Latest SEO News & Tips From Semrush Blog

Looking for the best B2B ecommerce platform? Check out our comprehensive guide to the top 21 platforms on the market.

Psychographic marketing looks at how customers think. Learn how to use it to personalize your campaigns.

The Core Web Vitals are metrics that evaluate your site’s user experience. See how to improve your scores.

This step-by-step guide teaches you how to build a content marketing strategy for your business.

Semrush Copilot helps you save time in common SEO analysis and planning. It does this by automatically analyzing several key Semrush tools and reports to offer actionable recommendations and present…

Competitor keywords are search engine queries that rivals rank for. Learn how you can rank for them, too.

Keywords are search terms you try to rank for in search engines like Google. In the organic or paid results.

Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.

A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.

Learn how to access and analyze keyword data in Google Analytics 4 to boost your SEO efforts.

Mobile rank tracking is key for a successful SEO strategy. Learn why and how to do it right.

Learn what website impressions are and how to easily track and analyze them for business growth.

Discover the best content marketing examples. Get inspired by great blog posts, interactive content, & more.

Learn the basics of business marketing. Including five foundational tips to set you up for success.

Knowing how to promote a blog is key for growing your reader base and brand. Follow our tips to do it.

Interested in video marketing? Learn how to create your first marketing video in this step-by-step guide.

Learn how GA4 users are defined, how to analyze user data, and how to use the data to improve your site.

Wondering who your audience is and what drives their behavior? Learn how to perform an audience analysis.

Learn how to spot content spam, how to avoid it in your writing, and how to report it.

Learn all about using digital PR to build brand awareness and see how it benefits search rankings.

See how an HTML tag connects a document to external resources like fonts and CSS files.

Learn how to calculate your website‘s value with our step-by-step guide.

Discover how AI in advertising transforms marketing, from enhancing personalization to optimizing campaigns. Learn practical tips and explore top AI tools for effective integration into your advertising strategy.

Keyword Overview is a tool that lets you analyze keywords related to your business.

Learn how ChatGPT can help you automate tasks, and critically examine its limitations in this complete guide.

Is bot traffic affecting your website? Are all bots bad? Here‘s everything you need to know to protect your site.

An H1 tag is code that marks up the title of a webpage. Learn how to use H1s and why they‘re important.

Learn what competitive benchmarking is and why it‘s important to keep track of your competition.

Maximize your online presence and stay ahead of the competition with these small businesses marketing tips.

Learn all about content reporting, from key metrics to include to the most helpful tools to streamline this task.

Keep ahead of competitors by tracking your current site performance. Use this list of website metrics to start.

The best ecommerce businesses are profitable and rewarding. Check out 15 ventures you can start today.

Looking to make more online sales? Here are 32 B2B ecommerce examples and best practices to use.

Learn to craft Google Business Profile posts for maximum visibility and engagement with our in-depth guide.

Follow our Shopify SEO tips for better search engine visibility that drives people to your online store.

This article explores what a market analysis is, why it‘s important, and how to conduct one for your business.

In SEO, data science is the process of uncovering insights from large datasets to improve your site’s SEO.

Discover 18 reasons why your business isn’t showing up on Google Search and Maps, plus how to fix them.

What is an ecommerce website, and how do you create one? Here‘s everything you need to know.

Use these blog post examples and best practices to learn how to write high-performing content every time.

Use these strategies to create a better ecommerce customer experience and stand out from the competition.

Explore the benefits of PPC and SEO working together. And how to use them both to meet your goals.

Google Trends is a free tool that analyzes the popularity of search queries in Google Search.

Crawlability problems are issues that prevent search engines from accessing your website’s pages.

Online marketing is the practice of using the internet to promote your products, services, or brand.

Learn what the Google local pack is and how you can use it to maximize your business’s local visibility.

Earn one of the four types of featured snippets and drive more traffic to your content.

Content marketing is the process of creating useful online content to attract and engage customers.

Launching a marketing campaign doesn‘t have to be difficult. Here‘s how to plan for success.

Discover 15 AI trends to watch in 2024 to stay ahead of the curve and maximize your business opportunities.

Follow our guide’s proven strategies to avoid or recover from a Google penalty and safeguard your rankings.

This is a list of the best marketing apps, covering everything from SEO to social media to design.

Bounce rate is the percentage of visitors who land on a page on your site, don’t engage, and leave.

Listing your business online improves your local SEO presence. Learn the top 30 business directories here.

Business writing is a type of professional communication that uses clear, concise, and effective language.

Social media for small businesses can be crucial to growth and success. Make an impact on your small business with this guide to social media.

We surveyed Semrush users on their main Google Ads challenges and fears. With expert insights, we offer strategies for campaign setup, platform anxieties, and budget concerns. Read on!

Learn how to create responsive search ads and optimize them for better results in this comprehensive guide.

Discover expert insights from Girlboss & Semrush’s webinar on building authentic brands and mastering social media trends in 2024, addressing key strategies, platform use, and more.

Discover expert insights from Girlboss & Semrush’s webinar on building authentic brands and mastering social media trends in 2024, addressing key strategies, platform use, and more.

Explore key insights from Semrush‘s new 2024 Digital Trends Report. Understand the impact of AI, augmented and virtual reality, evolutions in digital content, and much more. Discover actionable tips to…

Turn more prospects into buyers with this step-by-step guide. Ready to increase ecommerce profits? Dive in.

Learn how to identify unnatural links and fix your website’s link profile for improved online visibility.

Check out our guide to TF-IDF to learn more about this statistical method and its practical applications.

Grab our free social media strategy template & discover how to create the perfect plan for your brand.

This guide to paid search best practices will help you drive more targeted traffic and generate a positive ROI.

You can do keyword research by looking at search suggestions in Google or using a keyword research tool.

Discover a framework to build valuable psychographic segments that influence your business’s strategy.

Our list of YouTube stats shows why you should be using video content and ads in your 2024 marketing.

Make content creation a smooth, scalable process with our detailed content workflow setup guide.

Learn how to identify your business’s target market to shape your product and marketing strategy around it.

Learn how to set up GA4 in five steps. And three different methods for installing it on your website.

Website demographics describe the characteristics of the people who visit your website.

Looking to boost your online visibility? Try these 16 SEO techniques to improve organic rankings and traffic.

A market analysis can help you stay competitive in your industry and find new opportunities for growth.

You can add a business to Google by creating a Google Business Profile. Learn how with this in-depth guide.

A content marketing funnel is a collection of content that engages users at every stage of the buying journey.

Semantic search is how search engines understand human language and intent. Learn how to use it in SEO.

Learn how to perform online market research and collect valuable insights to help your business succeed.

A strong SEO strategy can help boost your organic rankings. Here‘s our 8-step process + a free template.

Improve your rankings and traffic with these actionable Wix SEO (search engine optimization) tips.

Competitive insights are learnings about rival businesses that help you make better business decisions.

Discover how optimizing website health enhances overall performance, speed, security, and user experience.

Learn the top small business trends for 2024 to stay ahead of the competition and keep employees happy.

Discover the key differences between KPIs and metrics. And how tracking both can lead to business success.

The best ways to learn SEO are to study the basics, learn by doing, and get advice from expert sources.

Find & use your GA4 Measurement ID. To start collecting marketing data that will help your decision-making.

SEO keyword analysis helps you identify the best unpaid ranking opportunities for your business.

Off-page SEO is a set of strategies, such as link building, used outside of a website to improve its rankings.

Want more SEO leads? Learn how to generate SEO leads and turn them into clients with this detailed guide.

Learn how Google SEO can boost your website visibility and attract more business opportunities.

Learn how to connect Google Search Console to GA4 to analyze your top search queries and landing pages.

A marketing plan is a strategic document used to implement and monitor your marketing efforts over time.

Stay updated on mobile vs. desktop usage trends. Insights and actionable tips for 2024.

Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.

Average time on page in Google Analytics measures how long users spend viewing a particular page.

Take LinkedIn marketing to the next level with expert tips and strategies for personal and business growth.

Learn how to create a high-converting lead magnet for your brand. Plus, get inspired by real-life examples.

Learn expert email marketing tips for successful campaigns that attract, retain, and convert your audience.

Improve your marketing tech stack with the top martech tools on the market.