Bing “See Results For” Search Feature On Left Side Ba...
Microsoft Bing is testing the “see results for” feature on the left hand side. The same place we saw the “on this page” feature that would jump you to the…
Google On Copying Your Own Content To Repurpose On Other Sites
Google’s John Mueller talked about how Google may perceive the practice of using your own content you already wrote on one site, and then copying it over to another site…
Another Google Search Console Crawl Stats Data Gap
Google Search Console’s crawl stats report has a data gap, a missing day, of metrics again. This has happened numerous times, often this is fixed by itself after a few…
Recap Of The Google Search Central Unconference 2022
Google hosted the 2022 edition of the Search Central Virtual Unconference on April 27, making it the third global Google Unconference and fourth such event so far (counting the Japanese…
New Google Business Guidelines For Virtual Food Brands & Deli...
Google has added new local business profile guidelines for virtual food brands and delivery-only food brands. This would be for businesses that re-package a local restaurant’s food but technically does…
Here’s What We Learned From TikTok, Meta, Snap & Twitter At I...
Snap, Twitter, Meta, and TikTok all shared interesting updates from the IAB NewFronts digital content showcase. Here’s what you may have missed. The post Here’s What We Learned From TikTok,…
How HTTP/3 Helps Feed SEO’s Need For Speed
HTTP/3 is a significant step forward for the web – but what does it mean for your organization’s SEO goals and strategy? The post How HTTP/3 Helps Feed SEO’s Need…
7 Ad Copy Tests To Boost PPC Performance [With Examples]
Is your PPC copy getting tired? Check out these 7 ad copy tests and learn what’s actually working right now. The post 7 Ad Copy Tests To Boost PPC Performance…
Is Google Okay With Multiple Variations of the Same Content?
Google’s John Mueller is asked if “plagiarizing” one’s own content was okay. Mueller’s response teaches a valuable lesson The post Is Google Okay With Multiple Variations of the Same Content?…
Google: What to do About Spammy Links from “Malicious Domains”
Google’s John Mueller answers a question about how to handle unwanted spammy backlinks The post Google: What to do About Spammy Links from “Malicious Domains” appeared first on Search Engine…
Google Shares Sneak Peek At New Advertising Features
Google shares a preview of new advertising features it will be announcing at Google Marketing Live on May 24. The post Google Shares Sneak Peek At New Advertising Features appeared…
Keyword Difficulty: How to Estimate Your Chances to Rank
To help solve this problem, SEO tools like Ahrefs give keywords a “difficulty” score from 0 to 100. But the truth is that these scores aren’t foolproof. So in this…
Protect the Hours of Operation on Your GBP from Unwanted Google E...
Image credit: Bart Maguire Over the next six months, Google is going to employ machine learning and AI to alter the hours of operation on twenty million Google Business Profiles…
Google Mother’s Day Weekend Search Algorithm Update (May 6t...
I am seeing signs of a possible Google search ranking update that kicked off late Friday, May 6th and has really spiked this morning – May 8th – also Mother’s…
Google Answers if Meta Description Matters for Rankings
Google’s John Mueller answers if the Meta Description tag matters for ranking purposes? The post Google Answers if Meta Description Matters for Rankings appeared first on Search Engine Journal.
Daily Search Forum Recap: May 6, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is doing…
LinkedIn Changes How It Ranks Content
Changes to LinkedIn’s feed algorithm aim to provide users with better, more relevant content and spark discussion. The post LinkedIn Changes How It Ranks Content appeared first on Search Engine…
Google Ads Tests Quick Help Beta
Google Ads is testing a new help feature named “Quick Help.” It is currently in beta and those who see it can access it by looking for the hovering help…
Google: Duplicate Content Issues? Then Focus On Adding Value.
One of the oldest and still most talked about SEO topic is duplicate content. While there has never really been a duplicate content penalty, Google does not want to rank…
Search News Buzz Video Recap: Google May 1st Algorithm Update, Mo...
This week in search, we had another unconfirmed Google search ranking algorithm update that touched down in a big way on May 1st with a lot of weirdness the week…
Google “More About” Search Carousel
Google has a carousel in both desktop and mobile search that leads with “more about.” For example, for a query on [apply business loan] you will find a carousel that…
Google Maps Business Redressal Form Adds “Business Doesn...
Google has added a new option in the Business Redressal Complaint Form under the “Identify the content on Google Maps that you claim might lead to fraudulent activity” drop down….
Google To Deprecate Some Video & Image Sitemap Extension Tags
Google announced on August 6, 2022 it will no longer support some of the video and image sitemap extension tags. These specifically impact the caption, geo_location, title and license tags…
Power Up Your Personalization Strategy With Dynamic Content
Create a customized experience for your customers with dynamic content and reel in repeat customers. Discover the best practices with this guide. The post Power Up Your Personalization Strategy With…
Are You Web 3.0 Ready? 12 Steps For A Successful Social Media Aud...
Is your brand overweight on Web 2.0? It’s time to build and flex your Web 3.0 muscle! Let’s get your social media presence in shape. The post Are You Web…
Google Deprecates Some Image and Video Sitemap Extensions
Google announced that it is deprecating several image and video sitemap tags and attributes The post Google Deprecates Some Image and Video Sitemap Extensions appeared first on Search Engine Journal.
Updated Astra WordPress Theme Offers Stronger Performance
Astra WordPress theme, used by nearly 2 million websites, released a new version that delivers faster performance and many UI and design improvements The post Updated Astra WordPress Theme Offers…
14 Universal Digital Marketing Skills You Can’t Ignore
The sooner you start to learn those “universal” skills, the better—because those skills act as investments. They will pay off nicely when you work your way toward becoming an expert…
Get Content Crawled & Ranked Faster: 5 Tips From An SEO Exper...
Want to rank faster and get more visibility for your written content? Learn how to see your content as Google does with log file insights. The post Get Content Crawled…
Blue Ocean SEO Strategy
If you’re familiar with the blue ocean marketing strategy, you know that SEO is inherently a “red ocean” industry. With fierce competition to attain rankings, links, and authority, SEOs are constantly…
Top 10 Affiliate Marketing Software Platforms To Maximize Sales I...
Looking to drive more affiliate marketing sales? Having the right software in place will streamline the entire process, and these are some top options. The post Top 10 Affiliate Marketing…
How To Remove Common SEO Obstacles With Search Engine Modeling
Predict how SEO changes will affect your rankings within a couple of hours instead of waiting months for results. Learn about search engine modeling. The post How To Remove Common…
Daily Search Forum Recap: May 5, 2022
Here is a recap of what happened in the search forums today…
TikTok Has A New Way For Advertisers Reach Users
TikTok announced a new advertising option for brands – TikTok Pulse. This new contextual advertising solution gives brand exposure in the top 4% of videos. The post TikTok Has A…
Meta Expands Ad Formats And Tools For Small Businesses
Meta is enhancing its suite of tools for small businesses. The new tools are designed to help with lead generation and customer acquisition. The post Meta Expands Ad Formats And…
Performance Max Campaigns Driving Growth In Google Ads Revenue
Performance Max campaigns were one of the highlights during Google’s Q1 earnings call where the company reported strong growth in ad revenue. The post Performance Max Campaigns Driving Growth In…
Meta Expands Reels Monetization With Monthly Challenges
As part of its shift toward short-form videos, Facebook-parent Meta is introducing more monetary incentives for content creators to produce Reels. The post Meta Expands Reels Monetization With Monthly Challenges…
Moz Back In Google Search After Fraudulent DMCA Takedown
Yesterday afternoon Moz’s home page was removed from the Google Search results after Google processed a fraudulent (or mistaken) DMCA takedown request. Moz is now back, within 12 hours from…
Will Short Videos To Overtake Web Stories In Google Search?
There is some speculation, and for good reason, that Google is showing more short videos over showing web stories in Google mobile search. Glenn Gabe and Brodie Clark both noticed…
Poll: 67% Of SEO Professionals Have University Degrees
How many SEOs do you think have university and college degrees? If you thought about 2/3rds, you’d be right. A Twitter poll conducted by Brodie Clark asked SEO professionals: do…
Omniscient Digital Increases Share of Voice from Zero to 45.6% to...
The repeatable strategy one agency used to go from not even showing up in the conversation to 45.6% of their most-important keywords—in just three months. And the new “Surround Sound”…
Google Blocked 3.4 Billion Ads, Restricted 5.7 Billion Ads & ...
Google has published its annual “Ads Safety Report” and disclosed that it has blocked or removed over 3.4 billion ads for violating its Google Ads policies, it restricted over 5.7…
Google Ads Customer Match Lists Will Work With Smart Bidding &...
Google sent some advertisers emails saying “beginning Q2 2022, campaigns using Smart Bidding and/or Optimized Targeting will be able to use all Customer Match lists in your account to enhance…
9 Creative Ways To Use Google’s Keyword Planner Tool
Take advantage of Google Keywords Planner despite its limited functionality. Here are 9 ideas to help you maximize its insights for SEO. The post 9 Creative Ways To Use Google’s…
Tips For Top-Performing Brand Awareness Campaigns On Facebook Ads...
Maximize your brand awareness campaign ROI with these proven tips for setting up and running more effective Facebook Ads. The post Tips For Top-Performing Brand Awareness Campaigns On Facebook Ads…
Semrush 101: Getting Started Guide + Free Checklist Download
When you‘re new to the software, there‘s a lot to take in. To start off on the right foot, let’s begin with the basics.
10 Creative Infographics & Why They Work [With Examples]
Infographics transform complex topics into engaging imagery. Check out 10 benefits, with examples, of leveraging this medium in your marketing. The post 10 Creative Infographics & Why They Work [With…
What Structured Data to Use and Where to Use it?
Google’s John Mueller offers advice on how to choose structured data The post What Structured Data to Use and Where to Use it? appeared first on Search Engine Journal.
Top Creator Economy & Video Ads Insights From IAB NewFronts
Whether you’re a media buyer, ad executive, or creative, discover what’s happening in the industry with these highlights from the 2022 IAB NewFronts event. The post Top Creator Economy &…
Why Do Core Web Vitals Scores Always Change?
Google’s John Mueller answers why core web vitals scores seem to always change even when web pages remain the same The post Why Do Core Web Vitals Scores Always Change?…
Why Keyword Research Is Useful For SEO & How To Rank
Expand the research process beyond search volume in order to keep up with how search engines rank content today. Here’s how. The post Why Keyword Research Is Useful For SEO…
Daily Search Forum Recap: May 4, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. If you use…
How Is SEO Split Testing Different from CRO Testing?
In this post, we will discuss the differences between CRO (conversion rate optimization) testing and SEO split testing. This thorough overview can help you determine if SEO split testing fits…
Meta, Adobe Partner On Free Training Program For Small Businesses...
Facebook-parent Meta has partnered with Adobe to create Express Your Brand, a free online training program intended to help small business owners grow online. The post Meta, Adobe Partner On…
New Google Travel Search Features
Google announced a bunch of new travel search features the other day across flights, hotels, destinations of interest and more. These new features aim at helping you “get inspired and…
Google Reporting Issue With Google Ads, AdWords API & Google ...
Google has confirmed that between April 25th 5:32PM ET and April 26th 3:24 PM ET there was a data reporting issue with those who pulled in data from the Google…
Microsoft Advertising RSAs Deadline Extended, Auto-Generated Rema...
Microsoft Advertising posted its May 2022 update showing what is new and changing with the ad network. What is new is that the deadline for Responsive Search Ads was extended,…
Google Search UI Tests Continue With Full Width Videos & Grid...
Google is continuing its mobile search user interfaces with more variations of its grid search results format and full width video search result snippets.
Was There Crawl Spikes From Google After URL Parameter Tool Went ...
As you know, last week, on April 26th, Google disabled the URL parameter tool within Google Search Console and stopped respecting any of the rules added to that tool. Some…
YouTube Live Streamers Can Redirect Viewers To Other Channels
YouTube rolls out cross-channel live redirects, a new feature that allows streamers to send live viewers to other channels. The post YouTube Live Streamers Can Redirect Viewers To Other Channels…
Performance Max: 7 PPC Community & Google Team Insights
Performance Max campaigns let advertisers promote their products & services across all of Google’s advertising channels. Here’s what you need to know. The post Performance Max: 7 PPC Community &…
4 Tips For Getting Your Story On The Local News
Get ahead of the competition by understanding how local news sites can give you an advantage. Support your link building approach with these tips. The post 4 Tips For Getting…
Hreflang For Beginners: Getting Started With Multilingual Website...
With the right knowledge, tools, and help, managing hreflang tags for international webpages can be easy. Avoid mistakes and set it up with this beginner-friendly guide. The post Hreflang For Beginners:…
New Details of WordPress 6.0 Reveal Major Improvements
WordPress 6.0 takes big step toward fulfilling Gutenberg’s promise to make WordPress easy to create websites and publish content The post New Details of WordPress 6.0 Reveal Major Improvements appeared…
Technical Issues Usually Not a Trigger for Core Update Problems
Google’s John Mueller answers if a technical site problem immediately preceding a core algorithm update could cause a loss of rankings The post Technical Issues Usually Not a Trigger for…
12 Actionable Steps to Drive Newsletter Growth with SEO Content
At Brafton, we’ve found our newsletter subscribers to be our best, most engaged audience. These are our people. They live and breathe content marketing, just as we do. Some even…
How To Harness First-Party Data & Win In A Cookieless Future
Get tips on how you can better connect with prospects and customers by leveraging the power of first-party data. The post How To Harness First-Party Data & Win In A…
Daily Search Forum Recap: May 3, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google seems to…
6 Best Niches for Affiliate Marketing in 2022 (Profitable and Unc...
For example, you’re hardly likely to outrank the likes of TechRadar, Wired, and The Verge anytime soon with your generic “tech” affiliate site. If you want to stand any chance…
How to Create a Buyer Persona for Your Business
Many companies have experience creating buyer personas. It’s usually done after a day of brainstorming in a meeting room. After the session, documents with demographic and psychographic details (married, have…
Microsoft Advertising Revamps Certification Program & Learnin...
Microsoft has relaunched a revised Microsoft Advertising certification program and learning lab, the company announced. Microsoft said this was done based on the feedback from the industry, they “have updated…
Google Offering SEO Certification Taught By Googlers As Part Of D...
Historically Google has said they won’t be offering any SEO certification like they do for Google Ads, Google Analytics, and a whole slew of certification they offer. But that seems…
Bing SEO: Subscription-Based & Paywall Content
Fabrice Canel posted an SEO best practices post for sites that use subscription-based and paywall content. While Google has something called flexible sampling, previously a first click free program –…
Google Search Tests Continuous / Infinite Scroll On Desktop Resul...
Google is testing infinite or continuous scroll on the desktop search results again. As a reminder, Google launched continuous scroll for mobile search last October. Google has also tested infinite…
Google Ads Rolls Out Updated Create Ad User Interface
Google Ads has rolled out the new create ad interface to all advertisers, the search company confirmed. This is a very subtle change in terms of the interface, there are…
Product-Led Content: What It Is, Why Use It, and How to Get Start...
The ReferralCandy blog was popular. We were publishing tons of content and getting significant traffic. But none of our content mentioned the product or any of the product’s features. Looking…
We Paid Over $5000 For Link Building – What Happened?
In this edition of Ask An SEO, a reader asks why their rankings rose, then dropped after paying a link building company to build links. The post We Paid Over…
7 Blog Title Formulas That Get Clicks (With Examples)
Your blog post’s title is the first barrier to entry to getting more visitors to your content. Without a great blog title, no one will click on your post, and…
How To Unlock Better Google Data Studio Segments Using “CASE”
The digital marketer’s guide to Google Data Studio CASE statements, including syntax and examples for better visualizations to power Google Ads campaigns. The post How To Unlock Better Google Data…
How Accurate Are the Search Traffic Estimations in Ahrefs? (New R...
It is widely known that the search traffic numbers in Ahrefs are merely estimations. But how far do they deviate from the actual traffic numbers? We decided to run a…
Product Detail Page SEO: How Product Information Management (PIM)...
Improve thousands of ecommerce product pages with a Product Information Management system and convert more customers with less effort. Here’s how. The post Product Detail Page SEO: How Product Information…
HubSpot WordPress Plugin Vulnerability
HubSpot WordPress Plugin, used by over 200,000 publishers, patched a Server Side Request Forgery vulnerability The post HubSpot WordPress Plugin Vulnerability appeared first on Search Engine Journal.
Google Patent for Modifying Results Based on Generic Ratings
Google patent for showing content from around the world but modifying the search results based on generic ratings The post Google Patent for Modifying Results Based on Generic Ratings appeared…
Daily SEO Fix: Competitive Keyword Research
Competitive keyword research is a crucial part of any SEO strategy. It’s vitally important to understand what your competitors are ranking for, so that you can identify the most relevant…
Where To Invest In SEO For Maximum Impact
Here’s why you need SEO, how to invest in it, and everything else you might need to convince hesitant stakeholders in your organization. The post Where To Invest In SEO…
Daily Search Forum Recap: May 2, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google may have…
Mastering SEO Within Google’s SERPs – Ep. 270
Learn how to optimize your title tags and other page elements to better target the right SERP features. The post Mastering SEO Within Google’s SERPs [Podcast] appeared first on Search…
Google Lets Users Limit Ads About Dating And Weight Loss
In another move towards user privacy, Google has added weight loss, dating, pregnancy and parenting to its sensitive categories on YouTube. The post Google Lets Users Limit Ads About Dating…
Vlog #171: Lior Krolewicz On Being In The Special Ops & How P...
Lior Krolewicz is the founder and CEO of Yael Consulting, a marketing consulting company. I’ve known Lior from when he was based in Israel, he spoke at a previous SMX…
Google SEO Office Hours Change: John Mueller Won’t Record A...
Google’s John Mueller said there has been a change to the SEO office-hours format he hosts often on Google Meet and YouTube. The change is that Google will only record…
Google Search Dictionary Has A Tip For Similar-Sounding Words
Google has been offering dictionary search results over a dozen years and the search company continues to make tweaks to that feature. Google now will show a “tip” section on…
Possible Google Search Algorithm Update May 1st With Rumbles All ...
For the past week, I have been seeing a different pattern with a possible Google search ranking algorithm update. The forums and SEO discussion around a possible Google update was…
Google: You Can Use Hashtags In Meta Descriptions (#shouldyou?)
Google’s John Mueller was asked if you could use hashtags in meta descriptions? He responded on Twitter saying #sure. But the bigger question is, should you use hashtags in meta…
Google Discover Long Tap To Preview Stories For iOS Chrome
Google has added long tap to preview for Google Discover within iOS for Chrome according to Glenn Gabe. Glenn Gabe posted about this on Twitter and said “Google just launched…