WordPress Reconsiders WebP By Default Proposal
WordPress announced a decision to formally reassess the highly controversial WebP by Default feature The post WordPress Reconsiders WebP By Default Proposal appeared first on Search Engine Journal.
Elon Musk Not Joining Twitter Board
Tesla CEO decides not to join Twitter’s board of directors less than a week after becoming the social media company’s largest shareholder. The post Elon Musk Not Joining Twitter Board…
Google Using AI To Automatically Update Some Business Information...
Using AI and imagery, Google can now automatically update important information about businesses using information from Google Maps. The post Google Using AI To Automatically Update Some Business Information appeared…
The Most Sought After Marketing Jobs In 2022
A new report from LinkedIn reveals the most in-demand marketing skills and sought-after professional positions. The post The Most Sought After Marketing Jobs In 2022 appeared first on Search Engine…
Microsoft Advertising Seasonality Adjustment Feature Rolling Out
A month ago, Microsoft Advertising announced that automated bidding seasonality adjustments would be rolling out globally this month. Well, now advertisers are starting to see it. Sophie Logan shared a…
Now Finished: March 2022 Google Product Reviews Update
The March 2022 Google Product Reviews update is now fully rolled out, Alan Kent from Google told me. The updated started on March 23, 2022 and ended 19 days later…
Google Still Does Not Support WebSocket Connections In Googlebot
Google does not support WebSocket connections in Googlebot. This was first known, I think, back in May 2019, when Martin Splitt and Zoe Clifford presented at Google I/O. Zoe Clifford…
Google Testing Higher Price Icon In Search Shopping Results
Similar to the lower price label we spotted a couple weeks ago, Google is also testing higher price label in the Google Shopping results. So if your product sells well…
2 Ways To Crush Scrapers & Hackers With Wordfence
Block plagiarizing scrapers and hackers with these tips for unlocking powerful capabilities within the Wordfence WordPress security plugin The post 2 Ways To Crush Scrapers & Hackers With Wordfence appeared…
Bing Insights Sub-Snippets In Search Results
Last year, Microsoft Bing launched Page Insights where snippets would have a lightbulb next to them that when clicked on would show you third-party information from other sources not in…
SEO and Social Media: Combined Approaches That Can Boost Your Sea...
Google stated that social media is not a direct ranking factor for websites. And the majority of social media platforms don’t rank posts based on keywords. So, how can a…
40+ TikTok Stats Digital Marketers Need To Know
What could TikTok do for your online visibility and sales? Check out these TikTok statistics that show who’s using the platform – and how. The post 40+ TikTok Stats Digital…
Marketplace SEO A/B Testing: 6 Positive Tests to Run On Your Own
Optimizing a marketplace website for SEO is no easy task. Grow your marketplace organic traffic by implementing these 5 winning on-page SEO optimizations.
Last Name & City Name The Same: How To Show Google The Differ...
How can you make sure Google understands the difference between the city name and last name when they’re the same? We Ask An SEO. The post Last Name & City…
What Is a SERP? Search Engine Results Pages, Explained
“SERP” stands for “search engine results page.” And as you‘ll see, SERPs are incredibly important for SEO.
How to Block, Scrapers, Hackers and Spammers with Wordfence
Block plagiarizing scrapers and hackers with these tips for unlocking powerful capabilities within the Wordfence WordPress security plugin The post How to Block, Scrapers, Hackers and Spammers with Wordfence appeared…
Google Algorithm Updates & Local SEO: 6 Top Tips From Experts...
Customers are searching for your business right now. Wish you knew precisely what ranking factors help your local business rank higher? Find out. The post Google Algorithm Updates & Local…
Google’s Hummingbird Update: How It Changed Search
Hummingbird set the stage for dramatic advances in search. Learn what Google Hummingbird really was to better understand the impact it eventually had on SEO. The post Google’s Hummingbird Update:…
Mobile SEO: A Complete Guide [Ebook]
With our newest ebook, “Mobile SEO: A Complete Guide,” get ready to unlock new levels of mobile SEO success! The post Mobile SEO: A Complete Guide [Ebook] appeared first on…
10 Content Marketing Tools You Should Be Using in 2022
I’ve been doing content marketing in various forms for over six years now. In that time, I’ve used and tested a bunch of tools. There are some, though, that I…
Daily Search Forum Recap: April 11, 2022
Here is a recap of what happened in the search forums today…
Google Creates Bubble Chart Template For Data Studio
Google has created and shared a free template for visualizing your Search Console data as a bubble chart in Google Data Studio. The post Google Creates Bubble Chart Template For…
Google Trusted Store Badge Now Live
A couple of weeks ago, Google announced the new Google Shopping “trusted store” badge. Well, now it seems to be fully live, as of just a few days ago. Also,…
Google Tests Related To Recent Searches & Trending Search In ...
Everyone now is seeing the people also ask and people also search for in the search bar menu area. Now, Google is testing related to recent searches and trending searches…
Google Local Search: Browse By Products & Browse By Stores
Google local listings have been pushing products for the past several years, in fact, it just recently added in-store products in the help document around improving visibility in Google local…
Google Disavows Negative SEO Again
Google has once again disavowed that negative SEO is an issue for SEOs, publishers, site owners or Google Search. Google has been telling the world not to worry about negative…
Vlog #167: James Gibbons On How Search Has Changed, SEM Tools &am...
In part one with James Gibbons, the senior customer success manager at Quattr, we mostly spoke about how search tools can help you make decisions, and we also spoke about…
Pinterest Bans Climate Change Misinformation
Pinterest rolled out a new content policy to combat misinformation on climate change. It’s the first digital platform to provide clear and distinct guidelines. The post Pinterest Bans Climate Change…
Google Maps Testing Overlay Box Over Maps Interface For Local Lis...
Google Maps is testing a new position for the local listings when you click on a specific listing from the search results on the left hand side. The local listing…
SEO’s Whisper Network Hasn’t Stopped Conference Harassment. What’...
It’s time to take this out of the whisper network and shine a light on SEO conference harassment, where and when it’s happening. The post SEO’s Whisper Network Hasn’t Stopped…
Facebook Ads For Beginners: FAQs, How To Set Up & Time-Saving...
New to Facebook Ads? Cut your learning curve and improve ROI with 6 steps to get you started and tips to help you succeed. The post Facebook Ads For Beginners:…
Digital Agencies: What Are the Top 10 Red Flags for Your Clients ...
This article summarizes research on the top 10 reasons why prospects reject agencies. Read our full report to discover how you can overcome these objections.
National Pet Day: How Our Fur-Babies Are Changing The Way We Work...
Sweatpants aren’t the only things appearing in workplaces. Fidos, Fifis, and other critters are changing the world for anyone hiring, working, or marketing. The post National Pet Day: How Our…
Top 6 CMS For Core Web Vitals
Core Web Vitals Technology Report names which CMS have the best CWV performance. Number 1 crushes the competition The post Top 6 CMS For Core Web Vitals appeared first on…
How to Do an SEO Log File Analysis [Template Included]
They’re the most trustworthy source of information to understand the URLs that search engines have crawled, which can be critical information to help diagnose problems with technical SEO. Google itself recognizes their importance, releasing new features…
Single-Page Websites: Are They Good Or Bad For SEO?
Single-page websites look great and are fun to build, but are they good for SEO? Check out the pros and cons to find the answer. The post Single-Page Websites: Are…
6 Ways Marketers Are Using Interactive Emails To Win More Convers...
Are you getting the email response rates, and conversions you expected? If not, use interactive emails to beat your competitors and gain a competitive edge. The post 6 Ways Marketers…
Daily Search Forum Recap: April 8, 2022
Here is a recap of what happened in the search forums today…
Google Says It’s Normal For Cached JavaScript Pages To Appear Emp...
JavaScript-based webpages may appear blank or incomplete in Google’s cache, which is normal and not indicative of any problems. The post Google Says It’s Normal For Cached JavaScript Pages To…
Search News Buzz Video Recap: Massive Google Ranking Fluctuations...
This week, I posted the monthly Google webmaster report – got to say, it was a super busy month – so catch up there. Google’s product reviews update, the tail-end,…
Podcast: Past, Present and Future Of Structured Data With Google ...
Lizzi Sassman and Martin Splitt brought on a special Google guest on their Google search off the record podcast to discuss structured data. The guest is named Ryan Levering who…
Bing Doesn’t Support data-nosnippet HTML Attribute
While Google supports the data-nosnippet HTML attribute, Microsoft Bing does not, clarified Fabrice Canel of Microsoft on Twitter. The data-nosnippet attribute lets you designate textual parts of an HTML page…
Google Search Showing Massive Poll On Search Results Satisfaction
We covered Google polling searchers before asking if they are happy with the search results. But now Google is showing some pretty massive polls asking “how satisfied are you with…
Search By Image & Text With Google Multisearch
Google has launched a new way of searching by image with Google Lens named “multisearch.” Multisearch lets searchers search by image and then refine that image search with a text…
Google AI Can Update Local Listing Hours Including Live Traffic, ...
Google announced that it will update the local business hours listed in Google Maps and Google Search of over 20 million businesses using AI. How? Google said it looks at…
How To Sell On Instagram: 11 Tips & Social Commerce Examples
Looking to improve your social commerce game? Get started selling on Instagram with these tips and get inspired by successful accounts. The post How To Sell On Instagram: 11 Tips…
Career Building Tips From A Senior Data Scientist At Amazon
What’s it like to work in data science? A Senior Data Scientist from Amazon shares his career journey and how he keeps machine learning fun. The post Career Building Tips…
Google Discusses Value Of Non-Recommended Structured Data
Googler’s discuss how using non-recommended structured data could be useful The post Google Discusses Value Of Non-Recommended Structured Data appeared first on Search Engine Journal.
A Guide To ‘Organization’ Structured Data For Rich Google Results...
How can you use ‘organization’ structured data to help Google better understand your content and optimize for rich results? The post A Guide To ‘Organization’ Structured Data For Rich Google…
Daily Search Forum Recap: April 7, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. For the past…
What in the World Is API, and How Do I Use It?
Application Programming Interface (API) is a method of gathering raw data from Semrush without using the standard website interface. You can get data faster than by using the interface and…
SEO on the Edge: How To Get Started with Edge SEO
With Edge SEO, you can implement your SEO suggestions faster, without waiting for your development team to prioritize them. Here‘s how to get started.
New Google Attribute Helps Businesses Promote Sustainability
Google now allows companies to appeal to eco-conscious customers by adding “recycling” to their business attributes. The post New Google Attribute Helps Businesses Promote Sustainability appeared first on Search Engine…
Real Time Google Analytics Latency Issues Complaints
Over the past day or so, there have been numerous complaints about Google Analytics real time analytics having serious latency issues. Some are saying the charts will show little to…
Google Search Removal Cancelations Take Hours To Process & Th...
Google redid their removal tool in Google Search Console in 2020 but the tool has generally always been quick. John Mueller of Google said in the past that it takes…
Bing Tests Explore Images Sidebar Menu
Microsoft has been busy testing variations of explore features in Bing Search. Here is one showing a side bar menu that expands and when clicked on, takes you into Bing…
Google Expands Automotive Search Comparisons?
Google may have expanded the search capabilities of the automotive and car search features. We covered last year a bunch of search tools for finding cars on Google Search. Now…
Google AdSense Makes User-based Ads Control Available To Authoriz...
Google AdSense made a small change to the user-based ads controls within Google AdSense. Now instead of it just being applied to Google Ads and Display & Video 360 ads,…
Google Ads Experiencing Latency Issues
Google Ads’ recent latency and disruption issue has been ongoing since April 1. Learn why it matters and what you can do in the meantime. The post Google Ads Experiencing…
State of Search: Discover How the Web Changed in 2021
Will the world of Search ever be the same again? How suitable will pre-pandemic tactics be in today’s climate? The State of Search 2021 analyzes and contains everything you need…
Getting Started With GA4: These 4 Tips Will Get You Up & Runn...
Nervous about the switch to GA4? Kayle Larkin explains where to find the most important information including site traffic, user engagement, events, and conversions. The post Getting Started With GA4:…
Google Multisearch: A New Way To Search With Text & Images
Google is introducing a new way to search the web using a combination of text and images at the same time. The post Google Multisearch: A New Way To Search…
What Is DuckDuckGo & Who Uses This Alternative Search Engine?...
Why should you go for DuckDuckGo instead of Google, Yahoo, or Bing? Discover why this search engine is popular for those who value their privacy. The post What Is DuckDuckGo…
15 Top Digital Marketing Tools & Why We Love Them
Check out 15 popular digital marketing tools (in no particular order) marketers are using to help businesses like yours automate tasks and get found online. The post 15 Top Digital…
SEO Best Practice for Alt Text
Google’s John Mueller offers advice on what the best way is to use alt text within the context of SEO The post SEO Best Practice for Alt Text appeared first…
14 Types Of Google Ads Extensions & What They Do
Google Ads extensions are an excellent tool. Understand each type and optimize them for maximum performance, so you get more bang for your PPC buck. The post 14 Types Of…
How To Stay Current In SEO: Top Blogs, Podcasts, Forums & Mor...
SEOs must constantly stay up-to-date on the latest changes. Let us show you the many ways you can learn and follow what’s happening in SEO. The post How To Stay…
16 Ways to Generate Stellar Content Ideas
It’s not long before you’re frustrated, thinking of everything else you could have done with your time and, eventually, you give up. Whether you’re new to content marketing or a…
Daily Search Forum Recap: April 6, 2022
Here is a recap of what happened in the search forums today…
Google Says AI Generated Content Is Against Guidelines
Google’s Search Advocate John Mueller says content automatically generated with AI writing tools is considered spam, according to the search engine’s webmaster guidelines. The post Google Says AI Generated Content…
What Does Elon Musk’s Twitter Look Like For Digital Marketers?
Elon Musk, a vocal advocate for change on Twitter, is now on the board of directors and the company’s largest shareholder. What happens next? The post What Does Elon Musk’s…
The 9 Best SERP Tracking Tools Reviewed
SERP tracking software shows you which pages and domains rank for a given search query. Some tell you where *your website* ranks on the SERP. Choose the one that‘s right…
Google: Thin Content Issues Are Site Specific, Not Always Page Sp...
Google’s John Mueller was asked about thin content issues on the last webmaster hangout and John explained this generally applies to the site as a while and not a page…
Google Does Not Care If You Outsource Content As Long AS It Is Qu...
Google’s John Mueller was asked if it matters if your publish content written by outsourced resources versus in-house resources. John said it does not matter, Google does not differentiate between…
Google Maps With Deeper iOS Integration, Toll Prices & Traffi...
Google Maps announced a bunch of updates for the iOS and Android app including the prices of tolls, displaying traffic lights and stop signs on the map and additional iOS…
Google Ads Latency Issues Started On April 1st
Last Friday, about five days ago, Google confirmed there were some latency issues with the Google Ads console. It was specific to the Responsive search ads (RSAs) ad review process….
Immense Google Search Ranking Volatility; The Tail End Of The Pro...
As of yesterday afternoon and certainly today, I am seeing signs of some really large Google search ranking volatility and ranking changes. The question is, are these fluctuations from the…
Report From Ukraine: 8 Stories Of Hope From The SEO Community
Supporting those in need, fighting the informational war, joining the armed forces — this is how Ukrainian SEO pros and marketers are helping. The post Report From Ukraine: 8 Stories…
How To Visualize & Customize Backlink Analysis With Python
From link quality to age, Python enables you to analyze and evaluate backlinks in different ways from simple spreadsheets or backlink tools. The post How To Visualize & Customize Backlink…
Google Discovery Ads Dos and Don’ts For More Successful Campaigns...
How can you make the most of the advertising opportunities that Google Discovery Ads offer? Learn how they work, dos and don’ts, and more. The post Google Discovery Ads Dos…
Does Word Count Really Matter For SEO Content?
Whether or not word count matters in SEO has been hotly debated. Here’s how you can use it to your advantage. The post Does Word Count Really Matter For SEO…
Marketing Mix: 7 Ps, 4 Cs, & Other Things You Need to Know
You can create your custom marketing mix from scratch. But to build a sustainable business, you probably shouldn’t be reinventing the wheel in this area. In this article, we’re…
Twitter Confirms It’s Working On An Edit Button
Twitter confirms it’s working on an edit button and will begin testing it with select users in the coming months. The post Twitter Confirms It’s Working On An Edit Button…
15 Digital Marketing ROI Metrics You Need To Know
Which digital marketing metrics form your best representation of ROI? Here are 15 you should track and understand. The post 15 Digital Marketing ROI Metrics You Need To Know appeared…
How To Scale Content Marketing & Improve Organic Search Ranki...
Creating content for your website, but not seeing the results you desire? Let’s solve those worries by looking at how scalable content marketing can help. The post How To Scale…
How to Learn SEO (Complete Roadmap)
Here’s the roadmap we’ll cover in this guide: Let’s get to it. Learn SEO fundamentals Put your knowledge into practice Deepen your SEO knowledge Keep your finger on the pulse…
Daily Search Forum Recap: April 5, 2022
Here is a recap of what happened in the search forums today…
New Recycling Attribute For Google Business Profiles
Google on April 1st announced the launch of a new business attribute for select business categories. The new attribute is for recycling that lets local storefronts and shops clearly demonstrate…
Google My Business App Going Away
Google warned us that the Google My Business app will go away at some point when it relaunched as Google Business Profiles. Now Google is emailing users of the app…
Google Help Doc Adds In-Store Products Helps With Local Visibilit...
Google has added a section to the how to improve your local ranking on Google that talks about adding in-store products. Google also added to the edit your business profile…
Google Business Profile Review Tool Now Works For Larger Accounts
According to Ben Fisher, Google has opened up the Google Business Profiles maps reviews tool to those who manage over 10 accounts. Previously, the tool only worked for those who…
Google News “See Similar Headlines From” Section Prom...
Google News has a new (I think new) section for some news queries that says “see similar headlines from.” This section is often at the bottom of the news results…
What Is CRM in Marketing? The Role of CRM and How to Benefit from...
What does CRM stand for in marketing? Learn how to choose the best CRM for use in any marketing setting.
A Complete SEO Checklist for Website Owners
See which technical SEO, on-page optimization, and external factors you need to account for in SEO planning and audits. The post A Complete SEO Checklist for Website Owners appeared first…