Google Won’t Be Broken Up In Monopoly Case But Required To ...
U.S. District Judge Amit Mehta ruled on the remedies for Google being declared a monopoly. In short, Google won’t be broken up (will keep Chrome, Android and Ads), it will…
U.S. District Judge Amit Mehta ruled on the remedies for Google being declared a monopoly. In short, Google won’t be broken up (will keep Chrome, Android and Ads), it will…
Here is a recap of what happened in the search forums today…
From PageRank flow to entity mapping, internal linking has evolved into one of SEO’s most powerful levers for organic visibility. The post Internal Linking Grows Up: Evolving From Link Juice…
Learn what AI referral traffic is, how to track it, and tactics to earn more visits from AI platforms.
We finally had a confirmed Google Search update this past month, the August 2025 spam update, which seems pretty intense and it is not done rolling out yet.
Google Ads has reportedly added new checkboxes to the selector view within the Google Ads overviews of your campaigns. This lets you use the checkboxes, select the campaigns you want,…
Ginny Marvin, Google’s Ads Liaison, responded to some data that suggests that AI Max is expansionary on SPN, the Search Partner Network. That using AI Max will more heavily target…
Google Ads now lets you search Google Maps for setting up your location assets for your ad campaigns. You can select up to 10 locations from Google Maps to link…
Google Search is testing a new game in its search results to encourage searchers to search more. It is likely called the Google Search mini-game and it rewards searchers with…
Navah Hopkins, the Microsoft Ads Liaison, posted on LinkedIn a bit of a refresher on how CPCs work with search ads and Microsoft Advertising. Specifically, why your bid may be…
If you want any chance of visibility in LLM search, you need to understand how to make your brand visible in AI answers. The latest wave of experts claim to…
To find out, we looked at the http status of 16 million unique URLs cited by ChatGPT, Perplexity, Copilot, Gemini, Claude, and Mistral. We found that AI assistants send visitors…
Here is a recap of what happened in the search forums today…
Acronyms only stick when they’re unique, clear, and pronounceable – why GEO fails and what marketers should do instead. The post Stop Trying To Make GEO Happen! appeared first on…
Google may be testing a new format for AI Overviews in the search results. This one does not have the AI Overview label on the AI Overview, plus it seems…
Google’s John Mueller was asked again if a change in crawling patterns is related to Google algorithm updates. In which he said again, No, it is not.
Danny Sullivan, the former Google Search Liaison, spoke at WordCamp on Friday on the topic of How and why Google Search keeps evolving. The video is up for anyone to…
Google has supposedly updated the models that run AI Mode. Robby Stein from Google wrote on X, “We’re seeing big improvements for complex STEM questions.”
Google now has the ability within AI Mode to compare listed products or local businesses by selecting the listing and having AI Mode compare the ones you selected. Then AI…
If traffic from search goes up, so do their stock prices. But recently, many companies saw major traffic (and revenue) declines thanks to changes in AI search. This post is…
Two months later, on 20 May 2025, Google rolled out AI Mode to everyone in the U.S. Just a couple of months later, Google went full steam ahead and rolled…
Google’s updated documentation asks some publishers to change how they block users from paywalled content. The post Google Adds Guidance On JavaScript Paywalls And SEO appeared first on Search Engine…
Here is a recap of what happened in the search forums today…
Learn how you can draw up worthy progress report templates with Semrush‘s My Reports PDF builder.
This week we had our first Google spam update in 8 months, the August 2025 spam update. This update touched down very quickly, likely within 24 hours. I also posted…
Often, but not always, when Google releases an algorithm update, we don’t see the impact for the first few days. However, with the August 2025 spam update, we are likely…
Some SEOs are noticing that when you look at your sitemaps report in Bing Webmaster Tools, for some sitemaps, some are missing the Index Coverage button. I personally can see…
Google is testing a rounded corner search result snippet card design again. We’ve seen this numerous times over the past decade or so and it seems to be back. The…
Google may show a new “Profiles” button in the Google Business Profiles NMX dashboard. It may show if you manage multiple Google Business Profiles and you are in this test.
Google has added new guidance to the “Fix Search-related JavaScript problems” help document, specifically addressing JavaScript-based paywalls.
Discover how WooCommerce affects your site’s performance and rankings. Learn to optimize for better load times, SERP visibility, and trust. The post Why WooCommerce Slows Down (& How to Fix…
BrightEdge data reveals vast differences in AIO and ChatGPT brand citations and suggests a strategy to influence both The post Research Shows How To Optimize For Google AIO And ChatGPT…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There are many…
SEO has long been seen as tactical, but the rise of generative AI makes strategy the defining frontier for visibility and authority. The post SEO Has Been Tactical For 20…
SEO is still essential for brands to show up in these answers, but visibility now depends on more than rankings. What matters is whether your brand and content are trusted…
When technical debt blocks SEO progress, use this prioritization matrix and collaboration tactics to move critical fixes forward. The post Ask An SEO: How Do You Prioritize Technical SEO Fixes…
There may be a new reporting bug in Google Search Console’s performance report specific to the Android App search appearance filter. It seems some are reporting that Google stopped showing…
Microsoft Advertising is testing using larger font sizes for the sponsored ads in the Bing search results. This makes the sponsored results stand out just a bit more than the…
Google Ads seems to be rolling out audience exclusions for Shopping campaigns. Previously, the ability to exclude audience types was not permitted for Shopping campaigns but now some are seeing…
Microsoft Bing is testing bolding the site name in the search results snippet when you hover your mouse cursor over the search result snippet. This is similar to Bing bolding…
There are numerous complaints from SEOs and site owners who are noticing significant declines in crawl rates within Google Search Console. Most who see this, many do not by the…
Discover how Adsy, a global guest posting platform, automated backlink monitoring, recovered 10% of high-value links, and saved days of manual work with SE Ranking.
Navigate the 2025 AI SERP changes with strategies for local visibility, ensuring your business stands out in evolving search results. The post 2025 AI SERP Changes: New Strategies To Gain…
Google’s John Mueller explained how Search Console handles sitemap uploads and said there’s no guarantees about URL crawling timeline The post Google Says GSC Sitemap Uploads Don’t Guarantee Immediate Crawls…
Here is a recap of what happened in the search forums today…
Rankings don’t guarantee traffic anymore. Here’s how to optimize for AI visibility and brand mentions in a zero-click world. The post What To Do When the Click Disappears: Surviving SEO…
See how advanced users are unlocking Semrush’s full potential—from defending SEO in court to building scalable AI workflows and reporting systems.
Google has released the August 2025 spam update on August 26, 2025 at around 12:00 pm ET. This update applies globally and to all languages and will take a few…
While Google expanded AI Mode access to 180+ countries and regions last week, Google is testing AI Mode in currently unsupported regions. Such regions including countries in the European Union,…
A new survey from NP Digital says that only 4% of the 1,000 people surveyed said they do not click from the Google AI Overviews. 13.3% of people surveyed said…
After seeing the loyalty pricing and discounts in the Google search results and shopping ads, Google has now announced that they have new loyalty offerings in Merchant Center and also…
Google Ads renamed the “Chat” section or button in the Google Ads interface to “Ads Advisor.” The Chat feature was spotted earlier this year in January, and I guess Google…
Slow growth, wasted budgets, missed AI opportunities: symptoms of the digital performance gap. Here’s how leaders can fix it. The post Closing The Digital Performance Gap: Why The C-Suite Must…
Many see Perplexity’s Discover pages as programmatic SEO. What they reveal is something more ambitious, a swing for the fences. The post Perplexity’s Discover Pages Offer A Surprising SEO Insight…
Explore our new research study to see the share of AI traffic in 2025, which platforms drive it, and how engaged AI users are compared to organic visitors.
Google says it wants to show more links in AI Mode, rolling out embedded carousels, smarter inline links, and expanding Web Guide. The post Google Wants To Show More Links…
Google released the August spam update, impacting search results worldwide. The rollout may take a few weeks to complete. The post Google Rolls Out August Spam Update Targeting Search Quality…
Here is a recap of what happened in the search forums today…
Fresh data shows ChatGPT adoption accelerating while Google stalls, with major implications for user behavior and downstream SEO metrics. The post ChatGPT Vs. Google At Every Stage Of The User…
Google’s Robby Stein said that over the coming weeks, Google will be testing changes to AI Mode that will aim to encourage clicks to publishers. He said on X that…
Did you notice that one of the only reports in Google Search Console that does not have a “last updated” time stamp is the links report. I asked John Mueller…
I’ve covered the almost invisible and incredibly hard to see experiments with Microsoft Advertising placing hard to see search/sponsored ads in the Bing search results many times. Well, now that…
New research released by Rand Fishkin and friends at Sparktoro says that traditional search is not dipping in usage, even as searchers continue to adopt AI search features and tools….
To those of you who run advertising campaigns with Microsoft Advertising to show ads on Bing and other Microsoft properties, here are the dos and don’ts of handling suspensions and…
Here is a recap of what happened in the search forums today…
If you do any kind of marketing, you’ve probably come across at least one of these acronyms recently: GEO: Generative Engine Optimization AEO: Answer Engine Optimization LLMO: Large Language Model…
Matt Diggity This month was huge for marketing, with big SEO, AI, and ad changes. In the top stories of the month, you’ll learn about the completion of the last…
Earlier we reported that ChatGPT from OpenAI seems to be using parts of Google search results for its answers. Well, according to The Information, OpenAI has been partially using Google…
Google Ads seems to now have PMax, Performance Max, channel reporting on the account level. This allows you to compare multiple PMax campaigns on the same screen, the same report.
Google posted a new job for an External Communications Manager, Search – this job seems a lot like what Danny Sullivan, the former Google Search Liaison, did, but I am…
The last time I covered the ongoing Google search ranking volatility was when I said there was a bit of a cooling period. The weird thing is that most of…
Google is now testing adding an “Ask Anything” box within the AI Overviews, and when you type in that box and click search, it takes you into the Google AI…
A Cloudflare-backed non-profit is offering free domain names to help support a free and open Internet The post Non-Profit Organization Announces Free Domain Names appeared first on Search Engine Journal.
Google makes you search. AI searches for you. That’s the gap between AI search vs traditional search. Here’s how AI finds what Google can’t.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Discover has…
This week, we did a check in on the ongoing Google Search ranking volatility. Google AI Mode expanded to 180 countries, added agentic experiences, got more personalized and gained sharable…
Google is now showing the deals and loyalty benefits details in the retailer/merchant knowledge panels. Plus, Google Shopping Ads show a “discount code” link that opens a dialog box with…
Google seems to be testing a new publisher entity landing page from the Google Discover feed. When you click on the publishers name from your Google Discover feed (it is…
Google Ads is testing displaying how many visits a specific ad or website or landing page has received in the past month. The label would say, “X visits in the…
Google is testing moving the follow button within the knowledge panels in Google Search from a primary button on the main search results page to within the three dots menu…
Myriam Jessier asked Google about what would be good attributes of a web crawler. In which both Martin Splitt and Gary Illyes gave some responses to.
Discover 14 practical ChatGPT-5 hacks to cut hallucinations, improve prompts, and get better answers for SEO, content, and marketing tasks.
On Google’s podcast, Martin Splitt explains how default lazy loading can delay LCP, why some libraries hinder indexing, and how to verify fixes. The post Google: Why Lazy Loading Can…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google expanded AI…
AI search traffic is set to overtake traditional search by 2028. Learn 5 proven tactics to improve your AI presence.
Machines reward overlap. Humans reward density. This article explains why balancing both is critical for content optimization in retrieval-augmented AI systems. The post Semantic Overlap Vs. Density: Finding The Balance…
Across LinkedIn threads and AI‑SEO guides, the promise is the same: format your content into perfect “chunks” and you’ll get chosen for Google’s AI Overviews or cited in AI search…
Should small brands prioritize TikTok or Google? This week’s Ask An SEO reframes the question and focuses on what actually moves the needle. The post Ask An SEO: Should Small…
OpenAI made some updates to its ChatGPT systems, which are impacting the amount of traffic ChatGPT is sending out from its interface. Josh Blyskal from Profounds posted on LinkedIn that…
Google is testing a share button and icon for the search results page again. We recently saw Google using a paperclip for this but now Google is sharing a button…
Google seems to be rolling out the Asset Studio, in beta, to some advertisers now. I believe Google announced this at Google Marketing Live a few months back, and now…
Google announced it will replace the existing Local Services Ads badges, including Google Guaranteed, Google Screened, and License Verified by Google badges and icons with a new verified badge. This…
Google has expanded AI Mode to 180 countries, up from being available in the US, UK and India. Google also announced new agentic capabilities and personalized responses, and a new…
A month ago, Google announced the Google Trends API and allowed folks to apply to gain access to the API as an alpha release. Google then told us that SEOs…
Guest posts are articles you write and publish on other websites. Here’s how to get them.
Here is a recap of what happened in the search forums today…
Want backlinks from Forbes, HubSpot, or Insider? Without paying a cent? Journalist outreach is how you do it. And in 2025, it’s still one of the most effective ways to…
Not all high-intent B2B traffic is sales-ready. Here’s how to better align visibility, content, and conversion without forcing visitors into a one-size-fits-all funnel. The post The B2B SEO Trap: Why…
Google Ads seems to be rolling out full placement reporting for the Search Partner Network (SPN). This is a feature advertisers have been begging and praying for, for probably 20…
Google seems to have launched a more toned down version of the clippable coupons within the search result snippets. Now it just says “copy code” next to the percentage off,…