There are ways to dramatically improve your backlink profile without building links. Learn how in this webinar recap. The post How To Improve Your Organic Growth: Stop Building Links &…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Rich snippets can help boost your organic CTR. Here’s how to rank for them.
Google has all sorts of search result snippets and features including sitelinks. Here is an interesting that may not be new, but Google shows a normal snippet with horizontal sitelinks…
Google seems to be showing the recipe grid format not just by showing popular recipes but also showing recipe carousels broken down by recipe type. Honestly, I don’t know if…
At least we had a quiet weekend for the first time in a while, but that didn’t last long. Monday, May 16th, we once again saw multiple signals of a…
At Google I/O last week, Google’s Annie Sullivan and Michal Mocny introduced a new metric named INP or Interaction to Next Paint. INP measures overall responsiveness to user interactions on…
Google announced updates and improvements to the Google Ads Scripts last week. Google wrote it is “rolling out a new scripts experience featuring improved performance, support for campaign bid strategies,…
Ecommerce marketers should pay rapt attention to the evolution and progression of the Metaverse. Here’s what you need to know with examples from various brands. The post Metaverse Primer For…
John asks an SEO, “When I publish my article on someone else’s site, should I tell them to use a sponsored link attribute?” The post Should Guest Post Links Be…
Content marketing can move your small business forward—if done right! Discover our research-baked insights and tips from industry experts sharing their thoughts on everything from content strategy to content operations…
Social media for small businesses can be crucial to growth and success. Make an impact on your small business with this guide to social media.
Struggling to assess your SEO job candidates? The secret is in the interview questions you ask! The post Cut Through Any Bull With These 8 SEO Job Interview Questions appeared…
To help answer that, we’ve dissected internet marketing into its most basic strategies. We’ve also simplified them so you can get started right away. In this article, we’ll cover 11…
Last year, the team at Homeday — one of the leading property tech companies in Germany — made the decision to migrate to a new content management system (CMS). The…
Which is better for SEO: a subdomain, subdirectory or ccTLD? Check out these pros and cons so you can decide what’s best for your site. The post Subdomain, Subdirectory &…
Have a small- to medium-sized business? We’ve made it easy for you to see how your industry competitors are gaining success so you can, too! The post Current Market Trends…
Here is a recap of what happened in the search forums today…
TikTok has launched a new tool that surfaces insights marketers can use to target different demographics around the world. The post New TikTok Tool Surfaces Useful Insights For Marketers appeared…
The acquisition of Rank Ranger adds search term rank tracking to Similarweb’s keyword analysis capabilities. The post Similarweb Acquires SEO & Rank Tracking Company Rank Ranger appeared first on Search…
Google Ads has announced a number of scripts improvements in what it’s calling a “new Google Ads script experience.” The post Google Ads Makes Automation Easier With Scripts Updates appeared…
YouTube gives creators another way to earn revenue directly from their audience with membership gifting, a feature comparable to gifted subscriptions on Twitch. The post YouTube Adds New Way To…
Microsoft Bing has moved the “explore more” feature from under the image carousel snippet to the left hand side of that snippet. We first noticed this explore more feature in…
In part one with Lior Krolewicz is the founder and CEO of Yael Consulting, a marketing consulting company, we spoke about the IDF and how paid search has changed. In…
Brodie Clark posted an interesting poll on Twitter asking if the SEO community agreed or not. The poll asked do you agree or disagree that “if you’re selling SEO as…
Did you know that sometimes Google will ask you to provide more search terms in your query when the search conducted was super short and generic? Here is a screenshot…
Both SEO and PPC are ways to market your business in search engines. So both are types of search engine marketing (SEM). In this guide, you’ll learn how to create…
On Friday, Fabrice Canel from Microsoft announced Bing has deprecated the anonymous sitemap submission method. Bing will no longer accept Sitemap submissions through HTTP requests.
Google’s John Mueller was asked if there can be some sort of negative impact when it comes to cross linking your language or country versions of your pages. In which…
Maximize your small business budget with the help of local video marketing. Learn the benefits of local video marketing and how to go about it. The post Local Video Marketing:…
Google’s John Mueller answers question about the impact of JavaScript on Googlebot and recommends testing to find out what’s really happening The post Site Dependence On JavaScript A Problem For…
Turing Image Super-Resolution will automatically turn website images into high resolution graphics for users of Edge browser The post Edge Browser Will AI Improve All Web Images appeared first on…
In its essence, calculating ROI is quite easy and straightforward. But in SEO, there are many caveats you should be aware of. Those ultimately make measuring and interpreting ROI one…
Inclusivity is an important consideration for every business owner and content creator, and should be at the heart of your ongoing design efforts — not something you look at after…
Can you double, triple, or even 10x your organic traffic without straying to the dark side? Chuck Price says yes – and here’s how. The post 8 White Hat SEO…
Google Search Console’s performance report starting on May 13, 2022 now logs impressions for additional desktop features. One example Google gave was “top stories.” Google said you may see an…
Uncover how effective your SEO investment is, and learn how to discover the potential business benefits you can gain from certain SEO activities. The post Demystifying SEO Investments: Expert Advice…
Here is a recap of what happened in the search forums today…
Learn how brands can benefit and stay relatable to users through adapting to the current culture codes identified by Facebook parent company Meta. The post Meta Lists 6 Culture Codes…
Updates to LinkedIn include improvements to content discovery, captions for real-time events, and the ability to share reviews. The post LinkedIn Updates Include Improvements To Search Results appeared first on…
Bing Search has a new carousel for “top rated tutors” for keyword searches such as [piano], [makeup], [guitar] and so on. This brings up a special search carousel that pulls…
At Google I/O yesterday, Google announced a new report coming to Google Search Console named the video page indexing report. This report will be available under the index section in…
One of the few sessions at Google I/O on Google Search was presented by John Mueller, who you all know, and also Dikla Cohen, a Technical Solutions Consultant at Google….
Google had a big unconfirmed search ranking algorithm update around Mother’s Day. Also, this week was Google I/O and Google had a ton of announcements specific to search…
Google‘s SERPs are volatile. Websites gain and lose positions, new SERP features pop up, and algorithms never stop evolving. It can significantly affect your organic search traffic, which is not…
Deal to purchase Twitter paused as Tesla CEO Elon Musk seeks more details on estimate that just 5% of accounts are spam and fake users. The post Musk’s Twitter Deal…
Google had added a “popular destinations” search related carousel to the search results for some queries. Valentin Pletzer spotted this the other day and I can see it as well…
Google has quietly added a new search appearance filter to the performance report in Google Search Console. The new search appearance filter is named “translated results” and it shows you…
Domain Analytics can provide you with a number of top-level insights into your competitors. We‘ll show you how right here.
Empower your content team with real-time log file insights, and be amazed by their contribution to the site’s SEO performance! The post How To Empower Content Teams With Real-Time Log…
SEO is ongoing and not a set-it-and-forget-it tactic. Here’s what you need to focus on for SEO this 2022. The post What’s The Top SEO Focus For 2022? Ask An…
Google published details of a breakthrough technology that significantly improves Google’s newest cutting edge algorithms The post Google’s Chain of Thought Prompting Boosts Today’s Best Algorithms appeared first on Search…
Here are 17 ideas that can help you convert visitors into leads. I’ll also cover tips on finding topics for your “magnets” and some ideas that’ll attract visitors to them….
SEOs have powerful metrics at their disposal to measure the success of their strategies, such as Domain Authority (DA) and Page Authority (PA). But how best to use them? In…
YouTube creators can now remix any video on the platform into a Short through an expansion of the green screen feature. The post YouTube Shorts Green Screen Now Compatible With…
Here is a recap of what happened in the search forums today…
Google’s John Mueller explains how to use FAQ structured data in everyday content that is not formatted as an FAQ The post Google Allows FAQ Markup for Non-FAQ Content appeared…
Google has changed the Google Analytics real time reports in Universal Analytics to show data “in the last 5 minutes.” This is instead of it showing real time analytics for…
Microsoft seems to be testing a search carousel titles “interesting reads.” This can show up for a super competitive keyword phrase, like [coffee], [beer], [wine] and so forth. I personally…
We know that Google will stop collecting data within Google Search Console when a site is not verified or removes its verification. But did you know if you do not…
Ginny Marvin, the Google Ads Liaison, said the Google Ads team has updated its additional best practices for Performance Max help document with more details on how final URL expansion…
I know you are all super busy, so let me quickly let you scan through all the search related announcements that Google announced at Google I/O yesterday. From multisearch near…
The other day, I spotted a conversation with Victor Pan, the head of Technical SEO at HubSpot and Danny Sullivan, the Search liaison at Google about how HubSpot’s home page…
At day two of Google’s annual I/O conference the company previewed new reports coming to Search Console that will provide more data about videos. The post Google I/O Search Console…
“Can’t you just tell Google we want page one?” Familiar? Set yourself & your clients or boss up for success with insights from Grant Simmons. The post The Key To…
A Python script can make quick work of your search for lucrative opportunities where your keywords are close to top rankings. Here’s how. The post Using Python + Streamlit To…
Tinder parent company Match Group files suit against Google over restrictive billing policies in the Play Store. The post Google Sued Over Android In-App Payment Monopoly appeared first on Search…
It’s not always straightforward to set KPIs for your paid ad campaigns. Here’s what you can do, according to Navah Hopkins in this month’s column. The post What’s A Good…
What’s personal branding all about, anyway? Here’s why it matters and what you can do to build a solid brand of your own. The post What Is Personal Branding? Here’s…
Updated support page adds a new troubleshooting section for helping diagnose why Google is rewriting title tags The post Google Updates Advice on How to Control Titles in Search Results…
New metrics improve feedback on server-related speed and provides a more comprehensive representation of page performance than previously available The post PageSpeed Insights Adds New Lighthouse Speed Metrics appeared first…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. That was quick,…
At its annual I/O conference held today, Google announces an upgrade to multisearch that conducts simultaneous queries about objects around you. The post Google Scene Exploration Searches The World Around…
Microsoft Bing has updated the interactive Wikipedia box in the search results to scroll based on where you hover your mouse on the left side of the box. We first…
Google seems to be testing a new search ad format that has really large images that you can swipe through and learn more about. The ads, when clicked on, expand…
Yesterday we reported that Google’s SEO section of its digital marketing coursework for its certification program spoke about the importance of keyword density and word count. Well, within 24 hours,…
We know Google has a lot of those question and answers sections in the Google Maps business listings. We saw Google showing this in the maps interface (not just the…
Google has added a new page to its search developer documents for Education Q&A structured data. It seems similar to the Google Q&A structured data, do you remember when Google…
The ability to get results faster than others gives you a competitive edge whether you do SEO in-house or as an agency partner. Here‘s how one successful agency uses the…
Migrating your historical data shouldn’t be stressful. Discover how to do it easily with this step-by-step GA4 guide. The post Getting Ready For GA4: Saving Your Historical Data appeared first…
What do you need to know to be a successful PPC marketer in the age of automation? The post Success In The PPC Automation Age: A Paid Search Marketing Roadmap…
Creating social media content doesn’t have to be time-consuming or expensive. Be more strategic with your social media content with these 11 tips!
The creation of effective landing pages is an important part of any successful digital marketing strategy. And, while there are a lot of differences in the way they look, as…
SERP Trends By Industry: Learn how to create your content based on the SERP features that display for your industry. The post SERP Trends & Top Keyword Data By Industry…
These experiences can help us sell our products and services and fulfill specific marketing goals. In this article, you’ll learn what experiential marketing is all about and how to execute it…
Check out the different ways chatbots are being used today, where they’re going next, and what possibilities exist for your own brand’s chat strategy. The post The Future Of Chatbots:…
Setting holiday hours on your Google Business Profile ensures customers never find your location closed when they expect it to be open. The post How To Set Holiday Hours On…
How do AMP alternatives fare? We share what website owners should consider when deciding whether to make the switch. The post Should You Abandon AMP? 4 Considerations To Help You…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Remember that digital…
Twitter provides additional clarity on how it limits the visibility of duplicate content shared widely across the platform. The post Twitter Clarifies Duplicate Content Policy appeared first on Search Engine…
Google’s John Mueller was asked if Google allows for FAQ schema markup and structured data that appears in different sections of a blog post and that are not formatted as…
A few weeks ago, Mark Cuban (who needs no introduction), went to Twitter to complain about how Google is ranking fake Shark Tank endorsements. Mark was not too happy with…
Google has added a new help document for the use valid page metadata and also added a new section to the title link help document with troubleshooting. These additions were…
There has been a lot of talk about the Google product reviews update and what content ranks well and what content does not rank as well since these updates. Alan…