Search Engine Journal

Twitter Adds Bitcoin & GoFundMe As Tipping Options

Twitter is expanding its tipping feature to more users and diversifying the ways in which users can receive monetary contributions. The post Twitter Adds Bitcoin & GoFundMe As Tipping Options…

Search Engine Journal

Google: Referral Traffic Doesn’t Increase Link Equity

When Google evaluates how much weight to assign to backlinks it doesn’t consider factors such as referral traffic or whether the link gets clicked on. The post Google: Referral Traffic…

Ahrefs

Demand Generation 101: 5 Strategies That Work

We currently rank #1 for this term (and many others) with our free backlink checker: This helps to generate demand for our products because our free backlink checker is a…

Search Engine Journal

How to Get Your Facebook Page or Account Verified

Get that checkmark! Facebook verification gives your presence credibility and generates trust. Learn how to get your Facebook Page or profile verified. The post How to Get Your Facebook Page…

Search Engine Journal

What is Enterprise Search? Definition and Examples

Learn what enterprise search means to digital marketers, what it takes to create a successful strategy, who is involved in it, and more. The post What is Enterprise Search? Definition…

Search Engine Journal

Google’s Apps Work Different on iOS 15

Many of Google’s key apps work slightly different on Apple’s iOS 15. These are the changes you need to know about. The post Google’s Apps Work Different on iOS 15…

Search Engine Journal

Author Authority: Is It a Google Ranking Factor?

Does author authority impact your organic search rankings? Learn whether search engines really care about who created the content and if it impacts ranking algorithms. The post Author Authority: Is…

Search Engine Journal

5 On-Site SEO Factors That Matter Most

What’s the difference between SEO factors and ranking factors, and which on-site factors are most important to optimize? The post 5 On-Site SEO Factors That Matter Most appeared first on…

Search Engine Journal

How to Build SEO-Friendly Internal Link Structures Using AI

Artificial intelligence can show you how, when, and where to optimize internal linking to achieve your highest ranking potential. Here’s how. The post How to Build SEO-Friendly Internal Link Structures…

SE Ranking

8 Follow-Up Emails After No Response

Good email writing requires patience and practice. To send an effective message is a challenging task to do. Yet, when following up, you might want to take all your benefits…

Search Engine Journal

10 Content Creation Tips for Navigating YMYL Topics

With increased importance and scrutiny, navigating YMYL niches is a major challenge to content creators. Here’s what you need to know to get it right. The post 10 Content Creation…

Search Engine Journal

Convert Leads Faster With Call Tracking [Webinar]

Find out how you can make your lead generation campaigns more successful with call tracking. Join our upcoming webinar. The post Convert Leads Faster With Call Tracking [Webinar] appeared first…

Search Engine Journal

How YouTube Recommends Videos

YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page. The post How YouTube Recommends Videos appeared…

Search Engine Journal

Why Does Google Replace Page Titles?

Google reveals new information about the page title update and explains why it replaces some titles and not others. The post Why Does Google Replace Page Titles? appeared first on…

Search Engine Journal

7 Insights Into How Google Ranks Websites

Level up marketing success with these 7 insights that focus on how Google ranks websites today and how they may impact SEO. The post 7 Insights Into How Google Ranks…

Moz

Cannibalization

In today’s episode of Whiteboard Friday, Moz SEO expert Tom Capper walks you through cannibalization: what it is, how to identify it, and how to fix it.

Ahrefs

17 Actionable Marketing Tips for Small Businesses in 2021

Fret not. Here’s a list of 17 tips that’ll improve your marketing and help you get more customers. Know who you’re targeting Double down on what’s already working Eliminate tactics…

Search Engine Journal

What is SEO Log File Analysis? A Beginner’s Guide

Performing regular log file analysis is useful for SEO professionals to better understand how their website is crawled. Learn the basics here. The post What is SEO Log File Analysis?…

Moz

Tackling 8,000 Title Tag Rewrites: A Case Study

Let’s take an in-depth look at Moz.com title tags that were re-written by Google, including three case studies where we managed to fix bad rewrites.

SE Ranking

SE Ranking updates: August 2021

We’ve recently added new keyword filters, expanded keyword databases for 13 countries, and rolled out a mobile app upgrade. In this post, we’ll guide you through all SE Ranking updates…

Search Engine Journal

Shopify Makes it Easy to Market to Specific Countries

Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site. The post Shopify Makes it Easy to Market to Specific Countries appeared…

Search Engine Journal

Branded vs. Non-Branded Traffic: What’s the Difference?

How should you treat branded vs non-branded traffic and search strategies? Unpack the things to consider when it comes to targeting, attribution, and more. The post Branded vs. Non-Branded Traffic:…

Search Engine Journal

Website Themes Impact SEO

Google’s John Mueller says that website themes impact SEO. Site design and SEO experts share what to know before choosing a website theme The post Website Themes Impact SEO appeared…

Search Engine Journal

LinkedIn Pages Can Now Publish Long-Form Content

LinkedIn’s new Articles For Pages gives companies the ability to publish long-form content for the first time, rather than being restricted by a character count. The post LinkedIn Pages Can…

Search Engine Journal

YouTube Brings Desktop Analytics to Mobile

YouTube is bringing more analytics reports to mobile that were previously only available on desktop, which includes data about traffic sources and revenue. The post YouTube Brings Desktop Analytics to…

Ahrefs

How to Use Google Analytics 4 for Beginners [2021 Guide]

Enter Google Analytics. Google Analytics turns on your website’s metaphorical lights to reveal who’s visiting it, how they’re finding it, and what they’re doing there. You can then use this…

Search Engine Journal

How to Choose the Best Shopify Theme for SEO

Choosing your Shopify store theme is part of an SEO-focused approach. Here are 13 things to check out in Shopify themes. The post How to Choose the Best Shopify Theme…

Search Engine Journal

How 4 Worldwide Agencies Prove SEO Value

Aside from showing clients how SEO efforts can translate into business outcomes, agencies should negotiate what success means from the get-go. Here’s how. The post How 4 Worldwide Agencies Prove…

Search Engine Journal

YouTube Expands Community Posts to More Creators

YouTube is lowering the eligibility criteria for community posts, which will give many more creators access to a tool to better connect with their audience. The post YouTube Expands Community…

Search Engine Journal

Do Prominent Lead Gen Forms Impact SEO?

Google’s John Mueller answered question regarding under which conditions prominent lead generation forms may cause a site to rank lower The post Do Prominent Lead Gen Forms Impact SEO? appeared…

Search Engine Journal

How to Set up Profitable A/B Tests for PPC Success

Split tests (A/B test) are a critical element of running successful PPC campaigns. Learn how to set them up and get actionable insights. The post How to Set up Profitable…

Search Engine Journal

Top 12 Most Common Content Marketing Mistakes to Avoid

Is your content strategy struggling? Learn how to avoid these common content marketing mistakes that are easy to make. The post Top 12 Most Common Content Marketing Mistakes to Avoid…

Search Engine Journal

Leveraging Flow to Amplify Your Marketing Productivity

Discover practical tips to turn a regular workday into an opportunity to achieve flow state and increase your marketing productivity. The post Leveraging Flow to Amplify Your Marketing Productivity appeared…

Search Engine Journal

What’s Driving Google’s Title Tag Rewrites?

What Google recommends for title tags and if that influences why title tags are rewritten The post What’s Driving Google’s Title Tag Rewrites? appeared first on Search Engine Journal.

Search Engine Journal

Facebook & Instagram Topics to Watch For Q2 2021

A new report lists the top six trending topics across Instagram and Facebook in the second quarter of 2021, based on year over year data. The post Facebook & Instagram…

Search Engine Journal

Facebook Creates New Ways For SMBs to Access Funding

To help diverse businesses and address cash flow needs, Facebook is introducing ways to access funding and get connected with business resources and networking groups. The post Facebook Creates New…

Search Engine Journal

How To Use Social Media for Keyword Research

Social media offers a wealth of data for SEO pros to tap into. Here are some ways to use social media for keyword research. The post How To Use Social…

Moz

The Three Bosses of SEO

In SEO, there are three main “bosses” with different needs: your business, your searchers, and your search engines. How do you answer to all of them?

Search Engine Journal

YouTube Adds 5 Features for Creators

YouTube is adding five new features for video creators that offer more viewer insights, as well as greater control over ads and video chapters. The post YouTube Adds 5 Features…

Search Engine Journal

LinkedIn Makes 35+ Learning Courses Free For a Month

In an effort to help professionals adapt to the future of work, LinkedIn is offering over 35 learning courses free for a limited. The post LinkedIn Makes 35+ Learning Courses…

Search Engine Journal

WordPress 5.8.1 Released to Fix Multiple Vulnerabilities

WordPress Update 5.8.1 addresses three security issues in REST API, Gutenberg editor and Lodash JavaScript library. Recommends updating now The post WordPress 5.8.1 Released to Fix Multiple Vulnerabilities appeared first…

Search Engine Journal

How to Create Linkable Content

Not getting the results you want from your link building campaign? Learn how to create content that will help you earn links. The post How to Create Linkable Content appeared…

Search Engine Journal

Twitter Announces Communities Feature

Twitter announced the Communities feature, what some see as a challenge to Reddit and Facebook Groups The post Twitter Announces Communities Feature appeared first on Search Engine Journal.

Search Engine Journal

How to Make YouTube Videos More Advertiser Friendly

YouTube answers questions about its advertiser-friendly guidelines and offers advice to creators to help ensure videos are always fully monetized. The post How to Make YouTube Videos More Advertiser Friendly…

Search Engine Journal

Jetpack Acquires WordPress Social Image Generator

WordPress toolkit company Jetpack announced it has acquired Social Image Generator, a plugin that generates social sharing images The post Jetpack Acquires WordPress Social Image Generator appeared first on Search…

Search Engine Journal

Google Lighthouse 8.3.0 Update

Update affects PageSpeed Insights, SEO description emphasizes CWV over SEO and introduces Project Fraggle Rock The post Google Lighthouse 8.3.0 Update appeared first on Search Engine Journal.