Search Engine Journal

How Much Code Should SEO Pros Know? Google Weighs In

Google’s Martin Splitt and Gary Illyes discuss how much technical knowledge SEO professionals need, and why coding isn’t always essential. The post How Much Code Should SEO Pros Know? Google…

Search Engine Journal

Topic-First SEO: The Smarter Way To Scale Authority

In this week’s Growth Memo, Kevin Indig lays out the case for a topic-first SEO approach, and how it helps future-proof your visibility. The post Topic-First SEO: The Smarter Way…

Search Engine Journal

Google: Many Top Sites Have Invalid HTML And Still Rank

Most top-ranking websites fail HTML validation. Google explains why perfect code isn’t required, and what matters instead. The post Google: Many Top Sites Have Invalid HTML And Still Rank appeared…

SE Roundtable

July 2025 Google Webmaster Report

The past thirty days in the Google search and SEO universe was pretty hectic. We closed it out with the June 2025 core update after numerous unconfirmed Google ranking updates…

Backlinko

Run An Ecommerce SEO Audit in 4 Stages [+ Free Workbook]

An ecommerce SEO audit is a 360-degree review of your website’s SEO performance in terms of technical setup, on-page optimization, site structure, backlink profile, and more. Think of it like…

Search Engine Journal

Google Explains How Long It Takes For SEO To Work

Google’s John Mueller explains what site owners should expect after implementing SEO changes. The post Google Explains How Long It Takes For SEO To Work appeared first on Search Engine…

Diggity Marketing

+1,400% Monthly AI Traffic [Advanced AI SEO Case Study]

Matt Diggity For years, traditional SEO focused on optimizing for the 10 blue links in Google’s SERPs, but that can’t be your only focus now. AI-powered tools like ChatGPT, Google’s…

SE Roundtable

Google URL Structure Help Doc Updated

Google has updated its URL structure best practices help documentation – it was pretty much a rewrite but the overall guidance is not new. Google said they added “clearer flow…

SE Roundtable

Daily Search Forum Recap: July 15, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

SE Roundtable

Bing Search Tests Floating Copilot Search Box

Microsoft is testing placing a floating Copilot search box within the Bing Search results page. The aim is to encourage searchers to ask follow-up questions, not in Bing Search, but…

SE Roundtable

Daily Search Forum Recap: June 20, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said larger…

Semrush

Why AI Search Is The New Reality For Brands

Organic search isn‘t disappearing, but how it works, who controls it, and what drives visibility have changed radically. And this presents a big opportunity for enterprise brands.

SE Roundtable

Google To End Self-Service Hotel Rates July 30

Google will be ending the ability for hotels to manage their hotel rates by themselves, instead they will need to partner with a central reservation system, Internet booking engine or…

SE Roundtable

Google Undisclosed Blue Search Answer?

I am not sure what this is but Google is testing (or maybe it is a bug) an answer box of sorts, in a blue highlight background (grayish on dark…

Search Engine Journal

Google Rolls Out June 2025 Core Update

Google’s June 2025 core update is now rolling out and may take up to three weeks to complete. The post Google Rolls Out June 2025 Core Update appeared first on…

SE Roundtable

Daily Search Forum Recap: July 17, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google announced the…

Semrush

5 Ways To Make Brand Impact More Quantifiable

You’ve invested heavily in brand. But how do you know if it’s working? Brand performance can and needs to be measured, but this measurement must come with rigor, structure, and…

Search Engine Journal

SEO Rockstar “Proves” You Don’t Need Meta Descriptions

Tests show that removing meta descriptions may improve search engine traffic, although some say SEO tests are performative theater. The post SEO Rockstar “Proves” You Don’t Need Meta Descriptions appeared…

SE Roundtable

New Google Business Profile Check Edit Status

Google launched a new feature for Google Business Profiles that lets you check the status of your edits. So if you made a change and you want to see what…

Backlinko

Signal User Statistics: How Many People Use Signal?

Signal was released in 2014, initially with phone calls only functionality, later that year messaging was added. Today, Signal is a popular messenger app, widely considered as one of the…

Search Engine Journal

Google’s New MUVERA Algorithm Improves Search

Google’s multi-vector retrieval algorithm (MUVERA) speeds up search, is highly efficient and improves accuracy The post Google’s New MUVERA Algorithm Improves Search appeared first on Search Engine Journal.

SE Roundtable

Google On Links & Core Updates

Google’s John Mueller said that he doesn’t think links play a role with how core updates work. He wrote on Bluesky, “I can’t think of how these links would play…

SE Roundtable

Daily Search Forum Recap: June 19, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google rolled out…

SE Roundtable

New Google AdSense Fill Empty In-Page Ads

Google AdSense announced a new feature to “Fill empty in-page ads” by showing “contextually-relevant suggestions related to your page and site inside unfilled ad spaces.” In short, if an ad…

SE Roundtable

Google Expands AI Mode To India In Search Labs

Google has made its first expansion of AI Mode outside of the US by announcing AI Mode is now available in Search Labs for those based in India. As you…

SE Roundtable

Daily Search Forum Recap: July 11, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google local rankings…

Search Engine Journal

Google’s Top 5 SEO Tools

Before you pay for another SEO tool, try these five free options from Google. Here’s why they work. The post Google’s Top 5 SEO Tools appeared first on Search Engine…

SE Roundtable

New Google Search Emoji Answer Feature

Google is testing a new feature to replace all those copy-and-paste emoji websites. You know, when you want to know what an emoji is for a specific emotion and you…

SE Roundtable

Google Promotes AI Mode With Animated Google Doodle

Google is promoting AI Mode with an animated Google Doodle on its home page, in some countries. The Google home page logo, animated and clickable, takes you into a search…

SE Roundtable

Bing Tests Local Place Listings In Green

Microsoft is testing showing the local/places listings in green within the Bing search results. Normally you’d see them in the normal white background color but here it is in green.