Google Tests Lens Button In Search Bar On Mobile Search
Google is testing adding the Google Lens button in the mobile search results bar. This camera icon, Google Lens logo, would trigger your camera to come up and you can…
YouTube SEO From Basic To Advanced: How To Optimize Your Videos
These basic and advanced YouTube video optimization tips and tactics will help ensure your videos are easily findable. The post YouTube SEO From Basic To Advanced: How To Optimize Your…
8 (Free & Paid) Tools to Discover Market Trends
Discover the best market trend tools on the market right now with Semrush.
How To Fix 21 Content Creation Mistakes That Impact ROI
Are you unintentionally sabotaging your marketing team’s efforts before content even has a chance to perform? Avoid these 21 common content creation mistakes. The post How To Fix 21 Content…
4 Content SEO Tasks To Automate Now For Higher Rankings & ROI...
Where can you automate content optimization to improve rankings and ROI? Check out these SEO automation tips from Semji. The post 4 Content SEO Tasks To Automate Now For Higher…
Twitter Cancels AMP
Is AMP on its way to getting cancelled? Twitter confirms it intends to drop support for the Google-backed format by the end of the year. The post Twitter Cancels AMP…
Daily Search Forum Recap: November 18, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
YouTube Co-Founder Is Against Removing Dislikes
Jawed Karim, co-founder of YouTube, makes his feelings known about the removal of dislikes saying it’s not a good idea for creators. The post YouTube Co-Founder Is Against Removing Dislikes…
When To Use Rel Canonical Or Noindex …Or Both
Google’s John Mueller explained how to choose between rel canonical and noindex and suggested that using both can be useful The post When To Use Rel Canonical Or Noindex …Or…
New Google Help Docs On Translated Search Results & Ad Networ...
Google has published two new help documents around translation. The first is on how Google can automatically translate your search result snippets to a different language. The second is after…
Google: Leaving Old XML Sitemaps Up After URL Migration Will Have...
Google’s John Mueller was asked if it is helps after doing a big URL migration to keep the old XML Sitemap file up for a bit. John said “the effect…
Google November 2021 Core Update Is Live – What We Are Seei...
As you know, Google started to rollout the November 2021 Core Update yesterday, November 17th at around 11am ET. Below is a recap of the early chatter and data we…
Google Logo Structured Data New White Background Requirements
Google has updated its logo structured data markup requirements again, this time to say your logo has to look good on a “purely white background.” So you need to test…
The Google Interactive SEO Checklist For Business Owners/Marketer...
Google has produced a new interactive SEO checklist with “specific things you can do to improve the SEO of your website.” It is interactive in that you can select if…
WordPress SEO for Enterprise: Top Tips & Best Practices ̵...
Many large organizations already know WordPress is a great CMS solution. So what do enterprises need to know about WordPress SEO to be successful? The post WordPress SEO for Enterprise:…
How To Evaluate Site Quality For Link Building
Learn how to increase the effectiveness of your link-building programs while reducing the risks associated with them. The post How To Evaluate Site Quality For Link Building appeared first on…
Google Ads Insights Page Updated With 4 New Features
Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season. The post Google Ads Insights Page Updated…
How To Calculate, Audit & Improve Bounce Rate For SEO Success...
Bounce rate may not be a Google ranking factor, but it still matters in SEO. Learn how to calculate, audit, and improve it here. The post How To Calculate, Audit…
SEM Planning for 2022: Because 2020 Didn’t Help You For 2021
How do you plan for the year ahead when your historic data is in shambles? Here are some tips for SEM planning despite the pandemic. The post SEM Planning for…
E-A-T: Is It A Ranking Factor In Google Search?
Does Google use E-A-T (expertise, authoritativeness, and trust) as part of its Search ranking algorithm? See what the experts had to say. The post E-A-T: Is It A Ranking Factor…
How to Use Ahrefs: 11 Actionable Use Cases for Beginners
So if you lack experience in SEO tools like Ahrefs, I have selected 11 simple and super actionable use cases that you can try right now and get immediate value…
Dominating Your WhatsApp Marketing Strategy
Want to engage your audience with WhatsApp marketing? Get to know the latest features and how to leverage the Business App vs API. The post Dominating Your WhatsApp Marketing Strategy…
Daily Search Forum Recap: November 17, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is now…
Google Updates Some SERPs With Translated Results
Google documented a change called Translated Results that affects six languages. It auto-translates the titles and snippets between languages The post Google Updates Some SERPs With Translated Results appeared first…
Google November 2021 Core Update Rolling Out Later Today
Right before the big Thanksgiving Black Friday and Cyber Monday holiday season Google decided to flip the switch and roll out a core update. Google just announced that it will…
Edward Snowden: Google Search Is Totally Unusable
Edward Snowden, former computer intelligence consultant who leaked highly classified information from the National Security Agency, has said it is a fact that Google Search is “totally unusable” in a…
Revamped Google PageSpeed Insights Is Live
Yesterday, Google began to rollout the revamped and new PageSpeed Insights at its new home at pagespeed.web.dev. It has a bunch of user interface changes to make the reporting easier…
No, 30 Articles On Your Site Won’t Make Your Site Authorita...
Last week, I included in my recap a link to a Reddit thread that seems to have got some attention. It has John Mueller of Google saying a site with…
Google Says It Is Promoting More Local News In Search Results
Google said it is now promoting more local news in its search results and news results, including top stories. Google said they would be doing this earlier this year and…
Google: We Do Not Know If There Will Be Another Core Update By Ye...
As you know, we are all awaiting the next big Google core algorithm update and while we know it will be coming, we are all wondering if it will come…
18 Main Types of Marketing (Examples Included)
To simplify matters, here are 18 types that have been developed, tried, and tested by generations of marketers from various industries. It’s also likely each one has a dedicated annual…
How to Create a Competitive Matrix
A competitive matrix can help you better understand your competitors’ performance in the marketplace. In this guide, we’ll show you how to use competitor matrices in your business strategy.
11 Google Analytics Reports You Might Not Know About
Check out the 11 Google Analytics reports that you may not know about that can help provide additional insights for your marketing and website performance. The post 11 Google Analytics…
Google Launching November 2021 Broad Core Algorithm Update
Google is giving everyone advance notice that the November 2021 broad core algorithm update will be released later today. The post Google Launching November 2021 Broad Core Algorithm Update appeared…
SEO Freelancing: 10 Things You Need To Know To Be Successful
Use these expert tips to level up your freelance SEO game, make what you’re worth, and enjoy a successful career as a freelancer. The post SEO Freelancing: 10 Things You…
Everything You Need to Know About Core Web Vitals: The Most Commo...
With the Core Web Vitals Update already here, you have no choice but to improve your score for all three metrics—CLS, LCP, and TBT—to show Google that your pages provide…
9 Ways To Improve PPC Campaigns With Customer Information
Your own customer data may be your best source of new ideas for ad messaging and targeting. Learn to incorporate customer information into your ads. The post 9 Ways To…
Google Launches New Local Search Features
As searches for “news near me” continue to rise, Google is launching new features for local search results and new tools for journalists. The post Google Launches New Local Search…
How To Track Competitors’ Website Traffic & Level Up Your Str...
Stay ahead of the curve by incorporating fresh insights and tracking what your competitors are doing. Here’s how. The post How To Track Competitors’ Website Traffic & Level Up Your…
Daily Search Forum Recap: November 16, 2021
Here is a recap of what happened in the search forums today…
Google Maps Adds 4 New Features For Local Shopping
Google Maps launches four new features to improve the local shopping experience for customers, which in turn can lead to more sales for businesses. The post Google Maps Adds 4…
Data Seemingly Proves Googlebot Crawling Has Slowed
Publishers worldwide share data that seemingly proves that Googlebot has dramatically reduced website crawling The post Data Seemingly Proves Googlebot Crawling Has Slowed appeared first on Search Engine Journal.
Google Ads Customer Match Available To More With New Preview Tool
Google announced that Customer Match is now “widely available” and also a new preview tool to help you figure out errors or issues with using the tool. Google is opening…
Google Search “Found In Video” Carousel Results
Google is testing a new a new video carousel titled “found in video.” If Google can detect that your answer is found in a video it has indexed, Google may…
More Seeing Product Images In Google Desktop Search Result Snippe...
Google has been placing images and product images in the search results for a while and been testing on and off showing them in the desktop results. But over the…
BingBot’s IP Addresses In JSON File Officially From Microso...
Not to be outdone by Google, Microsoft’s Fabrice Canel announced that it has published BingBot’s IP addresses in this JSON file. This is in addition to the methods to verify…
Google Maps Adds Pickup At Kroger, Restaurant Price Ranges, More ...
Google had added a bunch of Google Maps features today including more Pickup with Google specifically at Krogers, restaurant price ranges, indoor map navigation and how busy venues are in…
Google Cloud Networking Outage Darkens Websites
Google Cloud Outage shutters websites worldwide. Network issue is partially resolved The post Google Cloud Networking Outage Darkens Websites appeared first on Search Engine Journal.
Google Feeling Curious Search Results
Google is testing another variation of the Feeling Curious feature in Google Search. This one is labeled “Feeling Curious?” This section lets you “look through more topics” to explore and…
6 Important Insights About Title Tags (953,276 Pages Studied)
Here’s one of the worst title tag rewrites that I’ve seen: Great example of Google rewriting the title tag and getting it very wrong For non UK folk, the…
8 Google Business Profile Updates To Make For The Holidays
Explore 8 Google Business Profile updates that will help improve your local rankings and visibility this holiday season. The post 8 Google Business Profile Updates To Make For The Holidays…
Conductor Raises $150M, Funding Company’s Growth In Organic Marke...
Conductor, the leading enterprise organic marketing technology company, announced $150 million in funding led by growth equity firm Bregal Sagemount. The post Conductor Raises $150M, Funding Company’s Growth In Organic…
Outbound Links Strategy: When, Why & How To Use Them
What are outbound links, and why do they matter in SEO? Learn why outbound links matter and how to use them to your advantage. The post Outbound Links Strategy: When,…
How to Use Competitive Intelligence to Grow Your Business
Competitive intelligence is the secret to gaining a competitive advantage. This guide shows you how to gather competitive intelligence using Semrush, so you can inform your business strategy and grow…
Keyword Research For SEO: Top Tips & Practices
Are you looking for high intent keywords? Discover how to improve your keyword research and take it to the next level. The post Keyword Research For SEO: Top Tips &…
What To Do When Google Is Ranking The Wrong Page For Your Keyword...
Learn what to do when Google is ranking the wrong page for your keywords with this step-by-step method to get traffic to the right page. The post What To Do…
Daily Search Forum Recap: November 15, 2021
Here is a recap of what happened in the search forums today…
Google: Progressive Web Apps Don’t Rank Better Than Regular Sites...
Google’s John Mueller states that progressive web apps (PWAs) do not, by default, rank better in search results than traditional websites. The post Google: Progressive Web Apps Don’t Rank Better…
Vlog #146: Bryan Cush On Health SEO with Schema, Structured Data ...
In part one, Bryan Cush, the co-founder of Tidal Health Group, and I spoke about how to use health data for content and search marketing and in part two we…
SiteGround Sites Begin To Return To Google Search After Crawling ...
Sites hosted on SiteGround last week found themselves not being crawled by Googlebot, Google’s crawler. The issue seemed to have been an DNS issue between the provider’s partners (AWS) and…
Google Chart Teetering On The Edge Of Core Web Vitals Field Data
Ever see a chart in your page experience report or core web vitals reports that shows core web vitals data and then doesn’t and then does again? If you do,…
Google Shopping Ads Bug Causes CPCs To Skyrocket
Friday evening, Google Ads had a bug of some sorts that caused the cost per click (CPC) prices to skyrocket on many Shopping Ad campaigns. Google confirmed the issue on…
Google Confirms Again, Bolding Words Does Help With SEO
Google’s John Mueller confirmed again that bolding words and “important points on a paragraph” does help with SEO and rankings. But it is all relative, if you bold everything on…
Google Merchant Center Now Allows Medical Test Kits
Google has updated its Google Merchant Center policies to allow the sale and listing of medical tests kits in both the paid and free Google Shopping search results. This includes…
9 Essential Ecommerce Site Optimizations to Boost Holiday Sales
Check out these proven tips for driving higher average order value and conversions to sale on your ecommerce site this holiday season. The post 9 Essential Ecommerce Site Optimizations to…
SiteGround Hosting Outage Over – Site Recoveries Continue
SiteGround announced the outage is over. Amazon’s Global Accelerator cited as cause. Sites begin recovering in Google Search The post SiteGround Hosting Outage Over – Site Recoveries Continue appeared first…
How To Build Rapport With Editors And Get Guest Content Published...
Getting your articles and other content accepted by industry publications is challenging. Learn how to build rapport with editors here. The post How To Build Rapport With Editors And Get…
11 Proven Tips To Get More Social Media Followers
Looking to boost your social media audience with organic followers who are genuinely interested in your brand? These methods work. The post 11 Proven Tips To Get More Social Media…
The Complete Guide to Thought Leadership for Your Business
The Complete Guide to Thought Leadership for Your Business.
Case Study: How a Nigerian Lager Beer Secured the #1 Spot on Goog...
The Agency Boulder SEO Marketing (BSM), a Denver search engine optimization company, has been implementing digital marketing campaigns with local, national, and global objectives since 2009. Specializing in affordable SEO…
Google: Bolded Text Can Help Your SEO
Google’s John Mueller confirms bolding important text in a paragraph can help your site’s SEO as it allows Google to understand the content better. The post Google: Bolded Text Can…
Domain Age: Is It A Google Ranking Factor?
When Google is ranking search results, does the algorithm take your domain age into consideration? See what the experts say. The post Domain Age: Is It A Google Ranking Factor?…
WordPress Template Plugin Vulnerability Hits +1 Million Sites
WordPress plugin by the makers of Astra Theme patched an XSS vulnerability that can lead to total site takeover and attacks on site visitors The post WordPress Template Plugin Vulnerability…
Fresh Content As A Google Ranking Factor: What You Need to Know
Does Google consider content freshness as a ranking factor as it compares your content against others to find the best answer for searchers? The post Fresh Content As A Google…
Why Google Discover Traffic Goes Away
John Mueller answers question about Google Discover traffic that collapsed, explains what to be aware of to avoid being dropped from Discover The post Why Google Discover Traffic Goes Away…
Can Site Quality Be Quantified in Search Console?
Google’s John Mueller answers question about quantifying site quality and mentions having inquired about a Search Console Quality Metric The post Can Site Quality Be Quantified in Search Console? appeared…
Daily Search Forum Recap: November 12, 2021
Here is a recap of what happened in the search forums today…
How To Use the Semrush Audience Insights for Your Marketing Campa...
Customers make choices based on a number of volatile factors, some of which are not obvious at all. What substitutes do your loyal customers consider? These questions and many more…
Search News Buzz Video Recap: Google November Spam Update Done, G...
I start off announcing the winner(s) of the Squid Game contest I had last week. Google finished the rollout for the November spam update after 8 days. That Google November…
Google Search Scroll To Text For Sitelinks
Google now has the scroll-to-text feature for sitelinks in the Google Search results. Google launched these with featured snippets in 2020 but has been testing it since 2018, and it…
Google Search No Results Found Fishing Game
A few days ago in the Black Hat World forums I spotted a thread that I honestly thought was trying to fool me. It showed a screenshot of the Google…
Google On The Future Of SEO
Here is a fun podcast from Googlers John Mueller, Gary Illyes and Martin Splitt on the future of SEO. The group spoke about HTML, JavaScript, web app, structured data, crawling…
Google November Spam Update Rollout Completed After 8 Days
It took about eight days for Google to rollout the November spam update. This update targeted content spam efforts that went against Google’s webmaster guidelines. It seemed to have a…
Google Logo Structured Data Supports ImageObject Type
Google added to the help documentation for the logo schema/structured data that you can now use ImageObject type to specify an organization logo. This is in addition to just the…
Do You Have an SEO Triage Plan? 11 Things to Check
You have a short period of time for checks and action to bring immediate value. What should you have in your SEO triage plan? The post Do You Have an…
What Is Always-On Marketing? Everything You Need To Know
Wondering whether you need always-on marketing? Here’s why you do and the practical steps it takes to get started today. The post What Is Always-On Marketing? Everything You Need To…
Google: Voice Search Is Not The Future
Google’s Martin Splitt shared his opinion that voice search is not the future and that there will be no need to optimize for it The post Google: Voice Search Is…
The Definitive Guide to Brand Storytelling (+ Free Template)
How to create a brand story that will push your business forward? Explore this definitive guide to building a powerful brand storytelling strategy that would set you apart from the…
Google: “Hard To Call A Site Authoritative After 30 Articles”
Building authority with Google is going to take more than publishing a site with just 30 pages, advises Search Advocate John Mueller. The post Google: “Hard To Call A Site…
Daily Search Forum Recap: November 11, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Google On The Future Of SEO
Google’s Search Relations team gets together for a discussion on the future of SEO in the latest episode of the Search Off the Record podcast. The post Google On The…
Massive CTR Study Reveals Actionable Insights
Largest ever research study of billions of searches uncovers surprising insights into CTR behavior that provides actionable marketing data The post Massive CTR Study Reveals Actionable Insights appeared first on…
PSA: Google Ads Account Suspensions Over Violating Webmaster Guid...
Google Ads has a policy that it can immediately and without notice, suspend your Google Ads account, if you violate the Google Webmaster Guidelines. This is not a new policy,…
PSA: Google Crawl Rate Setting Does Not Speed Up Crawling
Google has a legacy Search Console feature to let you limit, or slow down, how fast Google can crawl your site under the crawl rate setting. This feature, as we…
Google Business Profile Manager Logo Now Live
Google has renamed Google My Business to Google Business Profile on November 4th. Starting on November 9th, I saw Google begin to swap out the Google My Business logo with…