you will find out what keywords are, learn how to choose them for Search Engine Optimization (SEO) and Pay-Per-Click (PPC), and gain an…

SE Roundtable

Google Testing Orange Links For Search Results

Google Search is testing orange links, instead of blue links, in dark mode. This is more like a muted orange color, but it seems orange nevertheless.

Ahrefs

LLMO: 10 Ways to Work Your Brand Into AI Answers

In the words of Bernard Huang, speaking at Ahrefs Evolve, “LLMs are the first realistic search alternative to Google.” And market projections back this up: You might resent AI chatbots…

SE Roundtable

Google Maps Search For Products Nearby Carousel

Google Maps will now show you if you can find products nearby, like you’d see in directly in Google Search and Google Shopping. This “Products nearby” carousel now shows up…

SE Roundtable

Daily Search Forum Recap: November 29, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s November 2024…

Search Engine Journal

Oh, the 4-Day Workweek? We Crushed It. So Can You.

A four-day workweek experiment at SEJ revealed inefficiencies, led to better work-life balance, and showed that saying “no” can increase productivity. The post Oh, the 4-Day Workweek? We Crushed It….

Search Engine Journal

Competitor Mapping: What Is It & How To Do It

Not sure where to start? Automate your competitor mapping process in 5 easy steps. The post Competitor Mapping: What Is It & How To Do It appeared first on Search…

Semrush

Best captions for Instagram in 2025

This guide is your one-stop shop for mastering the art of the Instagram caption. We‘ll explore creative ideas, proven formulas, and real-world examples to help you elevate your Insta game.

SE Ranking

How to create an SEO proposal

A well-crafted SEO proposal can be your agency’s secret weapon. It’s not just a document; it’s a gateway to capturing the attention and trust of potential clients. Think of it…

Search Engine Journal

Voice Search SEO: How Does It Work?

Stay ahead with voice search SEO. Understand the rise of voice assistants and how they are changing the way people search. The post Voice Search SEO: How Does It Work?…

Search Engine Journal

Google Updates Performance Max Best Practices Guide

Google’s updated Performance Max guide offers new strategies for retail marketers to optimize ad campaigns and drive performance. The post Google Updates Performance Max Best Practices Guide appeared first on…

Search Engine Journal

Google E-E-A-T: What Is It & How To Demonstrate It For SEO

Discover how to demonstrate expertise, authority, trustworthiness, and experience for your content by learning about the latest updates to Google’s search quality rater guidelines. The post Google E-E-A-T: What Is…

SE Roundtable

Scary Google Ads Phishing Scam

Some are seeing a super scary Google Ads phishing scam in the Google Search ads slots. When you search, sometimes a scam may come up, sending you to a Google…

Search Engine Journal

Google On How to Check Page Experience Factors

In a new video, Google offers advice on how to check if your site meets all the non-Core Web Vitals page experience factors. The post Google On How to Check…

Search Engine Journal

New Research Shows How to Win in Local Search

Research on millions of sessions and page views identified what traffic channels bring more sales and engagement The post New Research Shows How to Win in Local Search appeared first…

SE Roundtable

Google: SEOs Can Spot Made For Search Engine Content Quickly

John Mueller from Google noted that he finds it “interesting” how those who spend time in our industry “can often recognize made-for-search-engine content fairly quickly.” Meaning, we are good at…

Search Engine Journal

SERP Trends & Top Keyword Data By Industry

SERP Trends By Industry: Learn how to create your content based on the SERP features that display for your industry. The post SERP Trends & Top Keyword Data By Industry…

Search Engine Journal

Author Authority: Is It a Google Ranking Factor?

Does author authority impact your organic search rankings? Learn whether search engines really care about who created the content and if it impacts ranking algorithms. The post Author Authority: Is…

Search Engine Journal

Interactive Content: 10 Types To Engage Your Audience

Understand interactive content, and why it is so important, and how you can create 10 types that can improve your user experience. The post Interactive Content: 10 Types To Engage…

SE Roundtable

Report: 14,000+ Google Search Ranking Features Leaked

Rand Fishkin along with Mike King may have published one of the biggest data leaks outside of the Department of Justice data reveal around Google Search and its internal ranking…

SE Roundtable

Google Ads Editor Version 2.9 Is Now Out

Google has released version 2.9 of the Google Ads Editor. This new update brings a number of new features including support for manager account (MCC) owned labels, shopping ads on…

SE Roundtable

Microsoft Bing Testing New Local Pack Design

Microsoft Bing seems to be testing a new local pack design. This new design is more minimalistic right off the bat, and when you click on one of the local…

Search Engine Journal

YouTube’s New Updates Help Creators Engage & Analyze Data

YouTube’s latest updates make it easier for creators to interact with their audience and analyze their video performance. The post YouTube’s New Updates Help Creators Engage & Analyze Data appeared…

SE Roundtable

Google Expands AI Overviews To More EU Regions

Google has rolled out AI Overviews to more European regions after we caught them testing these AI Overviews earlier this month. AI Overviews are now officially live in Germany, Belgium,…

Search Engine Journal

The 4 Best Content Management Systems To Use In 2023

When choosing the best CMS for your business, it’s important to consider your specific needs, as well as the technical capabilities and resources available. The post The 4 Best Content…

SE Roundtable

Google Responds To Comprehensive PMax Report

Mike Ryan put together the single most comprehensive third-party report on Google Ads Performance Max campaigns. It is free, super detailed, easy to read and chock-full of useful information. And…

SE Roundtable

Google Tests AI Mode Shortcut In Search Bar

Google is testing a new shortcut location for AI Mode in the Google App on Android. Google is placing the shortcut button directly in the search bar.

Search Engine Journal

Google Introduces Updated Desktop Search Design

Google’s desktop search results will now display favicons and site names, making it easier for users to identify websites listed in search results and ads. The post Google Introduces Updated…

SE Roundtable

Google Ad Revenue Up 8.5%, Overall Revenue Up 12%

Google reported earnings and their ad revenue is up again year-over-year, with an increase of 8.5%, and overall revenue is also up 12%. I should note, it is down from…

Moz

Outstanding Local SEO Takeaways from MozCon 2022

It would be hard to overstate the value of the education offered at MozCon. From the impressive accreditation of seasoned speakers to the novel thinking of newcomers, MozCon 2022’s presenters…

SE Roundtable

Google Local Book Online CTA For Call Business

Google seems to be testing a new option for the Book Online call to action option that does not use an online booking service but rather lets you call the…

SE Ranking

The guide to ecommerce conversion rate optimization

The ultimate goal of any ecommerce business is to get more sales and satisfied customers. It’s achieved not only by offering high quality products but also by having a visually…

Search Engine Journal

Google Experiences Internal Issues During Indexing

Google acknowledges an internal issue with indexing that triggered redirect error notices from Search Console The post Google Experiences Internal Issues During Indexing appeared first on Search Engine Journal.

Accessibility for SEOs: How to Comply With ADA & WCAG

Ensuring your website is accessible to everyone may not be a direct ranking factor. Still, if you’re driving traffic to a website and the users with disabilities can’t access and…

Ahrefs

Affiliate Marketing for Bloggers: How to Earn Big

I’ve been monetizing my blogs with affiliate marketing for over 10 years and even recently sold one of my affiliate-monetized blogs for multiple six figures. It can be a lucrative…

SE Roundtable

Google Only Checks Your Homepage For The Favicon

Google can show your favicon in the search results next to your search result snippet. Google’s John Mueller said Google finds your favicon based on the favicon presented on your…

Search Engine Journal

Why & How To Track Google Algorithm Updates

Check out these algorithm monitoring tools to track ranking fluctuations and SERP volatility. The post Why & How To Track Google Algorithm Updates appeared first on Search Engine Journal.

SE Roundtable

Google’s John Mueller: No One Can Guarantee Traffic

Google’s John Mueller had a nice one-liner again on X; he said, “Nobody can guarantee you traffic, sorry.” This means you can’t say making X changes will result in Y…

SE Roundtable

Google: We Won’t Penalize For Keyword-Stuffed URLs

Google’s John Mueller said that Google Search “won’t get penalized for keyword-stuffed URLs.” He said stuffing the keywords in your URLs “basically has no effect, positive or negative for search…

Ahrefs

20+ Blogging Tools to Improve Your Workflow

But there are a lot of tools out there—and not all of them are worth it. Well, I’ve been blogging for over a decade and have used hundreds of tools…

SE Roundtable

Google Tests Snippet Product Carousels For Amazon

Google is testing a product carousel within the search results snippets that contain product images, product information, ratings and prices. This might be specific to Amazon, but I am not…