Some advertisers are seeing the newly announced and much anticipated channel reporting for Performance Max campaigns within the Google Ads advertiser console in the wild. This was announced about a…
Google has once again confirmed that in order for Google to show your content as a citation or link in AI Mode, it generally needs to be crawled and then…
Google reveals database speed matters more than page count for crawl budget. Sites under 1M pages remain safe. The post Google: Database Speed Beats Page Count For Crawl Budget appeared…
Google’s Gary Illyes suggests that AI-driven bots could overwhelm websites, offering a unique perspective that crawling isn’t the primary issue. The post Google’s Gary Illyes Warns AI Agents Will Create…
Here is a recap of what happened in the search forums today…
Dealing with outdated brand mentions in search? Here’s a clear breakdown of how to shift visibility from your old brand name to your new one. The post Ask An SEO:…
Explore the impact of Google Discover AI and publishers on news traffic and SERPs in this interview with host Shelley Wash and guest John Shehata. The post Google Discover, AI…
Google Search ranking and results have experienced increased volatility over the past 24 hours or so – the search results are heating up. I am noticing an uptick in SEO…
For the past several months, we’ve been seeing signs that the Google Maps and local questions and answers feature is being phased out. Well, it seems like it is not…
Ginny Marvin, Google’s Ads Liaison, confirmed on X that ads can show above/below the AI Overviews or within the AI Overviews but not in both positions at the same time….
Google is updating its Unapproved Substances section of the Healthcare and Medicines policy in June to allow the promotion and serving ads for Melatonin. This is currently allowed in the…
Google is testing another search results snippet hover effect. This one will color the background a light gray shadow like color. We’ve seen variations of this before (see articles below).
Microsoft is testing using alternative names and titles for the related searches section within the Bing Search results. I was able to trigger four alternatives to the normal related searches…
Google’s Thematic Search patent describes a system that closely parallels how AI Mode’s Query Fan-Out technique generates summaries The post Google’s Query Fan-Out Patent: Thematic Search appeared first on Search…
Group keywords by search behavior using Google’s own SERPs. A hands-on Python approach for scalable, intent-based clustering. The post How To Automate SEO Keyword Clustering By Search Intent With Python…
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New study of 25,000 searches shows that top Google rankings still matter for ChatGPT, Perplexity, and AI search results. The post Is SEO Still Relevant In The AI Era? New…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s CEO, Sundar…
Nilay Patel of The Verge had a great one-on-one conversation with Sundar Pichai, Google’s CEO. Nilay did put on the pressure around how the changes with AI Overviews and AI…
Google added a new type of data point to the Google Business Profiles performance reports named Chat Clicks. Chat clicks show you how many people are clicking over from your…
With Google rolling out AI Mode in the US and calling it the future of Google Search, many SEOs are worried about how organic search will lead traffic and conversions…
Google Search now lets you see the pricing history and pricing details, including more store details of a specific product, directly from the search results. When you click on the…
Google needs even more queries, the 10% growth isn’t enough, so Google AI Overviews is testing query expansion tabs at the top of the AI Overviews. We’ve seen variations of…
Google is testing a new design for the crawl stats section in Google Search Console. Instead of the more list view section below the main chart at the top, this…
Google announced it will be removing the notifications and email archive section from Google Merchant Center into Google Merchant Center Next on June 25, 2025. After June 25th, Google Merchant…
Google CEO Sundar Pichai fails to read the room, insisting that “no one sends traffic to the web the way we do” The post Google’s CEO Says AI Overviews Website…
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Here is a recap of what happened in the search forums today…
What actually moves the needle in international SEO? A closer look at common pitfalls, smart workflows, and overlooked opportunities. The post Deep Dive: International SEO In The Times Of AI…
Microsoft is testing a sticky footer in the Bing Search results that show related searches. So the related searches section sticks to the footer, making these related searches way more…
Google’s John Mueller does not want you to lump programmatic SEO with technical SEO. He said they are different things and that while technical SEO “will definitely continue to be…
Google is testing replacing the “Dive deeper in AI Mode” button with “Follow up in AI Mode.” This is the button you can sometimes see at the bottom of the…
Bing added a new section to its search results named “travel stories.” You can see them when you enter in a popular travel country or city, and then look on…
Google AI Overviews can now show an image carousel that you can swipe through to go to images. I am not able to replicate this myself but it seems like…
The Google co-founder explains that search is shifting from link retrieval to AI-powered synthesis of information. The post Google’s Sergey Brin Says AI Can Synthesize Top 1,000 Search Results appeared…
I was looking at our LLM filter in Ahrefs Web Analytics and noticed some common generative engines missing from the list. They’re in our filters, but we aren’t seeing any…
Here is a recap of what happened in the search forums today…
It gives me a “second brain” and superhuman speed, and takes care of all the tedious tasks I dislike about my job. Sure, maybe one day AI will replace my…
Learn how to connect SEO rankings to real business results by aligning metrics with revenue goals, optimizing conversions, and turning search visitors into customers. The post Search That Sells: Connecting…
Google has released a new help document named About Ads and AI Overviews, plus, they added a new landing page that contains a link to this single document named Ads…
I am seeing a number of complaints from the SEO industry in India and those regions around Google not indexing live broadcast types of content fast with the Google Indexing…
Google Ads, sometime after June 2024 and November 2024, updated the size of your data segment requirement from 1,000 active visitors in a 30-day period to 100 active visitors in…
Google is testing a new menu, tab bar, under the search bar within Google Shopping. This new bar most visibly has the super G logo and then contains additional options…
Google’s John Mueller once again told SEOs to stop using the Google Indexing API for unsupported content types. The Google Indexing API is supported for job postings and live stream…
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Soon it won’t be a case of “Should I, or shouldn’t I optimize for AI Overviews?” If you want any chance of search visibility, you’ll need to understand how to…
There are numerous ways to help your business grow, but one of the most powerful tools that you can use is an effective marketing strategy. This article can help you…
Google has confirmed that AI Mode reporting will be coming to Google Search Console. It is currently not yet in Search Console, but it will be coming as part of…
Share of voice in SEO tells you how much search engine visibility you have. Measure it with Semrush.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google confirmed there…
This week was a huge week for search; between Google I/O and Google Marketing Live – it was just a lot. We had two unconfirmed Google ranking updates, one on…
Baseball meets AI in Google I/O 2025. It’s clever, but there’s more to the story than meets the eye. The post Google I/O 2025: The Background Google Didn’t Tell You…
Google released AI Mode in the U.S. a couple of days ago and Tom Critchlow and Patrick Stox noticed that Google prevented you from tracking referrer data from AI Mode….
I am seeing some complaints within the local SEO community about a surge or spike in name changes happening to Google Business Profiles. It is unclear how widespread the issue…
Google has added a setting for AdSense publishers to pick the positions of their anchor ads. They can pick from up to six different settings depending on top/bottom or side…
Google is testing a “recently viewed” label in the search results, next to search result snippets that you have clicked on in your recent search history. This is similar to…
Google has added a new display ads option for ad intents. The new option lets you pick between always show display ads with organic search results or show search ads…
Google Search Console’s Discover performance report has a weird bug. It started early yesterday morning where a blue notice prompt would show up and have a mysterious hashtag, with the…
Google claims AI search delivers “more qualified clicks” despite traffic losses. Are these changes helping publishers, or boosting its ads business? The post Google Claims AI Search Delivers ‘Quality Clicks’…
Google’s AI Mode is changing search with overtaken SERPs and limited tracking. Learn how it impacts SEO.
Here is a recap of what happened in the search forums today…
Google is now pushing search ads on AI Mode and the desktop version of AI Overviews. Google’s Vidhya Srinivasan said at Google Marketing Live, “we’re expanding ads in AI Overviews…
Google announced a new bidding update to Google Ads named Smart Bidding Exploration. Google said this is the “biggest update to bidding in over a decade.”
Google announced a number of AI-related features to help advertisers create and manage their ads account across Google Ads and Merchant Center. These include new AI tools for creating ads…
Google has published two new help documents on the topic of AI; one on guidance on using generative AI content on your website and the second on AI features and…
Learn to do market research, the process of gathering information about your target market and customers.
Microsoft is testing a double border style around the Bing Search box. This goes around the main search box but not the auto-complete box, I believe.
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Blocking these bots will mostly impact the link index of the tools. They won’t be able to crawl the pages, so they can’t check where those pages are linking. It…
Google just rolled out AI Mode to US users. I was testing if the clicks would show in Google Search Console, without any success. A post by Tom Critchlow on…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
As AIOs take over SERPs, topical authority becomes more critical. This article explains how it works and what signals actually influence visibility. The post How To Measure Topical Authority [In…
Your customers are searching across ChatGPT, Reddit, Pinterest, and more. Is your brand showing up where it counts? The post Stop Focusing On Google, It’s Time to Focus On Being…
Google had a lot of news out of Google I/O, as you would expect. The big item, which we predicted, was that AI Mode is now available to all US…
Surprise, surprise, as I called it, Google is expanding AI Overviews into more regions. I mean, we saw this being leaked a couple of weeks ago, so it is not…
Google Search seems to be super volatile today and yesterday, so I will call this the Google I/O 2025 Google unconfirmed update. I am seeing a spike in chatter within…
Google seems to be testing hiding the citations, link icons, for the AI Overviews default view. So when the AI Overview first loads in the Google Search results, the link…
For the past few weeks or so, Google has a bug where the right side knowledge panel goes missing for business owners when you try to bring up your business…
Google seems to be testing showing author names and website citations in the AI Overviews. I am honestly not sure if this is new but Christian Kunz said it was…
There’s a cost to bots crawling your websites and there’s a social contract between search engines and website owners, where search engines add value by sending referral traffic to websites….
Google’s AIO is wiping out mid-funnel user behavior data. Here are effective responses to zero-click SERPs for SEO. The post 30-Year SEO Pro Shows How To Adapt To Google’s Zero-Click…
That’s where we are with optimizing for visibility in LLMs (LLMO), and we need more experts to call out this behavior in our industry, like Lily Ray has done in…
Here is a recap of what happened in the search forums today…
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Google is testing a new link feature in the search results, it is in the form of a link box, in the search result snippet, that when you click on…
Google is testing removing the site names from the search result snippets and just showing the site’s URL at the top – title link – position of the snippet.
Google is once again testing a light blue color, cyan, for its title links in the search results. Google tested this on and off quite a lot over the years,…
Changes to content won’t hold rankings if your site has technical issues or poor structure. This edition of Ask An SEO looks at why. The post Ask An SEO: Why…
Microsoft Bing announced some interesting updates for IndexNow including how it works now with product schema and that Shopify now supports it and soon Amazon will. This will help Bing…
Google Ads has added explanations for your performance changes directly in the charts and graphs in your Google Ads console. You can click the highlighed section of the graph to…
Google announced it has deprecated the Account level control for non personalized ads within Google AdSense’s settings in privacy and messaging. Instead, Google said “use the IAB TCF framework for…
Microsoft’s Jordi Ribas announced they are partnering with creators to showcase how they use Copilot Search in Bing. Copilot Search in Bing was launched in early April, as its new…
Learn how Google Maps citations impact local SEO and how effective management can enhance your business’s visibility.
IndexNow, paired with structured data, is an ideal way for online stores to get product data into AI-powered search. The post Use IndexNow For AI Search And Shopping SEO appeared…
Here is a recap of what happened in the search forums today…
Group keywords by search behavior using Google’s own SERPs. A hands-on Python approach for scalable, intent-based clustering. The post How To Automate SEO Keyword Clustering By Search Intent With Python…
Since the weekend, Google has started to roll out Google Discover on desktop in many countries and regions. I personally can trigger it in Google New Zealand and some other…
Google has updated its title structured data help document for Google Merchant Center to now recommend you add the product’s brand name to the title of the product when it’s…
Google has a weird and somewhat limited and rare issue with sitemap files within Google Search Console. These sitemap files cannot be fetched and retrieved by Google Search. The issue…