Let’s Talk About Microsites & Dips In Traffic: Ask An SEO
Are there issues specific to microsites we should consider when traffic drops? Ryan Jones answers for a reader in this edition of Ask An SEO. The post Let’s Talk About…
So You Want To Be An SEO Analyst: Skills, Salaries, & Job Pro...
Considering a new career or transition in SEO? Learn all about the skills, salary, and job prospects for SEO analysts in 2022. The post So You Want To Be An…
Has Google’s SEO Office Hours Lost It’s Spark?
Google’s John Mueller answered a question about sitelinks and rankings that closely mirrors official Google documentation The post Has Google’s SEO Office Hours Lost It’s Spark? appeared first on Search…
Aspirational Analysis: Competitive Research for New (or Small) Si...
Competitive SERP analysis (including our recently launched Competitive Analysis Suite) is — by design — based on understanding the broader ecosystems of your ranking keywords. This is great if you’re…
How Long Does It Take To See Results From Link Building?
Everyone wants quick results from link building. Learn about the various factors that impact your efforts and when to expect positive changes. The post How Long Does It Take To…
Daily Search Forum Recap: June 15, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
Facebook To Restructure Main Feed Around Video Content
Facebook plans to turn its main feed into a ‘discovery engine’ for video content, according to an internal memo sent to employees. The post Facebook To Restructure Main Feed Around…
What’s In A SERP? Google Search Results & Features You Need T...
Explore the various SERP features that could affect the way your business appears to your target audience. The post What’s In A SERP? Google Search Results & Features You Need…
Is Google Turning On Messaging Automatically For Some Business Pr...
There is a complaint in the Local Search Forums from a local SEO saying that Google has emailed businesses of the local SEO with a message that they automatically turned…
Google Product Reviews Update Still English Only, For Now…
Google has pushed out three Product Reviews Updates, the latest being in March 2022. There was some confusion on if that March Product Reviews Update was more global in nature…
Report: Google Things To Know In ~1% Of All Queries
The folks over at RankRanger have begun to track how often the Things To Know box show up in the Google Search results. It turns out, based on their data,…
Google Search Expands Scrollable Right Panel
On April 1st we caught Google testing a scrollable right side panel for related images. Well, it seems like that test was not just for images but also for other…
Video: Does Google Search Rollout Algorithm Updates Globally
You probably all know the answer to this question, since we covered this countless times. But John Mueller of Google made a super short official Google from Google saying some…
Google Search Console Reports Now Show Invalid Or Valid Classific...
Google has just announced that it updated its reports in Search Console to show if an error is invalid or valid in terms of it being an issue for Google…
Should I Use Broad Or Phrase Match Negative? Ask The PPC
Confused about using broad or phrase match negative on multiple platforms? PPC expert Navah Hopkins dives into when it’s best to use them. The post Should I Use Broad Or…
Google Replacing ‘Warning’ Labels In Search Console
Google is simplifying Search Console reports so you can focus more on issues that affect how your website appears in search results. The post Google Replacing ‘Warning’ Labels In Search…
11 Retail Content Marketing Trends To Inspire Your Next Campaign
Running out of fresh content ideas for your retail brand? Take your cue from these perfectly executed examples on various platforms for your next campaign. The post 11 Retail Content…
Google Analytics & Search Console Data Never Match – And Here...
Both the Google Search Console and Google Analytics offer insights into your digital presence and performance, but they report data in different ways. Here’s why. The post Google Analytics &…
Research Reveals TikTok’s Impact On Consumers’ Purchase Journeys
TikTok shares the second installment of its Path-to-Purchase Report, a study showing TikTok’s impact on purchase journeys – from discovery to consideration to post-purchase evangelism. The post Research Reveals TikTok’s…
Is SEO Worth It? The Answer Is in This Flowchart
Here’s how it works: If the answer to both questions is “yes,” then SEO is probably worth it for you. This is because SEO increases your chance to rank high…
Understanding the Google Ads Auction: The Importance of Quality S...
Google holds over 85% of global desktop search traffic and gets billions of searches per day. Google’s advertising revenue through Google Ads was $209.49 billion in 2021, the majority of…
Daily Search Forum Recap: June 14, 2022
Here is a recap of what happened in the search forums today…
Evolution Of Hybrid Search & How It Can Help Your Website
Hybrid search refers to merging search technologies, though the tech used to create hybrid search engines is changing. Here’s where it’s at today. The post Evolution Of Hybrid Search &…
Winning At Retargeting In 2022 [Ebook]
Learn how to capture the right people, with the right intent, at the right time. Download your free ebook to start learning this process. The post Winning At Retargeting In…
Google: It’s Not About 301 Redirects Passing Full Credit Or...
Google’s John Mueller was asked on Twitter if 301 redirected links pass full credit or not. John responded that “I wouldn’t see it as “full credit or not”, but rather…
Google Search Tests Explore Section
Google seems to be testing a new section titled “explore.” In this section you can find articles about the topic broken into subject topics of sorts.
Firefox Total Cookie Protection Blocks Creepy Ad Trackers
Firefox Total Cookie Protection blocks all cookies from tracking users across the Internet, while preserving website functionality and a good user experience The post Firefox Total Cookie Protection Blocks Creepy…
Microsoft Bing Testing New Local Pack Design
Microsoft Bing seems to be testing a new local pack design. This new design is more minimalistic right off the bat, and when you click on one of the local…
Google Search Tests Shopping Filter Button
Google Search is testing a filter button for shopping related query refinement. I personally do not see this but Saad AK posted a screencast of this, showing a filter button…
New Google AdSense Shopping Links
Google AdSense launched a new labs feature named AdSense shopping links. Google said with these AdSense Shopping links, AdSense will add shopping links to the content of your eligible pages….
Growth Marketing vs SEO – Is There A Difference? – Ep. 275
Are growth marketing and SEO really different? How do they work together to make a new website thrive? Mark Spera tells us how. The post Growth Marketing vs SEO –…
Google, TikTok, & Others Agree To New EU Anti-Disinformation ...
Google, TikTok, and other tech giants reportedly agree to revisions of EU’s anti-disinformation code, which will have companies share more information with the European Commission. The post Google, TikTok, &…
Daily Search Forum Recap: June 13, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
The Future Of WordPress: Interview With Josepha Haden Chomphosy
We interviewed Josepha Haden Chomphosy, Executive Director of WordPress at WordCamp Porto. Find out what she has to say about current and future WordPress developments. The post The Future Of…
The Ultimate Guide to Digital PR (Plus Tips and Tools)
Public relations has always been about capturing attention, participating in a public conversation, and shaping the narrative of your brand. What changes in the digital world?
New Google Documentation On Vary: Cookie Support For Signed Excha...
Google has recently added new information around Vary: Cookie support in the signed exchanges Google Search help documents. This comes shortly after Google decided to bring support signed exchanges for…
Google Ads To Address Concerns Over Third-Party Sales Solicitatio...
You probably get these emails all the time from a third-party Google Ads rep asking you to make adjustments to your campaigns, specifically to increase budgets and to go all…
Twitter Removes Nofollow Attribute From Links
Twitter, sometime over the past week or so, has removed the nofollow attribute from its links. This is unusual for a number of reason, the largest is that Twitter had…
Legacy Google Search Console Messages Going Away August 1, 2022
Google is removing the legacy Google Search Console messages on August 1, 2022. If you try to access the old messages console Google has a warning at the top that…
Google May 2022 Core Update – Big Tremors After It Was Comp...
As you remember, the Google May 2022 core update officially started on May 25th and officially ended on June 9th. But like we said initially, we felt it started or…
Vlog #177: Alcides Aguasvivas On Local SEO For Small Businesses
In part one, Alcides Aguasvivas is a co-founder of Pix-l Graphx spoke to me about how he started him firm 18 years ago while in college. In part two we…
Headless WordPress And More With Ivan Popov
Headless WordPress brings the opportunity to feed many channels from your WordPress install. Learn more in this interview with Ivan Popov. The post Headless WordPress And More With Ivan Popov…
Does Using A CDN Improve Ranking?
John Mueller answers the question of whether there’s a ranking effect from the use of a Content Delivery Network (CDN) The post Does Using A CDN Improve Ranking? appeared first…
6 Best Enterprise Tools & Platforms For Technical SEO
Working as a technical SEO for an enterprise? Discover cost-effective yet robust SEO tools so you can automate or simplify your tasks. The post 6 Best Enterprise Tools & Platforms…
How To Delete Google Reviews (And When You Should)
Poor reviews on Google make your “digital storefront” look bad. Take action quickly to remove spam reviews and know what to do if you can’t. The post How To Delete…
Get To Know Ad Rank & Learn 3 Ways To Improve It
Find out everything you need to know about ad rank, why it matters, and how you can improve it without spending more. The post Get To Know Ad Rank &…
Humans vs. Robots: Picking the Best Audience for Your SEO Content
Google processes more than 8.5 billion searches every day. That’s more than 100,000 searches per second, thousands of which could lead a user to a purchase. It’s no wonder, then,…
LinkedIn Launching Free Tool For B2B Professionals
LinkedIn is launching a free tool called Business Manager that’s designed to simplify the marketing efforts of B2B professionals. The post LinkedIn Launching Free Tool For B2B Professionals appeared first…
Is There Ranking Power In Keyword Domains?
Choosing a domain name is an important step for launching a website, so it’s important to make the right choice. The post Is There Ranking Power In Keyword Domains? appeared…
Daily Search Forum Recap: June 10, 2022
Here is a recap of what happened in the search forums today…
Google Ad Manager Gets 8 Updates
Google Ad Manager receives eight changes and tweaks in a recent update including integration with Google Analytics 4 (GA4), optimized pricing, and more. The post Google Ad Manager Gets 8…
Why Google Doesn’t Like SEO Metrics – At Least Some&#...
We see Googlers over the years downplay, nullify and even mock some SEO metrics. They’ve done this with third-party tools and their own tools – heck, that is why they…
Video Page Indexing Report Beta In Google Search Console
At Google I/O we caught a super early glimpse of the video page indexing report. Well, now some of those who are part of the beta group in Google Search…
Google: No Real SEO Benefit To Hosting On A CDN
Google’s John Mueller was asked if there is an SEO benefit to hosting on a CDN, a content delivery network. The short answer is no, as long as your host…
Business Losing Google Maps Reviews Again
It seems like there is another set of reviews going missing or being removed by Google in the Google Maps and local listings. Joy Hawkins noticed an increase in complaints…
Search News Buzz Video Recap: Google Core Update Done, Title Link...
This week, we had a lot of vocality around the Google core update and it has officially completed rolling out yesterday…
Bug? Google Search App Prevents Saving Images From Google Image S...
There is currently a trending issue in the Google Web Search Help forums with complaints around the Google Search App not letting searchers to save images to their devices anymore.
Meta Reportedly Developing Privacy-Friendly Ad Options
Meta, Facebook’s parent company, is reportedly in the process of developing a new type of ad that will rely on less user data for targeting. The post Meta Reportedly Developing…
Agency to Agency: The One Most Important Tip That Helped Differen...
Agency to Agency: Lucas Vitale and Patrick Dhital are the owners of SEO Assistance, and they were able to successfully differentiate their SEO agency in a very competitive market without…
Query Relaxation And Scoping As Part Of Semantic Search
Help search engines get the right content to your users effortlessly. Here’s your guide to understanding query expansion and query scoping for the right keywords. The post Query Relaxation And…
Real Estate Link Building: 4 Of The Best Tactics
The real estate market is more competitive than ever. Discover four ways to earn backlinks, improve your website’s visibility, and land more deals. The post Real Estate Link Building: 4…
5 Steps to Boost Your Healthcare Content Marketing in 2022
We spoke with the industry‘s leading experts and surveyed hundreds of healthcare professionals to create this 5-step guide. Explore it to build a powerful content marketing strategy for your healthcare…
How to Create an SEO-Friendly Website: The Complete Checklist
If you want to design an SEO-friendly website or make sure that yours is like that, follow the checklist below. SEO-friendly website checklist Your website’s design and performance can…
Daily Search Forum Recap: June 9, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Google Expands Verification Program For Financial Services Ads
Last year, Google began tightening controls around financial products and service ads in the UK. Well, now Google is expanding those policies to more regions starting with Australia, Singapore and…
Currently, EU Publishers Can’t Block US Users Without Block...
There is currently no safe mechanism for European publishers, or any publishers outside of the US, to block US based users and also not block Googlebot or Google from your…
Google Picks First HTTP Result Codes When More Than One Is Provid...
Google’s John Mueller was asked at the 1:20 mark in Friday’s Google hangout about serving two or more HTTP result status codes. If you serve two more more, which does…
Google May 2022 Core Update Done Rolling Out On Day 15
Google has announced this morning at 3:44am ET that the May 2022 broad core update is now done rolling out. Google said “The May 2022 core update rollout is now…
Google Ads API Version 11 Now Available
Google announced that version 11 of the Google Ads API is now available. Version 10.1 was released on April 27, 2022 and version 10.0 was released on February 9, 2022….
Google May 2022 Core Update Complete
Google confirms the core update it began rolling out on May 25 is officially complete. Now you can get an accurate assessment of the impact. The post Google May 2022…
The Ultimate Semrush SEO Audit (Checklist + PDF)
Hulk smash your SEO obstacles with the ultimate Semrush SEO Audit Checklist (and PDF). Learn how to fix your website for free right here.
Top 17 Enterprise SEO Metrics To Inform Your Reporting
Make sure you are on track to meet business goals and objectives. Here are 17 metrics to consider reporting on in enterprise-level SEO. The post Top 17 Enterprise SEO Metrics…
Fixing Google Search Console’s Coverage Report ‘Excluded Pages’
Discover 15 possible reasons why your web pages are in the Excluded group and resolve them so you can start ranking for them. The post Fixing Google Search Console’s Coverage…
7 Ways To Use Email To Boost Organic Traffic
Here are seven steps you can take to leverage your email campaigns for SEO. The post 7 Ways To Use Email To Boost Organic Traffic appeared first on Search Engine…
Try These Tools & Methods For Exporting Google Search Results...
In this post, you’ll learn how to use different tools to export Google search results to a spreadsheet, including relevant keyword data. The post Try These Tools & Methods For…
Daily Search Forum Recap: June 8, 2022
Here is a recap of what happened in the search forums today…
Google Expands Verification Requirement For Finance Ads
Google is expanding its verification program for finance ads, which will require advertisers in more countries to prove they’re authorized to promote financial services. The post Google Expands Verification Requirement…
SaaS Homepage SEO: Keywords, Linking & More
A good SaaS homepage will drive conversions and improve your business as w whole. Read on and learn how to optimize yours. The post SaaS Homepage SEO: Keywords, Linking &…
Yoast On Why It’s Adopting IndexNow Protocol
Founder of Yoast, Joost de Valk, explains the surprising reason he changed his mind on adding IndexNow to the SEO plugin. The post Yoast On Why It’s Adopting IndexNow Protocol…
Bing Adds Visit Site Button To Branded Sidebar Navigation
A couple weeks ago we reported how Microsoft Bing was testing a branded sidebar search results snippet feature on the left side bar. Well, Bing added a “Visit Site” button…
Bing Tests Ads Tab Under Search Bar
Microsoft Bing seems to be testing an “ads” tab under the search bar, where you see the images, videos, maps, news, shopping, etc options. Honestly, this seems very out of…
Google: You Can Restrict XML Sitemaps Access To Search Engines
Google’s John Mueller said it is acceptable to restrict access of your XML Sitemaps to just search engines. So you can technically block humans from seeing your XML sitemaps but…
Google Search With Both Short Videos & Visual Stories (Within...
A month ago, we reported how the trend Google is headed is going away from web stories / visual stories and headed towards showing more short videos. Well, now we…
Google May 2022 Core Update Not Done Yet…
Today is officially day 14 since the May 2022 core update first started rolling out and it does not seem to be done rolling out yet – it is not…
LinkedIn Expands Audio Events To All Users
LinkedIn is expanding audio-only live events, first introduced in January in a beta test, to all users who have Creator Mode turned on. The post LinkedIn Expands Audio Events To…
Google’s Criticisms Against Tech Antitrust Bill – Are They Valid?...
Google argues a bill proposed by US Congress has the potential to compromise users’ safety, as well as break products such as Search and Maps. The post Google’s Criticisms Against…
WordPress Proposes A Plugin Checker For Security And Performance
WordPress takes steps toward improving security and performance impact of third party plugins The post WordPress Proposes A Plugin Checker For Security And Performance appeared first on Search Engine Journal.
Training & Professional Development Tips For Remote-First SEO...
In this third part of our series on remote SEO teams, learn how to use training and professional development to support a great culture. The post Training & Professional Development…
Dark Side Of The Unsend: The Danger Of Apple iMessage’s New Featu...
Messages and texts have played a vital role in our lives for almost two decades. Sometimes, with serious consequences. Could Apple’s latest features change that? The post Dark Side Of…
Google’s Preferred Structured Data: JSON-LD vs. Microdata
What’s the best format for structured data? Check out the different types and which markup Google prefers. The post Google’s Preferred Structured Data: JSON-LD vs. Microdata appeared first on Search…
Why Aren’t My Products Selling On Amazon?
Don’t fret when your Amazon listings are ignored by your target market. Discover the potential causes and how to remedy them. The post Why Aren’t My Products Selling On Amazon?…
FAQ Pages for SEO (+ Examples & Best Practices)
However, when rushed, FAQs can easily become lazy data dumps of loosely linked questions and half-baked answers. Don’t be the latter. Instead, create useful FAQ pages for humans and search…
How to Earn Topical Authority in 2022 and Beyond
As is often the case with SEO, if you’re doing it well, then you are probably already topically relevant. Topical authority isn’t new, but it’s a term that I’m seeing…
Daily Search Forum Recap: June 7, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…