This week we covered the ongoing Google search ranking volatility. Google is now officially counting AI Mode in Google Search Console’s performance reports, but good luck understanding it. Google is…
It seems that the links/citations you see in Google AI Mode can be very different when you search on desktop versus mobile. In fact, it seems like the sources can…
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Google Ads seems to be testing a new charts and graphing user interface with larger boxes and visuals in the campaign tab. It also seems to give you new ways…
Here is a recap of what happened in the search forums today…
Microsoft is testing placing a floating Copilot search box within the Bing Search results page. The aim is to encourage searchers to ask follow-up questions, not in Bing Search, but…
AI Assistants may also work slightly differently. By default, they don’t have any notion of websites and can make up sources. Looking at you ChatGPT. Some systems are augmented with…
Google is testing placing a light blue bar on the left side of the search results snippets title link. I am not sure why Google is doing this but it…
Yoast has added a one-click llms.txt feature designed to guide AI tools like ChatGPT and Gemini to important website content. The post Yoast SEO WordPress Plugin Adds Support For LLMs.Txt…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said larger…
Organic search isn‘t disappearing, but how it works, who controls it, and what drives visibility have changed radically. And this presents a big opportunity for enterprise brands.
AI Overviews are gaining popularity and impacting SEO campaigns. Learn how to research and track your AI Overview visibility with Semrush’ SEO Toolkit.
Microsoft is testing removing its own name from the Bing search results box at the top left of the page. So it just says Bing, with the Microsoft logo next…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There are new…
Google will be ending the ability for hotels to manage their hotel rates by themselves, instead they will need to partner with a central reservation system, Internet booking engine or…
Microsoft has moved the Copilot search tab under the Bing Search box to the first position in that menu bar. With that change, it seems Microsoft renamed the “All” tab…
SEO expert Bill Hunt outlines how better integration, early involvement, and semantic focus support performance in AI search. The post Stop Retrofitting. Start Commissioning: The New Role Of SEO In…
Combine reliable SEO data with cutting-edge AI technologies to gain a competitive edge. Pick one of the eight use cases and start innovating.
Google has begun rolling out the audio version, talk and listen version, of Search Live in the Google app to those who opt into the AI Mode experiment. This is…
I am not sure what this is but Google is testing (or maybe it is a bug) an answer box of sorts, in a blue highlight background (grayish on dark…
Google’s June 2025 core update is now rolling out and may take up to three weeks to complete. The post Google Rolls Out June 2025 Core Update appeared first on…
It has now been ten days since the Google June 2025 core update began rolling out. It will probably take another ten or so days to finish rolling out, but…
Microsoft Advertising posted its June report showing off some new features added to the ad platform. The big item is the new custom report builder, but also PMax updates, import…
Google has yet again dropped support for more of its structured data elements/markup that it uses for rich results in the search results page. Google calls this “Simplifying the search…
To help you get it right, I turned to someone who’s been deep in the trenches of localization: Erik Sarissky, Head of International Marketing and Product Localization at Ahrefs. Erik…
You’ve invested heavily in brand. But how do you know if it’s working? Brand performance can and needs to be measured, but this measurement must come with rigor, structure, and…
Tests show that removing meta descriptions may improve search engine traffic, although some say SEO tests are performative theater. The post SEO Rockstar “Proves” You Don’t Need Meta Descriptions appeared…
Google has made some more minor changes to the Google Merchant Center user interface. Specifically, Google moved where the merchants access settings section is and also updated the sidebar with…
Signal was released in 2014, initially with phone calls only functionality, later that year messaging was added. Today, Signal is a popular messenger app, widely considered as one of the…
I am not sure if this is new, to be honest, we saw something super similar in the normal local review summaries about fives years ago with “X people mention…
Google’s multi-vector retrieval algorithm (MUVERA) speeds up search, is highly efficient and improves accuracy The post Google’s New MUVERA Algorithm Improves Search appeared first on Search Engine Journal.
Google’s John Mueller said that he doesn’t think links play a role with how core updates work. He wrote on Bluesky, “I can’t think of how these links would play…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google rolled out…
Google is testing moving the social profile links above the Google Posts section in the Google Business Profiles / local listings within Google Search. This seems to be being tested…
What makes a great SEO hire in today’s market? Helen Pollitt covers which skills count and where AI fits on this week’s Ask An SEO. The post Ask An SEO:…
Boost your local visibility and attract nearby customers that are ready to buy
In this article, we’re looking specifically at the costs and budgets associated with AI content. How much does AI content cost? Are companies investing more, or less? AI-generated content is…
The Brand Control Quadrant is a framework to regain narrative control in the face of AI-driven search, multimodal discovery, and generative content summarization. Here‘s how to use it.
Most SEO reports go unread. Or, worse — they get skimmed, misunderstood, and ignored. But knowing how to create an SEO report that demands attention can change everything. It’s not…
Google AdSense announced a new feature to “Fill empty in-page ads” by showing “contextually-relevant suggestions related to your page and site inside unfilled ad spaces.” In short, if an ad…
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Our recommended list of content editing tools includes Content Optimizer, ChatGPT Canvas, and Grammarly.
Tired of all that reading in the Google Search results, is it too hard to read the AI Overviews? Well, Google has a solution for you, they are called “Audio…
Get your business on the platform that’s viewed by more than one billion Apple users
What if AI Mode isn’t just a tool, but a sign of what search is becoming? SEOs can’t afford to tune this out.
Google has made its first expansion of AI Mode outside of the US by announcing AI Mode is now available in Search Labs for those based in India. As you…
It is with a heavy heart that I am reporting that one of the founding pillars of the SEO industry, one of the first female SEOs in our industry, and…
While many CMOs and growth leaders chase traffic and rankings, these lagging indicators tell you little about the real-time impact of your strategy. Instead enterprises must shift toward leading indicators…
With AI, you can bypass coding, hiring a developer, or staring at a blank page for hours. You can automate everything from writing content to choosing a professional layout and…
Google’s John Mueller clarified that submitting a link disavow file does not trigger immediate action and explained the reason why. The post Google Explains Why Link Disavow Files Aren’t Processed…
But marketers have learned something important along the way: don’t try to measure everything. It’s more helpful to track a few key numbers that give you useful insights. This guide…
Google’s CEO addressed concerns about AI search replacing traditional web links in its ongoing evolution of Search The post Google CEO Sundar Pichai Discusses Fate Of The Human-Created Web appeared…
Google is testing a new feature to replace all those copy-and-paste emoji websites. You know, when you want to know what an emoji is for a specific emotion and you…
Google is promoting AI Mode with an animated Google Doodle on its home page, in some countries. The Google home page logo, animated and clickable, takes you into a search…
Here is a recap of what happened in the search forums today…
Microsoft is testing new hover effects and styles in the Bing Search results. Specifically, when you hover over the URL of a snippet, it will bold and underline the result….
Google Search is testing yet another way to indicate to Google that you prefer specific sources, news sources, and publications, so that Google can show you fresh content from those…
Microsoft is testing showing the local/places listings in green within the Bing search results. Normally you’d see them in the normal white background color but here it is in green.
Crawl optimization isn’t optional in 2025. It’s the foundation. Fix crawl traps, JavaScript blocks, and redirect issues to stay competitive in AI-driven search. The post Beyond Keywords: Leveraging Technical SEO…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search is…
It’s a search engine: To learn more about TikTok SEO, I hopped on a call with Charlotte Ang, the co-founder of Traffic Bees, a digital marketing agency based in Singapore…
Continually coming up with fresh, relevant content ideas isn’t easy. But you might be overlooking something important: related content. Related content includes topics that connect to your primary content themes….
Kevin Indig explores how query fan-out drives AI Mode and why classic “one query, one answer” SEO no longer cuts it. The post Query Fan-Out appeared first on Search Engine…
Google is testing labeling search result snippets with “low price,” “typical price” and I assume “high price” directly in the search results. We’ve seen these for product grid results before,…
As AI reshapes buying behavior, marketers need smarter insights. Here’s how to keep up. The post How Enterprise Search And AI Intelligence Reveal Market Pulse appeared first on Search Engine…
Accurate Google Business Profile listings are key to a solid local SEO strategy
Google is testing adding the text “background checked” to the local service ads listings in the Google local search results. This seems to be instead of the Google Screened or…
Google’s John Mueller several years after posting a video named “Will removing ‘.html’ from my URLs help my site?” still says URL extensions do not matter for SEO. He said…
Over the past two days it has felt like there was some sort of ranking adjustment made in the Google Search organic results. Yea, I know, organic search doesn’t send…
These are prominent pages on the web and those that other websites have deemed worthy of linking to. Having your brand present on these pages means you likely have more…
An ecommerce SEO audit is a 360-degree review of your website’s SEO performance in terms of technical setup, on-page optimization, site structure, backlink profile, and more. Think of it like…
Google has made a small but I assume meaningful change to the search ranking systems document, the section for “Removal-based demotion systems.” Google changed the wording from a “high” volume…
Google AI Overviews is surfacing AI-generated search results for queries with recipe intent. The post Recipe Intent Keywords Are Triggering Google AI Overviews appeared first on Search Engine Journal.
Google has rolled out a new feature to automate the process of updating your inventory with Google Merchant Center. It is called Website-reported Autofeeds and it uses Google Tag Manager…
Did you know that Google AI Mode can respond to your questions in other languages than English? When Google launched AI Mode, it launched in the US and English and…
Google seems to be flip-flopping between calling it Google Posts and Google Updates within Google Business Profiles. When a business owner wants to post an announcement of sorts on their…
The terminology in this industry is evolving. I’m defining AI search as search that happens in AI assistants like ChatGPT, Copilot, Gemini, etc. While we’re working on a larger study…
Instead of just looking at which websites are mentioned the most, I wanted to understand whether those mentions actually match the popularity of the topics being discussed. I compared each…
Jill Whalen, who recently passed away, championed an ethical approach to SEO that continues to influence the industry. The post Jill Whalen’s SEO Legacy Still Shapes The Industry appeared first…
Here is a recap of what happened in the search forums today…
Over the past couple of weeks, I’ve been hearing buzz that some think that Google Search Console will show the “query fan-out” queries in Google Search Console. It does not,…
Here is a recap of what happened in the search forums today…
Content that delivers a meaningful experience with these 7 factors is more likely to earn links, shares, and higher rankings. The post Google’s Quality Rankings May Rely On These Content…
Google added new markup support for loyalty and membership programs with special pricing. This was supported in Google Merchant Center but now is supported in under Organization structured data combined…
Back in November 2021, it began sending some searchers to translated versions of webpages through the search results. Google then in May 2022 started to report on how often this…
Here is a weird bug with Bing Search – if you search for the term [ate], there are no search results. All you get are AI Answers at the top…
A couple of weeks ago, Google rolled out AI Mode via Search Labs in India and now Google is fully rolling it out, without opting into it in Search Labs…
Google’s John Mueller responded to a complaint about indexing issues and ranking drops within Google Search, citing that the possible reason is unrelated content on the site. John said in…
There has been a lot, I mean, a lot, of chatter around if one should add an LLMs.txt to their website. Many are starting to add it while others have…
Google appears to be reintroducing the “product status change” report within Google Merchant Center. This displays the historical changes of your product statuses and is a feature that was greatly…
Microsoft is testing zoomable and sticky related searches in the Bing Search results page. So one variation has the related searches stick to the right top of the screen as…
Planning a migration? Discover these expert tips to ensure a seamless site move while protecting your SEO and performance. The post The Smart SEO Team’s Guide To Timing & Executing…
Google AI Mode also has search suggestions in the follow-up section. After you ask Google AI Mode a question and scroll down to ask a follow-up, Google may show you…
I looked at the top 50 websites mentioned in Ahrefs Brand Radar for Google AI Overviews, ChatGPT, and Perplexity. This is across ~76.7M AI Overviews, 957k ChatGPT prompts, and 953.5k…
Explore how a local seo strategy travel and tourism can elevate your online presence and attract more visitors to your destination. The post Mastering Local SEO: A Strategic Imperative For…
Unfortunately, we can’t even validate or dispute those claims, because Google doesn’t give us the ability to differentiate between AI-powered search traffic and traditional search traffic in Search Console or…
Google has confirmed an issue with Google Ads, where there are unexpected errors, high latency and other unexpected issues with the Google Ads advertiser console. Google said access is fine…
Google has removed from the Google Business Profiles help documentation the ability to use a utility bill as evidence for submitting an appeal. I am not sure why it was…
Staying ahead and making great decisions on what to do next means understanding the data. We’ve run dozens of data studies helping SEOs and marketers figure out what’s going on…
Here is a recap of what happened in the search forums today…