When Google’s algorithm updates hit your rankings, keep leadership calm and focused with a data-led, long-term SEO recovery plan. The post Ask An SEO: How To Manage Stakeholders When An…
About a week ago, if you searched for [disney account] and looked at the Disney search result listing in Google Search, you’d see a sitelink that reads, “Black hat SEO…
Google Merchant Center Next added new analytics data to the Promotions tab/section. This shows you two new analytics charts including “Your promotions at a glance” and “Performance in the last…
Google updated the Google Ads Gambling and Games policy this week to define that sweepstake casinos are not social casino games. Google said this update was added on October 28,…
Google’s John Mueller reminded us about when case sensitivity matters for Google Search and SEO when it comes to your URLs. In short, Google will probably figure it out based…
Microsoft is testing a way to change the country and region you are in when doing searches on Bing. There is a new country/region selector for this, similar to how…
Anthropic’s research explores how large language models perceive and structure text instead of simply producing it word by word. The post Anthropic Research Shows How LLMs Perceive Text appeared first…
But updating website content shouldn’t just mean changing a publish date. It’s a chance to improve user experience, build your owned audience, and shape how AI represents your brand. I’ll…
Google reports that AI features are adding searches rather than replacing them, pointing to more AI-led sessions and steady traffic flowing to sites. The post Google Q3 Report: AI Mode,…
Microsoft Advertising advertiser web interface is down and Microsoft’s Navah Hopkins said the “engineering team is investigating this issue with priority.” This only impacts the web interface, according to Hopkins…
Google Chrome will enable “Always Use Secure Connections” by default in October 2026, warning users before accessing public sites without HTTPS encryption. The post Chrome To Warn Users Before Loading…
Both Google and Microsoft reported its earnings today; Alphabet’s Q3 2025 earnings and Microsoft’s Q1 2026 earnings. Google reported ad revenues up by XX% with $ and Microsoft reported ad…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search ranking…
There may have been another Google Search ranking algorithm tweak around October 28th or so. I am seeing some rumblings both within the SEO community chatter and the third-party Google…
We all knew it was coming and now Google is roll out early access to Gemini for Home voice assistant in the U.S. You can either say “Hey Google” to…
Google Merchant Center now lets some merchants and advertisers define an audience for a promotion. This allows you to restrict who sees the promotion in Google Search for your Merchant…
A judge has ruled, giving Google a blow in its ad tech monopoly legal battle. This ruling should help the plaintiffs suing Google not get hung up in court as…
Harry Clarkson-Bennett dissects the Google Discover leak to expose the real signals behind “trusted” content and sustainable visibility. The post How Google Discover REALLY Works appeared first on Search Engine…
Google is testing adding to the call and message button on Local Service Ads a reviews and sometimes overview button. Reviews takes you to the reviews but the overview button…
There may be an undocumented Google user agent named GeminiiOS. GeminiiOS is apparently used when a user clicks on a source link from the Gemini app on their iPhone.
If your business depends on local traffic, this audit checklist highlights where to focus for stronger visibility in both organic and AI search. The post How To Do A Complete…
See how to measure and grow your brand’s visibility in ChatGPT, Google AI, and more using Semrush. Follow this step-by-step guide to get started.
Learn why an audit is essential for addressing the AI visibility gap and driving organic traffic to your site. The post The AI Search Visibility Audit: 15 Questions Every CMO…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
Google added a very useful feature to the Google Search Console Insights report named query groups. It does what it is named, it groups similar queries together as one, so…
Knowing when to refresh content versus create new pages comes down to user value, topical focus, and measurable SEO outcomes. The post Ask An SEO: Is It Better To Refresh…
Google has expanded access to the Google Business Profiles’ what’s happening feature to multi-location restaurants and bars in the United States, the United Kingdom, Canada, Australia, and New Zealand. When…
Google Ads has supposedly added more integration between the main Google Ads platform and reporting and the niche Local Service Ads platform. Some can now see conversion tracking actions in…
Google is rolling out map pin clicks in the Google Ads and Google Local Service Ads reporting. This can be found under Campaigns view, then under Segment, and then under…
Google’s John Mueller was asked what is the best CMS, content management system, is for SEO and ranking well on Google Search. John replied that all the modern CMS platforms…
Turn one piece of content into many. Learn a 5-step multimodal content strategy to expand reach, repurpose efficiently, and improve AI visibility.
Google’s John Mueller said case sensitivity matters and SEOs shouldn’t just hope it works. The post Google’s Advice On Canonicals: They’re Case Sensitive appeared first on Search Engine Journal.
You can repeat this analysis yourself pretty easily. Just do an open database search in Brand Radar, head to the “Cited pages” report for your desired AI assistant, and export…
Explore the key trends from the AI Visibility Index after three months of tracking AI search‘s leading brands and tactics.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google local reviews…
Matt Diggity Welcome back to my monthly roundup of the biggest top stories in digital marketing. This month, you’ll learn what happened (and went wrong) with the August 2025 Spam…
Learn 5 SEO tactics to improve visibility, trust, and traffic in AI search results. Adapt your strategy for ChatGPT, SGE, and other answer engines. The post AI in SEO: 5…
Google Ads seems to be bringing the ability to do campaign level audience exclusions to Performance Max (PMax) campaigns. A new Data Exclusions feature is showing up for some advertisers…
Google Ads added a new tab on the Recommendations page named Investment Strategy. This tab “provides account-level suggestions to help you understand the potential impact of increased investment on your…
Automattic’s counterclaim against WP Engine says number of times keywords used is a ranking factor and they call that SEO. The post Automattic’s Legal Claims About SEO… Is This Real?…
Over the past couple of weeks, there have been numerous reports of reviews disappearing, being removed, or being deleted from local business profiles on Google Search and Google Maps. Supposedly,…
The web is splitting between human and agentic experiences, but the foundations of SEO remain as essential as ever. The post The Same But Different: Evolving Your Strategy For AI-Driven…
Google seems to be testing the ability to schedule your Google Posts within Google Business Profiles. At the bottom of the add Google Posts overlay, Google is testing a new…
It looks like Google is launching a special agency version of Google Merchant Center named Merchant Center for Agencies. Google explained this version is a “tailored experience designed specifically for…
Key AI search trends include growth in more complex queries and decreases in click-through rates.
Compare the top SEO software to find the right platform for your goals, team, and budget.
Here is a recap of what happened in the search forums today…
This week, surprise – surprise, we covered more Google Search ranking volatility. OpenAI launched its web browser, ChatGPT Atlas – it uses Google. Google Search Console performance reports are stuck…
We covered Google testing using AI to generate snippet summaries and snippet descriptions, but all of those had a Gemini logo next to them, as to label them AI-generated. Now,…
I believe generally when you search Bing and get a Copilot answer at the top, Bing will just immediately show you the answer. Now, Microsoft is testing an animated response…
Google is testing showing a “Get Google QR” code button when you search for your business in Google Search. This button is with the Edit Profile, reviews, photos, posts, performance,…
We’ve seen at least two variations of Google local and Business Profiles showing related to your search boxes, but this new one looks a bit more tidy than the Q&A…
Google is testing showing the option ot track price changes for hotel results by email. We saw Google announce a similar feature back in March but now it is showing…
Fix ChatGPT 404 referrals fast. Learn how to find phantom URLs in GA4, prioritize with Semrush, and recover lost traffic.
Learn about the best large language models in 2025 and find out how to choose the best one for your needs.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
As AI assistants shape how information is retrieved, hybrid search becomes the key to ensuring your content remains part of the conversation. The post Measuring When AI Assistants And Search…
As AI Overviews reshape discovery, Dan Taylor challenges SEOs to move beyond revenue metrics and start quantifying user alignment and trust. The post Time We Actually Start To Measure Relevancy…
Google held the Search Central Live event in Dubai just a couple of days ago. It seems like the vast majority of what was presented at the event was presented…
Google has updated AI Mode for fantasy sports including adding in integration with FantasyPros. And OpenAI has improved the GPT-5 Instant model for signed-out users.
Google Business Profile performance reports seem to be missing a chunk of call data from last week. The call data is missing from October 14 through October 16, 2025.
To rank in ChatGPT, ensure your site is crawlable, pages are well-structured, and content is up to date.
The Google Search Console performance reports seem to be stuck and not updating since October 19/20th for all profiles and websites. The weird thing is that the 24 hour view…
Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 years ago today in 2000. In 2018, Google renamed AdWords to Google Ads and the ad labels…
Google’s new BlockRank AI ranking method could make advanced semantic search accessible to everyone. The post Google’s New BlockRank Democratizes Advanced Semantic Search appeared first on Search Engine Journal.
When a potential user asks ChatGPT, Google AI, or Perplexity for recommendations, does your brand appear in the answer? Not just cited — actually mentioned in the response? That’s a…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. OpenAI released its…
You may craft the perfect headline, but Google often has the final word. The Google leak reveals what’s really going on. The post How And Why Google Rewrites Your Hard-Earned…
When organizations embed search into their infrastructure, they convert customer intent into a measurable growth engine. The post SEO Is Not A Tactic. It’s Infrastructure For Growth appeared first on…
Check out our new research study to see how much traffic comes from social media, which platforms drive it, and how it compares to organic and AI search.
As you may have heard, the latest AI-powered web browser launched yesterday, the much-anticipated OpenAI ChatGPT web browser. OpenAI named its web browser Atlas. The built-in search features seem to…
Google is testing using different colored map pins in the map embed within Google AI Mode. The map pins can be in red, blue, yellow and maybe orange?
Google is testing showing an AI Mode history button within the local panel in Google Search. When you are viewing a specific business or organization, there may be an AI…
Google may be testing displaying different-sized cards for recipe results in the Google Search results. The cards show large and small graphics that make the results look misaligned.
Google AdSense added a new breakdown option named Confirmed Click status breakdown. This breakdown is available on all your reports under the “Breakdowns” dropdown selector at the top left.
To find out, we analysed 458 billion clicks and 17 trillion impressions from Google Search Console. Our findings are a good reminder: page one is where the overwhelming majority of…
Using Reddit for keyword research lets you find relevant terms to use on your site. See how to do it.
Key Google ranking factors include content quality, linking domain variety, and page experience elements.
Learn how to optimize news articles for Google News, Google Search, and LLMs to drive more site traffic.
French technology group Positive acquires Surfer, expanding its full-funnel brand visibility ecosystem. The post Surfer SEO Acquired By Positive Group appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google told us…
What do AI Mode studies really say about search behavior, visibility, and brand trust? Kevin Indig separates fact from hype in this research-driven breakdown. The post The Impact Of AI…
Learn how to boost your brand’s AI visibility. Discover the key signals that drive AI citations and modernize your SEO strategy with AEO. The post Maximizing AI Visibility: How to…
Ten months ago, Google said on stage at Google Search Central Live event in the Google Zurich office that we should expect more core update, more update. We now have…
Google posted a new help document that says it will delete accounts without any campaigns after 6 months. “If an account does not have any campaigns, it’ll be permanently deleted…
Google added a new “sources” column to the AI Max search term report. This helps you understand where your traffic was matched from in AI Max searches.
Google is testing another variation of the AI-generated product summaries in Google AI Mode, this one is named “What to know.” It is made up of user reviews and web…
Google Ads seems to be experimenting with setting the New Customer Value within New Customer Acquisition campaigns without the consent of the advertiser. Technically, New Customer Value can be turned…
Google announced a revolutionary update to voice search that uses AI to make it faster and more accurate The post Google Announces A New Era For Voice Search appeared first…
A showdown between AEO/GEO versus SEO yields a surprising insight about AI visibility tactics. The post Review Of AEO/GEO Tactics Leads To A Surprising SEO Insight appeared first on Search…
Here is a recap of what happened in the search forums today…
Five weeks ago, Google announced a new feature named “Text’¬’ guidelines’¬’” at the Think Retail event. Google said these would roll out “over time this Fall.” Well, some are now…
Google is testing the ability to highlight portions of the response, to do a follow-up question on what you highlighted. It is similar to past tests on the AI Overview,…
Google is testing the paperclip style icon in the search results, by the search result snippets and description. Clicking anywhere on the paperclip or the snippet will take you to…
Google has added price tracking data charts for each retailer within Google Search. On the right side, after you click on a product, Google may show a price chart with…
Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the form of a carousel, under a sponsored ad listing in the Google Maps…
The crawl stats report in Google Search Console is missing a day of data again. The data gap is for October 14, 2025. If you look at the chart, you…
There may have been another unconfirmed Google search ranking update that occurred between October 15th and October 18th. The bulk of the volatility seemed to be around Thursday, the 16th.
Join Tom Capper, Sr. Search Scientist at STAT Search Analytics, as he reveals what enterprise SEOs need to know to maintain visibility and measure success. The post How To Win…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s head of…