AI overviews in SERPs: a challenge or opportunity for ecommerce site owners? Ecommerce expert, Kevin Gibbons shares his insights. The post Ask An SEO: How Should Ecommerce Stores Deal With…
Here is a recap of what happened in the search forums today…
PageSpeed Insights updates to Lighthouse 8.4. A new audit diagnoses a widespread Largest Contentful Paint problem The post PageSpeed Insights Updates to Lighthouse 8.4 – Helps Improve LCP appeared first…
YouTube is rolling out an update to analytics reports that will benefit content creators who make videos in different formats. The post YouTube Analytics Now Separates Data By Video Type…
Technology can be a conductor or a barrier. Everything we do to market local businesses is meant to culminate in a human encounter. When we get our part right (and…
Learn what a content plan is and how to build one, with examples and tools to make your life easier.
Search volume is a key metric for effective keyword research. Read about its limitations and ways to enhance the information and data it provides. The post A Complete Guide to…
Google is now using generative AI, and labeling it as such, within the Google Search product details overlay. When you click on a product listing in Google Search, the overlay…
Deciding between a subdomain or subdirectory for your global site is tricky. Matt Bertram explores the pros and cons in this Ask An SEO column. The post How Do I…
Learn how to craft compelling marketing reports that drive decisions. Customize insights, engage with storytelling, and make reports that resonate with various stakeholders
Drive traffic to your business. Increase awareness of your brand and products. Bring new customers your way. Educate and nurture your customers and prospects. Help you become a thought leader…
Google processes more than 8.5 billion searches every day. That’s more than 100,000 searches per second, thousands of which could lead a user to a purchase. It’s no wonder, then,…
Google’s Martin Splitt explains why indexed pages may not appear in search results, highlighting relevance and ranking competition. The post Google Explains Why Indexed Pages May Not Appear In Search…
Running out of fresh content ideas for your retail brand? Take your cue from these perfectly executed examples on various platforms for your next campaign. The post 11 Retail Content…
Last November Google introduced a new catchall search spam policy named policy circumvention. That spam policy was listed to be able to take action on sites that bypass the other…
What I learned during this time is that you don’t need dozens of link-building tools. You just need a few of the best ones. And in 2021, I’m convinced…
Here is a recap of what happened in the search forums today…
Here is a recap of what happened in the search forums today…
Which of your competitors‘ products, services, and blog articles receive the most traffic? Analyze top pages with this tool to reveal valuable insights and hack your rivals‘ strategies. Add Semrush…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
You have limited time for SEO, so where should you invest it? Mindy Weinstein shares the answer in this week’s Ask An SEO. The post Which Is Better For Ecommerce:…
Does aligning SEO goals with multiple teams and departments feel like herding cats? It’s time to try the perfect SEO brief. The post How We Create The Perfect SEO Brief…
How popular? According to Aira’s 2022 State of Link Building Report, 24% of SEOs use it: Here are three reasons why: In this guide, I’ll explain how to build links…
Microsoft launched the Copilot Merchant Program, a way to feed Copilot more details about your products. Microsoft said this is a way to “integrate your shopping experience with Copilot to…
Microsoft may be testing shopping search filters in the product overlay within the search results. When you hover your mouse over a product and the overlay window comes up, Bing…
To generate new, relevant leads and clients, you need a system that you can implement and improve over time. And we’ll help you do exactly that. In this article, you’ll…
This week, guess what, we had more volatility over the weekend and also a blip in the middle of the week. Google also had another indexing bug that lasted only…
Google, during some of the verification workflow with your Google Business Profile may ask for your BBB, Better Business Bureau, listing page. Google is asking to provide a link to…
Discover seven tips that can help you understand how users move through your website, where your navigation is insufficient, and how to improve it. The post 7 Tips For Building…
Advanced SEO questions? Google’s Martin Splitt shares answers and insights in this special Q&A episode. The post Insights from Google’s Martin Splitt: Q&A on Semantic HTML, Search & Google Search…
Google Business Profiles is adding a verification method for some categories of businesses to make it easier for them to verify their business with Google. This one, you can upload…
For example, let’s say your brand gets 20,000 searches in a month, and your three main competitors get 15,000, 10,000, and 5,000 searches, respectively. The total branded search volume in…
Semrush historical data lets you analyze past SEO performance, uncover trends, and drive smarter strategy.
With user intent, you can identify the purpose behind online search and, therefore, serve up your audience according to its needs at an exact moment.
Learn how to increase website authority and key factors that impact your domain’s Authority Score.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has updated…
Google seems to be testing showing author names and website citations in the AI Overviews. I am honestly not sure if this is new but Christian Kunz said it was…
Google announced that now Google Analytics 4 supports data from Google Search Console. This was something Google has supported with the original Google Analytics since 2011 and now has brought…
I’ve been noticing that Danny Sullivan, Google’s Search Liaison, has been removing posts from his X (formerly Twitter) account a lot. I also noticed on select posts, John Mueller from…
Google is testing showing AI Overviews for users not signed in to their Google account. Some users are seeing AI Overviews for searches when using Chrome in Incognito mode (i.e….
Google confirms that Recipe Rich Results and text search results select images using different criteria. The post Google’s Update To Recipe Structured Data Confirms A Ranking Criteria appeared first on…
One space that seemed to be hit the hardest by the last Google Product reviews update – the July 2022 update – was the affiliate space. Some affiliates are scrambling…
Learn how to maximize the impact of your Google Business Profile posts for better visibility and improved conversions
Learn how to use HTML heading tags to improve your SEO and structure your content effectively.
Stay at the top of high-value SERPs with our favorite keyword tracking tools.
Learn how to use the IndexNow API with Python to automate URL submission to Bing/Yandex or make API requests for bulk URL indexing. The post How To Use Python For…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search had…
Google is testing placing a speaker icon next to the video snippets. The speaker icon includes a language label indicating what language the video is in.
As you know, the Google helpful content update started to roll out on Thursday, August 25th. Google has opened up a feedback form for you to leave Google URLs of…
Here is a recap of what happened in the search forums today…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says URL…
Google has updated the Learning video structured data documentation to add the full list of supported academic values for educationalLevel. It now lists out the values per country, since each…
John Mueller is out with another #AskGooglebot Google SEO video, this one is on site migrations and URL changes. It is a short two minute video on one of the…
Google has updated its meta descriptions help documentation to provide five examples of how to improve your meta descriptions. This was added yesterday, plus Google did some formatting updates to…
Should you publish niche or general content? Here’s how to transform your company into a content publishing powerhouse and achieve your sustainable growth objectives. The post Niche Vs. Multi-Topic Content:…
The post Ivanna Vashyst: SEO Expert appeared first on SE Ranking Blog.
Learning to be the best in town at the top seven elements experts feel impact your rankings in Google’s local packs is a smart strategic foundation. Thanks to Darren Shaw…
Google has added AI Max to the search match types in the Google Ads interface. If you click on the Keywords tab in the Google Ads console, and then segment…
Marketing apps can help manage and optimize your campaigns, driving business growth for SMBs. So what are the best apps for marketing pros?
The folks at 9to5Google spotted Google Image Search on mobile testing a related image design that takes on the color theme of the image result. So if the image is…
Learn these important ways to improve the search presence of your law firm’s website. The post Website Organization Best Practices For Law Firms appeared first on Search Engine Journal.
Is your Tourism SEO strategy ready to set sail? Learn how to make sure that your business is the one future travelers are seeing first. The post SEO For Tourism:…
A study released by the Leipzig University, Bauhaus-Universität Weimar and ScaDS.AI in Germany asked if Google Search is getting worse. The 16 page paper, downloadable as a PDF over here…
Google answers if Core Update loss of rankings is due to a soft penalty that stops websites from appearing in the search results The post Google Answers If Core Update…
Google’s John Mueller shows how to use alt text for SEO and why you shouldn’t rely on AI to do it The post Google Shows How To Use Alt Text…
Read through our handy DIY SEO guide to help you get started on building your own SEO strategy.
But you don’t have to start your draft on an empty Google Doc. It’s much easier if you begin with an outline. Creating a blog post outline will help…
Microsoft is testing two new changes to the Bing Search interface. One is a bubble style for the search bar menu and the other is using bullets for the sitelinks…
Google seems to be rolling out a new bidding option for Local Service Ads named Target cost-per-lead (tCPL) bidding. Target cost-per-lead (tCPL) bidding is a semi-automated smart bid strategy. You…
Google has released version 10.0 of the Google Ads API. Keep in mind, the AdWords API will sunset on April 27, 2022, which is coming up soon. So what is…
Your company’s online presence will stagnate if your customers don’t know who you are. That’s why you need to zero in on your brand voice. In this article, we’ll help…
In this on-demand webinar, Meza shares what it takes to form an effective content strategy while keeping up with modern times. Watch now. The post Is Content The King In…
Affiliate links are unique URLs that let marketers record their sales and earn commissions. Learn how to create, use, and track affiliate links for more profit.
Learn how the Right to be Forgotten works, which allows people to request URL delisting on Google, but only for certain countries. The post Google And The Right To Be…
Microsoft is testing a new Bing Search carousel titled “Best list of X.” It can be the best list of PPC agencies or other queries that Bing wants to show…
Google’s Martin Splitt explains why Google’s structured data validator is different from the Schema.org validator The post Why Google’s Structured Data Validator Shows Errors While Official Schema Version Doesn’t appeared…
Unlock the potential of Google Travel for your SEO strategy. Understand the implications of Google Flights and Google Hotels dominating travel search terms. The post The Google Travel Takeover And…
But doing that is akin to the underground inventor who has made something and is looking for someone to buy it: In essence, when you’re asking “How do I promote…
Website demographics describe the characteristics of the people who visit your website.
It is pretty rare that SEOs can do all the things necessary for SEO to be successful. Learn 10 things that aren’t SEO, but matter. The post SEO Isn’t Just…
Wondering which chatbot platform to choose? Compare ChatGPT, Gemini, and Claude to find the perfect fit for your SEO, writing, or web development needs. The post ChatGPT Vs. Gemini Vs….
Hence, marketers use keyword monitoring tools for two purposes: In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more)….
Real-time analysis of millions of Google search queries shows how the core algorithm update is affecting search results The post Google November Core Update: 6 Insights From Millions of Queries…
Google Merchant Center seems to be rolling out its old beta feature named automated discounts. Automated discounts helps retailers automatically discount their product prices based on multiple real-time signals, Google…
Google Ads has this newish “in store” and “online” tab sponsored ads interface for its search ads, where you can tab between nearby stores and online stores that have what…
Learn all about using digital PR to build brand awareness and see how it benefits search rankings.
New platform makes it easy and fast to create an online presence with WordPress The post Bluehost Unveils AI-Powered WordPress Platform appeared first on Search Engine Journal.
John Mueller shared on Mastodon that he met with someone who relies on screen readers to consume the web. And he explained to him how old-school SEO tricks make reading…
Google AI Overviews seems to be slower with removing citations/content from its index that it serves for answers, when compared to web search. This includes when a page or section…
Google’s John Mueller makes it clear that fake personas and LinkedIn profiles aren’t fooling anyone The post Google’s Mueller To Those Who Create Fake Personas: You’re Deluding Yourselves appeared first…
Discover how AI applications for your small business can transform workload, enhancing efficiency in key areas like bookkeeping, inventory management, and marketing. Explore practical solutions that simplify operations and drive…
Google’s Search Liaison responded to a series of posts on Twitter, leading him to beg SEOs to stop trying to “show Google” things, explaining that the process of doing things…
In March, I wrote a post about “More recommendations” being surfaced in Google Discover. The call to action would show up after researching products in Google Search and would lead…
Google has posted a new help document in the Google Merchant Center help center documenting the annotations and badges available both in free and paid Google Shopping results. Google wrote,…
For the past several weekends, I’ve been reporting about a Google search ranking algorithm update that hit on a Friday and continued throughout the weekend. Well, last weekend was the…
Orphan pages are website pages with no internal links pointing to them. This makes them inaccessible through the site’s normal navigation, meaning users and search engines can’t find them by…
Positive and negative Yelp reviews all warrant a reply, and doing so can have a big impact. Here’s all you should know before you start responding. The post A Guide to…
Google is testing showing four images, instead of three images, in its search results. This is a small change but it does give more publishers a chance to show their…