Search Engine Journal

Outbound Links to Authority Sites Good For SEO?

Google’s John Mueller discusses the practice of linking out to authoritative sites for SEO purposes The post Outbound Links to Authority Sites Good For SEO? appeared first on Search Engine…

Search Engine Journal

How to Generate Leads with Inbound Marketing

Here are five actionable tips that will help you create well-optimized content that converts more first-time visitors into leads. The post How to Generate Leads with Inbound Marketing appeared first…

Search Engine Journal

Facebook Explains October 4 Outage

Facebook explains, and CEO Mark Zuckerberg apologizes for, an outage that took services offline for six hours on Monday, October 4. The post Facebook Explains October 4 Outage appeared first…

Search Engine Journal

Are Chrome Bookmarks a Google Ranking Factor?

Is Google using the number of times a site is bookmarked in Chrome as a ranking factor? Read about it here. The post Are Chrome Bookmarks a Google Ranking Factor?…

Search Engine Journal

WWW vs. non-WWW: Which is Better for SEO?

Does using www vs. no www have an impact on the SEO of your website? What do search engines prefer? Read on to find out. The post WWW vs. non-WWW:…

Ahrefs

What’s New At Ahrefs? (September 2021)

Let’s get right into the new stuff – use the sidebar to jump straight into updates for a particular tool. Overview 2.0 Overview 2.0 is live! Use that quick link…

Search Engine Journal

Twitter Rolls Out 7 Updates to TweetDeck

Twitter plans to roll out a series of updates to TweetDeck this week, which include new and familiar features that were requested by users. The post Twitter Rolls Out 7…

Search Engine Journal

Google Search Ends Support For Internet Explorer 11

Google Search is no longer supporting the Internet Explorer 11 web browser, as the company says: “We did the math. It’s time.” The post Google Search Ends Support For Internet…

Search Engine Journal

YouTube Introduces ‘Typical Audience Retention’ Data

YouTube is changing the way it reports on audience retention to make it easier for creators to understand what’s working and what’s not. The post YouTube Introduces ‘Typical Audience Retention’…

Search Engine Journal

Microsoft Reports Holiday Searches Start Early This Year

Holiday shopping is starting early this year, and a new report from Microsoft aims to make marketers aware of changes to customer expectations. The post Microsoft Reports Holiday Searches Start…

Search Engine Journal

14 Mistakes to Avoid in Holiday Marketing Campaigns

Avoid these holiday marketing mistakes to get ahead and stay in front of competitors during this year’s pivotal retail sales period. The post 14 Mistakes to Avoid in Holiday Marketing…

Semrush

Market Research: An Overview and Step-by-Step Guide

Market research is crucial when it comes to staying competitive in today‘s highly dynamic marketplace. In this guide, we’ll walk you through the research process and show you tools and…

Search Engine Journal

SMART Goals: Examples for Search Engine Marketing

Consider using SMART goal setting to move your SEO goals forward. See ways it’s used in search marketing to achieve better results. The post SMART Goals: Examples for Search Engine…

Search Engine Journal

Does Sarcasm Still Confuse Google?

Google’s John Mueller discusses how sarcasm can impact rankings and why sometimes content should not contain sarcasm The post Does Sarcasm Still Confuse Google? appeared first on Search Engine Journal.

Search Engine Journal

Build Fewer but Stronger Pages or Create Lots of Pages?

Google’s John Mueller compares content strategies and shows which are appropriate for different goals and situations The post Build Fewer but Stronger Pages or Create Lots of Pages? appeared first…

Search Engine Journal

“Google” is Bing’s Top Keyword

“Google” is reportedly the top query in competitive search engine Bing, according to a document submitted to EU’s General Court. The post “Google” is Bing’s Top Keyword appeared first on…

SE Ranking

Analyzing Traffic Forecast data with SE Ranking

The traffic forecast is the potential volume of traffic that keywords can attract to a website. By analyzing the correlation between keyword search volume and current SERP rankings, a rough…

Search Engine Journal

New Google Ads Budget Report Tracks Daily Campaign Spend

Google Ads is introducing a new budget report that’s designed to help advertisers understand their daily and monthly spending behavior. The post New Google Ads Budget Report Tracks Daily Campaign…

Search Engine Journal

10 Tips for Creating Mobile-Friendly Content

Crafting mobile-friendly content can help you stand out from competitors and deliver a better user experience. Here’s how to do it. The post 10 Tips for Creating Mobile-Friendly Content appeared…

Search Engine Journal

3 Ways Top Websites Personalize On-Site Content

See how Adidas, Aveda, and Netflix create exceptional experiences and drive engagement and revenue with personalized content. The post 3 Ways Top Websites Personalize On-Site Content appeared first on Search…

Search Engine Journal

YouTube Shorts: An Introductory Guide

YouTube’s quick and entertaining video format did very well in its first year. Here’s everything you need to know about YouTube Shorts. The post YouTube Shorts: An Introductory Guide appeared…

Search Engine Journal

How to Use Structured Data to Support E-A-T

Do you want to boost your content’s perceived E-A-T? Learn how to leverage structured data to do that in this guide. The post How to Use Structured Data to Support…

Search Engine Journal

Google Announces Search Redesign Using MUM Algorithm

Google announced a redesign of Google Search that introduces an intuitive way to explore topics and surface more content with MUM The post Google Announces Search Redesign Using MUM Algorithm…

Search Engine Journal

Google MUM is Coming to Lens

Widescale introduction of Google’s MUM AI Algorithm is an encouraging development for web publishers and ecommerce sites The post Google MUM is Coming to Lens appeared first on Search Engine…

Search Engine Journal

The Smart Marketer’s Guide to Google Alerts

Google Alerts is a flexible free tool every marketer should know. Learn how to use it and get a step-by-step guide to getting started. The post The Smart Marketer’s Guide…

Search Engine Journal

Enterprise SEO Content: Opportunity, Dynamic Creation & Scale

Learn how to scale your enterprise SEO with dynamic content creation. Identify new opportunities and build incremental revenue. The post Enterprise SEO Content: Opportunity, Dynamic Creation & Scale appeared first…

Search Engine Journal

Google Publishes Best Practices Guide for Ecommerce

Google published an advanced SEO guide featuring best practices for a successful ecommerce online presence The post Google Publishes Best Practices Guide for Ecommerce appeared first on Search Engine Journal.

Search Engine Journal

Can Chrome-Based Spammers Impact Core Web Vitals?

Is it possible that Chrome-based spam traffic can have a negative impact on Core Web Vitals? The post Can Chrome-Based Spammers Impact Core Web Vitals? appeared first on Search Engine…

Search Engine Journal

Google: URLs Are Case Sensitive

Google’s John Mueller clarifies that URLs are case sensitive, so it matters whether the characters are uppercase or lowercase. The post Google: URLs Are Case Sensitive appeared first on Search…

Search Engine Journal

Bounce Rate: Is It a Google Ranking Factor?

Does bounce rate impact your Google rankings? See whether it’s a ranking factor and learn about any impact on organic traffic here. The post Bounce Rate: Is It a Google…

Search Engine Journal

Should You Create a Niche or Multi-Topic Website?

Both niche and multi-topic websites can work with an organized site structure and plenty of content to support each topic. Here’s how. The post Should You Create a Niche or…

Search Engine Journal

15 Tips on How to Rock a Small PPC Budget

A smaller PPC budget and getting maximum results is challenging, but it can be done! Learn 15 tips to optimize budgets for your PPC program. The post 15 Tips on…

Search Engine Journal

Google Can’t See Content Behind Captchas

Google says websites can run into problems if they hide content behind captchas, as its web crawler won’t be able to see it. The post Google Can’t See Content Behind…

Search Engine Journal

Google Has Moved Away From 200 Ranking Signals Number

Google’s John Mueller stated that the ranking signals can’t be sorted on a spreadsheet by order of importance The post Google Has Moved Away From 200 Ranking Signals Number appeared…

Search Engine Journal

AMP: Is It a Google Ranking Factor?

Do you think AMP has an impact on search results? Find out if it’s a ranking factor here. The post AMP: Is It a Google Ranking Factor? appeared first on…

Search Engine Journal

Dynamic Search Ads: Keyword Mining Through Ngram Analysis

Learn how to use Ngram analysis with Dynamic Search Ads for keyword mining, optimization, and expansion opportunities. The post Dynamic Search Ads: Keyword Mining Through Ngram Analysis appeared first on…

Search Engine Journal

Breadcrumb Navigation: Is It a Google Ranking Factor?

Breadcrumbs help provide positive user experiences to website visitors and reinforce site structure for search engines. Is it a ranking factor? The post Breadcrumb Navigation: Is It a Google Ranking…

Search Engine Journal

Google Working on Indexing Instagram & TikTok Videos

Google is negotiating deals with Instagram and TikTok to index their content in search results, according to a new report. The post Google Working on Indexing Instagram & TikTok Videos…

Search Engine Journal

Google on Using Duplicate Manufacturer Product Descriptions

Google’s John Mueller offered encouraging feedback on ranking eCommerce sites that use manufacturer product descriptions The post Google on Using Duplicate Manufacturer Product Descriptions appeared first on Search Engine Journal.

Search Engine Journal

Twitter Adds Bitcoin & GoFundMe As Tipping Options

Twitter is expanding its tipping feature to more users and diversifying the ways in which users can receive monetary contributions. The post Twitter Adds Bitcoin & GoFundMe As Tipping Options…

Search Engine Journal

Google: Referral Traffic Doesn’t Increase Link Equity

When Google evaluates how much weight to assign to backlinks it doesn’t consider factors such as referral traffic or whether the link gets clicked on. The post Google: Referral Traffic…

Ahrefs

Demand Generation 101: 5 Strategies That Work

We currently rank #1 for this term (and many others) with our free backlink checker: This helps to generate demand for our products because our free backlink checker is a…

Search Engine Journal

How to Get Your Facebook Page or Account Verified

Get that checkmark! Facebook verification gives your presence credibility and generates trust. Learn how to get your Facebook Page or profile verified. The post How to Get Your Facebook Page…

Search Engine Journal

What is Enterprise Search? Definition and Examples

Learn what enterprise search means to digital marketers, what it takes to create a successful strategy, who is involved in it, and more. The post What is Enterprise Search? Definition…

Search Engine Journal

Google’s Apps Work Different on iOS 15

Many of Google’s key apps work slightly different on Apple’s iOS 15. These are the changes you need to know about. The post Google’s Apps Work Different on iOS 15…

Search Engine Journal

Author Authority: Is It a Google Ranking Factor?

Does author authority impact your organic search rankings? Learn whether search engines really care about who created the content and if it impacts ranking algorithms. The post Author Authority: Is…

Search Engine Journal

5 On-Site SEO Factors That Matter Most

What’s the difference between SEO factors and ranking factors, and which on-site factors are most important to optimize? The post 5 On-Site SEO Factors That Matter Most appeared first on…