Facebook & Instagram Topics to Watch For Q2 2021
A new report lists the top six trending topics across Instagram and Facebook in the second quarter of 2021, based on year over year data. The post Facebook & Instagram…
A new report lists the top six trending topics across Instagram and Facebook in the second quarter of 2021, based on year over year data. The post Facebook & Instagram…
Business blogging is an interesting concept. Many businesses have a blog, and yet, in most cases, there isn’t much planning going into how those blogs fit into larger business goals….
Panel of 6 search marketers share why Google’s Q4 2024 results may reflect shifts in user behavior and underlying instability The post Why Google’s 4th Quarter Results Raise Questions for…
Prepare for reactive digital PR and find a goldmine of opportunities to become more relevant to your audience with these best practices. The post Reactive Digital PR: What It Is…
Find out what the day to day of an SEO consultant looks like and the most important considerations if you are becoming one. The post Becoming An SEO Consultant: Skills,…
Fret not. Here’s a list of 17 tips that’ll improve your marketing and help you get more customers. Know who you’re targeting Double down on what’s already working Eliminate tactics…
Ready for a deep dive into 40+ common features found on Google Business Profiles (GBPs) and the New Merchant Experience (NMX)? Here we go! You may feel daunted by the…
Google’s search results keep getting more and more visual and with this newish Explore Outfits and Shop Similar box, we now see super large images that slide into other images….
Get that checkmark! Facebook verification gives your presence credibility and generates trust. Learn how to get your Facebook Page or profile verified. The post How to Get Your Facebook Page…
Google posted in the Google Ads community forums about upcoming changes coming to Display Campaigns. Google said these changes are for simplifying campaign creation and management. Also Optimized targeting is…
Are you getting beat in local rankings because competitors are violating the Google My Business rules? You can fight back. Learn how. The post Local Competitors Violating GMB Guidelines? Here’s…
The Google Search Console API has been delayed for the past several days. Data is days behind the web interface and causing issued for those who use Looker Studio, Big…
In part one with James Pate, we spoke about doing SEO at IBM and using Airtable for managing enterprise SEO data. In part two, we talk about enterprise SEO adoption…
Consider using SMART goal setting to move your SEO goals forward. See ways it’s used in search marketing to achieve better results. The post SMART Goals: Examples for Search Engine…
If you go to Google Shopping and enter a query that is not shopping related, Google will add a button above the shopping results asking you to search Google for…
Over 14 million people have cut their SEO teeth on our Beginner’s Guide to SEO, learning the ins and outs of search engine optimization from scratch. For 16 years, it’s…
Clarification of that Google data leak that may change your mind about what is known so far The post Google Data Leak Clarification appeared first on Search Engine Journal.
WordPress redirects ensure your users (and Google) can find your content when you: Change the URL Combine two pieces of content Move your entire site to a new domain Using…
Twitter has been spotted working on a new feature that will allow users to subscribe to push notifications for specific search terms. The post Twitter To Roll Out Notifications For…
For years and years now, spammers have been creating fake obituaries using automated methods. In fact, Danny Goodwin covered the issue Google Search has with obituary spam a couple of…
Learn how to make money with Google AdSense, an advertising program that lets you monetize your content.
Unlock the full potential of your real estate marketing ideas with our comprehensive guide. Dive deep into innovative ideas that go beyond social media, encompassing everything from targeted display ads…
Learn 3 of the most common ways to create a redirect link in Javascript using the location object: setting a new window.location.href property, the location.assign() method, and the location.replace() method.
Featured snippets are a special type of search result showing a quick answer to the search query at the top of Google’s results page. Google pulls this information from one…
Building an effective B2B lead generation campaign isn’t easy, but it’s worth getting right. Here’s how to set yours up in 8 proven steps. The post Multi-Channel B2B Lead Generation:…
First, it affects your user experience—helping users find what they want will result in more conversions. Second, it helps search engines. Because good navigation will help them better understand how…
Google admitted in a video published on its own Search Central YouTube channel that if searchers do not use your page(s) in the search results, those pages may stop showing…
Top takeaways and expert tips from news SEO experts at The New York Times, USA TODAY, WSJ, Google and more – from NESS 2021. The post News SEO: Popular Topics,…
Here is a recap of what happened in the search forums today…
Ready to start learning from and connecting with the world’s leading marketers? RSVP for Semrush’s 24-hour free online marketing conference! The post Global Marketing Day [Feb. 16]: The 24-Hour Semrush…
Google announced a breakthrough that it calls a step toward achieving the goal of a single AI model that handles multiple tasks The post Google LIMoE – A Step Towards…
Google may be testing a new call extension and location extension ad format. This format shows up as a carousel of links or buttons that you can scroll through below…
When the new Microsoft Bing AI copilot was announced, and I reported about the changes to the Bing webmaster guidelines, Glenn Gabe also picked up on some potentially problematic language…
Google Ads Performance Max campaigns are now available to everyone. Here’s what you need to know about driving more conversions with this new campaign type. The post Google Ads Performance…
Google’s John Mueller confirmed at Search Central Live NYC that they launch nearly 5,000 updates every year The post Google Says They Launch Thousands Of Updates Every Year appeared first…
Learn about our favorite SEO tools, both free and paid. Whether you’re in need of technical solutions, keyword research assistance, or local SEO tools, there’s something that will work for…
The post Healthcare SEO Guide: Strategies and Tactics for Medical Providers appeared first on SE Ranking Blog.
SiteGround hosted sites dropping out of Google since Monday. Possibly an issue with DNS The post Google Drops Sites Hosted on SiteGround appeared first on Search Engine Journal.
Master every Google Core Algorithm Update with this comprehensive guide! Uncover insights, optimize SEO strategies, and navigate ranking shifts. The post How To Always Survive Algorithm Updates Using AI: The…
Learn from Google’s Search Relations team how to minimize risks and avoid traffic loss during domain changes. The post Google: Don’t Combine Site Moves With Other Big Changes appeared first…
Google announced a number of new goals and image controls that are now available on Google Ads Performance Max campaigns. Google added customer lifecycle goals and reporting and additional image…
Publishers worldwide share data that seemingly proves that Googlebot has dramatically reduced website crawling The post Data Seemingly Proves Googlebot Crawling Has Slowed appeared first on Search Engine Journal.
Google has been testing blocking news in Google Search on about 4% of Canadian users. Google said, “We’re briefly testing potential product responses to Bill C-18 that impact a very…
Learn how the Semrush Position Tracking tool helps you easily track SERP rankings for keywords and get traffic from specific locations and devices.
As you know, Google started to rollout the November 2021 Core Update yesterday, November 17th at around 11am ET. Below is a recap of the early chatter and data we…
Google Ads has added the diagnostic insights on the Insights and Overview page of the ad console. Diagnostic insights help you identify common reasons why your campaign may not be…
Google has added a few new features to the Google Ads mobile app. The new features work on both the iOS and Android app and include that you can see…
Google’s antitrust trial enters the remedies phase, with the DOJ seeking Chrome breakup and AI restrictions. The post DOJ’s Google Search Trial: What If Google Must Sell Chrome? appeared first…
Did you know that Bing Chat also can give you an answer card or box under the chat-based response with citations? We saw Bing provide news cards, local cards, shopping…
In my Friday video, I mentioned some more volatility heating up on Friday morning and I promised to cover it if I see more signs of that update. Well, many…
Use these video marketing tips and step-by-step instructions to get your Google Business Profile video strategy off to a running start. The post Forget TikTok: Learn To Master Video For…
On Friday, Bill Elward noticed how a featured snippet had a header above it that read “Advertisement.” Bill asked if this was a new Google Ad format from Google for…
Discover how Italian agency Pistacchio Web integrated SE Ranking to save money, simplify keyword tracking, and scale operations. All while keeping client workflows on track.
Google announced that the November 2021 Core Update is over. Search marketers share their insights on the impact The post Google November Core Update Is Over – What Happened? appeared…
YouTube is shortening the length of the copyright dispute and appeal process, which should help reduce the impact of false claims. The post YouTube Reduces Length Of Copyright Dispute Process…
A few weeks ago, Microsoft added three tones or modes of responses to the Bing Chat feature; balanced, creative and precise. Yesterday, Mikhail Parakhin, the CEO of Bing, explained the…
Google Search’s local pack has for a long time let you filter the local results by hours of operation. But I am not sure when Google added by the day…
Google is once again deactivating accounts for inactivity. Google AdSense sent out emails last week to AdSense publishers and YouTube publishers saying your AdSense account has been deactivated due to…
Google has updated the industry and services selector or picker tool within the Google Local Service Ads interface. This makes it a bit faster to find and activate your business’s…
The Google Things To Know box, which was announced at Google I/O, and eventually has been showing up for about 1% of desktop queries, is no longer showing up for…
Market segmentation is essential for your total marketing strategy. Learn about the different types of market segmentation, choose the right one for your business, and build your market segmentation strategy.
Here is a recap of what happened in the search forums today…
This may be obvious to a lot of folks but embedding iframes can be a confusing topic to many. John Mueller of Google confirmed that if you embed an iframe…
In this Ask An SEO, Annika looks for guidance in dealing with enterprise pagination in a way that is both user and search engine-friendly. The post How Do I Deal…
Google Ads is introducing cross-channel conversion credit import, improving analysis of the customer buying journey, and empowering informed marketing decisions. The post Google Ads Update: Cross-Channel Conversion Credit Import appeared…
For one of the largest ecommerce parties in the Netherlands, OrangeValley wanted to test if adding headings to the product names of the listed products on ecommerce category pages would…
Google released AI Mode in the U.S. a couple of days ago and Tom Critchlow and Patrick Stox noticed that Google prevented you from tracking referrer data from AI Mode….
WordPress released Gutenberg 13.8, offering welcome incremental improvements to design options and accessibility The post WordPress Gutenberg 13.8 Offers Greater Editing Flexibility appeared first on Search Engine Journal.
Market your business effectively by adding text message campaigns to your marketing strategy. The post SMS Marketing For Local Business: Trends You’ll Need In 2022 appeared first on Search Engine…
Google announced three new features for Google travel including a new story format for hotel bookings, price guarantees for some flights and new discover tools for locations.
Google has confirmed a bug with Google ads impacting conversion data. The issue is specific with Google Ads conversions that use non-First/Last Click attribution models, such as Data Driven Attribution…
In this week’s Ask An SEO, Adam Riemer gives actionable and applicable optimization advice for service providers in general, from local to national websites. The post Optimizing Keywords For Service…
A comprehensive guide by Semrush helps to analyze a new market in three big steps. Based on best practices and functionalities of the Traffic & Market Toolkit.
Google has deleted and 404ed the Rich media file best practices. Google said removed its “documentation about rich-media files, such as Silverlight and Flash.” Why? This is the best part,…
Find out about the latest legal issues surrounding OpenAI’s ChatGPT and other generative AI services that could shape the future of AI development. The post ChatGPT And Generative AI Tools…
The last Google product reviews update, the July 2022 Google Product Reviews Update, was an interesting one. It felt, based on SEO and webmaster feedback, that it just didn’t hit…
Check out these 5 top on-page optimizations that can help you get a quick win under your belt when time and/or budgets are tight. The post 5 On-Page SEO Factors…
Microsoft and Roku join forces, enhancing ad buying and optimizing performance with unique cross-channel data insights. The post Microsoft & Roku Unite To Enhance The Ad-Buying Experience appeared first on…
Did you even make a single sale for that affiliate program you joined recently? The above question is a nightmare for almost every affiliate marketer. And if you fear answering…
You do not need to nofollow or use a rel sponsored attribute on your internal links, even if those internal links lead to sponsored reviews content with affiliate links to…
In part one, we learned about who is Igal Stolpner and now in part two we dive into the topic of international SEO. He said while hreflang is important for…
Be the solution for potential customers using voice search in your area
Find new opportunities, combat immediate threats, and lay the foundation for a successful recovery when the economy takes a turn for the worst. Here’s how. The post Why Businesses Turn…
Still stuck moving the button around and toying with font colors? Try these lesser-known, higher impact CRO tactics instead. The post 3 Unconventional CRO Tactics To Skyrocket Your Revenue appeared…
What a busy week, we had Google confirm it is working on an all-new search engine that uses AI and Bard. There is no ETA for when that will go…
Google is investigating reports of a number of searchers seeing that all the links shown in the Google search results are marked as previously visited. When you click on a…
Microsoft is making the IndexNow protocol easier to implement by ensuring submitted URLs are simultaneously shared between search engines. The post IndexNow Enables Data Sharing Between Search Engines appeared first…
Microsoft Bing has seemed to add the site name and favicon feature to its search results. This is similar to what Google launched first on mobile last year and then…
In part one, we learned about Jill Fecher, Chief Growth Officer at Cypress North. We learned about her past history in marketing, why she joined Cypress North, what she does…
Google has released Google Ads API version 13.1, and below is a list of what changed. The big changes include bid simulations retrievals, added several recommendation types related to Shopping…
I finally convinced Glenn Gabe to let me interview him on my vlog, and we spoke for a while on a ton of core SEO topics. Glenn has been doing…
Google is now showing price tracking widgets at the top of the feed. We’ve seen products with price tracking markup notifications within the feed but these widget styles may be…
As many of you know Bill Slawski passed away in May. But earlier this week, Bill’s treasure trove of content covering search patents and more at SEOByTheSea.com went offline. The…
Here is a recap of what happened in the search forums today…