Search Engine Journal

How to Build SEO-Friendly Internal Link Structures Using AI

Artificial intelligence can show you how, when, and where to optimize internal linking to achieve your highest ranking potential. Here’s how. The post How to Build SEO-Friendly Internal Link Structures…

SE Ranking

8 Follow-Up Emails After No Response

Good email writing requires patience and practice. To send an effective message is a challenging task to do. Yet, when following up, you might want to take all your benefits…

Search Engine Journal

10 Content Creation Tips for Navigating YMYL Topics

With increased importance and scrutiny, navigating YMYL niches is a major challenge to content creators. Here’s what you need to know to get it right. The post 10 Content Creation…

Search Engine Journal

Convert Leads Faster With Call Tracking [Webinar]

Find out how you can make your lead generation campaigns more successful with call tracking. Join our upcoming webinar. The post Convert Leads Faster With Call Tracking [Webinar] appeared first…

Search Engine Journal

How YouTube Recommends Videos

YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page. The post How YouTube Recommends Videos appeared…

Search Engine Journal

Why Does Google Replace Page Titles?

Google reveals new information about the page title update and explains why it replaces some titles and not others. The post Why Does Google Replace Page Titles? appeared first on…

Search Engine Journal

7 Insights Into How Google Ranks Websites

Level up marketing success with these 7 insights that focus on how Google ranks websites today and how they may impact SEO. The post 7 Insights Into How Google Ranks…

Moz

Cannibalization

In today’s episode of Whiteboard Friday, Moz SEO expert Tom Capper walks you through cannibalization: what it is, how to identify it, and how to fix it.

Ahrefs

17 Actionable Marketing Tips for Small Businesses in 2021

Fret not. Here’s a list of 17 tips that’ll improve your marketing and help you get more customers. Know who you’re targeting Double down on what’s already working Eliminate tactics…

Search Engine Journal

What is SEO Log File Analysis? A Beginner’s Guide

Performing regular log file analysis is useful for SEO professionals to better understand how their website is crawled. Learn the basics here. The post What is SEO Log File Analysis?…

Moz

Tackling 8,000 Title Tag Rewrites: A Case Study

Let’s take an in-depth look at Moz.com title tags that were re-written by Google, including three case studies where we managed to fix bad rewrites.

SE Ranking

SE Ranking updates: August 2021

We’ve recently added new keyword filters, expanded keyword databases for 13 countries, and rolled out a mobile app upgrade. In this post, we’ll guide you through all SE Ranking updates…

Search Engine Journal

Shopify Makes it Easy to Market to Specific Countries

Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site. The post Shopify Makes it Easy to Market to Specific Countries appeared…

Search Engine Journal

Branded vs. Non-Branded Traffic: What’s the Difference?

How should you treat branded vs non-branded traffic and search strategies? Unpack the things to consider when it comes to targeting, attribution, and more. The post Branded vs. Non-Branded Traffic:…

Search Engine Journal

Website Themes Impact SEO

Google’s John Mueller says that website themes impact SEO. Site design and SEO experts share what to know before choosing a website theme The post Website Themes Impact SEO appeared…

Search Engine Journal

LinkedIn Pages Can Now Publish Long-Form Content

LinkedIn’s new Articles For Pages gives companies the ability to publish long-form content for the first time, rather than being restricted by a character count. The post LinkedIn Pages Can…

Search Engine Journal

YouTube Brings Desktop Analytics to Mobile

YouTube is bringing more analytics reports to mobile that were previously only available on desktop, which includes data about traffic sources and revenue. The post YouTube Brings Desktop Analytics to…

Ahrefs

How to Use Google Analytics 4 for Beginners [2021 Guide]

Enter Google Analytics. Google Analytics turns on your website’s metaphorical lights to reveal who’s visiting it, how they’re finding it, and what they’re doing there. You can then use this…

Search Engine Journal

How to Choose the Best Shopify Theme for SEO

Choosing your Shopify store theme is part of an SEO-focused approach. Here are 13 things to check out in Shopify themes. The post How to Choose the Best Shopify Theme…

Search Engine Journal

How 4 Worldwide Agencies Prove SEO Value

Aside from showing clients how SEO efforts can translate into business outcomes, agencies should negotiate what success means from the get-go. Here’s how. The post How 4 Worldwide Agencies Prove…

Search Engine Journal

YouTube Expands Community Posts to More Creators

YouTube is lowering the eligibility criteria for community posts, which will give many more creators access to a tool to better connect with their audience. The post YouTube Expands Community…

Search Engine Journal

Do Prominent Lead Gen Forms Impact SEO?

Google’s John Mueller answered question regarding under which conditions prominent lead generation forms may cause a site to rank lower The post Do Prominent Lead Gen Forms Impact SEO? appeared…

Search Engine Journal

How to Set up Profitable A/B Tests for PPC Success

Split tests (A/B test) are a critical element of running successful PPC campaigns. Learn how to set them up and get actionable insights. The post How to Set up Profitable…

Search Engine Journal

Top 12 Most Common Content Marketing Mistakes to Avoid

Is your content strategy struggling? Learn how to avoid these common content marketing mistakes that are easy to make. The post Top 12 Most Common Content Marketing Mistakes to Avoid…

Search Engine Journal

Leveraging Flow to Amplify Your Marketing Productivity

Discover practical tips to turn a regular workday into an opportunity to achieve flow state and increase your marketing productivity. The post Leveraging Flow to Amplify Your Marketing Productivity appeared…

Search Engine Journal

What’s Driving Google’s Title Tag Rewrites?

What Google recommends for title tags and if that influences why title tags are rewritten The post What’s Driving Google’s Title Tag Rewrites? appeared first on Search Engine Journal.

Search Engine Journal

Facebook & Instagram Topics to Watch For Q2 2021

A new report lists the top six trending topics across Instagram and Facebook in the second quarter of 2021, based on year over year data. The post Facebook & Instagram…

Search Engine Journal

Facebook Creates New Ways For SMBs to Access Funding

To help diverse businesses and address cash flow needs, Facebook is introducing ways to access funding and get connected with business resources and networking groups. The post Facebook Creates New…

Search Engine Journal

How To Use Social Media for Keyword Research

Social media offers a wealth of data for SEO pros to tap into. Here are some ways to use social media for keyword research. The post How To Use Social…

Moz

The Three Bosses of SEO

In SEO, there are three main “bosses” with different needs: your business, your searchers, and your search engines. How do you answer to all of them?

Search Engine Journal

YouTube Adds 5 Features for Creators

YouTube is adding five new features for video creators that offer more viewer insights, as well as greater control over ads and video chapters. The post YouTube Adds 5 Features…

Search Engine Journal

LinkedIn Makes 35+ Learning Courses Free For a Month

In an effort to help professionals adapt to the future of work, LinkedIn is offering over 35 learning courses free for a limited. The post LinkedIn Makes 35+ Learning Courses…

Search Engine Journal

WordPress 5.8.1 Released to Fix Multiple Vulnerabilities

WordPress Update 5.8.1 addresses three security issues in REST API, Gutenberg editor and Lodash JavaScript library. Recommends updating now The post WordPress 5.8.1 Released to Fix Multiple Vulnerabilities appeared first…

Search Engine Journal

How to Create Linkable Content

Not getting the results you want from your link building campaign? Learn how to create content that will help you earn links. The post How to Create Linkable Content appeared…

Search Engine Journal

Twitter Announces Communities Feature

Twitter announced the Communities feature, what some see as a challenge to Reddit and Facebook Groups The post Twitter Announces Communities Feature appeared first on Search Engine Journal.

Search Engine Journal

How to Make YouTube Videos More Advertiser Friendly

YouTube answers questions about its advertiser-friendly guidelines and offers advice to creators to help ensure videos are always fully monetized. The post How to Make YouTube Videos More Advertiser Friendly…

Search Engine Journal

Jetpack Acquires WordPress Social Image Generator

WordPress toolkit company Jetpack announced it has acquired Social Image Generator, a plugin that generates social sharing images The post Jetpack Acquires WordPress Social Image Generator appeared first on Search…

Search Engine Journal

Google Lighthouse 8.3.0 Update

Update affects PageSpeed Insights, SEO description emphasizes CWV over SEO and introduces Project Fraggle Rock The post Google Lighthouse 8.3.0 Update appeared first on Search Engine Journal.

Ahrefs

How to Implement the 4 Ps of Marketing

Jeremy McCarty originally proposed this type of marketing mix in his 1960 book, “Basic Marketing: A Managerial Approach.” Since then, the model has been widely adopted by marketers and it’s…

Search Engine Journal

41 of the Best SEO Job Interview Questions

Asking the right questions will help you see if a candidate is right for the job. These SEO job interview questions can help determine that. The post 41 of the…

Search Engine Journal

Microsoft Advertising Announces September Product Releases & ...

Today, Microsoft Advertising announced its September product releases and updates. Here’s what advertisers need to know! The post Microsoft Advertising Announces September Product Releases & Updates appeared first on Search…

Search Engine Journal

New Twitter Privacy Tools Will Give Users More Control

Twitter is considering four new products that will increase privacy and give users more control over their accounts. The post New Twitter Privacy Tools Will Give Users More Control appeared…

Search Engine Journal

Find Low-Competition Keywords: A Quick Workflow

Follow this process to come up with a great list of keywords and topics that you can use when writing content for your website. The post Find Low-Competition Keywords: A…

Moz

How to Calculate Your SEO ROI Using Google Analytics

Measuring ROI for your SEO efforts involves two factors: KPIs and the cost of your current SEO campaigns. With GA, you can pinpoint where your audience is coming from, set…

Search Engine Journal

Why Web Pages Disappear from Search Console Reports

Google’s John Mueller answers why the amount of web pages in various search console reports may decline month after month The post Why Web Pages Disappear from Search Console Reports…

Search Engine Journal

Bing Content Submission API is Now Open to All

After thorough beta testing, the Bing Content Submission API is now available to everyone. The tool notifies Bing when changes are made to a website. The post Bing Content Submission…

Search Engine Journal

Google’s Top 5 SEO Tools

Exceed search performance goals with these 5 Google tools that help publishers diagnose problems and improve rankings. The post Google’s Top 5 SEO Tools appeared first on Search Engine Journal.

Search Engine Journal

How to Build a Hyperfast WordPress Website

Want to satisfy your website visitors and search engines? You must optimize your WordPress website for speed and performance. Here’s how. The post How to Build a Hyperfast WordPress Website…