SE Roundtable

June 2023 Google Webmaster Report

As expected, with Google I/O this month, we had a pretty busy month. We saw the all new Google Search Generative Experience demoed, and a few weeks later, Google started…

SE Roundtable

Google Search Local Library Book Availability

Google Search can now show you both e-book and physical hardcover book availability at a library near you. In 2017, Google offered this feature for e-books but now it seems…

Ahrefs

10 Local Online Marketing Tips to Grow Your Business

  Online marketing is a crucial aspect of promoting a local business because: People look for nearby products and services online. They use search engines and social media platforms to…

SE Roundtable

Daily Search Forum Recap: June 19, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s search result…

Search Engine Journal

Microsoft Unveils Predictive Targeting, AI-Based Advertising Tool...

Microsoft unveils Predictive Targeting, an AI-based advertising tool enhancing conversion rates, streamlining targeting, and offering flexible audience strategies. The post Microsoft Unveils Predictive Targeting, AI-Based Advertising Tool appeared first on…

Search Engine Journal

Backlinks: What They Are And How To Get Them

Sometimes called incoming links or inbound links, backlinks are the bread and butter of search engine optimization. Find out how to get them. The post Backlinks: What They Are And…

Search Engine Journal

Microsoft Advertising Announces Policy Updates

Microsoft Advertising is tightening policies, adding enforcement details, restricting ads due to laws. New rules target medical, adult, gambling, and alcohol promotions. The post Microsoft Advertising Announces Policy Updates appeared…

Search Engine Journal

Elon Musk Finally Owns Twitter – Fires CEO & CFO

Elon Musk completes purchase of Twitter and promises to make the platform a place for all sides to come together in a “healthy manner” The post Elon Musk Finally Owns…

SE Roundtable

Bing Chat Share Feature Returning On July 4th

In May, Bing added a share feature to Bing Chat and then had to abruptly remove the feature in early June. Bing’s Mikhail Parakhin said that the feature should start…

Search Engine Journal

SEO For Membership Sites: Getting Around The Paywall

Can paywalls and SEO coexist? Balancing free and premium content for SEO is tough, but it’s possible for paywalled content to rank in organic search. The post SEO For Membership…

Search Engine Journal

YouTube Launching 5 New Features For Livestreams

YouTube announces five new features for livestreams, some of which are currently in testing and others that will roll out later this year. The post YouTube Launching 5 New Features…

SE Roundtable

Google Search Tests Light Gray Search Box

Google seems to be testing another variation of the Google Search box. This one is a light gray background color for the search box. We recently saw Google testing the…

Search Engine Journal

Meta Ads Automation: An Advertiser’s Guide

With this detailed guide, automate many important campaign decisions and optimizations like budget, placement and creative with Meta Advantage and Advantage+. The post Meta Ads Automation: An Advertiser’s Guide appeared…

Search Engine Journal

ChatGPT Boosts Productivity 40% For Writing Tasks [STUDY]

New study finds ChatGPT increases productivity 40% for professionals doing common writing tasks but broader economic impacts remain unpredictable. The post ChatGPT Boosts Productivity 40% For Writing Tasks [STUDY] appeared…

SE Roundtable

Google Search Comparison Sites List & Box Interface

Yesterday I covered the hotel version of Google Search testing a comparison sites carousel and a new search filter. Well, it seems it is not specific to just hotels but…

SE Roundtable

Daily Search Forum Recap: July 27, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I am now…

Semrush

How & Why Usability Will Be the Future of SEO

What happens to SEO as Google continues to get better and better at understanding content? Here‘s why usability will come into stronger focus and what it might look like!

SE Roundtable

Google Search Cruises Results Pack

Google seems to be testing showing a special cruise search results pack. The pack shows you a date selector, cruise line, sail from location and sail to location.

Search Engine Journal

What to Do About Old Low Quality Content

Google’s John Mueller answers the question about what to do about old content that is of a very low quality The post What to Do About Old Low Quality Content…

Semrush

Is website traffic a KPI?

Yes, website traffic is a KPI because it can reveal whether your marketing efforts are attracting an audience.

SE Roundtable

Google Ads API Version 10.1 Now Released

Google has released version 10.1 of the Google Ads API, which is an update from the major release of version 10 from early February 2022. The big additions in v10.1…

Search Engine Journal

Anthropic To Launch Paid Plans For Access To Claude

Explore Anthropic’s plans to launch paid plans for Claude.ai, including a survey to determine what users will pay for a premium version of Claude. The post Anthropic To Launch Paid…

Ahrefs

7 Niche Market Examples You Can Learn From

That means you’ll often need lots of money and resources to compete with the big players that already dominate. For that reason, it’s often better to target (and dominate) a…

Search Engine Journal

OpenAI’s ChatGPT Update Brings Improved Accuracy

OpenAI, the company behind the popular conversational AI model, ChatGPT, has released an update to improve the chatbot’s accuracy. The post OpenAI’s ChatGPT Update Brings Improved Accuracy appeared first on…

Ahrefs

9 Tactics to Increase Brand Awareness (Tried & Tested)

Countless tactics can increase your brand awareness. Technically, any piece of your marketing communication can be the first time someone from your target audience hears about you. But we’ll focus…

SE Roundtable

New Google News Trial Being Tested

Google is testing a new version of the Google News portal. I am able to replicate it in some browsers, but not all. The message at the top says “you’re…

Search Engine Journal

Enterprise SEO Content: Opportunity, Dynamic Creation & Scale

Learn how to scale your enterprise SEO with dynamic content creation. Identify new opportunities and build incremental revenue. The post Enterprise SEO Content: Opportunity, Dynamic Creation & Scale appeared first…

Search Engine Journal

Competitor Backlink Analysis With Python [Complete Script]

Take a deep dive into automating the analysis of competitor backlink profiles with this Python script from Andreas Voniatis. The post Competitor Backlink Analysis With Python [Complete Script] appeared first…