Search Engine Journal

Amazon Alexa SEO Tools Is Closing

Search marketing community loses a powerful suite of SEO and online marketing tools. Alexa marketing tools retired The post Amazon Alexa SEO Tools Is Closing appeared first on Search Engine…

Search Engine Journal

Google Confirms Update To Local Search Results

Google confirms an algorithm update began rolling out to local search results at the end of November and concluded on December 8. The post Google Confirms Update To Local Search…

Search Engine Journal

Research Confirms Google AIO Keyword Trends

Research confirms Google AIO keyword trends observed by digital marketers The post Research Confirms Google AIO Keyword Trends appeared first on Search Engine Journal.

Search Engine Journal

Google CEO: Search Will Change Profoundly In 2025

Google’s CEO Sundar Pichai revealed that Google Search will profoundly change in 2025 and struggled to articulate concern for web content creators The post Google CEO: Search Will Change Profoundly…

Search Engine Journal

Google Changes Page Experience Ranking Signal Criteria

Google is removing safe browsing from the criteria sites need to meet to benefit from the page experience ranking factor. The post Google Changes Page Experience Ranking Signal Criteria appeared…

Search Engine Journal

Google Releases Annual Search Spam Report

Google’s annual report details its achievements in fighting spam and preventing users from clicking on harmful sites. The post Google Releases Annual Search Spam Report appeared first on Search Engine…

Search Engine Journal

10 Advanced SEO Skills To Level Up Your Career

Learn about 10 advanced SEO skills that could help you go deeper within your specialization or become a more well-rounded SEO pro.  The post 10 Advanced SEO Skills To Level…

Search Engine Journal

Improving Brand Awareness & CTR With On-SERP SEO

How can you stay effective when the SERPs are becoming more competitive? Learn how to use On-SERP SEO effectively and boost your search presence now. The post Improving Brand Awareness…

Search Engine Journal

Does AI Democratize SEO Or Amplify Incompetence?

This what AI can realistically do for SEO and what should be expected in terms of results The post Does AI Democratize SEO Or Amplify Incompetence? appeared first on Search…

Search Engine Journal

Big Update To Google’s Ranking Drop Documentation

Google made a significant update to the documentation on how to diagnose the causes ranking drops The post Big Update To Google’s Ranking Drop Documentation appeared first on Search Engine…

Search Engine Journal

Google Autocomplete: A Complete SEO Guide

Looking for a tool to help inform smarter SEO keyword research? See how Google Autocomplete works and the best ways to use it. The post Google Autocomplete: A Complete SEO…

Search Engine Journal

How To Simplify Your Content Creation Process

Want to increase your business’s content production? Struggled with finding and retaining reliable writers? Good news: scaling content is very possible. The post How To Simplify Your Content Creation Process…

Search Engine Journal

Free Content Plan Template To Adapt To Your Needs

Supplementing your content strategy with a content plan is essential for marketing success. Here’s a downloadable template to help you create one. The post Free Content Plan Template To Adapt…

Search Engine Journal

The Top 5 SEO Software Suites For Agencies

This guide will highlight the areas in which each SEO software suite excels to help you navigate the highly competitive landscape of SEO. The post The Top 5 SEO Software…

Search Engine Journal

What Is A Google Broad Core Algorithm Update?

Get a better understanding of what a core update is designed to do and how to recover if your rankings are affected. The post What Is A Google Broad Core…

Search Engine Journal

Breadcrumb Navigation: Is It a Google Ranking Factor?

Breadcrumbs help provide positive user experiences to website visitors and reinforce site structure for search engines. Is it a ranking factor? The post Breadcrumb Navigation: Is It a Google Ranking…

Search Engine Journal

Google Rolls Out March 2023 Core Algorithm Update

Google confirms the March 2023 core algorithm update is now rolling out. Here’s what you need to know. The post Google Rolls Out March 2023 Core Algorithm Update appeared first…

Search Engine Journal

Google Shares Insight On SEO For AI Overviews

Google’s John Mueller discussed SEO for AI Overviews and emphasized the continued importance of search marketing The post Google Shares Insight On SEO For AI Overviews appeared first on Search…

Search Engine Journal

7 Ways To Use Semantic SEO For Higher Rankings

Use these semantic SEO strategies to make the relevance and meaning of your content unambiguously clear to Google and searchers alike. The post 7 Ways To Use Semantic SEO For…

Search Engine Journal

Google Updates Its Guide on Preventing Spam and Abuse

Learn how to prevent spam and abuse to your website with Google’s updated guide for web developers. The post Google Updates Its Guide on Preventing Spam and Abuse appeared first…

Search Engine Journal

Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal

Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance. The post Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal…

Search Engine Journal

Google Rolls Out November 2023 Core Update

Google begins rolling out the November 2023 core update, the second major change to its search algorithm in as many months. The post Google Rolls Out November 2023 Core Update…

Search Engine Journal

Google Clarifies How Helpful Content System Works

Google SearchLiaison clarifies information about how the Helpful Content System works The post Google Clarifies How Helpful Content System Works appeared first on Search Engine Journal.

Search Engine Journal

Google Says AI Generated Content Is Against Guidelines

Google’s Search Advocate John Mueller says content automatically generated with AI writing tools is considered spam, according to the search engine’s webmaster guidelines. The post Google Says AI Generated Content…

Search Engine Journal

Google’s Q4 Earnings Point To An AI-Focused Future

Alphabet’s Q4 revenue rose 12%, driven by AI advancements, cloud growth, and infrastructure investments. The post Google’s Q4 Earnings Point To An AI-Focused Future appeared first on Search Engine Journal.

Search Engine Journal

OpenAI Releases Tool To Detect AI-Written Content

OpenAI, the AI research firm behind ChatGPT, has released a new tool to distinguish between AI-generated and human-generated text. The post OpenAI Releases Tool To Detect AI-Written Content appeared first…

Search Engine Journal

CWV & Google Page Experience Ranking Factor Updated

Performance metrics in June 2024 CrUX data are expected to inform Google’s Page Experience Ranking Factor The post CWV & Google Page Experience Ranking Factor Updated appeared first on Search…

Search Engine Journal

Why Content Is Important For SEO

Audience first content is SEO content. Create high-quality, relevant content that appeals to both users and search engines with this detailed guide. The post Why Content Is Important For SEO…

Search Engine Journal

Google Rolls Out November 2024 Core Algorithm Update

Google releases the November 2024 core update, which affects global search rankings. The post Google Rolls Out November 2024 Core Algorithm Update appeared first on Search Engine Journal.

Search Engine Journal

Click-Through Rate (CTR): Is It a Google Ranking Factor?

Can click-through rate (CTR) impact your website’s performance as a direct ranking factor? Let’s see what the evidence says. The post Click-Through Rate (CTR): Is It a Google Ranking Factor?…

Search Engine Journal

Google On The Future Of SEO

Google’s Search Relations team gets together for a discussion on the future of SEO in the latest episode of the Search Off the Record podcast. The post Google On The…

Search Engine Journal

Google Redesigns ‘How Search Works’ Website

Google has updated its ‘How Search Works’ website which contains information on how Google organizes, ranks, and tests search results. The post Google Redesigns ‘How Search Works’ Website appeared first…

Search Engine Journal

Google: Customer Reviews Not A Signal For Web Search

Google’s John Mueller states that customer reviews are still not taken into account when it comes to web search results. The post Google: Customer Reviews Not A Signal For Web…

Search Engine Journal

7 Enterprise SEO Tools For Keyword Research, Compared

What are the best keyword research tools for enterprise businesses? See seven of the top ones compared here, with details and pricing! The post 7 Enterprise SEO Tools For Keyword…

Search Engine Journal

How To Use Google Sheets For Web Scraping With AI

Explore the advanced uses of Google Sheets for data scraping, integrating AI tools like ChatGPT for efficiency. The post How To Use Google Sheets For Web Scraping With AI appeared…

Search Engine Journal

20 Web Directories You’ll Still Want To Use

Don’t overlook web directories. Discover top directories and learn how they can still offer value in today’s online landscape. The post 20 Web Directories You’ll Still Want To Use appeared…

Search Engine Journal

A Complete Guide to Google Ads Editor

Use the online Google Ads UI and offline Editor together for maximum efficiency. Here’s everything you need to know about Google Ads Editor. The post A Complete Guide to Google…

Search Engine Journal

Metaverse Marketing Myths, Musts & Mantras #WAGMI

There’s a lot of speculation about the Metaverse. We bust the myths and share how brands and influencers are using it right now. The post Metaverse Marketing Myths, Musts &…

Search Engine Journal

How Much Code Should SEO Pros Know? Google Weighs In

Google’s Martin Splitt and Gary Illyes discuss how much technical knowledge SEO professionals need, and why coding isn’t always essential. The post How Much Code Should SEO Pros Know? Google…

Search Engine Journal

Google Loses Top Domain Spot To TikTok

Google is no longer the world’s most popular domain after being dethroned by TikTok, according to rankings from web security company Cloudflare. The post Google Loses Top Domain Spot To…

Search Engine Journal

3 Books Essential To Master Link Building

Learn about revolutionizing link building, emphasizing storytelling, emotions, and authentic connections in the evolving digital era. The post 3 Books Essential To Master Link Building appeared first on Search Engine…

Search Engine Journal

Mastering The Art Of In-House SEO [2024 Edition]

Take your in-house SEO career to the next level with guidance from industry leaders in this insightful post. The post Mastering The Art Of In-House SEO [2024 Edition] appeared first…

Search Engine Journal

Google AIO Is Sending More Traffic To YouTube

New data shows that YouTube citations in Google AI Overviews are growing by as much as 36% every month The post Google AIO Is Sending More Traffic To YouTube appeared…

Search Engine Journal

Is Google’s MUM A Search Ranking Factor?

Is Google MUM a ranking factor you can incorporate into your SEO strategy? See how it’s being used today and what lies ahead for MUM. The post Is Google’s MUM…

Search Engine Journal

WordPress Dominates Market Share Of Top 10,000 Websites

New research highlights content management systems ranking by market share with WordPress taking the lead with an incredibly impressive share. The post WordPress Dominates Market Share Of Top 10,000 Websites…

Search Engine Journal

Google’s Q4 Earnings Reveal AI’s Growing Role In Search

Alphabet’s Q4 earnings show steady growth driven by AI integration across Search, YouTube, Cloud; presenting risks and opportunities. The post Google’s Q4 Earnings Reveal AI’s Growing Role In Search appeared…

Search Engine Journal

Google’s Gary Illyes On Sudden Keyword Ranking Drops

Learn why websites vanish from Google’s search results, learn investigative steps, and explore the causes of keyword ranking drops. The post Google’s Gary Illyes On Sudden Keyword Ranking Drops appeared…

Search Engine Journal

Google’s On Domain Name Selection: Branding Over Keywords

Google’s Search Relations Team advises that domain name choices should prioritize long-term branding over keyword-centric SEO strategies. The post Google’s On Domain Name Selection: Branding Over Keywords appeared first on…

Search Engine Journal

How To Get More Followers On Instagram: 22 Tips To Try

From increasing likes to posting high-quality images, here are 22 strategies to build followers on Instagram. The post How To Get More Followers On Instagram: 22 Tips To Try appeared…

Search Engine Journal

Google E-E-A-T: What Is It & How To Demonstrate It For SEO

Discover how to demonstrate expertise, authority, trustworthiness, and experience for your content by learning about the latest updates to Google’s search quality rater guidelines. The post Google E-E-A-T: What Is…

Search Engine Journal

Google To Unify GA4 & Google Ads Conversion Windows

Google Ads will use Google Analytics 4’s conversion window settings starting March 31 to ensure consistent reporting. The post Google To Unify GA4 & Google Ads Conversion Windows appeared first…

Search Engine Journal

Google Updates Product Structured Data Documentation

Google updated the documentation for the product structured data to now include product returns policy markup The post Google Updates Product Structured Data Documentation appeared first on Search Engine Journal.

Search Engine Journal

Google Found in Violation of Antitrust Law, Judge Rules

A federal judge found Google violated antitrust law in the search market. The ruling cites monopolistic practices, including paid default agreements. The post Google Found in Violation of Antitrust Law,…

Search Engine Journal

Content Marketing Priorities for B2B & B2C in 2022

A study of more than 800 content marketers finds what their priorities are for content creation and distribution in 2022 and beyond.  The post Content Marketing Priorities for B2B &…

Search Engine Journal

OpenAI Expresses Interest In Buying Chrome Browser

OpenAI may seek to acquire Chrome if it’s split from Google in the ongoing antitrust proceedings. The post OpenAI Expresses Interest In Buying Chrome Browser appeared first on Search Engine…

Search Engine Journal

4 Tips For Getting Your Story On The Local News

Get ahead of the competition by understanding how local news sites can give you an advantage. Support your link building approach with these tips. The post 4 Tips For Getting…

Search Engine Journal

An Open Letter From The CEO Of Search Engine Journal

SEJ’s CEO reflects on the recent acquisition of Search Engine Land by Semrush while reaffirming Search Engine Journal’s commitment to independent, unbiased SEO journalism. The post An Open Letter From…