Search Engine Journal

Topic-First SEO: The Smarter Way To Scale Authority

In this week’s Growth Memo, Kevin Indig lays out the case for a topic-first SEO approach, and how it helps future-proof your visibility. The post Topic-First SEO: The Smarter Way…

Search Engine Journal

How Much Code Should SEO Pros Know? Google Weighs In

Google’s Martin Splitt and Gary Illyes discuss how much technical knowledge SEO professionals need, and why coding isn’t always essential. The post How Much Code Should SEO Pros Know? Google…

Search Engine Journal

Google: Many Top Sites Have Invalid HTML And Still Rank

Most top-ranking websites fail HTML validation. Google explains why perfect code isn’t required, and what matters instead. The post Google: Many Top Sites Have Invalid HTML And Still Rank appeared…

Search Engine Journal

Google Explains How Long It Takes For SEO To Work

Google’s John Mueller explains what site owners should expect after implementing SEO changes. The post Google Explains How Long It Takes For SEO To Work appeared first on Search Engine…

Search Engine Journal

Jill Whalen’s SEO Legacy Still Shapes The Industry

Jill Whalen, who recently passed away, championed an ethical approach to SEO that continues to influence the industry. The post Jill Whalen’s SEO Legacy Still Shapes The Industry appeared first…

Search Engine Journal

Google Rolls Out June 2025 Core Update

Google’s June 2025 core update is now rolling out and may take up to three weeks to complete. The post Google Rolls Out June 2025 Core Update appeared first on…

Search Engine Journal

How To Get The Perfect Budget Mix For SEO And PPC

PPC drives results fast. SEO builds over time. Here’s how to budget for both with realistic expectations and measurable business outcomes. The post How To Get The Perfect Budget Mix…

Search Engine Journal

Query Fan-Out

Kevin Indig explores how query fan-out drives AI Mode and why classic “one query, one answer” SEO no longer cuts it. The post Query Fan-Out appeared first on Search Engine…

Search Engine Journal

SEO Rockstar “Proves” You Don’t Need Meta Descriptions

Tests show that removing meta descriptions may improve search engine traffic, although some say SEO tests are performative theater. The post SEO Rockstar “Proves” You Don’t Need Meta Descriptions appeared…

Search Engine Journal

Google’s New MUVERA Algorithm Improves Search

Google’s multi-vector retrieval algorithm (MUVERA) speeds up search, is highly efficient and improves accuracy The post Google’s New MUVERA Algorithm Improves Search appeared first on Search Engine Journal.

Search Engine Journal

This Is Why AI Won’t Take Your Job (Yet)

Think AI will replace you? Not so fast. New research shows your human instincts still matter, especially in marketing and content. The post This Is Why AI Won’t Take Your…

Search Engine Journal

Google’s Top 5 SEO Tools

Before you pay for another SEO tool, try these five free options from Google. Here’s why they work. The post Google’s Top 5 SEO Tools appeared first on Search Engine…

Search Engine Journal

Keywords Are Dead, But The Keyword Universe Isn’t

In this week’s Growth Memo, Kevin Indig shows how to build a scalable keyword universe that adapts to AI-driven search intent and content priorities. The post Keywords Are Dead, But…

Search Engine Journal

Google Explains How To Approach Content For SEO

Google encourages publishers to be realistic about the kinds of searches their content should appear for. The post Google Explains How To Approach Content For SEO appeared first on Search…

Search Engine Journal

Internet Marketing Ninjas Acquired By Previsible

Previsible has acquired Internet Marketing Ninjas to expand its link building and digital PR services, with both operating as separate brands The post Internet Marketing Ninjas Acquired By Previsible appeared…

Search Engine Journal

Google Says AI Won’t Replace The Need For SEO

Google’s John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO. The post Google Says AI Won’t Replace The Need For…