Google key moments is a feature where Google Search highlights the sections in a video through a chapter-like interface. Google added support SeekToAction markup for videos on your site, so…
In March, I wrote a post about “More recommendations” being surfaced in Google Discover. The call to action would show up after researching products in Google Search and would lead…
Google is testing a new thin sidebar navigation on the left side of the maps interface. The sidebar has the Google Maps pin icon, then the explore tab, then trips,…
Microsoft Bing seems to be promoting TikTok video results within the Bing search results. If you do a search for some videos, Bing might add a box on the left…
Just when you thought John Mueller of Google was done responding to sub-domain SEO questions – well – now we have a new social platform – so… John said on…
Twitter CEO Elon Musk sets his sights on improving the website’s search functionality, enlisting the help of prolific hacker and long-time critic George Hotz. The post Elon Musk Hires Prolific…
Is Google Analytics really powerful enough to influence Google search results? Let’s take a closer look. The post Is Using Google Analytics A Search Ranking Factor? appeared first on Search…
Leave a bigger impact on your business. Discover how to connect R to your SEO work, plus how you can learn it in-depth (for free). The post An Introduction To…
Learn the difference between 4 multi-touch attribution models to leverage them, and ultimately create better conversion rate optimation. Here’s how to do it step-by-step. The post A Practical Guide To…
Learn how to identify content that works for you and create new, high-quality, authoritative content based on your findings. The post How To Analyze Your Content & Craft A Winning…
Common sense is a useful asset, and as it turns out, it’s a fairly reliable guide when it comes to navigating the big world of online local business reputation. However,…
You can make money at the click of a button whenever you need to with a strong email list. Unlike other marketing channels, you have full control and ownership here….
YouTube is giving creators new tools to work with when publishing community posts, with the addition of photo editing features and interactive quizzes. The post YouTube Brings Photo Editing &…
Here is a recap of what happened in the search forums today…
Google has published a new document named a guide to Google search ranking system. That document outlines the “notable” ranking updates that are currently live and running for Google Search…
Once again, Google’s John Mueller said the last batch of sites still being indexed using desktop indexing is going to be moved over to mobile-first indexing “soon.” John said this…
Google AdSense is testing a new ad type for publishers named Rewarded Ad Gate beta program. This program is something Google has in AdMob and basically lets you serve some…
If you’re planning your 2023 SEO strategy, you need to know what’s coming. SEJ Senior Editor Ben Steele shares insights on the State of SEO. The post The State of…
Google has added a new spam policy for policy circumvention. The new section was added to the Google spam policies document and basically says if you try to go around…
Gary Illyes is back on social, not Twitter, but on Mastodon and he asked for examples of URLs that you think should be indexed but instead give you the status…
Let’s take you through how you can win new customers and improve your visibility through local SEO. The post 7 Ways To Improve Local SEO & Attract New Business appeared…
Not sure where to start? Automate your competitor mapping process in 5 easy steps. The post Competitor Mapping: What Is It & How To Do It appeared first on Search…
At Ahrefs, SEO-driven content marketing is our main marketing type. And it’s been hugely successful for us, helping us grow our ARR consistently over the years. This is a…
Here is a recap of what happened in the search forums today…
A new business tool from TikTok uncovers audience insights that can assist with planning paid and organic content strategies. The post TikTok’s New Tool Gives Businesses Helpful Audience Insights appeared…
A new guide to Google’s ranking systems will keep you informed about which systems are used to rank search results and which ones are retired. The post Google Publishes Guide…
Bing Webmaster Tools will undergo scheduled maintenance between 10am and 1pm ET today. The Microsoft Bing Search toolset posted this notice at the top of the tool when you login…
Google has made a minor update to the meta tags and attributes that Google supports help documentation and added the two tags Google does not support. Those include the meta…
Here we go again, I am reporting about yet another Google search ranking algorithm update over another weekend. That makes it several weekends in a row and I do plan…
Google seems to have added a new carousel to the movie search results named “why to watch.” This carousel contains movie critique reviews, which is not new, but the user…
Jeremy Meindl is the co-founder of Target IQ and we spoke about the hotel we are in, its history of it, and the fire he risked his life showing how…
Out of the Hyung-Jin Kim interview from SMX Next last week, we not only got the scoop on the Coati algorithm but also Hyung-Jin Kim told us that E-A-T is…
FAQ pages allow you to address common customer issues. Learn the ins and outs of creating an FAQ page.
Find out how to deal with big brands that bid for your most profitable keywords during the holidays and beyond. The post How To Bypass Big Brands Bidding Up Your…
Rock Content’s CMO Vitor Peçanha shares what it takes to be a high-impact leader in a data-first culture. The post Leading A Data-Driven Content Marketing Journey With Vitor Peçanha appeared…
These days, Google algorithm updates seem to come in two main flavors. There’s very specific updates — like the Page Experience Update or Mobile-Friendly Update — which tend to be…
In other words, these are the “sustainable” and “recycled” jackets in the overall jacket market. Niche keywords can be an opportunity to attract highly targeted traffic in a short…
Press releases can be a useful tool for SEO, but only if they’re used correctly. Learn how to employ them as part of your online strategy. The post Are Press Releases…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google launched a…
This week, we learned that Google’s Panda update at one point in time evolved into what was called the Google Coati update. Google also had another weekend update last week….
I am sure many of you have received one or two (or more) requests from Google Business Profiles saying the owner is requested access to maintain your business. I just…
Google announced a bunch of features around Google Search, Google Maps, Google Lens and more that are now rolling out in the US and some other regions. This goes across…
Dawn Anderson asked Google’s John Mueller if redirecting a non-relevant page would cause the destination page (where the redirect it going towards) to be less relevant and cause any ranking…
Google’s Danny Sullivan said that not only can a rich result manual action result in the removal of your rich results from displaying in Google Search but also it can…
Google’s John Mueller was asked about the impact of changing the author’s name on an article. John gave three pieces of advice in response to the question, (1) use author…
We added ItemList structured data to give search engines more context about the listings of an online marketplace site. Read more to find out why.
Follow these 28 WordPress SEO steps to improve your rankings and get more organic traffic to your website.
In this article, we will explore what Domain Authority is and the evidence as to whether it is a Google ranking factor. The post Domain Authority: Is It A Google…
Millions of tweets signal perception that Twitter is ending soon as mass resignations inspire users to lose confidence that it will stay online The post Users Lose Confidence That Twitter…
In this brief-but-thorough guide, we’ll walk you through what you need to know to take your title strategy to the next level. The post How To Write Great SEO Titles…
Social media managers can save time by adapting these content calendar templates for clients. Learn the why, how, and when to use them. The post Why Bulk Content Creating For…
Learn how to choose the right MarTech stack to help you automate tasks and streamline your workflow for better performance. The post How To Build A Winning MarTech Stack In…
Typically, when SEOs think about on-page optimizations, they’re thinking about core places to include their target keywords within their content. But how can you take your on-page optimizations to the…
This is why many people turn to buying backlinks. But if you’ve been offered links in exchange for money, should you do it? Is it worth the price? Or will…
Here is a recap of what happened in the search forums today…
Google is finally rolling out the local search features previewed earlier this year, including the ability to search your surroundings with your phone’s camera. The post Google’s New Local Search…
Discover more key agency SEO insights with our State of SEO: Agency Report, and use your newfound knowledge to plan your strategy for next year. The post Key Insights That…
Google has added a new shopping section to the Google Search Console platform. Google added a shopping tab that includes a quick way to create a Merchant Center account, access…
There is a fun Twitter thread where Google’s John Mueller and SEO Elmer Boutin talk about expensive pages for Google to crawl. John starts off by explaining that Google doesn’t…
Download our dedicated in-house SEO report and learn how to set your team up for success next year. The post In-House SEO: Key Insights To Inform Your 2023 Strategy appeared…
An H1 tag is code that marks up the title of a webpage. Learn how to use H1s and why they‘re important.
Google is testing a picture-in-picture mode for videos that are shown in the search results. You can click on the video preview image and play the video at the bottom…
With the World Cup just around the corner, Google is asking certain businesses, like bars, restaurants and other venues if they will be showing the world cup at their location….
Google is testing a new user interface and design for the photos and street view imagery in a local panel knowledge panel within Google Maps. This is being spotted by…
Wix announced a new feature that let’s users update SEO factors like structured data and meta tags at the page level from one location The post Wix Announces New Way…
Let’s break down the eight ways you can increase website traffic with insights from popular blogs and brands. The post Increase Website Traffic: 8 Secrets From Popular Blogs appeared first…
Social media icons are a great way to boost your follower numbers and connect with your audience. Use them without worrying about legal issues. The post Social Media Logos: How…
Perfect your social advertising campaigns for a far-reaching and powerful marketing impact. The post 6 Social Advertising Tips For Financial Brands appeared first on Search Engine Journal.
Security researcher leaks evidence of new Twitter features under development, including end-to-end DM encryption and an anti-cyberstalking measure The post Evidence of New Twitter Features Leaked By Security Researcher appeared…
In this post, you’ll learn how to decide which is better for your business. Let’s start with the basics. Inbound marketing is a marketing strategy that aims to “pull customers…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Have you ever…
Google is making it easier for ecommerce stores to get their products showcased in the shopping tab in search results. The post Google Makes It Easier To Get Products In…
Let’s get right into it. New URL Rating (beta) You’ll see this beta version of our new URL Rating in the score card and history chart in Overview, as well…
As algorithms change and new technologies emerge, your SEO strategy needs to evolve with them. This is where testing your SEO comes in. The post SEO Testing: 8 Experiments To…
Elon Musk became the owner and CEO of Twitter on October 27, 2022, after acquiring the social media company for $44 billion. The post Elon Musk’s Twitter Takeover: A Timeline…
Google’s John Mueller confirmed that GoogleBot will crawl and pick up on URL patterns that simply do not work on your site. I mean, we have all seen this happen…
Google has added to the Google Business Profiles Google Posts or Updates section the ability to use a cropping tool when you upload photos to your updates. So now you…
At SMX Next yesterday I have the privilege of interviewing Hyung-Jin Kim, the Vice President of Google Search. Hyung-Jin Kim has been working on search quality for the past 20…
Google’s John Mueller said that while it does make sense to cross-link between your content on your website, you should do it only when it is relevant and within the…
It looks like the Google AR products, at least for shoes, and the clippable coupons feature is now live. If you search for various shoes or sneakers, you will see…
A warm welcome to Moz’s first large-scale survey on the habits of local business review readers, review writers and successful owner responses. Our survey uncovered interesting insights and actions local…
Here‘s what you need to know about bounce rates, what a good bounce rate is, and how to improve yours.
Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. The post Meta Launches Campaign To Support Small Business…
You can get lots of helpful information from Google Search Console to guide your SEO efforts. But is it a ranking factor? Let’s dig in. The post Google Search Console:…
The more you know about your target audience, the more chances you have of meeting goals. Here’s what you need to know to find them. The post What Is A…
This guide to news SEO will equip you with a quick keyword research framework to win in Google’s top stories. The post SEO For News: Complete Top Stories Keyword Research…
Learn how to market your brand on social media to boost your organic discoverability and reach. The post How Social Media Search & Short-Form Video Are Revolutionizing SEO [Webinar] appeared…
Learn how to tackle campaign management at scale with these global SEO strategies. The post Global SEO: 4 Efficient SEO Frameworks To Manage Clients Without Losing Control appeared first on…
Here is a recap of what happened in the search forums today…
Senior engineers with over ten years experience fired from Twitter for privately sharing their opinions. Elon Musk and mock-apologizes for firing “these geniuses” The post Twitter Fires Senior Engineers for…
Google is fixing a bug that caused reviews to go missing from Google Business Profiles. Google confirms reviews are getting restored. The post Google Is Restoring Missing Reviews In Business…
YouTube is adding new shopping features to its short-form video platform that will now allow users to make purchases as they scroll through their feed. The post YouTube Testing In-App…
Here are some cute features spotted in both Microsoft Bing and Google Search around products. Bing is testing showing “trending for you” or “top picks for you.” Google is testing…
Another small study done by Joy Hawkins says that the recency of reviews does impact the rankings of those local business listings in Google Search and Google Maps. Like the…