Last month we reported that Google News Publisher Center changes are coming, well those changes should have happened and been fully completed by today. Google updated its help document on…
Follow the best practices outlined in this article to maximize the reach, impact, and value of your paid search campaigns. The post 6 SEM Best Practices Growth Marketers Need To…
Manual spreadsheet work no more. Semrush just released a new search intent filter and added it to all of our award-winning keyword-based reports.
The adage is that if you’re not paying for the service, you are the product. Unfortunately, this rings especially true in the analytics world. The analytics space is changing, though,…
Jaimie and Jon Clark came for a visit and we all spoke SEO and a lot more. Jaimie Clark is the VP of SEO at Centerfield, she was previously the…
Google Ads has a policy that it can immediately and without notice, suspend your Google Ads account, if you violate the Google Webmaster Guidelines. This is not a new policy,…
Google has updated its Google Merchant Center policies to allow the sale and listing of medical tests kits in both the paid and free Google Shopping search results. This includes…
Learn how to optimize websites for Bing’s AI-powered algorithm with insights from Fabrice Canal’s Pubcon keynote. The post Bing’s AI Algorithm: Insights From Fabrice Canal’s Pubcon Keynote appeared first on…
It’s easy to see why so many SEO professionals have turned to project management platforms to help them stay organized and productive. The post 15 Project Management Tools For SEO…
Google is giving everyone advance notice that the November 2021 broad core algorithm update will be released later today. The post Google Launching November 2021 Broad Core Algorithm Update appeared…
In this article, expert Greg Jarboe digs deeper into a CMI study and gives advice on what content marketers should prioritize. The post You Must Unlearn What You Have Learned…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s November 2023…
Here’s the process: Let’s go through the steps in more detail. People usually rely on search volumes for this, but they can be misleading. For example, “pheasant breast recipes”…
The folks at Google did a live demo of Android XR, Google’s AR glasses with Gemini, at the TED 2025 event. It is pretty wild to watch this demo, so…
Sometimes finding the right image is a matter of using the right image search engine tool. Here are the top 11 to try. The post 11 Best Image Search Engines…
Should you create a separate article for each city, district, neighborhood, and service for 100+ local business locations and how would you structure the site? The post What’s The Best…
Google Posts/Updates are starting to disappear from the local panels within Google Search. I saw complaints about this yesterday and tested it by adding a post myself on my business,…
Here are a few examples from a finished project I’ve already created using this method. The first example is an executive summary, providing a brief overview of the analysis. And…
If you visit the Google Support pages, any of them, at support.google.com, you will see a banner at the top come up again. The banner says “as a precautionary health…
Avoid abandoned carts and annoying pop-ups so you can delight your customers (instead of driving them away in frustration). The post 9 Things To Optimize On An Ecommerce Site To…
Search engines are evolving their local game – and fast – to meet the needs of local consumers. Here’s what you need to know. The post 7 Local SEO Updates…
Google announced a number of new tag, analytics and data strategies on Friday including a new Google tag gateway for advertisers. Google tag gateway for advertisers allows you to run…
Are you ready to upgrade your Instagram Reels? Here’s what you need to know about Instagram Reels Insights, plus best practices and recommended video editors. The post How To Measure…
Google has confirmed a bug with Google Ads Editor version 1.8 and the image ad uploads feature. The AdsLiaison said on Twitter “the team is aware of a recent issue…
Google pushed back against news reports of shrinking Search demand, pointing to “overall” search query growth and feature adoption The post Google Disputes News That Search Engine Use Is Falling…
The recently announced partnership of Netflix and Microsoft is another blowback on Google’s share of the ad marketplace. The post Is Google Losing Steam In The Ad Marketplace? appeared first…
Learn about common challenges in B2B keyword research and how to use keyword modifiers and Google Search Console for a more effective strategy. The post B2B Keyword Research Done Right…
In a recent AudioEye survey of 500 business leaders and web professionals, 70% said that “cost” was their main concern when it came to digital accessibility. Many of the respondents…
Your sitemap is exactly what it sounds like: a map of your site’s pages. A good sitemap organizes all your most important pages logically, and it can help Google crawl…
According to Sprout Social’s survey, 85% of companies rely on social data as a primary source of business insights. And with almost 4.6 million people on social media networks, they…
These 10 link building strategies can help you build quality backlinks to your website.
Are you looking for a web hosting solution for a WordPress website? Find out how shared hosting can offer high performance at an affordable price. The post Top 7 Tips…
In this post, I’ll show you EXACTLY how to get higher rankings in Google. In fact, this is the same process I’ve used to rank #1 in Google for “SEO…
Create your own ChatGPT agent to streamline your SEO audits and analyze website elements like page structure. Here’s how. The post Create Your Own ChatGPT Agent For On-Page SEO Audits…
There is just so much going on with Microsoft Bing Search between new features and tests, I figured I’d put together a quick list of them in one place. I…
It’s no longer a question of whether you should use retargeting; it’s how to use it to your maximum advantage. The post How Do Retargeting Ads Work, Anyway? appeared first…
It looks like Google is testing a more empty style for its search bar. The search bar has no apparent box to enter your query after your query is in…
How would moving the brand name to the front of the page titles on an online marketplace listing pages impact the organic traffic? Read the short blog post to find…
YouTube’s weekly update for creators includes more subscriber metrics and access to an expanded library of copyrighted music. The post YouTube Updates For Creators: New Metrics, Copyrighted Music, More appeared…
Google seems to be testing overlaying the photos of some Google Business Profile listings in the web search results. Typically when you click on a photo in a Google Business…
Google CEO Sundar Pichai discusses the company’s approach to AI innovation, and the impact of Bard on search and web publishing. The post Google CEO Sundar Pichai Talks Bard &…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
I don’t know if this is new (sorry Mordy) but Google is showing this blended local finder result set that seems to bridge two or more different but similar queries…
Shaun Elley posted a screenshot of one of his ads in Google Ads showing a status of “eligible (limited) policy (past violation).” This seems to mean that an ad you…
John Mueller of Google was asked if the Google Search Console coverage report can show the unavailable_after meta tag in that report. John said he doubts it because it is…
Learn the basics of AI SEO, including key use cases besides generating content as well as tips for beginners.
A couple of weeks ago, I reported how Google tested a thumbnail image slider in the product grid results in the Google Search results on the desktop interface. Now Google…
Google’s AI Overviews are a search feature that uses generative AI to provide quick answers directly in search results. Here’s what it looks like: We’ve spent many hours studying AI…
How can you maximize your productivity while working from home or traveling? These tips on remote work gear and mindset can help. The post 9 Remote Workers Share Their Best…
Learn why and when MapQuest is relevant for local visibility and how to add a listing the right way
Google has announced it will be launching the fifth Product Reviews update in the coming weeks, which would be just a few weeks after Google finished rolling out the last…
Discover which 5 foundational SEO techniques can truly help you increase your ROI. Watch the on-demand webinar, now! The post 5 Actionable Ways To Drastically Improve The ROI Of Your…
Google recently was testing showing vertical search shortcuts in the autocomplete search suggestions. Now Google is testing a “back to all” option in the autocomplete.
Over the past few months or so there has been a lot of complaints both from the SEO community and the general internet community about the quality of the Google…
Read this buyer persona creation guide to take a step towards making better business, product, and marketing decisions and investments.
Google has this “from sources across the web” box that shows sites that cover a specific topic in this grid list view. You can click on a specific site to…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads had…
Learn how to predict SEO trends & implement SEO forecasting to create the ultimate SEO strategy that convinces leadership to get on board. The post How To Impress Your Leadership…
Learn about major Google algorithm updates from 2009 to 2024. And get insights for your SEO strategy.
Your brand is no longer just what you say to your audiences. If you’re not actively managing your algorithmic footprint, AI systems will define your brand for you. And it…
Instagram publishes new best practices for creators to follow to increase their eligibility for recommendations. The post Instagram Best Practices For Recommended Content appeared first on Search Engine Journal.
The longer users have to wait, the more likely they are to abandon your site. Identify and reduce render-blocking resources to display visual content ASAP. The post How To Identify…
In 2022, Google brought back the Shabbat times to the one box or answer boxes in search. Recently, in the past month or so, Google also enabled Google Assistant to…
In this guide, we’ll cover everything you need to know to get started, clarify your concerns, and put you on the path to success in digital advertising.
Google’s new Preferred Sources lets users customize Top Stories with favorite publishers. How could this shift impact search visibility? The post Google Tests ‘Preferred Sources’ To Personalize Top Stories In…
Chrome’s new AI History feature shows that AI is diversifying traffic sources and SEO must evolve in response The post How New Chrome AI Feature Challenges SEO To Evolve appeared…
John Mueller, Senior Search Analyst, and Search Relations team lead at Google, was again out there on New Year’s Eve and New Year’s Day, providing SEO support for site owners,…
Content amplification is all about making content work harder for your business. Learn how to build a multi-channel strategy that boosts campaign returns.
Discover key trends that leaders in financial services marketing and SEO need to beat out tough competitors in organic search. The post SEO For Financial Services Brands: Key Trends &…
Ecommerce has become a way of life, offering limitless possibilities for businesses. However, without the right resources, you might not be tapping into your full potential.
This guide is here to help you with the migration of your custom events, with a step-by-step on how to set up GA4 custom events. The post Google Analytics Event…
Squarespace announced video hosting and monetization capabilities that helps publishers earn income from recorded videos The post Squarespace Announces Video Hosting And Monetization appeared first on Search Engine Journal.
Several years ago, Google Search added a search feature to help you pronounce words. Google Search has now added to that feature a way to practice your pronunciation directly in…
Google has put together a new help document on SafeSearch where it merged a bunch of content into a single page around this topic. It also added content around how…
Master the challenges of multinational SEO with effective communication and collaboration. From core page templates to centralized sitemaps, here’s what you should know. The post Effective SEO Management Structures For…
Is it normal to get weird links and would Google penalize your site for them? Discover the answer in this week’s Ask An SEO. The post Why Would Someone Build…
In part one with Glenn Gabe, we talk about Bing chat and Google Bard and also the use of AI-generated content, in part two we dig more into E-E-A-T and…
Google AI Overviews generally do not show up for branded or navigational queries. So if you are searching for a brand or company, generally, Google has not shown an AI…
Microsoft Bing, in this crazy car market, has expanded its search features to help you buy a car. Bing also lets you filter the results in numerous ways and a…
Google announced Google Merchant Center Next, a more lightweight, easier-to-use version of Google Merchant Center at Google Marketing Live. Google added, “while we’re simplifying, the features that larger retailers rely…
Google’s John Mueller says hreflang implementation doesn’t have to be as complicated as people think. He outlines a simplified approach for publishers to follow. The post Google On How To…
Gary Illyes from Google said that the HTML structure for your web pages does not matter much for rankings. He said this on the latest Search Off The Record podcast,…
The other day, I reported that Microsoft was sending invites to relaunch and expand Microsoft pubCenter, Microsoft’s AdSense alternative. So I signed up and was given access the other day…
Google seems to be testing really large sitelinks for some Google search ads in the mobile search results. We’ve seen larger sitelinks several months ago, but here it is in…
When working in social media, it can feel like you exist worlds away from SEO. And as an SEO, social media may feel like something that isn’t quite relevant in…
The weekly PPC Chat hosted on Twitter focused on the new campaign type Performance Max. Advertisers discussed the pros, cons, and wishes for them. The post Google Highlights Performance Max…
Microsoft will bring Bing Chat to all browsers and not force you to use Microsoft Edge to use Bing Chat, in the near future. When exactly, we are not sure,…
In this next question, Google’s John Mueller was asked about the downside of having newer content published at the end of your pagination set. In short, Google might not value…
Microsoft Store Ads expands globally, introducing new features to streamline advertising and broaden reach. The post Microsoft Store Ads Go Global & New Features Revealed appeared first on Search Engine…
Semantic search combines context and user intent through vector similarity to bring intelligence to search engines. What does that mean for your marketing plans? The post Semantic Search: How It…
Robots meta tags tell search engine bots how to crawl, index, and serve your site’s pages in the SERPs.
U.S. Government advisory warns of CSRF vulnerability in WordPress plugin Shortcodes Ultimate which is used by over 700,000 websites The post WordPress Vulnerability In Shortcodes Ultimate Impacts 700,000 Sites appeared…
Not sure if your content violates policy? This guide provides everything you need to know about YouTube and video spam (but were afraid to ask). The post YouTube & Video…
Here is a recap of what happened in the search forums today…
Google announced a slew of things yesterday around Google Lens, the big items is that Google Lens is coming to Google Bard. Also, Google Lens can detect skin conditions, help…