Ahrefs

The 5 Best Long-tail Keyword Generator Tools

Thanks to their low popularity, they’re often less competitive and easier to rank for than short-tail keywords. This makes them an excellent target for new websites. In this guide, you’ll…

Ahrefs

How to Use Google Keyword Planner in 2023

In this guide, you’ll learn how to get some serious SEO value from Keyword Planner.  Google Keyword Planner is free. All you need is a Google Ads account to use…

Ahrefs

How Zapier Built a Content Marketing Machine

That was the challenge I faced when I became the second member of Zapier’s editorial team in 2014. Zapier’s team had built a tool to automate your tedious business tasks….

Ahrefs

How Many SEO Keywords Should a Page Really Target?

In the rest of the article, I’ll explain why and how.   Going forward, we’ll differentiate between two kinds of keywords.  The primary keyword, also called the target keyword, is…

Ahrefs

Niche Site Ideas

Let’s get started. Hikers turn to Google for all kinds of inspiration. For example, if we search Ahrefs’ Keywords Explorer for “best bikes in” and check the Matching terms report,…

Ahrefs

Is SEO Dead? Heck NO. Here’s Why

Here’s a flowchart to drill home the message: So… why do people keep saying it is?  Let’s discuss. People often say that SEO is dead because they find it increasingly…

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How to Fit SEO Into Your Marketing Strategy

In my case, this is SEO. Having worked with several businesses and top brands over the past few years, I’ve learned that some specialists and marketing generalists are: Cannibalizing efforts…

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How to Choose an Enterprise SEO Tool

  Enterprises usually have the highest demands for data. They also need high limits and easy access through APIs so they can get quick insights and report on progress. Let’s…

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How to Perform a Competitor Link Analysis in 3 Steps

Performing this kind of analysis allows you to find sites that commonly link to websites similar to yours. If you look at well-ranking competitors and they have a lot of…

Ahrefs

DIY SEO: A Basic 5-Step Guide That Anyone Can Follow

No one had any marketing experience either. Being the only person who had read a couple of marketing books, I was put in charge of the marketing strategy.  Without any…

Ahrefs

7 Simple Steps to Grow Your Online Business

But growing an online business can be challenging. There’s a decent learning curve, and the way people interact with the digital world is constantly changing. I’ve personally grown three separate…

Ahrefs

7 Successful B2B Content Marketing Examples You Can Learn From

Depending on their goals, resources, target audience, and so on, different companies do content marketing differently.  In this post, we’ll share seven inspiring B2B content marketing examples, why they’ve done…

Ahrefs

8 Easy (But Effective) Ways to Grow Your Email List

You can make money at the click of a button whenever you need to with a strong email list. Unlike other marketing channels, you have full control and ownership here….

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How to Find Niche Keywords for SEO in 3 Steps

   In other words, these are the “sustainable” and “recycled” jackets in the overall jacket market.  Niche keywords can be an opportunity to attract highly targeted traffic in a short…

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Should You Buy Backlinks in 2022? It Depends

This is why many people turn to buying backlinks.  But if you’ve been offered links in exchange for money, should you do it? Is it worth the price? Or will…

Ahrefs

What’s new at Ahrefs? (Oct 2022)

Let’s get right into it. New URL Rating (beta) You’ll see this beta version of our new URL Rating in the score card and history chart in Overview, as well…

Ahrefs

How to Do Keyword Optimization for SEO (3 Steps)

It’s a fundamental process in SEO because Google aims to serve the most relevant content to its users. In this post, you’ll learn how to optimize your new and existing…

Ahrefs

78 SEO Statistics for 2023

We’ve curated, vetted, and categorized a list of up-to-date stats below. Click to jump to a category or keep reading for our top SEO statistics. These are the most interesting…

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How to Get a Job in SEO

I’ve also interviewed lots of exceptional candidates and some not-so-great candidates for SEO roles. So what exactly does it take to get a job in SEO? And what separates the…

Ahrefs

How RTINGS.com Dominates Product Niches (SEO Case Study)

As of October 2022, the website drives approximately 9.5M organic search clicks in a month, making up a massive 160% year-over-year growth:  Like many other successful affiliate websites, it started…

Ahrefs

15 Best Affiliate Marketing Tools & How to Use Them

I’ve been building and growing affiliate websites for nearly a decade and have recently made a “multiple six-figure” exit from one of my websites. If it wasn’t for the following…

Ahrefs

The Only 2 Free SEO Audit Tools You Need

To find all of these opportunities, you need to look in different places: content, links, technical issues, and more. This is something Google Search Console and Ahrefs Webmaster Tools are…

Ahrefs

A Simple SEO Guide for Successful Event Marketing

Read on to learn how to apply SEO fundamentals to maximize your visibility, event registrations, and ticket sales. Booking the most obvious venues, towns, and cities for your event is…

Ahrefs

Should You Target Zero-Volume Keywords? It Depends

Although the obvious answer is “no,” there’s been a lot of chatter about the benefits of targeting zero-volume keywords among SEOs. So what gives? Is there any logical reason to…

Ahrefs

8 Confirmed Google Ranking Factors

This leads to a lot of misinformation and bad advice. In this guide, we’ll explore eight ranking factors that we know Google uses.   Backlinks are clickable links from one…

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What Is Topical Authority in SEO & How to Build It

Enter topical authority. Now imagine that you could even achieve this with no link building. If some people in the SEO world are to be believed, this is achievable by…

Ahrefs

How to Build a Keyword Strategy [Free Template]

There are many ways to do it, but all methods pretty much boil down to finding keywords that:  Potential customers are searching for. Have value for your business. Are within…

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Content Marketing for SaaS: The Ahrefs Guide

  Despite that, there is no one way to do content marketing for SaaS. Each SaaS operates in a different market with different customers, pain points, and needs.  As a…

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10 Local Online Marketing Tips to Grow Your Business

  Online marketing is a crucial aspect of promoting a local business because: People look for nearby products and services online. They use search engines and social media platforms to…

Ahrefs

How to Rank Higher on Google (10 Steps)

  For that reason, if you want to rank higher, you need to be methodical. Start by working on the easy things that are within your control, then move on…

Ahrefs

12 SEO KPIs You Should (And Shouldn’t) Track

In this article, we’ll go through 12 common SEO KPIs and discuss if and how you should track them. Search visibility measures how visible your brand is in the market….

Ahrefs

A Simple (But Effective) 14-Step SEO Audit & Checklist

Everyone’s SEO audit process differs, as there’s no universal approach. But there are a handful of basic issues all site owners should look for.  You’ll learn how to check for…

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9 Best Affiliate Programs for Beginners (Any Niche)

That’s why we created this guide to the best affiliate marketing programs for beginners. Here, you’ll find all the information you need to get started in affiliate marketing. Throughout this…

Ahrefs

How to Write a Blog Post Outline (7 Simple Steps)

  But you don’t have to start your draft on an empty Google Doc. It’s much easier if you begin with an outline.  Creating a blog post outline will help…

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10 SEO Techniques for More Traffic

You can either: Rank higher for existing keywords Rank for more keywords Get more clicks The SEO techniques below all help you do one or more of those things. Competition…

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E-commerce SEO: The Beginner’s Guide

  That may sound easy enough, but avoiding technical issues along the way is a challenge.  This guide teaches you how to navigate the e-commerce SEO minefield to drive more…

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How to Fix “Discovered – currently not indexed”

Follow this five-step process to diagnose and fix the issue. If you only see a few pages with the “Discovered – currently not indexed” issue, try requesting indexing via Google…

Ahrefs

How to Become an Affiliate Marketer (5 Steps)

But how does one become an affiliate marketer? Does it cost anything to get started? How long does it take to actually make money? I’ve been in affiliate marketing for…

Ahrefs

13 Affordable Digital Marketing Tactics That Work

The two main reasons are a) it offers low-cost or even free traffic and b) there are plenty of occasions to be promoted through other people’s websites and social profiles….

Ahrefs

How to Market Your Small Business (7 Easy Steps)

You’re not alone. Small businesses make up over 90% of all businesses in the U.S., U.K., and Europe. So if you’re struggling to get noticed or generate inquiries or sales…

Ahrefs

What Is Growth Hacking? Is It Still Worth It?

But does growth hacking still work after a decade since the term “growth hacker” was coined? In this guide, you will learn what growth hacking is, where it originated, and…

Ahrefs

How to Build Successful Content Pillars

  Here are a few benefits of using a content hub strategy: Better organization – Pillar pages essentially act as a topical hub and allow you to explore a topic…

Ahrefs

How to Find a Website’s Keywords (Organic & Paid)

Dive in to see how to really find any website’s organic keywords (keywords that it ranks for in Google) and even paid keywords (keywords used to bid on Google Ads). …

Ahrefs

How to Target Keywords With Blog Posts

But why should you do that? And how exactly do you target keywords? You’ll learn how in this post.  Why target keywords? If your content ranks high on Google, you…

Ahrefs

SEO for Plumbers: The Complete Guide

This means that if you want to attract more customers to your plumbing business, the first page of Google is where you need to be.  This guide teaches you how…

Ahrefs

How Long Does SEO Take to Show Results?

That’s according to the ~4,300 people who responded to our polls on LinkedIn and Twitter. But the reality is that there’s no definitive time frame. It depends. Why does SEO…

Ahrefs

14 Proven Ways to Drive Traffic to Your Website

  This article doesn’t list every traffic strategy under the sun. Instead, it lists the tactics we’ve used at Ahrefs.  Let’s get to it. The Ahrefs blog gets over 427,000…

Ahrefs

Shopify SEO: A Simple Guide for Beginners

You need to optimize for all facets of SEO if that’s your aim.  In this guide, you’ll learn how to do that to drive more traffic and sales to your…

Ahrefs

How to Create Relevant Content That Ranks

But relevance isn’t just about including your keyword a bunch of times. In fact, it isn’t about that at all. In this guide, you’ll learn how to create relevant content…

Ahrefs

How to Create SEO SOPs to Scale Organic Traffic

Things like adding meta tags, maintaining a proper URL structure, adding internal links, and optimizing your images are all easy to do… but also easy to forget. Recording SEO tasks…

Ahrefs

21 Writing Tips to Become a Better Writer Fast

  I have personally written thousands of articles over the years, covering everything from writing itself to digital marketing, travel, insurance, and more. My work has been featured on some…

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15 Quick SEO Wins (To Improve Your Rankings)

  Implement these 15 quick SEO wins to rank higher on search engines and get more traffic.   You should be able to do each within an hour. Let’s get…

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URL Parameters: A Complete Guide for SEOs

They are made up of key-value pairs, where the key tells you what data is being passed and the value is the data you’re passing, such as an identifier. They…

Ahrefs

SEO for Lawyers & Law Firms: The Complete Guide

But first, let’s answer an important question… SEO (search engine optimization) is the practice of growing a website’s traffic from organic search results. The end result of SEO is more…

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SEO Leads: A 6-Step Guide on How to Get SEO Clients

To generate new, relevant leads and clients, you need a system that you can implement and improve over time. And we’ll help you do exactly that. In this article, you’ll…

Ahrefs

5 Simple E-commerce Link Building Tactics

But luckily, there are some. And there are plenty of ways to build links to other types of pages. In this post, you’ll learn how to build links to your…

Ahrefs

Content Marketing for Startups: A Beginner’s Guide

  More and more companies, e.g., Shopify, Beardbrand, and us too, have succeeded using this type of marketing.  If you’re a startup, you’re probably wondering, “Should I use content marketing?…

Ahrefs

8 Pillar Page Examples to Get Inspired By

Altogether, they form a content hub. But not all pillar pages look the same.  In this guide, we’ll look at eight examples of pillar pages to get your creative juices…

Ahrefs

The SEO Process in a Nutshell (4 Steps)

In this short article, I’ll try to distill the process of SEO into its essence: the four steps. To prove this process works, I’ll use our own example, i.e., the SEO…

Ahrefs

Music Marketing: A Simple (But Complete) Guide

Every band, solo artist, songwriter, producer, record label, venue, and promoter should have a firm grasp of the four Ps—product, price, promotion, and place (distribution)—if they want their music to…

Ahrefs

How to Create a Content Plan in 5 Easy Steps

If you regularly create content (as you probably should), you need proper content planning to prioritize the creation based on what makes the most sense for your business at a…

Ahrefs

How to Complete a Technical SEO Audit in 8 Steps

After years of working with clients, especially as the head of tech SEO for a U.K. agency, I’ve found technical SEO audits to be a near-daily occurrence. With that, I…

Ahrefs

Is SEO Worth It? The Answer Is in This Flowchart

Here’s how it works: If the answer to both questions is “yes,” then SEO is probably worth it for you. This is because SEO increases your chance to rank high…

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FAQ Pages for SEO (+ Examples & Best Practices)

However, when rushed, FAQs can easily become lazy data dumps of loosely linked questions and half-baked answers. Don’t be the latter. Instead, create useful FAQ pages for humans and search…

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Content Outlines: How to Write Better Content Faster

Well, you can—with content outlines. Outlining your content can improve your writing efficiency and content flow, as well as ensure you include the required bits for SEO in every article….

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10 Major SEO Mistakes (And How to Avoid Them)

  If you are, you should be aware. These are big mistakes—ones that could affect your chances of ranking higher on the search engines. Continue reading to find out if…

Ahrefs

Top Trending Topics

  We’ve pulled a list of keywords that are currently trending or trended in the past three months from our database of 19.8 billion keywords. We discovered these trending topics by…