Discover the proven process to map real AI search journeys, uncover hidden decision points, and turn AI-driven discovery into revenue. The post In-House Marketers: How To Use Customer Insights To…
Here is a recap of what happened in the search forums today…
Auditing your brand’s mentions is how you uncover: How the public sees your brand What misinformation might be feeding AI systems Which topics and entities are most strongly connected to…
But even if you’re our most loyal fan, there will still be plenty of insights that you’ve missed or have forgotten already. Many of these ideas are too good to…
This week we covered the Google AI Mode news that it is more visual for many queries, including shopping queries. Google AI Mode agentic capabilities can now be opted into….
Barry Pollard from Google did a long explanation on Bluesky on why Google Search Console says an LCP is bad but the individual URLs are fine. I don’t want to…
Did you know Google can label some of the reviews in the product reviews section as “incentivized”? I am not sure I’ve seen this before, have you?
Google is testing another variation to the title links in the Google Search results – a light gray effect. So when you hover your mouse cursor over the snippet, the…
Google has rolled out the new, more compact, menu bar for Google Merchant Center Next. This was part of a slew of user interface updates that Google has been slowly…
Microsoft is testing using really large images in the Bing Search Copilot ads. I don’t believe I’ve seen such large ads in this ad unit before, so it seems new…
The W3C unveiled a new polysemic logo, one that is purposely designed to be evocative of multiple concepts The post W3C Rolls Out A New Evocative Logo appeared first on…
Traditional SEO metrics no longer define success as AI intermediaries and multimodal search tools transform user journeys and reshape how brands achieve visibility. The post How AI Is Redefining Search…
ChatGPT recommends products — complete with photos, pricing, and purchase links — to its 700 million weekly users. And now customers can complete purchases without leaving the chat. BIG deal….
If I had a dollar for every time someone said “know your audience,” I could retire from marketing altogether. And yet, most teams are completely winging it. Too often, marketers…
In the retrieval era, your competitive edge comes from embedding discipline, not just traditional technical SEO. The post Vector Index Hygiene: A New Layer Of Technical SEO appeared first on…
Strengthen your international presence by aligning hreflang setup with market goals and user expectations. The post Ask An SEO: What Are The Most Common Hreflang Mistakes & How Do I…
Yoast announced a new AI visibility tool that can help SMBs improve AI SEO. The post Yoast Announces New AI Visibility Tool appeared first on Search Engine Journal.
Perplexity optimization tips include choosing high-performance topics and writing for user engagement.
Usage patterns show LLMs reshaping how people consume information, raising the stakes for publishers to deliver real assets, not just content. The post How People Really Use LLMs And What…
Here is a recap of what happened in the search forums today…
Backlinks still matter in AI search, but quality, diversity, and even nofollow links now shift visibility more than raw volume. The post How AI Really Weighs Your Links (Analysis Of…
This is just a programming note that I will be 100% offline starting Wednesday night (October 1st) through Thursday night (October 2nd) for Yom Kippur. I am not scheduling any…
Google’s spam update completed after almost a month rollout, it was pretty wild and got even more wild after the rollout completed. Google AI Mode rolled out to more languages,…
Google announced new message assets requirements for Google Ads. These new requirements aim “to ensure a good user experience” and go into effect on October 30, 2025.
Google is testing having the citations stick to the top (of the AI Overview section only) as you scroll down past the AI Overview. This keeps those citations more in…
Google announced that AI Mode had been updated to handle and respond more visually. So AI Mode responses both understand your queries in a more visual way and respond with…
Google Ads has announced several new features, including segmentation in asset reporting and enhancements to channel performance reporting. Google told me that this continues to provide advertisers with the visibility…
Here is a new interview published yesterday by The Economic Times Podcasts with Elizabeth Reid, VP of Google Search. She spoke about Google’s progression of AI in Search, content quality,…
In June, Google began testing showing a new answer box for emoji related queries. So when you search for a specific type of emoji, Google will give you the emoji…
Google AI Overviews increasingly overlaps with organic search results, especially for YMYL queries. The post Google AI Overviews Overlaps Organic Search By 54% appeared first on Search Engine Journal.
Google’s John Mueller answers a question about expired domains and ranking issues. The post Google Explains Expired Domains And Ranking Issues appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
As a reminder, Google dropped its unofficial support of showing 100 search results per page, which caused issues for third party tracking tools and even Search Console itself. The theory…
OpenAI announced Instant Checkout in ChatGPT, allowing you to make purchases directly in ChatGPT. This is powered by the Agentic Commerce Protocol that is built with Stripe.
Google is testing not underlining the search result snippets when you hover your mouse cursor over the snippet. Generally, Google will add an underline to the title of the link…
Google is testing a blue progress bar under the Shopping Ads carousel in the search results. As you scroll the carousel to see more products, the blue progress bar will…
Google added a new report to the Google AdSense reporting named traffic source breakdown. This report helps you understand the origins of your page traffic. It also categorizes traffic based…
Here is a recap of what happened in the search forums today…
Research across hundreds of thousands of queries shows AI Overviews shrinking click-through rates, destabilizing publishing models, and accelerating zero-click search growth. The post The Impact Of AI Overviews & How…
Matt Diggity Google’s AI Overviews now decide which businesses show up in the most valuable search real estate, pulling in data from multiple sources and reshaping how customers discover brands….
We covered the topic of taking over an old domain name from someone else and how that can sometimes be problematic in the Google SEO world. But here is a…
Google seems to be testing or rolling out a new AI chat feature labeled “Ask Stores” within Google Shopping. The AI chat feature lets you “Ask about hard-to-find items, shopping,…
On Friday, I reported on some folks gaining access to agentic features in AI Mode. Well, Robby Stein from Google announced later that day that anyone in the US can…
We ran a volatility test to see how consistent AI Mode is. Explore our findings on how geography and query phrasing impact AIM results in local search.
A number of local SEOs are noticing a lift in the number of suspensions they are dealing with in Google Business Profiles. Many local SEOs are reporting that they are…
Google said it will be strict in enforcing accurate pricing for lodging listings on Google, both for ads and free booking links. There is no policy change but they will…
Discover the key differences between SEO and AEO. Learn how each works, where they overlap, and practical strategies to win visibility in both.
We analyzed 26,000 Quora URLs cited in Google AI Mode and partnered with Quora’s team to uncover the patterns behind content that surfaces in AI answers.
They’ve always happened on social media, forums, news sites, and blogs. But now they’re happening in AI responses—and these mentions influence how millions of people discover and perceive your brand….
Google launched Search Live in the U.S., adding voice and camera AI search. Here’s what it means for SEO and how to adapt.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Ads…
Learn about GEO vs. SEO and how to optimize for AI tools like ChatGPT and Google‘s AI Overviews.
This week we covered the completion of the Google August 2025 spam update and then we saw ranking volatility heat up again post spam update. Google Search Console impressions are…
Reddit isn’t the point. It’s proof that real decision-making happens in conversations, not corporate content, and AI search is amplifying that shift. The post Why Reddit Is Driving The Conversation…
Google Ads seems to be rolling out a change to the campaign set up screen and flow. Instead of being asked what ad format you want to run, you must…
Google seems to be testing showing the local pack, Google Business Profile listings, at the top of the Google Shopping results in the Shopping tab. Normally, Google does not show…
Back in May, we covered how Google was testing a new sponsored results label that placed a few ads beneath it, as opposed to labeling each and every ad as…
A month ago, Google announced new agentic (agent based) features for AI Mode. Well, some are now seeing this live in AI Mode, specifically making reservations at recommended restaurants.
Google is sunsetting the session-related metrics for Google AdSense. Google said this includes all metrics that rely on ad sessions, such as “Ad sessions”, “Ad session RPM”, etc.
We optimized for fan-out queries to see if it improves our AI visibility. Read this article to see what happened.
Compare trusted Search Atlas alternatives to see which SEO tools offer the best keyword research, backlink data, AI search insights, and rank tracking.
Two keyword clustering and topic modeling methods include automated clustering using SEO tools and grouping keywords manually.
You do LLMO by creating quality content, building web presence, formatting for AI parsing, and ensuring technical accessibility for crawlers.
You can reduce PPC costs by improving Quality Score, targeting long-tail keywords, using negative keywords, and optimizing ad scheduling and bids.
Keyword density is the percentage of times a keyword appears on a page. And it doesn’t matter anymore.
Leading SEO service providers include NP Digital, WebFX, Siege Media, and Victorious. Choose based on your budget and specific SEO needs.
Content marketing boosts brand visibility by creating valuable content, improving search rankings, and encouraging social sharing
Google‘s algorithm analyzes your search query to understand your intent, then evaluates and ranks web pages based on relevance and quality.
You should generally use subfolders for international SEO because they consolidate domain authority, are easier to manage, and typically perform better.
Keyword research is important to content marketing because it tells you whether a particular topic has clear demand or not.
Looking for a SimilarWeb alternative? We break down 8 leading tools by features, AI capabilities, pricing, and usability to help you choose.
800M AI searches happen weekly. Learn how top brands measure, optimize & win AI visibility across ChatGPT, Claude & Perplexity. Register free. The post Track, Prioritize & Win: The Complete…
Here is a recap of what happened in the search forums today…
Websites will survive, but their strategic value is shrinking as agents mediate transactions and control consumer interactions. The post When Agents Replace Websites appeared first on Search Engine Journal.
Over the past couple of days, especially since the Google August 2025 spam update officially completed, the Google search results have been rumbling. It is a bit hard to track…
Cloudflare announced Content Signals Policy, a new addition to robots.txt that allows you to express your preferences for how your content can be used after it has been accessed. This…
Google is updating the Google Ads Misrepresentation policy concerning Dishonest Pricing Practices. This will require advertisers to disclose the payment model or full expense that a user will incur before…
Google announced that Search Live is now fully live in the US and no longer requires opt in to Search Labs. In July, Google released it on mobile in the…
Google updated its Other restricted businesses: Government documents and services policy to say it may label some search ads to say, “Not a government website.”
Pitching these outlets means your brand gets in front of readers, circulates on social media, ranks in search, and now resurfaces in AI. Below are the top 50 most-cited publisher…
This stack is built for small teams and busy owners who want clarity, shortcuts, and strategies that work. The post Get Found Without Paying for Ads appeared first on Search…
Google’s recent changes have limited access to the top 100 results, impacting tools like AccuRanker. Explore the most reliable alternatives for SERP tracking.
Newfold Digital sells MarkMonitor, says it will “double down” on core brands like Bluehost and Network Solutions The post Newfold Digital Sells MarkMonitor As Part Of Strategic Refocus appeared first…
Google launches Search Live in English in the U.S., adding real-time, camera-aware voice search to the Google app with links to the web. The post Google App Adds Search Live…
Hallucinated URLs sending visitors to 404s on your site? Learn how to turn AI-made links into real traffic and revenue opportunities.
White-label SEO reporting is important because it allows agencies to deliver professional, branded reports that build client trust while saving time.
Optimize images for SEO by using descriptive filenames, accurate alt text, compressing files for fast loading, and ensuring mobile responsiveness.
Common SEO mistakes to avoid include duplicate content, slow page speeds, poor mobile optimization, and weak keyword research that hurt rankings.
Top SEO trends include AI-powered search optimization, content for AI retrieval, and building topical authority through comprehensive coverage.
PPC campaign success factors include keyword targeting, compelling ad copy, relevant landing pages, and regular optimization.
The best local SEO strategies include Google Business Profile optimization, consistent NAP information, and collecting customer reviews.
Improve Amazon SEO by optimizing product titles with keywords, using high-quality images, competitive pricing, and encouraging reviews.
Improve local search rankings by optimizing Google Business Profile, maintaining consistent information, and collecting customer reviews.
SEO in blogging is optimizing blog posts to rank higher in Google search results and attract readers searching for your topics.
Learning SEO takes 4-6 weeks with daily practice for basics, while becoming proficient requires 3-6 months of hands-on experience.
SEO is optimizing your website to appear higher in Google search results, important for driving free traffic and building long-term business growth.
Here is a recap of what happened in the search forums today…
Rank tracking contributes to SEO success by providing measurable data on search visibility, helping make informed decisions and prove ROI.
Websites built for performance fuel growth, protect valuation, and deliver measurable ROI far beyond marketing metrics. The post From Line Item To Leverage: How Web Performance Impacts Shareholder Value appeared…
Microsoft Bing is testing colorful lines and separator sections in the Bing Search results. The colors are in blue, orange and gray (and maybe more).