SE Roundtable

Google Ad Revenue Up 9.5% & Bing Ads Revenue Up 10%

Both Google Ads and Microsoft Advertising revenue were up big this past quarter, both up about 10%. Comparing it to last quarter, Google was only up 3% and Microsoft was…

SE Roundtable

Microsoft Bing Advertising Revenue Up 18%

Microsoft reported its first quarter 2025 earnings and it showed that its search and advertising revenue was up 18%. The last quarter it was up 19%, but as I noted…

SE Roundtable

New Warning Google Ads For Location Not Matching

Google Ads has a new warning notification within the Google Ads reports that reads, “The search location doesn’t match this campaign’s location targeting settings.” This is a way for Google…

SE Roundtable

Tag Diagnostics & New Consent Management Setup In Google

Google announced what it is calling “strengthen your first-party data strategy with new tools.” These new tools are Tag Diagnostics and a new consent management setup within Google Ads, Google…

SE Roundtable

Google Tests Discover Feed On Google Home Page

Google is testing the Google Discover feed on the Google.com desktop home page interface. This test is currently in India, Google confirmed, and is just an experiment. Google’s Discover feed…

SE Roundtable

Daily Search Forum Recap: September 10, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Apple Visual Intelligence…

SE Roundtable

Google Tests Line Separators Between Sitelinks

Over the past week or so, Google has been testing line separators between Sitelinks in the Google Search results for snippets. This feature test really gives a lot of screen…

SE Roundtable

Google Ads Keyword List With Clickable Stars

Nate Louis noticed that clickable stars were placed next to the keyword list in his Google Ads advertiser console. He can click them to highlight them and unclick them to…

SE Roundtable

Google Ads Editor Version 2.7 Is Now Out

Google has released version 2.7 of the Google Ads Editor. This new update brings a number of new features and also deprecates a number of features. New features include AI-generated…

SE Roundtable

Google Business Profiles Auto Edits Business Attributes

There are reports that Google is automatically editing the attributes of businesses within Google Business Profiles. I am told these edits are helpful and logical, since Google is using okay…

SE Roundtable

Ex-Googler Forum Statements On Google Navboost

In my interview with Danny Sullivan, the Google Search Liaison, I tried to get more details on Navboost and how it plays a roll in core updates and general rankings….

SE Roundtable

Google Ads To Transition Smart Campaigns To Performance Max

Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance Max provides all the same benefits of Smart campaigns and…

SE Roundtable

New Google Ads Product Category-Level Insights

Google Ads has improved its ads reporting specifically, with the product reports now showing category-level insights. You can see the performance, demand trends, and actionable recommendations for your e-commerce campaigns.

SE Roundtable

Google Search Tests Recent Posts Carousel

Google Search is testing a new recent posts carousel in the desktop and mobile search results. This carousel can show YouTube videos, TikTok videos, Reddit or other “hidden gems” of…

SE Roundtable

Bing Testing Bing Button

Microsoft is testing placing a Bing button on the Bing Search home page. This is both under the search box and then as you start to type, it is in…

SE Roundtable

Google Ads AI Chat Bot Is At A Loss For Words

Google Ads has been rolling out its conversational ad experience and more and more advertisers has been seeing the Google Ads chat feature come up. This Google Ads AI Chat…

SE Roundtable

Remove Thumbtack Book Links In Google Business Profiles

There are new reports that a booking/appointment system run by Thumbtack, a local search service, is automatically adding its booking links and service to Google Business Profiles. Well, you can…

SE Roundtable

Daily Search Forum Recap: September 24, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. It took 9…

SE Roundtable

Google Tests New Search Notes Button

Google is testing a new button to add a note to the search results. As a reminder, Google launched Notes in Google Search and Discover last November as a labs…

SE Roundtable

Google Search Tests Back To AI Overview Button

Google Search is testing a way to jump back up to the AI Overview after you scroll past it. This button shows up after a searcher decides to scroll past…

SE Roundtable

Google Testing Search Snippet Hover Background Colors

Google is testing adding a dynamic blue colored background highlight color when you hover your mouse cursor over a search result snippet. The whole background just behind that specific search…

SE Roundtable

Bing Chat Now Named Copilot

Microsoft has rebranded Bing Chat to Copilot. “Beginning today, Bing Chat and Bing Chat Enterprise are becoming Copilot, with commercial data protection enforced when any eligible user is signed in…

SE Roundtable

Google Business Profiles With Bookable Services

Google Business Profiles now shows services with bookable buttons. I know Google had booking buttons on local panels since 2017 and we covered it numerous times since then but now…

SE Roundtable

Google Ads Test: Call Extensions With Advertiser Name

Google is testing yet another call extension ad format, this one shows the advertiser’s name below the clickable phone number. This gives a lot more visibility to the phone number…

SE Roundtable

Bing May Use ProductGroup Markup In The Future

Microsoft Bing may use ProductGroup markup in the future for its “captions” in the Bing Search results. Fabrice Canel from Microsoft said while they do not support it yet, “it’s…

SE Roundtable

Google Merchant Center Browsing Experience BETA Card

Google Merchant Center is beta testing a new score card to help merchants understand how their browsing experience score is doing. This card is called “Browsing Experience” and it shows…

SE Roundtable

Google Other People Search Box

Google is testing another variation of the people also ask box, this one is titled “other people search.” I am not sure if there is any functional or technical difference…

SE Roundtable

Google Maps Hides Views Counts On New Reviews

Google is no longer showing the number of views a review gets on Google Maps. You will be able to see the older reviews view-counts for now but the new…

SE Roundtable

Bing Knowledge Panels With Learn More Cards

Bing seems to be testing added “learn more” cards under the knowledge panel within the search results. The learn more cards are in a carousel format that you can slide…

SE Roundtable

Google People Also Ask Card Carousels

Google Search’s people also ask is now showing cards in carousels. This has been going on for several weeks, I believe, but I never covered it.

SE Roundtable

Google Top Stories Open Access Label

Google seems to be testing a new feature for top stories named “Open Access.” I am not sure what open access means, if you know, please comment below. It seems…

SE Roundtable

20 Years Covering The Search Industry

20 years ago tomorrow (December 2, 2003), I started this blog aimed at archiving some of the best discussions within the search marketing community…

SE Roundtable

Daily Search Forum Recap: November 1, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing…

SE Roundtable

Daily Search Forum Recap: October 29, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google AI Overviews…

SE Roundtable

Daily Search Forum Recap: July 3, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search…

SE Roundtable

Apple Maps Web Version Launches Beta

Apple has launched a public beta version of Apple Maps on the web after launching the mobile app back almost 12 years ago on September 19, 2012. “Apple Maps on…

SE Roundtable

Google Site Names Now Work In All Languages

Google announced that Site names now work in all languages, not just English, French, Japanese, and German. That was really the only change Google announced with Site names yesterday –…