Avoid These 7 Easy But Stupid SEO Tactics
There are a lot of articles promoting quick SEO fixes. Avoid these seven SEO tactics before they seriously hurt your long-term SEO performance. The post Avoid These 7 Easy But…
Case Study: How CadastrandoWeb Helped an Ecommerce Site Increase ...
The agency Cadastrando Web is an internet marketing agency founded by Alexandre Ferreira, in July 2007. For 15 years the agency helped over 8,000 companies from across Brazil to plan…
25 Surefire Signs You’re Dealing With A Client From Hell
Identifying stressful client situations before working together will help preserve your sanity. Heed these red flags. The post 25 Surefire Signs You’re Dealing With A Client From Hell appeared first…
27 Examples of Inspiring Content Marketing for 2022
We‘ve rounded up 27 inspiring content marketing examples and analyzed what makes each of these so great. Learn from those who have got it right in 2022.
Why Updating Images Can Backfire
Google’s John Mueller shares that indexing images is slow, which can negatively impact image heavy sites that update their images The post Why Updating Images Can Backfire appeared first on…
A Guide To ‘Organization’ Structured Data For Google Rich Results...
How can you use ‘organization’ structured data to help Google better understand your content and optimize for rich results? The post A Guide To ‘Organization’ Structured Data For Google Rich…
Daily Search Forum Recap: April 14, 2022
Here is a recap of what happened in the search forums today…
Google Warns Of Low Realtime Data In Universal Analytics Reports
Google warns the Real-Time report in Google Analytics may be displaying inaccurate data for Universal Analytics properties. The post Google Warns Of Low Realtime Data In Universal Analytics Reports appeared…
YouTube Adds New Connected TV Capabilities
Google made improvements to its YouTube Connected TV capabilities. These updates allow advertisers to have more confidence in their CTV strategy. The post YouTube Adds New Connected TV Capabilities appeared…
New Google New Global Campaign Summary For Aggregate Reporting On...
Google Ads has added a new report that will help you see how well your campaigns are performing across multiple campaigns across multiple accounts. Google said it has also made…
Google Search Product Comparison Gains Compare With More Products
Google has been showing the ability to compare one product agains the next in Google Search for several years now. But now Google quickly lets you also add additional products…
Bing People Also Ask With Refinement Bubbles
Microsoft Bing is showing refinement selectors in the people also ask section of its search results. You can use those refinement bubbles to filter the people also ask results even…
Google On Writing You Tested A Product With The Product Reviews U...
One of the newish lines from the March 2022 Google Product Reviews update announcement is where Google said “including original images from tests you performed with the product can be…
Google: No Technical Method To Gain Featured Snippets In Google S...
Google’s John Mueller was asked for advice on how can he help his client rank in the featured snippets section of the Google Search results. In which, John responded that…
SEO Split Test Result: Small H3 Change, Big Click Result
Are header tags important for SEO? We decided to run an SEO split test where we changed the H3 tag to include the related keyword. Find out the result of…
Fortune 500 Companies Overview by Semrush
Discover website traffic, online mentions and social media followers of the Fortune 500 companies.
9 Local SEO Tips From Top Experts
Local SEO experts took the virtual stage for attendees of LocalU Advanced earlier this month. See the top takeaways for local marketers. The post 9 Local SEO Tips From Top…
Are Digital Marketing Courses Worthwhile? Pro Marketers Respond
Want to work in digital marketing without a related degree? Digital marketing professionals weigh in on what it really takes to do the job. The post Are Digital Marketing Courses…
Reddit Makes Comments Searchable
Reddit is rolling out a series of updates to its search capabilities including the ability to search comments and return more relevant results. The post Reddit Makes Comments Searchable appeared…
Google Offers 3 Strategies for Adjusting to Privacy First Marketi...
Google explains how to drive conversions when privacy regulations deprive marketers of today’s tracking data The post Google Offers 3 Strategies for Adjusting to Privacy First Marketing appeared first on…
The Simple (But Complete) Guide to Video Marketing
Today, we have more than 300,000 subscribers and 14 million views, and that has led to thousands of new customers. For a “boring” industry like SEO, I’d like to think…
14 Types Of Google Ads Extensions & What They Do
Google Ads extensions are an excellent tool. Understand each type and optimize them for maximum performance, so you get more bang for your PPC buck. The post 14 Types Of…
How To Harness First-Party Data & Win In A Cookieless Future ...
Does your organization have a plan for the imminent loss of third-party data? Learn how to embrace first-party data and connect with your customers. The post How To Harness First-Party…
Daily Search Forum Recap: April 13, 2022
Here is a recap of what happened in the search forums today…
Marketing In The Metaverse – Ep. 267
In a world where digital & physical meet, metaverses offer an unprecedented opportunity to brands. Got NFTs, Metaverse, and web 3.0 on your marketing radar? The post Marketing In The…
YouTube’s Keyword Research Tool Available To Everyone This Month
YouTube Search Insights, a tool designed to surface valuable keyword data, will be available to all channels later this month. The post YouTube’s Keyword Research Tool Available To Everyone This…
AdSense Pausing Monetization On Some Ukraine Related Topics
Google sent a reminder to publishers that expands on current policy related to showing ads on content about the war on Ukraine The post AdSense Pausing Monetization On Some Ukraine…
WordPress Elementor Plugin Remote Code Execution Vulnerability
A Remote Code Execution Vulnerability discovered in the Elementor Website Builder plugin that can lead to full site takeover The post WordPress Elementor Plugin Remote Code Execution Vulnerability appeared first…
Not All Product Comparisons Trigger The Google Product Reviews Al...
Alan Kent from Google was asked if if product comparison posts like comparing one product against another “count as reviews in the eyes of Google and, more importantly, the Product…
Google Search Showing Image Results In Weird Snippet Location
Here is a weird Google search interface test that is the more visual design but seems possibly broken. Google is showing a set of images in a snippet that has…
Google Search Console Will Show Links From A Redirected Domain To...
Google’s John Mueller was asked if Google Search Console will show links from a redirected domain to the new domain in the links report in Search Console. The answer is…
Highly Cited Label In Google Search Tops Stories Now Live
Google announced a new label for top stories named “highly cited” about two weeks ago. The highly cited label is now showing up for select news stories in the mobile…
Google Now Says Automatically Generated Content Against Guideline...
Google has updated the webmaster guidelines document to add that automatically generated content is against the guidelines only when it is “intended to manipulate search rankings.” This was added to…
Learn GA4: 17 Top Guides & Educational Resources
Whether you’re new to Google Analytics, or a seasoned analyst, there’s something new to learn. Get moving in the right direction with these top guides. The post Learn GA4: 17…
10+ Ways to Create Powerful Content for Your Niche Business [Semr...
Content marketers in narrow, niche industries face unique challenges to find impactful ideas. Learn more about the latest benchmarks, tips, and best practices for 2022.
What’s The First Step In Law Firm SEO?
Getting a law firm to rank at the top of Google Search is a big undertaking. Take the first step with this foundational guide. The post What’s The First Step…
How Do Tracking Pixels Affect Site Speed? Ask The PPC
Learn more about the impact Meta’s tracking pixel has on site speed and what you can do about it, with PPC pro Navah Hopkins. The post How Do Tracking Pixels…
The content marketing landscape in 2022: Small & Midsize Busi...
Semrush Marketplace surveyed 217 small and midsize businesses (SMBs) in the US, across a range of different industries. Our mission: To understand how they create content, who they work with,…
Amazon Raises Affiliate Commission Rates
Amazon announces a limited time increase in commission rates. How does it compare to pre-Covid commission percentages? The post Amazon Raises Affiliate Commission Rates appeared first on Search Engine Journal.
What Is Search Engine Marketing? Beginner’s Guide
That’s why search engine marketing is necessary for your business. But what is it? And how do you do it? In this guide, you will learn the following: What search…
Daily Search Forum Recap: April 12, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
WordPress Reconsiders WebP By Default Proposal
WordPress announced a decision to formally reassess the highly controversial WebP by Default feature The post WordPress Reconsiders WebP By Default Proposal appeared first on Search Engine Journal.
Elon Musk Not Joining Twitter Board
Tesla CEO decides not to join Twitter’s board of directors less than a week after becoming the social media company’s largest shareholder. The post Elon Musk Not Joining Twitter Board…
Google Using AI To Automatically Update Some Business Information...
Using AI and imagery, Google can now automatically update important information about businesses using information from Google Maps. The post Google Using AI To Automatically Update Some Business Information appeared…
The Most Sought After Marketing Jobs In 2022
A new report from LinkedIn reveals the most in-demand marketing skills and sought-after professional positions. The post The Most Sought After Marketing Jobs In 2022 appeared first on Search Engine…
Microsoft Advertising Seasonality Adjustment Feature Rolling Out
A month ago, Microsoft Advertising announced that automated bidding seasonality adjustments would be rolling out globally this month. Well, now advertisers are starting to see it. Sophie Logan shared a…
Now Finished: March 2022 Google Product Reviews Update
The March 2022 Google Product Reviews update is now fully rolled out, Alan Kent from Google told me. The updated started on March 23, 2022 and ended 19 days later…
Google Still Does Not Support WebSocket Connections In Googlebot
Google does not support WebSocket connections in Googlebot. This was first known, I think, back in May 2019, when Martin Splitt and Zoe Clifford presented at Google I/O. Zoe Clifford…
Google Testing Higher Price Icon In Search Shopping Results
Similar to the lower price label we spotted a couple weeks ago, Google is also testing higher price label in the Google Shopping results. So if your product sells well…
2 Ways To Crush Scrapers & Hackers With Wordfence
Block plagiarizing scrapers and hackers with these tips for unlocking powerful capabilities within the Wordfence WordPress security plugin The post 2 Ways To Crush Scrapers & Hackers With Wordfence appeared…
Bing Insights Sub-Snippets In Search Results
Last year, Microsoft Bing launched Page Insights where snippets would have a lightbulb next to them that when clicked on would show you third-party information from other sources not in…
SEO and Social Media: Combined Approaches That Can Boost Your Sea...
Google stated that social media is not a direct ranking factor for websites. And the majority of social media platforms don’t rank posts based on keywords. So, how can a…
40+ TikTok Stats Digital Marketers Need To Know
What could TikTok do for your online visibility and sales? Check out these TikTok statistics that show who’s using the platform – and how. The post 40+ TikTok Stats Digital…
Marketplace SEO A/B Testing: 6 Positive Tests to Run On Your Own
Optimizing a marketplace website for SEO is no easy task. Grow your marketplace organic traffic by implementing these 5 winning on-page SEO optimizations.
Last Name & City Name The Same: How To Show Google The Differ...
How can you make sure Google understands the difference between the city name and last name when they’re the same? We Ask An SEO. The post Last Name & City…
What Is a SERP? Search Engine Results Pages, Explained
“SERP” stands for “search engine results page.” And as you‘ll see, SERPs are incredibly important for SEO.
How to Block, Scrapers, Hackers and Spammers with Wordfence
Block plagiarizing scrapers and hackers with these tips for unlocking powerful capabilities within the Wordfence WordPress security plugin The post How to Block, Scrapers, Hackers and Spammers with Wordfence appeared…
Google Algorithm Updates & Local SEO: 6 Top Tips From Experts...
Customers are searching for your business right now. Wish you knew precisely what ranking factors help your local business rank higher? Find out. The post Google Algorithm Updates & Local…
Google’s Hummingbird Update: How It Changed Search
Hummingbird set the stage for dramatic advances in search. Learn what Google Hummingbird really was to better understand the impact it eventually had on SEO. The post Google’s Hummingbird Update:…
Mobile SEO: A Complete Guide [Ebook]
With our newest ebook, “Mobile SEO: A Complete Guide,” get ready to unlock new levels of mobile SEO success! The post Mobile SEO: A Complete Guide [Ebook] appeared first on…
10 Content Marketing Tools You Should Be Using in 2022
I’ve been doing content marketing in various forms for over six years now. In that time, I’ve used and tested a bunch of tools. There are some, though, that I…
Daily Search Forum Recap: April 11, 2022
Here is a recap of what happened in the search forums today…
Google Creates Bubble Chart Template For Data Studio
Google has created and shared a free template for visualizing your Search Console data as a bubble chart in Google Data Studio. The post Google Creates Bubble Chart Template For…
Google Trusted Store Badge Now Live
A couple of weeks ago, Google announced the new Google Shopping “trusted store” badge. Well, now it seems to be fully live, as of just a few days ago. Also,…
Google Tests Related To Recent Searches & Trending Search In ...
Everyone now is seeing the people also ask and people also search for in the search bar menu area. Now, Google is testing related to recent searches and trending searches…
Google Local Search: Browse By Products & Browse By Stores
Google local listings have been pushing products for the past several years, in fact, it just recently added in-store products in the help document around improving visibility in Google local…
Google Disavows Negative SEO Again
Google has once again disavowed that negative SEO is an issue for SEOs, publishers, site owners or Google Search. Google has been telling the world not to worry about negative…
Vlog #167: James Gibbons On How Search Has Changed, SEM Tools &am...
In part one with James Gibbons, the senior customer success manager at Quattr, we mostly spoke about how search tools can help you make decisions, and we also spoke about…
Pinterest Bans Climate Change Misinformation
Pinterest rolled out a new content policy to combat misinformation on climate change. It’s the first digital platform to provide clear and distinct guidelines. The post Pinterest Bans Climate Change…
Google Maps Testing Overlay Box Over Maps Interface For Local Lis...
Google Maps is testing a new position for the local listings when you click on a specific listing from the search results on the left hand side. The local listing…
SEO’s Whisper Network Hasn’t Stopped Conference Harassment. What’...
It’s time to take this out of the whisper network and shine a light on SEO conference harassment, where and when it’s happening. The post SEO’s Whisper Network Hasn’t Stopped…
Facebook Ads For Beginners: FAQs, How To Set Up & Time-Saving...
New to Facebook Ads? Cut your learning curve and improve ROI with 6 steps to get you started and tips to help you succeed. The post Facebook Ads For Beginners:…
Digital Agencies: What Are the Top 10 Red Flags for Your Clients ...
This article summarizes research on the top 10 reasons why prospects reject agencies. Read our full report to discover how you can overcome these objections.
National Pet Day: How Our Fur-Babies Are Changing The Way We Work...
Sweatpants aren’t the only things appearing in workplaces. Fidos, Fifis, and other critters are changing the world for anyone hiring, working, or marketing. The post National Pet Day: How Our…
Top 6 CMS For Core Web Vitals
Core Web Vitals Technology Report names which CMS have the best CWV performance. Number 1 crushes the competition The post Top 6 CMS For Core Web Vitals appeared first on…
How to Do an SEO Log File Analysis [Template Included]
They’re the most trustworthy source of information to understand the URLs that search engines have crawled, which can be critical information to help diagnose problems with technical SEO. Google itself recognizes their importance, releasing new features…
Single-Page Websites: Are They Good Or Bad For SEO?
Single-page websites look great and are fun to build, but are they good for SEO? Check out the pros and cons to find the answer. The post Single-Page Websites: Are…
6 Ways Marketers Are Using Interactive Emails To Win More Convers...
Are you getting the email response rates, and conversions you expected? If not, use interactive emails to beat your competitors and gain a competitive edge. The post 6 Ways Marketers…
Daily Search Forum Recap: April 8, 2022
Here is a recap of what happened in the search forums today…
Google Says It’s Normal For Cached JavaScript Pages To Appear Emp...
JavaScript-based webpages may appear blank or incomplete in Google’s cache, which is normal and not indicative of any problems. The post Google Says It’s Normal For Cached JavaScript Pages To…
Search News Buzz Video Recap: Massive Google Ranking Fluctuations...
This week, I posted the monthly Google webmaster report – got to say, it was a super busy month – so catch up there. Google’s product reviews update, the tail-end,…
Podcast: Past, Present and Future Of Structured Data With Google ...
Lizzi Sassman and Martin Splitt brought on a special Google guest on their Google search off the record podcast to discuss structured data. The guest is named Ryan Levering who…
Bing Doesn’t Support data-nosnippet HTML Attribute
While Google supports the data-nosnippet HTML attribute, Microsoft Bing does not, clarified Fabrice Canel of Microsoft on Twitter. The data-nosnippet attribute lets you designate textual parts of an HTML page…
Google Search Showing Massive Poll On Search Results Satisfaction
We covered Google polling searchers before asking if they are happy with the search results. But now Google is showing some pretty massive polls asking “how satisfied are you with…
Search By Image & Text With Google Multisearch
Google has launched a new way of searching by image with Google Lens named “multisearch.” Multisearch lets searchers search by image and then refine that image search with a text…
Google AI Can Update Local Listing Hours Including Live Traffic, ...
Google announced that it will update the local business hours listed in Google Maps and Google Search of over 20 million businesses using AI. How? Google said it looks at…
How To Sell On Instagram: 11 Tips & Social Commerce Examples
Looking to improve your social commerce game? Get started selling on Instagram with these tips and get inspired by successful accounts. The post How To Sell On Instagram: 11 Tips…
Career Building Tips From A Senior Data Scientist At Amazon
What’s it like to work in data science? A Senior Data Scientist from Amazon shares his career journey and how he keeps machine learning fun. The post Career Building Tips…
Google Discusses Value Of Non-Recommended Structured Data
Googler’s discuss how using non-recommended structured data could be useful The post Google Discusses Value Of Non-Recommended Structured Data appeared first on Search Engine Journal.
A Guide To ‘Organization’ Structured Data For Rich Google Results...
How can you use ‘organization’ structured data to help Google better understand your content and optimize for rich results? The post A Guide To ‘Organization’ Structured Data For Rich Google…
Daily Search Forum Recap: April 7, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. For the past…
What in the World Is API, and How Do I Use It?
Application Programming Interface (API) is a method of gathering raw data from Semrush without using the standard website interface. You can get data faster than by using the interface and…
SEO on the Edge: How To Get Started with Edge SEO
With Edge SEO, you can implement your SEO suggestions faster, without waiting for your development team to prioritize them. Here‘s how to get started.
New Google Attribute Helps Businesses Promote Sustainability
Google now allows companies to appeal to eco-conscious customers by adding “recycling” to their business attributes. The post New Google Attribute Helps Businesses Promote Sustainability appeared first on Search Engine…